Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.CLinksAction200 links checked, 195 healthy, 5 brokenREVIEW
Broken Links (7)
| Status | URL | Found in | Error |
|---|---|---|---|
| 404 | https://fonts.googleapis.com | <link> | Not Found |
| 404 | https://fonts.gstatic.com | <link> | Not Found |
| 404 | https://117517753.intellimizeio.com | <link> | Not Found |
| ERR | https://nl.gumgum.com | <link> | Get "https://nl.gumgum.com": remote erro... |
| 404 | https://gumgum.com/old-home | <a> | Not Found |
| 403 | https://api.intellimize.co | <link> | Forbidden |
| 403 | https://log.intellimize.co | <link> | Forbidden |
Redirects (2)
| URL | Destination | Found in | Hops |
|---|---|---|---|
| https://gumgum.com/deib | https://gumgum.com/deib | <a> | 0 |
| https://gumgum.com/case-study/la-tourism | https://gumgum.com/case-study/la-tourism | <a> | 0 |
BOpen GraphOpen Graph tags are partially configured — some improvements recommended.REVIEW
https://cdn.prod.website-files.com/6194258208c48d8f36efa1e7/680967f1e4da8cda99126115_gg-homepage-meta-img.jpgThe og:image URL could not be fetched. Social platforms won't be able to display it.
An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.
Learn more ▾ ▴
Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.
Source: Open Graph Protocol / Facebook Sharing Debugger
77 charsTitles over 60 characters may be truncated in social sharing previews.
25–60 charsog:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.
Source: Open Graph Protocol
The og:url tag specifies the canonical URL for the shared content.
Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.
Learn more ▾ ▴
og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.
Source: Open Graph Protocol
The og:site_name tag displays the website name in social previews.
Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.
Learn more ▾ ▴
og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.
Source: Open Graph Protocol
Preview

gumgum.com
GumGum | Contextual Intelligence Company | High Impact Advertising Technology
Deliver high-impact, brand-safe advertising across display, video, and CTV/OTT formats with AI-powered contextual targeting and attention-based insights—powered by GumGum’s leading ad tech platform.
Title will be truncated (77 chars / 70 max)
Description will be truncated (202 chars / 200 max)
- twitter:card — summary_large_image
- twitter:title — falling back from og:title
- twitter:description — falling back from og:description
- twitter:image — falling back from og:image
Title will be truncated on Twitter/X (77 chars, max 70)
→ Shorten the title to ≤70 characters
Description will be truncated on Twitter/X (202 chars, max 200)
→ Tighten the description to ≤200 characters

GUMGUM.COM
GumGum | Contextual Intelligence Company | High Impact Advertising Technology
Deliver high-impact, brand-safe advertising across display, video, and CTV/OTT formats with AI-powered contextual targeting and attention-based insights—powered by GumGum’s leading ad tech platform.
Title will be truncated (77 chars / 60 max)
Description will be truncated (202 chars / 155 max)
- og:title — GumGum | Contextual Intelligence Company | High Impact Advertising Technology
- og:description — Deliver high-impact, brand-safe advertising across display, video, and CTV/OTT formats with AI-powered contextual tar...
- og:image — https://cdn.prod.website-files.com/6194258208c48d8f36efa1e7/680967f1e4da8cda99126115_gg-homepage-meta-img.jpg
- og:type — website
- og:url — Add og:url — Recommended — canonical URL for the share
- og:site_name — Add og:site_name — Recommended — site-level brand line in the preview
Title will be truncated on Facebook (77 chars, max 60)
→ Shorten og:title to ≤60 characters
Description will be truncated on Facebook (202 chars, max 155)
→ Tighten og:description to ≤155 characters

GumGum | Contextual Intelligence Company | High Impact Advertising Technology
gumgum.com
Description will be truncated (202 chars / 150 max)
- og:title — GumGum | Contextual Intelligence Company | High Impact Advertising Technology
- og:description — Deliver high-impact, brand-safe advertising across display, video, and CTV/OTT formats with AI-powered contextual tar...
- og:image — https://cdn.prod.website-files.com/6194258208c48d8f36efa1e7/680967f1e4da8cda99126115_gg-homepage-meta-img.jpg
Description will be truncated on LinkedIn (202 chars, max 150)
→ Tighten og:description to ≤150 characters
gumgum.com
GumGum | Contextual Intelligence Company | High Impact Advertising Technology
Deliver high-impact, brand-safe advertising across display, video, and CTV/OTT formats with AI-powered contextual targeting and attention-based insights—powered by GumGum’s leading ad tech platform.

