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Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
96
GRADE
A
FIX
0
REVIEW
1
PASS
4
INFO
0
Checks
5
4 PASS 1 REVIEW
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

66/100

Site name appears as

Page titleGroup Chat That’s All Fun & Games
og:site_name
twitter:site
Organization.nameDiscord

Inconsistent — names differ across channels

Brand assets

Favicon

12/15

covers apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

20/20

Organization schema

15/15

has name, logo + url

Contact info discoverable

0/10

no contact info discoverable

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
  • No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
Missing og:url
The og:url tag specifies the canonical URL for the shared content.
Info::
Missing og:site_name
The og:site_name tag displays the website name in social previews.

The og:url tag specifies the canonical URL for the shared content.

Why this matters

Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.

Learn more

og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Preview

discord.com

Discord - Group Chat That’s All Fun & Games

Discord is great for playing games and chilling with friends, or even building a worldwide community. Customize your own space to talk, play, and hang out.

Preview quality · Twitter/X A · 85/100
  • twitter:card — summary_large_image
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image

DISCORD.COM

Discord - Group Chat That’s All Fun & Games

Discord is great for playing games and chilling with friends, or even building a worldwide community. Customize your own space to talk, play, and hang out.

Preview quality · Facebook C · 70/100
  • og:title — Discord - Group Chat That’s All Fun & Games
  • og:description — Discord is great for playing games and chilling with friends, or even building a worldwide community. Customize your ...
  • og:image — https://cdn.prod.website-files.com/6257adef93867e50d84d30e2/665643dd8c7ac752237b5cef_Discord-OG-1200x630.jpg
  • og:type — website
  • og:url — Add og:url — Recommended — canonical URL for the share
  • og:site_name — Add og:site_name — Recommended — site-level brand line in the preview

Discord - Group Chat That’s All Fun & Games

discord.com

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (155 chars / 150 max)

  • og:title — Discord - Group Chat That’s All Fun & Games
  • og:description — Discord is great for playing games and chilling with friends, or even building a worldwide community. Customize your ...
  • og:image — https://cdn.prod.website-files.com/6257adef93867e50d84d30e2/665643dd8c7ac752237b5cef_Discord-OG-1200x630.jpg
  • Description will be truncated on LinkedIn (155 chars, max 150)

    → Tighten og:description to ≤150 characters

discord.com

Discord - Group Chat That’s All Fun & Games

Discord is great for playing games and chilling with friends, or even building a worldwide community. Customize your own space to talk, play, and hang out.

Preview quality · Slack A+ · 100/100
  • og:title — Discord - Group Chat That’s All Fun & Games
  • og:description — Discord is great for playing games and chilling with friends, or even building a worldwide community. Customize your ...
  • og:image — https://cdn.prod.website-files.com/6257adef93867e50d84d30e2/665643dd8c7ac752237b5cef_Discord-OG-1200x630.jpg

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 87/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
A+
Structured Data
3 JSON-LD block(s) found — structured data is well configured.
PASS
3 JSON-LD block(s) found — structured data is well configured.
Info::
Missing recommended property "description" for WebSite
Adding "description" can improve how search engines display your content.
Info::
Custom type "WebPage" — unable to validate specific properties
Info::
3 JSON-LD blocks found

Adding "description" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : WebSite
8 properties Valid
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "@id": "https://discord.com/#website",
  "url": "https://discord.com/",
  "name": "Discord",
  "publisher": {
    "@id": "https://discord.com/company"
  },
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://discord.com/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  },
  "inLanguage": "en"
}
Block 2 : WebPage
13 properties Valid
{
  "@context": "https://schema.org",
  "@type": "WebPage",
  "@id": "https://discord.com/#webpage",
  "url": "https://discord.com/",
  "name": "Discord Home Page",
  "about": {
    "@id": "https://discord.com/company"
  },
  "breadcrumb": {
    "@type": "BreadcrumbList",
    "itemListElement": [
      {
        "@type": "ListItem",
        "position": 1,
        "name": "Home",
        "item": "https://discord.com/"
      }
    ]
  },
  "lastReviewed": "2024-05-24",
  "mainContentOfPage": {
    "@type": "WebPageElement",
    "@id": "https://discord.com/#maincontent"
  },
  "primaryImageOfPage": {
    "@type": "ImageObject",
    "@id": "https://discord.com/#primaryimage",
    "url": "https://assets-global.website-files.com/6257adef93867e50d84d30e2/6286368c5f5cc306ac2a4672_Jobs%20and%20Career%20Opportunities%20at%20Discord-2%201.svg",
    "contentUrl": "https://assets-global.website-files.com/6257adef93867e50d84d30e2/6286368c5f5cc306ac2a4672_Jobs%20and%20Career%20Opportunities%20at%20Discord-2%201.svg",
    "caption": "Discord Logo"
  },
  "relatedLink": [
    "https://discord.com/company",
    "https://discord.com/terms",
    "https://discord.com/privacy"
  ],
  "reviewedBy": {
    "@type": "Organization",
    "@id": "https://discord.com/#organization",
    "name": "Discord"
  },
  "significantLink": [
    "https://discord.com/features",
    "https://discord.com/download",
    "https://discord.com/nitro"
  ]
}
Block 3 : Organization
9 properties Valid
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "@id": "https://discord.com/#organization",
  "name": "Discord",
  "url": "https://discord.com/",
  "sameAs": [
    "https://x.com/discord",
    "https://www.instagram.com/discord/",
    "https://www.facebook.com/discord/",
    "https://www.youtube.com/discord",
    "https://www.tiktok.com/@discord"
  ],
  "logo": {
    "@type": "ImageObject",
    "inLanguage": "en",
    "@id": "https://discord.com/#schema/logo/image",
    "url": "https://assets-global.website-files.com/6257adef93867e50d84d30e2/6286368c5f5cc306ac2a4672_Jobs%20and%20Career%20Opportunities%20at%20Discord-2%201.svg",
    "contentUrl": "https://assets-global.website-files.com/6257adef93867e50d84d30e2/6286368c5f5cc306ac2a4672_Jobs%20and%20Career%20Opportunities%20at%20Discord-2%201.svg",
    "width": 600,
    "height": 400,
    "caption": "Discord Logo"
  },
  "image": {
    "@id": "https://discord.com/#schema/logo/image"
  },
  "contactPoint": {
    "@type": "ContactPoint",
    "contactType": "Customer Support",
    "email": "support@discord.com",
    "url": "https://discord.com/support"
  }
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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