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https://jezebel.com

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
93
GRADE
A
FIX
0
REVIEW
2
PASS
3
INFO
0
Checks
5
3 PASS 2 REVIEW
C
Structured Data
Action
1 JSON-LD block(s) found — some improvements recommended.
REVIEW
1 JSON-LD block(s) found — some improvements recommended.
Warning::
Missing required property "headline" for NewsArticle
The "headline" property is required for the NewsArticle schema type.
Warning::
Missing required property "author" for NewsArticle
The "author" property is required for the NewsArticle schema type.
Warning::
Missing required property "datePublished" for NewsArticle
The "datePublished" property is required for the NewsArticle schema type.
Info::
Missing recommended property "image" for NewsArticle
Adding "image" can improve how search engines display your content.
Info::
Missing recommended property "publisher" for NewsArticle
Adding "publisher" can improve how search engines display your content.
Info::
Missing recommended property "dateModified" for NewsArticle
Adding "dateModified" can improve how search engines display your content.

The "headline" property is required for the NewsArticle schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

The "author" property is required for the NewsArticle schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

The "datePublished" property is required for the NewsArticle schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

Adding "image" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "publisher" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "dateModified" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : NewsArticle
2 properties Valid
Missing required property: headline
Missing required property: author
Missing required property: datePublished
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "NewsArticle",
      "@id": "https://www.jezebel.com/#article",
      "isPartOf": {
        "@id": "https://www.jezebel.com/"
      },
      "author": {
        "name": "Splinter",
        "@id": "https://www.jezebel.com/#/schema/person/ef073b1f825c841eb882348c538403d0"
      },
      "headline": "Home",
      "datePublished": "2023-12-14T14:26:48+00:00",
      "dateModified": "2023-12-18T22:12:18+00:00",
      "mainEntityOfPage": {
        "@id": "https://www.jezebel.com/"
      },
      "wordCount": 1,
      "commentCount": 0,
      "publisher": {
        "@id": "https://www.jezebel.com/#organization"
      },
      "inLanguage": "en-US",
      "potentialAction": [
        {
          "@type": "CommentAction",
          "name": "Comment",
          "target": [
            "https://www.jezebel.com/#respond"
          ]
        }
      ]
    },
    {
      "@type": "WebPage",
      "@id": "https://www.jezebel.com/",
      "url": "https://www.jezebel.com/",
      "name": "Home",
      "isPartOf": {
        "@id": "https://www.jezebel.com/#website"
      },
      "about": {
        "@id": "https://www.jezebel.com/#organization"
      },
      "datePublished": "2023-12-14T14:26:48+00:00",
      "dateModified": "2023-12-18T22:12:18+00:00",
      "description": "Celebrity, Politics, Entertainment... with Teeth",
      "breadcrumb": {
        "@id": "https://www.jezebel.com/#breadcrumb"
      },
      "inLanguage": "en-US",
      "potentialAction": [
        {
          "@type": "ReadAction",
          "target": [
            "https://www.jezebel.com/"
          ]
        }
      ]
    },
    {
      "@type": "BreadcrumbList",
      "@id": "https://www.jezebel.com/#breadcrumb",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home"
        }
      ]
    },
    {
      "@type": "WebSite",
      "@id": "https://www.jezebel.com/#website",
      "url": "https://www.jezebel.com/",
      "name": "Jezebel",
      "description": "Since 2007, Jezebel has been the Internet's most treasured source for everything celebrities, sex, and politics...with teeth.",
      "publisher": {
        "@id": "https://www.jezebel.com/#organization"
      },
      "potentialAction": [
        {
          "@type": "SearchAction",
          "target": {
            "@type": "EntryPoint",
            "urlTemplate": "https://www.jezebel.com/?s={search_term_string}"
          },
          "query-input": {
            "@type": "PropertyValueSpecification",
            "valueRequired": true,
            "valueName": "search_term_string"
          }
        }
      ],
      "inLanguage": "en-US"
    },
    {
      "@type": "Organization",
      "@id": "https://www.jezebel.com/#organization",
      "name": "Jezebel",
      "url": "https://www.jezebel.com/",
      "logo": {
        "@type": "ImageObject",
        "inLanguage": "en-US",
        "@id": "https://www.jezebel.com/#/schema/logo/image/",
        "url": "https://img.pastemagazine.com/wp-content/juploads/2024/01/logo-696x696-1.jpg",
        "contentUrl": "https://img.pastemagazine.com/wp-content/juploads/2024/01/logo-696x696-1.jpg",
        "width": 676,
        "height": 676,
        "caption": "Jezebel"
      },
      "image": {
        "@id": "https://www.jezebel.com/#/schema/logo/image/"
      },
      "sameAs": [
        "https://www.facebook.com/Jezebel",
        "https://x.com/jezebel",
        "https://www.instagram.com/jezebel",
        "https://www.tiktok.com/@jezebeldotcom",
        "https://www.youtube.com/@jezebel"
      ]
    },
    {
      "@type": "Person",
      "@id": "https://www.jezebel.com/#/schema/person/ef073b1f825c841eb882348c538403d0",
      "name": "Splinter",
      "image": {
        "@type": "ImageObject",
        "inLanguage": "en-US",
        "@id": "https://www.jezebel.com/#/schema/person/image/",
        "url": "https://secure.gravatar.com/avatar/1444baacf7890ddf55b7a3156fe8a5f910958cc73db730300ce33bca79c3a4e0?s=96&d=mm&r=g",
        "contentUrl": "https://secure.gravatar.com/avatar/1444baacf7890ddf55b7a3156fe8a5f910958cc73db730300ce33bca79c3a4e0?s=96&d=mm&r=g",
        "caption": "Splinter"
      },
      "url": "https://www.jezebel.com/author/splinter"
    }
  ]
}
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

