Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.FOpen GraphActionNo Open Graph tags found — social sharing previews will be generic.FIX
Without og:title, og:description, and og:image, social media platforms will generate a generic preview when your page is shared.
Without Open Graph tags, social shares show a broken or empty preview card.
Learn more ▾ ▴
When someone shares your URL on Facebook, LinkedIn, Slack, iMessage, or any modern chat app, the preview comes from <meta property="og:*"> tags. Without them you get either no card or whatever fragment the social platform guesses — usually unflattering. The four core og: tags (title, description, image, url) cover what every major platform actually reads.
Source: Open Graph Protocol
Preview
palmbeachpost.com
No title set
No description
- twitter:card — Add <meta name="twitter:card" content="summary_large_image">
- twitter:title — falling back from <title>
- twitter:description — falling back from <meta name=description>
- twitter:image — Add twitter:image — preview card without an image looks broken
twitter:card is missing
→ Add <meta name="twitter:card" content="summary_large_image">
No preview image for Twitter/X
→ Add og:image or twitter:image (≥300×157 for summary_large_image)
PALMBEACHPOST.COM
No title set
No description
Title will be truncated (67 chars / 60 max)
- og:title — falling back from <title>
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
- og:type — Add og:type — Recommended — tells Facebook the content category
- og:url — Add og:url — Recommended — canonical URL for the share
- og:site_name — The Palm Beach Post
Title will be truncated on Facebook (67 chars, max 60)
→ Shorten og:title to ≤60 characters
No preview image for Facebook
→ Add og:image (recommended 1200×630)
No title set
palmbeachpost.com
- og:title — falling back from <title>
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
No preview image for LinkedIn
→ Add og:image (recommended 1200×627)
palmbeachpost.com
No title set
No description
- og:title — falling back from <title>
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
No preview image — Slack unfurl will be text-only
→ Add og:image or twitter:image
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ⚠ | ⚠ | ⚠ | |
| og:description | ⚠ | ⚠ | ⚠ | |
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | — | — | — |
FBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsFIX
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
F
17/100
Site name appears as
| Page title | Palm Beach Post: Local News, Politics & Sports in W. Palm Beach, FL | |
| og:site_name | The Palm Beach Post | |
| twitter:site | — | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
8/15single size only
Social share image
0/20Meta completeness
4/20Organization schema
0/15Contact info discoverable
0/10no contact info discoverable
Findings
- Brand name differs across channels — users see inconsistent identity
- No social share image — shared links render as bare URLs
- Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
- og:title missing
- og:image missing
- twitter:card missing
- No Organization schema — Google can't render your logo in the knowledge panel
- No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
ALinks55 links checked, 54 healthy, 1 brokenPASS
Broken Links (1)
| Status | URL | Found in | Error |
|---|---|---|---|
| 400 | https://cdn.cookielaw.org | <link> | Bad Request |
Redirects (3)
| URL | Destination | Found in | Hops |
|---|---|---|---|
| https://www.palmbeachpost.com/obituaries | https://www.palmbeachpost.com/obituaries | <a> | 0 |
| https://palmbeachpost.com/contributor-co... | https://palmbeachpost.com/contributor-co... | <a> | 0 |
| https://palmbeachpost.com/privacy | https://palmbeachpost.com/privacy | <a> | 0 |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
A+Structured Data1 JSON-LD block(s) found — structured data is well configured.PASS
JSON-LD Blocks
{
"@context": "http://schema.org",
"@type": "WebPage",
"author": {
"@type": "Person",
"name": "The Palm Beach Post Staff",
"publisher": {
"logo": {}
},
"image": {}
},
"dateCreated": "0001-01-01T00:00:00Z",
"dateModified": "2026-04-22T22:00:03.657Z",
"datePublished": "2026-04-22T22:00:03.657Z",
"headline": "Home",
"image": {},
"keywords": [
"ssts:home",
"type:front"
],
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.palmbeachpost.com/"
},
"publisher": {
"@type": "Organization",
"logo": {
"@type": "ImageObject",
"height": 80,
"url": "https://www.gannett-cdn.com/sites/palmbeachpost/images/site-nav-logo@2x.png",
"width": 297
},
"name": "The Palm Beach Post"
},
"url": "https://www.palmbeachpost.com/"
}