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· 9 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
95
GRADE
A
FIX
0
REVIEW
3
PASS
6
INFO
0
Checks
9
6 PASS 3 REVIEW
B
Structured Data
2 JSON-LD block(s) found — some improvements recommended.
REVIEW
2 JSON-LD block(s) found — some improvements recommended.
Warning::
Missing required property "name" for Organization
The "name" property is required for the Organization schema type.
Warning::
Missing required property "mainEntity" for FAQPage
The "mainEntity" property is required for the FAQPage schema type.
Info::
Missing recommended property "url" for Organization
Adding "url" can improve how search engines display your content.
Info::
Missing recommended property "logo" for Organization
Adding "logo" can improve how search engines display your content.
Info::
Missing recommended property "sameAs" for Organization
Adding "sameAs" can improve how search engines display your content.
Info::
2 JSON-LD blocks found

The "name" property is required for the Organization schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

The "mainEntity" property is required for the FAQPage schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

Adding "url" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "logo" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "sameAs" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : Organization
2 properties Valid
Missing required property: name
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Organization",
      "@id": "https://batlist.it/#organization",
      "name": "Batlist",
      "url": "https://batlist.it/",
      "logo": {
        "@type": "ImageObject",
        "url": "https://batlist.it/logo.png",
        "width": 512,
        "height": 512
      },
      "description": "Batlist è il marketplace italiano per trovare e confrontare agenzie di marketing, web e comunicazione.",
      "areaServed": {
        "@type": "Country",
        "name": "Italia"
      }
    },
    {
      "@type": "WebSite",
      "@id": "https://batlist.it/#website",
      "url": "https://batlist.it/",
      "name": "Batlist",
      "inLanguage": "it-IT",
      "publisher": {
        "@id": "https://batlist.it/#organization"
      },
      "potentialAction": {
        "@type": "SearchAction",
        "target": {
          "@type": "EntryPoint",
          "urlTemplate": "https://batlist.it/agenzie?q={search_term_string}"
        },
        "query-input": "required name=search_term_string"
      }
    }
  ]
}
Block 2 : FAQPage
2 properties Valid
Missing required property: mainEntity
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "FAQPage",
      "@id": "https://batlist.it/#faq",
      "mainEntity": [
        {
          "@type": "Question",
          "name": "Quanto costa usare Batlist per trovare un'agenzia?",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "Per le aziende è gratis. Descrivi il progetto, ricevi fino a 4 proposte da agenzie compatibili e scegli tu con chi parlare. Nessun obbligo."
          }
        },
        {
          "@type": "Question",
          "name": "Come vengono ordinate le agenzie?",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "Per completezza del profilo, verifiche del nostro team e recensioni di clienti reali. I profili sponsorizzati compaiono in alto e sono sempre etichettati come tali."
          }
        },
        {
          "@type": "Question",
          "name": "Le recensioni sono vere?",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "Pubblichiamo solo recensioni scritte su Batlist da chi ha lavorato con l'agenzia. Ogni recensione viene controllata prima della pubblicazione."
          }
        },
        {
          "@type": "Question",
          "name": "Sono un'agenzia: come faccio a comparire?",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "L'iscrizione base è gratuita. Con il piano Sponsor a 39 €/mese il tuo profilo compare in cima alle liste dei tuoi servizi e delle tue città."
          }
        }
      ]
    }
  ]
}
B
Image Optimization
1 issues found across 6 images
REVIEW
1 issues found across 6 images
Warning::
All 6 images use legacy formats (JPEG/PNG/GIF)
WebP offers 25-35% smaller files than JPEG. Use <picture> with <source type="image/webp"> for modern format support.
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

64/100

Site name appears as

Page titleTrova e confronta le migliori agenzie in Italia
og:site_nameBatlist
twitter:site—
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes, apple-touch-icon + SVG

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

4/15

Organization schema present but missing all recommended fields

Contact info discoverable

0/10

no contact info discoverable

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Organization schema missing logo — add a logo property pointing to a square PNG
  • Organization schema missing url — point it at the canonical homepage
  • Consider adding contactPoint — helps appear in "contact us" rich results
  • No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.