59/100

Site name appears as

Page titleHome
og:site_nameJezebel
twitter:site@jezebel
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
og:title is short (4 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 4 chars Expected: 25–60 chars
Info::
og:description is short (48 characters)
Ideal length is 55–200 characters for social sharing previews.
Got: 48 chars Expected: 55–200 chars
URL: 4 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

URL: 48 chars

Ideal length is 55–200 characters for social sharing previews.

Expected: 55–200 chars
Why this matters

og:description very short — provides little context in social cards.

Source: Open Graph Protocol

Preview

jezebel.com

Home

Celebrity, Politics, Entertainment... with Teeth

Preview quality · Twitter/X A · 85/100
  • twitter:card — summary_large_image
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image

JEZEBEL.COM

Home

Celebrity, Politics, Entertainment... with Teeth

Preview quality · Facebook A+ · 100/100
  • og:title — Home
  • og:description — Celebrity, Politics, Entertainment... with Teeth
  • og:image — https://img.pastemagazine.com/wp-content/juploads/2023/12/jezebel-logo-1200x675-1.png
  • og:type — website
  • og:url — https://www.jezebel.com/
  • og:site_name — Jezebel

  • og:image is below recommended size (676×380)

    → Upload an image ≥1200×630 for the large preview card

Home

jezebel.com

Preview quality · LinkedIn A+ · 100/100
  • og:title — Home
  • og:description — Celebrity, Politics, Entertainment... with Teeth
  • og:image — https://img.pastemagazine.com/wp-content/juploads/2023/12/jezebel-logo-1200x675-1.png

jezebel.com

Home

Celebrity, Politics, Entertainment... with Teeth

Preview quality · Slack A+ · 100/100
  • og:title — Home
  • og:description — Celebrity, Politics, Entertainment... with Teeth
  • og:image — https://img.pastemagazine.com/wp-content/juploads/2023/12/jezebel-logo-1200x675-1.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 96/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description⚠———
twitter:image⚠———
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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