- og:title — GumGum | Contextual Intelligence Company | High Impact Advertising Technology
- og:description — Deliver high-impact, brand-safe advertising across display, video, and CTV/OTT formats with AI-powered contextual tar...
- og:image — https://cdn.prod.website-files.com/6194258208c48d8f36efa1e7/680967f1e4da8cda99126115_gg-homepage-meta-img.jpg
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | ⚠ | — | — | — |
CBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsREVIEW
Brand Presence
Partial brand coverage — a few channels are missing brand signals.
C
60/100
Site name appears as
| Page title | Filter Button | |
| og:site_name | — | |
| twitter:site | — | |
| Organization.name | — |
Consistent
Brand assets
Favicon
12/15covers apple-touch-icon
Social share image
14/20og:image set; twitter:image missing
Meta completeness
20/20Organization schema
4/15Organization schema present but missing all recommended fields
Contact info discoverable
5/10contact page
Findings
- Missing brand name in: og:site_name, twitter:site, Organization.name
- Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
- Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
- Organization schema missing logo — add a logo property pointing to a square PNG
- Organization schema missing url — point it at the canonical homepage
- Consider adding contactPoint — helps appear in "contact us" rich results
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AStructured Data1 JSON-LD block(s) found — structured data is well configured.PASS
The "name" property is required for the Organization schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
Adding "url" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "logo" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "sameAs" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://gumgum.com/#organization",
"name": "GumGum",
"legalName": "GumGum, Inc.",
"url": "https://gumgum.com/",
"logo": {
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/6194258208c48d8f36efa1e7/61f1f197c10f6dcc84f94c93_GG_PrimaryLogo_Color.svg"
},
"description": "GumGum is the contextual-first technology leader transforming digital advertising with AI-powered, non-invasive data and media solutions across display, video, and CTV.",
"slogan": "The Mindset Company",
"sameAs": [
"https://www.linkedin.com/company/gumgum",
"https://www.facebook.com/gumgum",
"https://www.instagram.com/gumgum",
"https://twitter.com/gumgum",
"https://www.youtube.com/user/GumGumInc"
],
"address": {
"@type": "PostalAddress",
"streetAddress": "2419 Michigan Ave, Suite A",
"addressLocality": "Santa Monica",
"addressRegion": "CA",
"postalCode": "90404",
"addressCountry": "US"
},
"numberOfEmployees": {
"@type": "QuantitativeValue",
"minValue": 500,
"maxValue": 600
},
"areaServed": "Worldwide",
"contactPoint": [
{
"@type": "ContactPoint",
"contactType": "Sales",
"url": "https://gumgum.com/contact",
"areaServed": "Worldwide"
}
],
"employee": {
"@type": "Person",
"@id": "https://gumgum.com/leadership#ceo",
"name": "Marcus Startzel",
"jobTitle": "Chief Executive Officer",
"worksFor": {
"@id": "https://gumgum.com/#organization"
}
},
"brand": {
"@type": "Brand",
"name": "GumGum"
},
"knowsAbout": [
"contextual advertising",
"attention metrics",
"CTV and OTT advertising",
"mindset advertising",
"video advertising",
"digital advertising",
"high-impact display advertising",
"artificial intelligence advertising"
],
"makesOffer": [
{
"@type": "Offer",
"@id": "https://gumgum.com/#offer-contextual-advertising",
"itemOffered": {
"@id": "https://gumgum.com/#product-contextual-advertising"
}
},
{
"@type": "Offer",
"@id": "https://gumgum.com/#offer-mindset-graph",
"itemOffered": {
"@id": "https://gumgum.com/#product-mindset-graph"
}
},
{
"@type": "Offer",
"@id": "https://gumgum.com/#offer-video-advertising",
"itemOffered": {
"@id": "https://gumgum.com/#product-video-advertising"
}
},
{
"@type": "Offer",
"@id": "https://gumgum.com/#offer-ctv-advertising",
"itemOffered": {
"@id": "https://gumgum.com/#product-ctv-advertising"
