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Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
81
GRADE
B
FIX
2
REVIEW
1
PASS
2
INFO
0
Checks
5
2 PASS 1 REVIEW 2 FIX
F
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

F

33/100

Site name appears as

Page titleThe Guardian Nigeria News - Nigeria and World News
og:site_nameThe Guardian Nigeria News - Nigeria and World News
twitter:site@GuardianNigeria
Organization.name

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes, apple-touch-icon + SVG

Social share image

0/20

Meta completeness

8/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • No social share image — shared links render as bare URLs
  • og:image missing
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

C
Open Graph
Action
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Warning::
Missing og:description
The og:description tag controls the description in social sharing previews.
Warning::
Missing og:image
The og:image tag provides a preview image for social sharing.
Info::
og:title is short (8 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 8 chars Expected: 25–60 chars

The og:description tag controls the description in social sharing previews.

Why this matters

No og:description means social cards either show no subtitle or scrape the first paragraph — usually unflattering.

Learn more

Without og:description, social platforms either render no subtitle or pull whatever text appears first on the page. The first paragraph is rarely written for share-card context. A purpose-written 150-200 character og:description gives a polished card.

Source: Open Graph Protocol

The og:image tag provides a preview image for social sharing.

Why this matters

No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.

Learn more

Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.

Source: Open Graph Protocol

URL: 8 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

Preview

No image set

guardian.ng

Homepage

No description

Preview quality · Twitter/X F · 45/100
  • twitter:card — summary_large_image
  • twitter:title — falling back from og:title
  • twitter:description — Add twitter:description to give the preview body text
  • twitter:image — Add twitter:image — preview card without an image looks broken
  • No preview image for Twitter/X

    → Add og:image or twitter:image (≥300×157 for summary_large_image)

No image set

GUARDIAN.NG

Homepage

No description

Preview quality · Facebook D · 50/100
  • og:title — Homepage
  • og:description — Add og:description to give the preview body text
  • og:image — Add og:image — preview card without an image looks broken
  • og:type — website
  • og:url — https://guardian.ng/
  • og:site_name — The Guardian Nigeria News - Nigeria and World News
  • No preview image for Facebook

    → Add og:image (recommended 1200×630)

No image set

Homepage

guardian.ng

Preview quality · LinkedIn D · 50/100
  • og:title — Homepage
  • og:description — Add og:description to give the preview body text
  • og:image — Add og:image — preview card without an image looks broken
  • No preview image for LinkedIn

    → Add og:image (recommended 1200×627)

guardian.ng

Homepage

No description

Preview quality · Slack C · 65/100
  • og:title — Homepage
  • og:description — Add og:description to give the preview body text
  • og:image — Add og:image — preview card without an image looks broken
  • No preview image — Slack unfurl will be text-only

    → Add og:image or twitter:image

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

D · 52/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.
Info::
Custom type "WebPage" — unable to validate specific properties

JSON-LD Blocks

Block 1 : WebPage
2 properties Valid
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "WebPage",
      "@id": "https://guardian.ng/",
      "url": "https://guardian.ng/",
      "name": "Homepage | The Guardian Nigeria News - Nigeria and World News",
      "isPartOf": {
        "@id": "https://guardian.ng/#website"
      },
      "about": {
        "@id": "https://guardian.ng/#organization"
      },
      "datePublished": "2025-04-09T03:28:36+00:00",
      "breadcrumb": {
        "@id": "https://guardian.ng/#breadcrumb"
      },
      "inLanguage": "en-GB",
      "potentialAction": [
        {
          "@type": "ReadAction",
          "target": [
            "https://guardian.ng/"
          ]
        }
      ]
    },
    {
      "@type": "BreadcrumbList",
      "@id": "https://guardian.ng/#breadcrumb",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home"
        }
      ]
    },
    {
      "@type": "WebSite",
      "@id": "https://guardian.ng/#website",
      "url": "https://guardian.ng/",
      "name": "The Guardian Nigeria News - Nigeria and World News",
      "description": "The Latest news in Nigeria and world news. The Guardian Nigeria Newspaper brings you the latest headlines, opinions, political news, business reports and international news.",
      "publisher": {
        "@id": "https://guardian.ng/#organization"
      },
      "potentialAction": [
        {
          "@type": "SearchAction",
          "target": {
            "@type": "EntryPoint",
            "urlTemplate": "https://guardian.ng/?s={search_term_string}"
          },
          "query-input": {
            "@type": "PropertyValueSpecification",
            "valueRequired": true,
            "valueName": "search_term_string"
          }
        }
      ],
      "inLanguage": "en-GB"
    },
    {
      "@type": "Organization",
      "@id": "https://guardian.ng/#organization",
      "name": "Guardian Nigeria",
      "url": "https://guardian.ng/",
      "logo": {
        "@type": "ImageObject",
        "inLanguage": "en-GB",
        "@id": "https://guardian.ng/#/schema/logo/image/",
        "url": "https://cdn.guardian.ng/wp-content/uploads/2025/07/The-Guardian.webp",
        "contentUrl": "https://cdn.guardian.ng/wp-content/uploads/2025/07/The-Guardian.webp",
        "width": 1200,
        "height": 630,
        "caption": "Guardian Nigeria"
      },
      "image": {
        "@id": "https://guardian.ng/#/schema/logo/image/"
      },
      "sameAs": [
        "https://web.facebook.com/guardianng",
        "https://x.com/GuardianNigeria",
        "https://www.instagram.com/guardiannigeria",
        "https://www.linkedin.com/company/guardian-newspapers-limited/"
      ],
      "publishingPrinciples": "https://guardian.ng/publishing-principles/",
      "ownershipFundingInfo": "https://guardian.ng/ownership-funding/",
      "actionableFeedbackPolicy": "https://guardian.ng/actionable-feedback-policy/",
      "correctionsPolicy": "https://guardian.ng/corrections-policy/",
      "ethicsPolicy": "https://guardian.ng/ethics-policy/",
      "diversityPolicy": "https://guardian.ng/diversity-policy/",
      "diversityStaffingReport": "https://guardian.ng/diversity-staffing-report/"
    }
  ]
}
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