Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.FBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsFIX
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
F
34/100
Site name appears as
| Page title | ||
| og:site_name | City AM | |
| twitter:site | @cityam | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
15/15covers multiple sizes + apple-touch-icon
Social share image
0/20Meta completeness
14/20Organization schema
0/15Contact info discoverable
0/10no contact info discoverable
Findings
- Brand name differs across channels — users see inconsistent identity
- No social share image — shared links render as bare URLs
- og:image missing
- No Organization schema — Google can't render your logo in the knowledge panel
- No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
BOpen GraphOpen Graph tags are partially configured — some improvements recommended.REVIEW
The og:image tag provides a preview image for social sharing.
No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.
Learn more ▾ ▴
Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.
Source: Open Graph Protocol
67 charsTitles over 60 characters may be truncated in social sharing previews.
25–60 charsog:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.
Source: Open Graph Protocol
Preview
cityam.com
City A.M. | London's Business Newspaper - News, Opinion, & Analysis
Latest business and finance news from the UK and rest of the World - including breaking economic & political news, comment & analysis from City A.M.
- twitter:card — summary_large_image
- twitter:title — falling back from og:title
- twitter:description — falling back from og:description
- twitter:image — Add twitter:image — preview card without an image looks broken
No preview image for Twitter/X
→ Add og:image or twitter:image (≥300×157 for summary_large_image)
CITYAM.COM
City A.M. | London's Business Newspaper - News, Opinion, & Analysis
Latest business and finance news from the UK and rest of the World - including breaking economic & political news, comment & analysis from City A.M.
Title will be truncated (67 chars / 60 max)
- og:title — City A.M. | London's Business Newspaper - News, Opinion, & Analysis
- og:description — Latest business and finance news from the UK and rest of the World - including breaking economic & political news, co...
- og:image — Add og:image — preview card without an image looks broken
- og:type — website
- og:url — https://www.cityam.com/
- og:site_name — City AM
Title will be truncated on Facebook (67 chars, max 60)
→ Shorten og:title to ≤60 characters
No preview image for Facebook
→ Add og:image (recommended 1200×630)
City A.M. | London's Business Newspaper - News, Opinion, & Analysis
cityam.com
- og:title — City A.M. | London's Business Newspaper - News, Opinion, & Analysis
- og:description — Latest business and finance news from the UK and rest of the World - including breaking economic & political news, co...
- og:image — Add og:image — preview card without an image looks broken
No preview image for LinkedIn
→ Add og:image (recommended 1200×627)
cityam.com
City A.M. | London's Business Newspaper - News, Opinion, & Analysis
Latest business and finance news from the UK and rest of the World - including breaking economic & political news, comment & analysis from City A.M.
- og:title — City A.M. | London's Business Newspaper - News, Opinion, & Analysis
- og:description — Latest business and finance news from the UK and rest of the World - including breaking economic & political news, co...
- og:image — Add og:image — preview card without an image looks broken
No preview image — Slack unfurl will be text-only
→ Add og:image or twitter:image
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | — | — | — |
ALinks200 links checked, 198 healthy, 2 brokenPASS
Broken Links (4)
| Status | URL | Found in | Error |
|---|---|---|---|
| 404 | https://fonts.googleapis.com | <link> | Not Found |
| 404 | https://fonts.gstatic.com | <link> | Not Found |
| 403 | https://chimpstatic.com/mcjs-connected/js/users/9a... | <script> | Forbidden |
| 403 | https://cdn.parsely.com | <link> | Forbidden |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
A+Structured Data2 JSON-LD block(s) found — structured data is well configured.PASS
JSON-LD Blocks
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.cityam.com/",
"url": "https://www.cityam.com/",
"name": "City A.M. | Business news live from the City of London",
"isPartOf": {
"@id": "https://www.cityam.com/#website"
},
"about": {
"@id": "https://www.cityam.com/#organization"
},
"datePublished": "2021-09-20T08:57:08+00:00",
"dateModified": "2026-04-22T16:15:26+00:00",
"description": "Latest business and finance news from the UK and rest of the World - including breaking economic & political news, comment & analysis from City A.M.",
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.cityam.com/"
]
}
],
"thumbnailUrl": "https://www.cityam.com/wp-content/uploads/2025/05/CityAM-Logo-Dark.png?w=630"
},
{
"@type": "WebSite",
"@id": "https://www.cityam.com/#website",
"url": "https://www.cityam.com/",
"name": "City AM",
"description": "London's Business Newspaper",
"publisher": {
"@id": "https://www.cityam.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.cityam.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "NewsMediaOrganization",
"@id": "https://www.cityam.com/",
"name": "City AM",
"url": "https://www.cityam.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.cityam.com/#/schema/logo/image/",
"url": "https://www.cityam.com/wp-content/uploads/2025/05/CityAM-Logo-Dark.png",
"contentUrl": "https://www.cityam.com/wp-content/uploads/2025/05/CityAM-Logo-Dark.png",
"width": 4475,
"height": 1252,
"caption": "City AM"
},
"image": {
"@id": "https://www.cityam.com/#/schema/logo/image/"
},
"sameAs": [
"https://facebook.com/cityam",
"https://x.com/cityam",
"https://www.instagram.com/cityamtravel/",
"https://www.linkedin.com/company/cityam"
],
"masthead": "https://www.cityam.com/about/"
}
]
}{
"@context": "https:\/\/schema.org",
"@type": "WebPage",
"headline": "City AM",
"url": "https:\/\/www.cityam.com",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "http:\/\/www.cityam.com\/"
},
"thumbnailUrl": "",
"image": {
"@type": "ImageObject",
"url": ""
},
"articleSection": "City A.M. Content",
"author": [
{
"@type": "Person",
"name": "CityAM Editors"
}
],
"creator": [
"CityAM Editors"
],
"publisher": {
"@type": "Organization",
"name": "City AM",
"logo": "https:\/\/www.cityam.com\/wp-content\/uploads\/2024\/09\/app_launcher_icon_final_rounded.png"
},
"keywords": [],
"dateCreated": "2021-09-20T08:57:08Z",
"datePublished": "2021-09-20T08:57:08Z",
"dateModified": "2026-04-22T16:15:26Z"
}