Accessibility
· 24 checks — Landmarks, headings, alt text, forms, and link quality rolled into one auditable list.FAlt Text QualityAction14 of 573 images have issuesFIX
| Issue | Count |
|---|---|
| missing | 14 image(s) |
Images without alt text are invisible to screen readers.
Each image without alt text is a WCAG 1.1.1 failure — invisible to screen-reader users, lost from Google Image Search.
Learn more ▾ ▴
WCAG 2.1 Level A requires text alternatives for non-decorative images. Empty alt='' is fine for decorative; meaningful images need descriptive text. Common fixes: CMS audit + bulk add, build-time linter (alt-text-required ESLint rule), CI gate on Lighthouse a11y score.
Source: WCAG 2.1 SC 1.1.1 / WebAIM Million Report
An image inside a link with no alt creates an empty link.
Image-only links with no alt create empty links — screen-reader users hear 'link' with no destination context.
Learn more ▾ ▴
An <a><img></a> with no img alt is the worst-case for accessibility: AT announces the link but can't describe where it goes. Either add alt to the image OR add aria-label to the link.
Source: WCAG 2.1 SC 2.4.4
DLink & Button QualityAction7 issue(s) across 699 links and 56 buttonsFIX
| Element | Text | Issue | Suggested Fix |
|---|---|---|---|
| /collections/honed | @media (min-width: 750px) { … | img no alt | Add alt attribute to the image |
| /collections/new-colours-edit | @media (min-width: 750px) { … | img no alt | Add alt attribute to the image |
| /collections/knitwear-essentials | @media (min-width: 750px) { … | img no alt | Add alt attribute to the image |
| /pages/about-us-1 | Learn more | generic text | Replace with descriptive text |
Before: Learn more Suggested: About Us 1 | |||
| https://instagram.com/essethelabel | new tab | Add '(opens in new tab)' to text | |
| https://facebook.com/essethelabel | new tab | Add '(opens in new tab)' to text | |
| https://tiktok.com/essethelabel | TikTok | new tab | Add '(opens in new tab)' to text |
| https://www.shopify.com?utm_campaign=pow… | Powered by Shopify | new tab | Add '(opens in new tab)' to text |
| (empty) | empty | Add link text or aria-label | |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
Links without text are announced as raw URLs by screen readers.
a.swatch__link (#4774 on page)
Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.
Source: WCAG 2.1 SC 2.4.4
Generic link text like 'click here' doesn't describe the destination.
/pages/about-us-1 ("Learn more")
Generic anchor text ('click here', 'read more', 'learn more') tells screen readers and search engines nothing about the destination.
Learn more ▾ ▴
Out-of-context lists of links read by AT (one navigation pattern) become useless when every link says 'click here'. Use the destination's title or topic as anchor text. Doubles as SEO win — Google passes anchor-text relevance to the destination.
Source: WCAG 2.4.4 / Google Search Central
Add '(opens in new tab)' to link text or aria-label.
https://instagram.com/essethelabel; https://facebook.com/essethelabel; https://tiktok.com/essethelabel; https://www.shopify.com?utm_campaign=poweredby&utm_medium=shopify&utm_source=…
Links with target="_blank" without rel="noopener" leak the originating page's window context — security and UX issue.
Learn more ▾ ▴
Without rel="noopener", the new tab can navigate the original tab via window.opener (tab-nabbing attack). Modern browsers default to noopener for target=_blank but only since recent versions. Always set rel="noopener noreferrer" explicitly.
Source: MDN target / OWASP
Icon-only buttons need an aria-label so screen readers can announce them.
button.search-popdown__close__button (#199 on page); button.search-popdown__close__button (#417 on page); button.search-popdown__close__button (#839 on page); button.close (#2167 on page); button.pswp__button (#4787 on page)
Buttons with no accessible text (icon-only, no aria-label) can't be activated by voice control or understood by screen readers.
Source: WCAG 2.1 SC 4.1.2
FFavicon & BrandingAction1 icon(s) detectedFIX
DWeb ManifestActionNot foundFIX
No web manifest found.
DDark Mode SupportActionTheme color onlyFIX
Detection limited to meta tags and inline styles.