}
},
{
"@type": "Offer",
"@id": "https://gumgum.com/#offer-olv-advertising",
"itemOffered": {
"@id": "https://gumgum.com/#product-olv-advertising"
}
},
{
"@type": "Offer",
"@id": "https://gumgum.com/#offer-high-impact-display",
"itemOffered": {
"@id": "https://gumgum.com/#product-high-impact-display"
}
}
]
},
{
"@type": "WebSite",
"@id": "https://gumgum.com/#website",
"url": "https://gumgum.com/",
"name": "GumGum",
"publisher": {
"@id": "https://gumgum.com/#organization"
}
},
{
"@type": "WebPage",
"@id": "https://gumgum.com/#webpage",
"url": "https://gumgum.com/",
"name": "GumGum | Contextual Intelligence Company",
"isPartOf": {
"@id": "https://gumgum.com/#website"
},
"about": {
"@id": "https://gumgum.com/#organization"
}
},
{
"@type": "Product",
"@id": "https://gumgum.com/#product-contextual-advertising",
"name": "GumGum Contextual",
"category": "Advertising technology",
"description": "GumGum Contextual is an AI-powered contextual advertising solution that analyzes content, imagery, and signals to deliver privacy-forward, cookie-free targeting across digital environments.",
"brand": {
"@id": "https://gumgum.com/#organization"
},
"url": "https://gumgum.com/contextual",
"isRelatedTo": [
{
"@id": "https://gumgum.com/#product-mindset-graph"
},
{
"@id": "https://gumgum.com/#product-video-advertising"
},
{
"@id": "https://gumgum.com/#product-ctv-advertising"
}
]
},
{
"@type": "Product",
"@id": "https://gumgum.com/#product-mindset-graph",
"name": "Mindset Graph",
"category": "Audience and insights",
"description": "Mindset Graph connects contexts, content, and signals to understand consumer mindset, enabling brands to reach people when they are most receptive to advertising.",
"brand": {
"@id": "https://gumgum.com/#organization"
},
"url": "https://gumgum.com/mindset-graph",
"isRelatedTo": [
{
"@id": "https://gumgum.com/#product-contextual-advertising"
}
]
},
{
"@type": "Product",
"@id": "https://gumgum.com/#product-video-advertising",
"name": "Video Advertising Solutions",
"category": "Video advertising",
"description": "Video advertising solutions that pair contextual intelligence and mindset data with high-quality video inventory to drive attention and brand outcomes.",
"brand": {
"@id": "https://gumgum.com/#organization"
},
"isRelatedTo": [
{
"@id": "https://gumgum.com/#product-contextual-advertising"
},
{
"@id": "https://gumgum.com/#product-ctv-advertising"
},
{
"@id": "https://gumgum.com/#product-olv-advertising"
}
]
},
{
"@type": "Product",
"@id": "https://gumgum.com/#product-ctv-advertising",
"name": "CTV Advertising Solutions",
"category": "CTV and OTT advertising",
"description": "CTV and OTT advertising solutions that apply contextual intelligence and attention-based insights to streaming environments.",
"brand": {
"@id": "https://gumgum.com/#organization"
},
"url": "https://gumgum.com/ctv-advertising",
"isRelatedTo": [
{
"@id": "https://gumgum.com/#product-contextual-advertising"
},
{
"@id": "https://gumgum.com/#product-video-advertising"
}
]
},
{
"@type": "Product",
"@id": "https://gumgum.com/#product-olv-advertising",
"name": "OLV Advertising Solutions",
"category": "Online video advertising",
"description": "Online video (OLV) advertising solutions that use contextual and mindset signals to reach consumers across web and mobile environments.",
"brand": {
"@id": "https://gumgum.com/#organization"
},
"url": "https://gumgum.com/olv-advertising",
"isRelatedTo": [
{
"@id": "https://gumgum.com/#product-video-advertising"
}
]
},
{
"@type": "Product",
"@id": "https://gumgum.com/#product-high-impact-display",
"name": "High-Impact Display Advertising",
"category": "Display advertising",
"description": "High-impact display ad formats that combine premium creative, contextual intelligence, and mindset data to drive stronger engagement and brand impact.",
"brand": {
"@id": "https://gumgum.com/#organization"
},
"url": "https://gumgum.com/creative",
"isRelatedTo": [
{
"@id": "https://gumgum.com/#product-contextual-advertising"
}
]
}
]
}