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https://www.metabase.com

SEO

· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.
SCORE
94
GRADE
A
FIX
0
REVIEW
0
PASS
6
INFO
1

Cross-tab audit — SEO, performance, crawlability, mobile, structured data

Checks
7
6 PASS
A+
Canonical URL
Properly configured
PASS
Properly configured
Info::
Canonical tag present
Got: https://www.metabase.com/
Info::
Canonical is self-referencing
Info::
Canonical matches final URL after redirects
Info::
Canonical target returns 200
Canonical URL Configured
Page URL https://www.metabase.com Canonical https://www.metabase.com/ Match Self-referencing (correct) Target 200 ✓
A+
Meta Tags
Title optimized
PASS
Title optimized
Info::
Page title is set
Got: Open source Business Intelligence and Embedded Analytics
Info::
Title length (56 chars) is optimal
Info::
Title and H1 are well-aligned
Title

"Open source Business Intelligence and Embedded Analytics"

56 characters Optimal ✓
Title: Open source Business Intelligence and Embedded Analytics
H1: Open source analytics that answers back
Match: Very different
Robots: Indexable (no restrictions)
A
Content Depth
2694 words, Difficult
PASS
2694 words, Difficult
Info::
Page has 2694 words — good depth for search engines
Info::
Text-to-HTML ratio is 5%
Very low ratio suggests heavy framework overhead or boilerplate.
Info::
Reading level: Difficult (grade 15)
2694 words

Good depth

Reading level

Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult

Grade 15

Text-to-HTML Ratio

5% text 95% HTML

18 KB / 369 KB

Very low ratio suggests heavy framework overhead or boilerplate.

Why this matters

Informational: ratio of visible text bytes to total HTML bytes. Very low ratios suggest excessive markup overhead.

A+
Image SEO
144 images, 144 descriptive filenames
PASS
144 images, 144 descriptive filenames
Info::
All images have descriptive filenames
144 descriptive
0 hash-based
0 generic
144 total
All images have descriptive filenames and proper SEO attributes.

See Accessibility tab for detailed alt text quality analysis.

A+
Schema Markup Audit
1 schema types detected
PASS

Rich result eligibility

Organization Eligible

Organization knowledge panel

Detected schema types

Organization json-ld → Organization knowledge panel
2/2 required · 3/4 recommended
Required fields (Google)
  • name — Required for the knowledge panel
  • url — Required for entity matching
Recommended fields
  • logo — Strongly recommended — appears in the knowledge panel header
  • sameAs — Connects the entity across the web
  • contactPoint — Add ContactPoint with telephone and contactType Enables direct contact from the knowledge panel
  • description — Used as the panel summary
Google's spec for this type

Missing schema opportunities

  • easy

    Article

    Page reads as an article (long body + headline) — add Article schema

    Eligible for top-stories carousel and Discover

  • moderate

    Review

    Page has review markup or testimonials that could be marked up

    Enables star-rating snippets in search

  • moderate

    VideoObject

    Page embeds video content that could be marked up as VideoObject

    Videos appear in the video carousel and have a thumbnail badge

Adding these recommended fields improves chances of getting Organization knowledge panel in search results.

Why this matters

Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).

Source: Google Search Central

Hreflang
0 hreflang tags
INFO
0 hreflang tags

No hreflang tags detected.

Hreflang tags are only needed for multilingual or multi-regional sites.

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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