DPrint StylesheetActionNo print stylesFIX
CHeading HierarchyAction29 headings, 1 skip(s)REVIEW
- H2 Shop our best-sellers
- H2 Shop our best-sellers
- H2 Currency
- H3 Cart 0
- H5 Sorry, looks like we don't have enough of this product. skipped
- H2 Get 10% off your first order
- H2 Honed
- H2 Becoming
- H2 Refreshed and refined
- H2 A signature: now in Japanese Cotton Seersucker
- H2 Your Steadiest Layers
- H2 For all of life's moments: enduring essentials, made only from natural and plant-based fibres.
- H3 Everyday Ease
- H3 Work Friendly
- H3 Travel Ready
- H3 Day to Night Ready
- H3 Bump to Baby
- H2 Best Sellers
- H2 Made for the modern woman, by women.
- H2 Our commitment to you and our planet
- H2 Sustainable fibres only
- H2 Ethically-made, high quality craftsmanship
- H2 Designed for longevity
- H2 B-Corp Certified
- H2 100% Natural
- H2 Hand-crafted with love
- H2 Lifetime Repairs
- H2 Sign up for 10% off your first purchase.
- H2 Currency
Every page should have one H1 that describes the page content.
No H1 means screen-reader users can't identify the page's primary topic, and Google's content-extraction degrades.
Learn more ▾ ▴
The H1 is the document title for assistive tech and a strong signal to search engines about page topic. Pages without one force screen readers to fall back to the <title> attribute or page chrome. Add a single H1 that names the page's primary subject.
Source: WCAG 2.4.6 / Google Search Central
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.
Learn more ▾ ▴
Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.
Source: WCAG 2.1 SC 1.3.1 / W3C WAI
CMobile-Readable Font SizesAction77% of visible text renders at >= 12 CSS px (5 below threshold)REVIEW
C404 Error PageActionHTTP 404, custom pageREVIEW
CColor Contrast (Screenshot)Action20 text elements analyzed, 20 fail WCAG AAREVIEW
Analyzes text contrast against the actual rendered page, including background images, gradients, and overlays that CSS-based tools cannot detect.
Show all checked elements (20)
| Element | Ratio | Required | FG | BG | Result |
|---|---|---|---|---|---|
| h2 Shop our best-seller… | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Shop our best-seller… | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Currency | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Get 10% off your fir… | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Honed | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Becoming | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Refreshed and refine… | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 A signature: now in … | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Your Steadiest Layer… | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 For all of life's mo… | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Best Sellers | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Made for the modern … | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Our commitment to yo… | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Sustainable fibres o… | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Ethically-made, high… | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Designed for longevi… | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 B-Corp Certified | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 100% Natural | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Hand-crafted with lo… | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
| h2 Lifetime Repairs | 1.91:1 | 3.0:1 | #000000 | #3A3D3D | Fail |
Methodology: The top 20 text elements by font size were checked. Background color was sampled from the desktop screenshot using a 5-point pattern. WCAG 2.1 AA requires 4.5:1 for normal text and 3:1 for large text.
BLighthouse Accessibility AuditsScore 84/100 — 4 failing, 24 passedREVIEW
Accessibility
These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.
ARIA
Using ARIA attributes in roles where they are prohibited can mean that important information is not communicated to users of assistive technologies. Learn more about prohibited ARIA roles.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
Menu div.header-sections > div#shopify-section-sections--19732063518895__header > header-component.header__wrapper > header-drawer#header-menu |
Menu div.header-sections > div#shopify-section-sections--19732063518895__mobile-menu > mobile-menu.mobile-menu > header-drawer#mobile-menu-sections--19732063518895__mobile-menu |
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
Contrast
Low-contrast text is difficult or impossible for many users to read. Learn how to provide sufficient color contrast.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
Best-selling silhouette 8 years in a row div.product-item__info > a.product-link > div.product-item__price__holder > span.product-item__cutline |
€170,95 div.product-item__price__holder > div.product-item__price > span.price > span.new-price |
These are opportunities to improve the legibility of your content.