Preview

batlist.it

Batlist — Trova e confronta le migliori agenzie in Italia

Confronta agenzie di marketing, web, SEO, social e comunicazione in tutta Italia. Profili verificati, prezzi chiari e recensioni reali. Preventivi gratis in 2 minuti.

Preview quality · Twitter/X A+ · 100/100
  • twitter:card — summary_large_image
  • twitter:title — Batlist — Trova e confronta le migliori agenzie in Italia
  • twitter:description — Confronta agenzie di marketing, web, SEO, social e comunicazione in tutta Italia. Profili verificati, prezzi chiari e...
  • twitter:image — https://batlist.it/og?title=Batlist%20%E2%80%94%20Trova%20e%20confronta%20le%20migliori%20agenzie%20in%20Italia

BATLIST.IT

Batlist — Trova e confronta le migliori agenzie in Italia

Confronta agenzie di marketing, web, SEO, social e comunicazione in tutta Italia. Profili verificati, prezzi chiari e recensioni reali. Preventivi gratis in 2 minuti.

Preview quality · Facebook A+ · 95/100

Description will be truncated (166 chars / 155 max)

  • og:title — Batlist — Trova e confronta le migliori agenzie in Italia
  • og:description — Confronta agenzie di marketing, web, SEO, social e comunicazione in tutta Italia. Profili verificati, prezzi chiari e...
  • og:image — https://batlist.it/og?title=Batlist%20%E2%80%94%20Trova%20e%20confronta%20le%20migliori%20agenzie%20in%20Italia
  • og:type — website
  • og:url — https://batlist.it
  • og:site_name — Batlist

  • Description will be truncated on Facebook (166 chars, max 155)

    → Tighten og:description to ≤155 characters

Batlist — Trova e confronta le migliori agenzie in Italia

batlist.it

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (166 chars / 150 max)

  • og:title — Batlist — Trova e confronta le migliori agenzie in Italia
  • og:description — Confronta agenzie di marketing, web, SEO, social e comunicazione in tutta Italia. Profili verificati, prezzi chiari e...
  • og:image — https://batlist.it/og?title=Batlist%20%E2%80%94%20Trova%20e%20confronta%20le%20migliori%20agenzie%20in%20Italia

  • Description will be truncated on LinkedIn (166 chars, max 150)

    → Tighten og:description to ≤150 characters

batlist.it

Batlist — Trova e confronta le migliori agenzie in Italia

Confronta agenzie di marketing, web, SEO, social e comunicazione in tutta Italia. Profili verificati, prezzi chiari e recensioni reali. Preventivi gratis in 2 minuti.

Preview quality · Slack A+ · 100/100
  • og:title — Batlist — Trova e confronta le migliori agenzie in Italia
  • og:description — Confronta agenzie di marketing, web, SEO, social e comunicazione in tutta Italia. Profili verificati, prezzi chiari e...
  • og:image — https://batlist.it/og?title=Batlist%20%E2%80%94%20Trova%20e%20confronta%20le%20migliori%20agenzie%20in%20Italia

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 97/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
A+
Open Graph / Twitter Card Depth
OG image dimensions and Twitter card configuration look healthy
PASS
OG image dimensions and Twitter card configuration look healthy
Info::
OG/Twitter Card depth is clean -- dimensions, card type, and inheritance all valid
A+
Rich Results Eligibility
2 JSON-LD block(s) declaring 3 schema type(s)
PASS
2 JSON-LD block(s) declaring 3 schema type(s)
Info::
SiteLinks Search Box markup detected
The page declares a `WebSite` schema with a `potentialAction` of `SearchAction`. This makes the homepage eligible for Google's in-SERP search box -- a high-visibility SERP feature for branded queries.
Info::
3 rich-result schema type(s) declared
Inventory of structured-data types on the page (each may unlock a different SERP feature): FAQPage, Organization, WebSite Search engines decide whether to render rich results based on content quality + page-level signals; declaring the schema is necessary but not sufficient.
A+
Autoplay Media
No autoplay media on the page
PASS
No autoplay media on the page
Info::
No autoplay media on the page
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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