Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.FOpen GraphActionOpen Graph tags need attention — social sharing previews may be incomplete.FIX
The og:description tag controls the description in social sharing previews.
No og:description means social cards either show no subtitle or scrape the first paragraph — usually unflattering.
Learn more ▾ ▴
Without og:description, social platforms either render no subtitle or pull whatever text appears first on the page. The first paragraph is rarely written for share-card context. A purpose-written 150-200 character og:description gives a polished card.
Source: Open Graph Protocol
The og:image tag provides a preview image for social sharing.
No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.
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Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.
Source: Open Graph Protocol
The og:url tag specifies the canonical URL for the shared content.
Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.
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og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.
Source: Open Graph Protocol
The og:type tag helps social platforms categorize the content.
Default og:type is 'website' but the right value (article, product, profile) unlocks richer metadata fields and higher engagement.
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og:type controls which other og: fields a platform respects. og:type=article enables og:article:published_time, author, and section — surfaced in news cards. og:type=product enables price/availability fields surfaced by Pinterest and shopping integrations. Default 'website' silently disables those.
Source: Open Graph Protocol
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.
Learn more ▾ ▴
Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.
Source: Twitter Developer Platform
Preview
tenor.com
Tenor GIF Keyboard - Bring Personality To Your Conversations
Say more with Tenor. Find the perfect Animated GIFs and videos to convey exactly what you mean in every conversation.
- twitter:card — Add <meta name="twitter:card" content="summary_large_image">
- twitter:title — Tenor GIF Keyboard - Bring Personality To Your Conversations
- twitter:description — Say more with Tenor. Find the perfect Animated GIFs and videos to convey exactly what you mean in every conversation.
- twitter:image — Add twitter:image — preview card without an image looks broken
twitter:card is missing
→ Add <meta name="twitter:card" content="summary_large_image">
No preview image for Twitter/X
→ Add og:image or twitter:image (≥300×157 for summary_large_image)
TENOR.COM
Tenor GIF Keyboard - Bring Personality To Your Conversations
Say more with Tenor. Find the perfect Animated GIFs and videos to convey exactly what you mean in every conversation.
- og:title — Tenor GIF Keyboard - Bring Personality To Your Conversations
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
- og:type — Add og:type — Recommended — tells Facebook the content category
- og:url — Add og:url — Recommended — canonical URL for the share
- og:site_name — Tenor
No preview image for Facebook
→ Add og:image (recommended 1200×630)
Tenor GIF Keyboard - Bring Personality To Your Conversations
tenor.com
- og:title — Tenor GIF Keyboard - Bring Personality To Your Conversations
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
No preview image for LinkedIn
→ Add og:image (recommended 1200×627)
tenor.com
Tenor GIF Keyboard - Bring Personality To Your Conversations
Say more with Tenor. Find the perfect Animated GIFs and videos to convey exactly what you mean in every conversation.
