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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
85
GRADE
B
FIX
1
REVIEW
2
PASS
2
INFO
0
Checks
5
2 PASS 2 REVIEW 1 FIX
C
Open Graph
Action
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://images.ctfassets.net/0jnmtsdzg6p5/4GSPcvcpIZpsXsZ7F0EXTW/e83c17556674508addba7639c46fa6dd/ds-iam-og-image.png
Info::
og:title is long (74 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 74 chars Expected: 25–60 chars
Info::
Missing og:url
The og:url tag specifies the canonical URL for the shared content.
Info::
Missing og:type
The og:type tag helps social platforms categorize the content.
Info::
Missing og:site_name
The og:site_name tag displays the website name in social previews.
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
URL: https://images.ctfassets.net/0jnmtsdzg6p5/4GSPcvcpIZpsXsZ7F0EXTW/e83c17556674508addba7639c46fa6dd/ds-iam-og-image.png

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 74 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars
Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

The og:url tag specifies the canonical URL for the shared content.

Why this matters

Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.

Learn more

og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.

Source: Open Graph Protocol

The og:type tag helps social platforms categorize the content.

Why this matters

Default og:type is 'website' but the right value (article, product, profile) unlocks richer metadata fields and higher engagement.

Learn more

og:type controls which other og: fields a platform respects. og:type=article enables og:article:published_time, author, and section — surfaced in news cards. og:type=product enables price/availability fields surfaced by Pinterest and shopping integrations. Default 'website' silently disables those.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

docusign.com

Docusign | #1 in Electronic Signature and Intelligent Agreement Management

Create, commit to, and manage your agreements all in one platform with Docusign IAM. Electronically sign for free.

Preview quality · Twitter/X D · 55/100

Title will be truncated (74 chars / 70 max)

  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — Docusign | #1 in Electronic Signature and Intelligent Agreement Management
  • twitter:description — Create, commit to, and manage your agreements all in one platform with Docusign IAM. Electronically sign for free.
  • twitter:image — falling back from og:image
  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

  • Title will be truncated on Twitter/X (74 chars, max 70)

    → Shorten the title to ≤70 characters

DOCUSIGN.COM

Docusign | #1 in Electronic Signature and Intelligent Agreement Management

Create, commit to, and manage your agreements all in one platform with Docusign IAM. Electronically sign for free.

Preview quality · Facebook D · 50/100

Title will be truncated (74 chars / 60 max)

  • og:title — Docusign | #1 in Electronic Signature and Intelligent Agreement Management
  • og:description — Create, commit to, and manage your agreements all in one platform with Docusign IAM. Electronically sign for free.
  • og:image — https://images.ctfassets.net/0jnmtsdzg6p5/4GSPcvcpIZpsXsZ7F0EXTW/e83c17556674508addba7639c46fa6dd/ds-iam-og-image.png
  • og:type — Add og:type — Recommended — tells Facebook the content category
  • og:url — Add og:url — Recommended — canonical URL for the share
  • og:site_name — Add og:site_name — Recommended — site-level brand line in the preview
  • Title will be truncated on Facebook (74 chars, max 60)

    → Shorten og:title to ≤60 characters

Docusign | #1 in Electronic Signature and Intelligent Agreement Management

docusign.com

Preview quality · LinkedIn A+ · 100/100
  • og:title — Docusign | #1 in Electronic Signature and Intelligent Agreement Management
  • og:description — Create, commit to, and manage your agreements all in one platform with Docusign IAM. Electronically sign for free.
  • og:image — https://images.ctfassets.net/0jnmtsdzg6p5/4GSPcvcpIZpsXsZ7F0EXTW/e83c17556674508addba7639c46fa6dd/ds-iam-og-image.png

docusign.com

Docusign | #1 in Electronic Signature and Intelligent Agreement Management

Create, commit to, and manage your agreements all in one platform with Docusign IAM. Electronically sign for free.

Preview quality · Slack A+ · 100/100
  • og:title — Docusign | #1 in Electronic Signature and Intelligent Agreement Management
  • og:description — Create, commit to, and manage your agreements all in one platform with Docusign IAM. Electronically sign for free.
  • og:image — https://images.ctfassets.net/0jnmtsdzg6p5/4GSPcvcpIZpsXsZ7F0EXTW/e83c17556674508addba7639c46fa6dd/ds-iam-og-image.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

B · 76/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

C

62/100

Site name appears as

Page titleFilter Icon
og:site_name
twitter:site
Organization.name

Consistent

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

14/20

Organization schema

4/15

Organization schema present but missing all recommended fields

Contact info discoverable

10/10

contact page + tel link

Findings

  • Missing brand name in: og:site_name, twitter:site, Organization.name
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • twitter:card missing
  • Organization schema missing logo — add a logo property pointing to a square PNG
  • Organization schema missing url — point it at the canonical homepage
  • Consider adding contactPoint — helps appear in "contact us" rich results

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.
Warning::
Missing required property "name" for Organization
The "name" property is required for the Organization schema type.
Info::
Missing recommended property "url" for Organization
Adding "url" can improve how search engines display your content.
Info::
Missing recommended property "logo" for Organization
Adding "logo" can improve how search engines display your content.
Info::
Missing recommended property "sameAs" for Organization
Adding "sameAs" can improve how search engines display your content.

The "name" property is required for the Organization schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

Adding "url" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "logo" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "sameAs" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : Organization
2 properties Valid
Missing required property: name
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Organization",
      "@id": "https://www.docusign.com#organization",
      "name": "Docusign",
      "url": "https://www.docusign.com"
    },
    {
      "@type": "WebSite",
      "@id": "https://www.docusign.com#website",
      "url": "https://www.docusign.com",
      "name": "Docusign",
      "publisher": {
        "@id": "https://www.docusign.com#organization"
      },
      "inLanguage": "en"
    },
    {
      "@type": "WebPage",
      "@id": "https://www.docusign.com#webpage",
      "url": "https://www.docusign.com",
      "name": "Docusign | #1 in Electronic Signature and Intelligent Agreement Management",
      "isPartOf": {
        "@id": "https://www.docusign.com#website"
      },
      "inLanguage": "en",
      "about": {
        "@id": "https://www.docusign.com#organization"
      }
    }
  ]
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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