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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
83
GRADE
B
FIX
1
REVIEW
2
PASS
2
INFO
0
Checks
5
2 PASS 2 REVIEW 1 FIX
F
Open Graph
Action
Open Graph tags need attention — social sharing previews may be incomplete.
FIX
Open Graph tags need attention — social sharing previews may be incomplete.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://clickup.com/assets/brand/clickup-meta.png
Warning::
Missing og:title
The og:title tag controls the title shown in social sharing previews.
Warning::
Missing og:description
The og:description tag controls the description in social sharing previews.
Info::
Missing og:url
The og:url tag specifies the canonical URL for the shared content.
Info::
Missing og:type
The og:type tag helps social platforms categorize the content.
Info::
Missing og:site_name
The og:site_name tag displays the website name in social previews.
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
URL: https://clickup.com/assets/brand/clickup-meta.png

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

The og:title tag controls the title shown in social sharing previews.

Why this matters

Without og:title, social shares fall back to the <title> tag — usually awkwardly truncated or branded for SEO not social.

Learn more ▾

og:title controls what appears as the headline in social-share cards (Twitter, Facebook, LinkedIn, Slack, iMessage). When omitted, platforms fall back to <title>, which is usually optimized for SEO (longer, brand-suffixed) and reads badly in social context. A 50-60-character og:title gives a clean preview.

Source: Open Graph Protocol

The og:description tag controls the description in social sharing previews.

Why this matters

No og:description means social cards either show no subtitle or scrape the first paragraph — usually unflattering.

Learn more ▾

Without og:description, social platforms either render no subtitle or pull whatever text appears first on the page. The first paragraph is rarely written for share-card context. A purpose-written 150-200 character og:description gives a polished card.

Source: Open Graph Protocol

The og:url tag specifies the canonical URL for the shared content.

Why this matters

Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.

Learn more ▾

og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.

Source: Open Graph Protocol

The og:type tag helps social platforms categorize the content.

Why this matters

Default og:type is 'website' but the right value (article, product, profile) unlocks richer metadata fields and higher engagement.

Learn more ▾

og:type controls which other og: fields a platform respects. og:type=article enables og:article:published_time, author, and section — surfaced in news cards. og:type=product enables price/availability fields surfaced by Pinterest and shopping integrations. Default 'website' silently disables those.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more ▾

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more ▾

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

clickup.com

No title set

No description

Preview quality · Twitter/X D · 55/100
  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — falling back from <title>
  • twitter:description — falling back from <meta name=description>
  • twitter:image — /assets/brand/clickup-meta.png

  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

CLICKUP.COM

No title set

No description

Preview quality · Facebook F · 45/100
  • og:title — falling back from <title>
  • og:description — falling back from <meta name=description>
  • og:image — https://clickup.com/assets/brand/clickup-meta.png
  • og:type — Add og:type — Recommended — tells Facebook the content category
  • og:url — Add og:url — Recommended — canonical URL for the share
  • og:site_name — Add og:site_name — Recommended — site-level brand line in the preview

No title set

clickup.com

Preview quality · LinkedIn A · 90/100
  • og:title — falling back from <title>
  • og:description — falling back from <meta name=description>
  • og:image — https://clickup.com/assets/brand/clickup-meta.png

clickup.com

No title set

No description

Preview quality · Slack A · 90/100
  • og:title — falling back from <title>
  • og:description — falling back from <meta name=description>
  • og:image — https://clickup.com/assets/brand/clickup-meta.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

C · 70/100
FieldTwitter/XFacebookLinkedInSlack
og:title⚠⚠⚠
og:description⚠⚠⚠
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description⚠———
twitter:image———
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

68/100

Site name appears as

Page titleFilter Icon
og:site_name—
twitter:site—
Organization.nameClickUp

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

8/20

Organization schema

15/15

has name, logo + url

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • og:title missing
  • twitter:card missing
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.

JSON-LD Blocks

Block 1 : Organization
19 properties Valid
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "description": "ClickUp is a project management software designed to revolutionize the way people work with features including tasks, whiteboards, spreadsheets, and document collaboration on a unified platform. It was founded by Zeb Evans and Alex Yurkowski in 2017 with the mission of saving people time by making the world more productive.",
  "logo": "https://clickup.com/assets/brand/clickup-logo-text.png",
  "url": "https://clickup.com/",
  "address": {
    "@type": "PostalAddress",
    "addressCountry": "US",
    "addressLocality": "San Diego",
    "addressRegion": "CA",
    "postalCode": "92101",
    "streetAddress": "350 Tenth Ave 5th Floor"
  },
  "mainEntityOfPage": "https://clickup.com/",
  "name": "ClickUp",
  "brand": "ClickUp",
  "location": "San Diego, CA",
  "sameAs": [
    "https://en.wikipedia.org/wiki/ClickUp",
    "https://www.facebook.com/clickupprojectmanagement/",
    "https://www.instagram.com/clickup/",
    "https://www.linkedin.com/company/12949663",
    "https://www.youtube.com/clickupproductivity",
    "https://github.com/clickup",
    "https://twitter.com/clickup",
    "https://www.pinterest.com/clickup_app/",
    "https://www.crunchbase.com/organization/clickup",
    "https://www.g2.com/products/clickup/reviews",
    "https://www.trustpilot.com/review/clickup.com",
    "https://www.glassdoor.com/Overview/Working-at-ClickUp-EI_IE2037206.11,18.htm",
    "https://www.getapp.com/project-management-planning-software/a/clickup/"
  ],
  "contactPoint": [
    {
      "@type": "ContactPoint",
      "contactType": "help center",
      "url": "https://help.clickup.com/hc/en-us",
      "productSupported": "ClickUp",
      "availableLanguage": [
        "English",
        "Deutsch",
        "Español",
        "Français (France)",
        "Italiano",
        "Português do Brasil"
      ]
    }
  ],
  "founder": "Zeb Evans",
  "foundingDate": "2017-03",
  "slogan": "Save people time by making the world more productive",
  "award": "https://www.fastcompany.com/90849201/most-innovative-companies-workplace-2023#:~:text=4.%20CLICKUP,helping%20workers%20focus",
  "numberOfEmployees": 900,
  "parentOrganization": "Mango Technologies, Inc",
  "owns": "https://slapdash.com/"
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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