Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.DBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsFIX
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
D
51/100
Site name appears as
| Page title | search | |
| og:site_name | NirSoft | |
| twitter:site | — | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
8/15single size only
Social share image
14/20og:image set; twitter:image missing
Meta completeness
14/20Organization schema
0/15Contact info discoverable
10/10contact page + mailto link
Findings
- Brand name differs across channels — users see inconsistent identity
- Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
- Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
- twitter:card missing
- No Organization schema — Google can't render your logo in the knowledge panel
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
CStructured DataActionNo structured data (JSON-LD) found.REVIEW
Adding structured data helps search engines understand your content and can enable rich results.
Without schema.org markup, your pages can't appear as rich results (stars, FAQs, recipes) in search.
Learn more ▾ ▴
Structured data is what unlocks rich snippets — review stars, FAQ accordions, recipe cards, breadcrumbs, etc. — that take up more SERP space and dramatically improve click-through. The schema.org vocabulary is well-documented and JSON-LD is the easiest format.
Source: Google Search Central / schema.org
No structured data found
Structured data (JSON-LD) helps search engines understand your content better. Adding it can improve your search result appearance.
Common types include:
- WebSite — your site identity and search box
- Organization — your company information
- Article — blog posts and news articles
- Product — e-commerce product pages
- BreadcrumbList — navigation paths
ALinks177 links checked, 175 healthy, 2 brokenPASS
Broken Links (2)
| Status | URL | Found in | Error |
|---|---|---|---|
| ERR | https://s7.addthis.com/js/250/addthis_widget.js | <script> | Get "https://s7.addthis.com/js/250/addth... |
| ERR | about:blank | <iframe> | Get "about:blank": unsupported protocol ... |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AOpen GraphOpen Graph tags are well configured for social sharing.PASS
88 charsTitles over 60 characters may be truncated in social sharing previews.
25–60 charsog:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.
Source: Open Graph Protocol
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.
Learn more ▾ ▴
Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.
Source: Twitter Developer Platform
Preview

nirsoft.net
freeware utilities: password recovery, system utilities, desktop utilities - For Windows
Unique collection of freeware desktop utilities, system utilities, password recovery tools, and more
Title will be truncated (88 chars / 70 max)
- twitter:card — Add <meta name="twitter:card" content="summary_large_image">
- twitter:title — falling back from og:title
- twitter:description — falling back from og:description
- twitter:image — falling back from og:image
twitter:card is missing
→ Add <meta name="twitter:card" content="summary_large_image">
Title will be truncated on Twitter/X (88 chars, max 70)
→ Shorten the title to ≤70 characters

NIRSOFT.NET
freeware utilities: password recovery, system utilities, desktop utilities - For Windows
Unique collection of freeware desktop utilities, system utilities, password recovery tools, and more
Title will be truncated (88 chars / 60 max)
- og:title — freeware utilities: password recovery, system utilities, desktop utilities - For Windows
- og:description — Unique collection of freeware desktop utilities, system utilities, password recovery tools, and more
- og:image — https://www.nirsoft.net/nirsoft2.gif
- og:type — website
- og:url — https://www.nirsoft.net/
- og:site_name — NirSoft
Title will be truncated on Facebook (88 chars, max 60)
→ Shorten og:title to ≤60 characters
og:image is too small for Facebook (176×44)
→ Upload an image at least 200×200 — recommended 1200×630 for large cards

freeware utilities: password recovery, system utilities, desktop utilities - For Windows
nirsoft.net
- og:title — freeware utilities: password recovery, system utilities, desktop utilities - For Windows
- og:description — Unique collection of freeware desktop utilities, system utilities, password recovery tools, and more
- og:image — https://www.nirsoft.net/nirsoft2.gif
og:image is too small for LinkedIn (176×44)
→ Upload an image at least 200×200
nirsoft.net
freeware utilities: password recovery, system utilities, desktop utilities - For Windows
Unique collection of freeware desktop utilities, system utilities, password recovery tools, and more

- og:title — freeware utilities: password recovery, system utilities, desktop utilities - For Windows
- og:description — Unique collection of freeware desktop utilities, system utilities, password recovery tools, and more
- og:image — https://www.nirsoft.net/nirsoft2.gif
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | ⚠ | — | — | — |