- og:title — Tenor GIF Keyboard - Bring Personality To Your Conversations
- og:description — falling back from og:description
- og:image — Add og:image — preview card without an image looks broken
No preview image — Slack unfurl will be text-only
→ Add og:image or twitter:image
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ⚠ | ⚠ | ⚠ | |
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | — | — | — | |
| twitter:description | — | — | — | |
| twitter:image | — | — | — |
FBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsFIX
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
F
33/100
Site name appears as
| Page title | Bring Personality To Your Conversations | |
| og:site_name | Tenor | |
| twitter:site | @gifkeyboard | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
15/15covers multiple sizes + apple-touch-icon
Social share image
0/20Meta completeness
8/20Organization schema
0/15Contact info discoverable
5/10contact page
Findings
- Brand name differs across channels — users see inconsistent identity
- No social share image — shared links render as bare URLs
- og:image missing
- twitter:card missing
- No Organization schema — Google can't render your logo in the knowledge panel
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
BLinks200 links checked, 197 healthy, 2 brokenREVIEW
Broken Links (2)
| Status | URL | Found in | Error |
|---|---|---|---|
| 404 | https://www.googletagmanager.com | <link> | Not Found |
| 404 | https://media.tenor.com | <link> | Not Found |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AStructured Data2 JSON-LD block(s) found — structured data is well configured.PASS
The "name" property is required for the WebSite schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
Adding "description" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "http:\u002F\u002Fschema.org",
"@type": "WebSite",
"url": "https:\u002F\u002Ftenor.com\u002F",
"potentialAction": [
{
"@type": "SearchAction",
"target": "https:\u002F\u002Ftenor.com\u002Fsearch\u002F{search_term_string}-gifs",
"query-input": "required name=search_term_string"
},
{
"@type": "SearchAction",
"target": "android-app:\u002F\u002Fcom.riffsy.FBMGIFApp\u002Friffsy\u002Fsearch\u002F{search_term_string}",
"query-input": "required name=search_term_string"
}
]
}{
"@context": "http:\u002F\u002Fschema.org",
"@type": "Article",
"author": "tenor",
"creator": "tenor",
"headline": "Tenor GIF Keyboard - Bring Personality To Your Conversations",
"name": "Tenor GIF Keyboard - Bring Personality To Your Conversations",
"url": "https:\u002F\u002Ftenor.com\u002F",
"mainEntityOfPage": "https:\u002F\u002Ftenor.com\u002F",
"keywords": "gifs,search gifs,share gifs,memes",
"dateModified": "2026-04-16T22:25:56.833Z",
"datePublished": "2026-04-16T22:25:56.833Z",
"publisher": {
"@context": "http:\u002F\u002Fschema.org",
"@type": "Organization",
"name": "Tenor",
"logo": {
"@type": "ImageObject",
"url": "https:\u002F\u002Ftenor.com\u002Fassets\u002Fimg\u002Ftenor-app-icon.png"
},
"sameAs": [
"https:\u002F\u002Ftwitter.com\u002Fgifkeyboard",
"https:\u002F\u002Fwww.facebook.com\u002Ftenorapp\u002F",
"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Ftenorinc\u002F"
]
},
"image": {
"@context": "http:\u002F\u002Fschema.org",
"@type": "ImageObject",
"author": "tenor",
"creator": "tenor",
"name": "Tenor GIF Keyboard - Bring Personality To Your Conversations",
"keywords": "gifs,search gifs,share gifs,memes",
"description": "Say more with Tenor. Find the perfect Animated GIFs and videos to convey exactly what you mean in every conversation.",
"url": "https:\u002F\u002Ftenor.com\u002F",
"contentUrl": "https:\u002F\u002Fmedia1.tenor.com\u002Fm\u002FerLNHPSyCDkAAAAC\u002Fnational-tea-day-tea-time.gif",
"thumbnailUrl": "https:\u002F\u002Fmedia.tenor.com\u002FerLNHPSyCDkAAAAe\u002Fnational-tea-day-tea-time.png",
"width": 498,
"height": 498,
"dateCreated": "2026-04-16T22:25:56.833Z",
"uploadDate": "2026-04-16T22:25:56.833Z",
"representativeOfPage": true
},
"video": {
"@context": "http:\u002F\u002Fschema.org",
"@type": "VideoObject",
"author": "tenor",
"creator": "tenor",
"name": "Tenor GIF Keyboard - Bring Personality To Your Conversations",
"keywords": "gifs,search gifs,share gifs,memes",
"description": "Say more with Tenor. Find the perfect Animated GIFs and videos to convey exactly what you mean in every conversation.",
"url": "https:\u002F\u002Ftenor.com\u002F",
"contentUrl": "https:\u002F\u002Fmedia.tenor.com\u002FerLNHPSyCDkAAAPo\u002Fnational-tea-day-tea-time.mp4",
"thumbnailUrl": "https:\u002F\u002Fmedia.tenor.com\u002FerLNHPSyCDkAAAAe\u002Fnational-tea-day-tea-time.png",
"width": 498,
"height": 498,
"dateCreated": "2026-04-16T22:25:56.833Z",
"uploadDate": "2026-04-16T22:25:56.833Z",
"duration": "PT0M4S"
}
}