Names and labels
Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more about the `alt` attribute.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
div.image__hero__pane > div.image__hero__scale > picture#Picture-0d22e8444dc014f46ae19f6441768158 > img.is-loading div.image__hero__pane > div.image__hero__scale > picture#Picture-0d22e8444dc014f46ae19f6441768158 > img.is-loading |
div.image__hero__pane > div.image__hero__scale > picture#Picture-cf0355a29524f935939451f6a425c1ad > img.is-loading div.image__hero__pane > div.image__hero__scale > picture#Picture-cf0355a29524f935939451f6a425c1ad > img.is-loading |
div.image__hero__pane > div.image__hero__scale > picture#Picture-d312fa79cdc99604573939fc8b307845 > img.is-loading div.image__hero__pane > div.image__hero__scale > picture#Picture-d312fa79cdc99604573939fc8b307845 > img.is-loading |
div.image__hero__pane > div.image__hero__scale > picture#Picture-8c893d71a644e77d6fb09908502391e4 > img.is-loading div.image__hero__pane > div.image__hero__scale > picture#Picture-8c893d71a644e77d6fb09908502391e4 > img.is-loading |
div.image__hero__pane > div.image__hero__scale > picture#Picture-529bac130e9c87b95e2338a9fd3a83bf > img.is-loading div.image__hero__pane > div.image__hero__scale > picture#Picture-529bac130e9c87b95e2338a9fd3a83bf > img.is-loading |
div.review > div.review__image > figure.image-wrapper > img.fit-cover div.review > div.review__image > figure.image-wrapper > img.fit-cover |
div.review > div.review__image > figure.image-wrapper > img.fit-cover div.review > div.review__image > figure.image-wrapper > img.fit-cover |
div.review > div.review__image > figure.image-wrapper > img.fit-cover div.review > div.review__image > figure.image-wrapper > img.fit-cover |
div.timeline__image > div.timeline__image-inner > figure.timeline__image-figure > img.is-loading div.timeline__image > div.timeline__image-inner > figure.timeline__image-figure > img.is-loading |
div.timeline__image > div.timeline__image-inner > figure.timeline__image-figure > img.is-loading div.timeline__image > div.timeline__image-inner > figure.timeline__image-figure > img.is-loading |
div.timeline__image > div.timeline__image-inner > figure.timeline__image-figure > img.is-loading div.timeline__image > div.timeline__image-inner > figure.timeline__image-figure > img.is-loading |
Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. Learn how to make links accessible.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
div.wrapper--full > slider-component#template--19732071809199__slideshow-nested > div.slideshow__slide > a.hero__image div.wrapper--full > slider-component#template--19732071809199__slideshow-nested > div.slideshow__slide > a.hero__image |
div.wrapper--full > slider-component#template--19732071809199__slideshow-nested > div.slideshow__slide > a.hero__image div.wrapper--full > slider-component#template--19732071809199__slideshow-nested > div.slideshow__slide > a.hero__image |
div.wrapper--full > slider-component#template--19732071809199__slideshow-nested > div.slideshow__slide > a.hero__image div.wrapper--full > slider-component#template--19732071809199__slideshow-nested > div.slideshow__slide > a.hero__image |
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
ALandmark Structure10 landmarksPASS
Multiple navigations need aria-label to distinguish them for screen readers.
Some <nav> elements lack aria-label — screen-reader users hear 'navigation' multiple times with no way to distinguish them.
Learn more ▾ ▴
When a page has multiple <nav> regions (primary, footer, breadcrumb), each needs aria-label or aria-labelledby. AT users navigate by landmark; identical 'navigation' announcements force them to enter each one to discover purpose.
Source: WAI-ARIA Authoring Practices
A+Heading Text QualityAll 29 heading(s) have substantive, well-formed textPASS
A+Form AccessibilityAll 7 controls labeledPASS
| Control | Type | Label | Method |
|---|---|---|---|
| #SearchInput--mobile | search | Search our store | aria-label |
| #SearchInput--desktop | search | Search our store | aria-label |
| #SearchInput--mobile--sections--19732063518895__mobile-menu | search | Search our store | aria-label |
| #note | textarea | Leave a note about your order | aria-label |
| #email-input-large_newsletter_yKbcTJ | aria-label | ||
| contact[first_name] | text | Name | aria-label |
| #email-input-footer-0 | aria-label |