Global Performance
6/6 locations ✓Acceptable global latency — average 230ms across 6 locations, fastest from New York (86ms), slowest from Singapore (543ms). Document on Shopify; assets also on Cloudflare, Fastly, AWS CloudFront. Cache-Control header is missing. 1 location above the 500ms target.
Audit overview
Sustainability needs attention; the rest of the categories are in good shape.
Fix Priority Matrix
5 findingsQuick Wins
3High impact, low effort — start here.
Strategic
2High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Your mail setup has problems.
woolly.clothing fails 2 mail checks: No DMARC record found, No SPF record found. This is the kind of misconfiguration that sends your mail to spam.
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
HSTS header is missing
Without HSTS, a network attacker can downgrade the very first connection to HTTP and steal the user's session.
Page weighs 26.4 MB (8.5 MB transferred)
Informational: total page weight (uncompressed) and bytes actually transferred over the wire.
1 image(s) missing alt attribute
Each image without alt text is a WCAG 1.1.1 failure — invisible to screen-reader users, lost from Google Image Search.
13 link(s) with no accessible text
Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
€446 investment → €3,038/month returns + EUR 500,000 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
6 barrier(s) likely increasing bounce by ~28%.
- Page takes 20.8s to loadUsers abandon at ~3s — you're 18.3s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- Page feels frozen for 7.6sClicks on the primary CTA are ignored while JavaScript runs→ Break up long tasks; defer non-critical JavaScript to post-hydration
- 7 broken link(s) on the pageClicks land on 404s — trust drops and the session often ends→ Fix or remove the broken destinations surfaced on the Content tab
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Compliance Risk
€500.000
- 1 of 5 <nav> elements are unlabeledEAA: EUR 1.000 – EUR 500.000
- 1 empty heading(s)EAA: EUR 1.000 – EUR 500.000
- 1 image(s) missing alt attributeEAA: EUR 1.000 – EUR 500.000
Bounce-Rate Cost
€3.036 /mo
+28.3pp bounce · ~2,827 lost visitors/mo
CPC: EUR 1.07
Bandwidth Waste
€1,97 /mo
26654.9 MB/mo × 0.074 EUR/GB
- Optimize transfer: save ~2.7 MB per page loadSaves €1,97/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 5 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
9.10 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
20.82 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
7.59 s
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.000
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
19.73 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
50.54 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
682 ms
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
1.63 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
571 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.046
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
5.23 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
10.66 s
Categories
8Performance
Page weighs 26.4 MB (8.5 MB transferred)
Security
Content-Security-Policy header is missing
Accessibility
1 image(s) missing alt attribute
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Top 10% of Cart Functionality sites score 90+ on Sustainability; you're at 60 — closing this gap is the highest-leverage improvement.
Technology stack
Facebook SDK, on Emotion, hosted on Amazon Web Services, with AWIN CDN
Stack Architecture
All Detected Technologies (38)
AWIN is a global affiliate marketing network.
Amazon S3 or Amazon Simple Storage Service is a service offered by Amazon Web Services (AWS) that provides object storage through a web service interface.
Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.
cdnjs is a free distributed JS library delivery service.
Amazon Web Services (AWS) is a comprehensive cloud services platform offering compute power, database storage, content delivery and other functionality.
Emotion is a library designed for writing CSS styles with JavaScript.
Websites that have a shopping cart or checkout page, either using a known ecommerce platform or a custom solution.
Shopify is a subscription-based software that allows anyone to set up an online store and sell their products. Shopify store owners can also sell in physical locations using Shopify POS, a point-of-sale app and accompanying hardware.
Font Awesome is a font and icon toolkit based on CSS and Less.
Google Font API is a web service that supports open-source font files that can be used on your web designs.
HTTP/3 is the third major version of the Hypertext Transfer Protocol used to exchange information on the World Wide Web.
Klaviyo Reviews is a built-in product review offering for Shopify and WooCommerce by Klaviyo.
Okendo is a customer marketing platform with product ratings and reviews, customer photos and videos to help personalise experiences.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Pandectes is a cloud-based data privacy compliance platform for Shopify stores, designed to support adherence to GDPR, CCPA/CPRA, VCDPA, APPI, PIPEDA, and PDPA regulations.
Pandectes GDPR Compliance is a solution for Shopify stores, ensuring compliance with GDPR, CCPA/CPRA, VCDPA, APPI, PIPEDA, and PDPA regulations.
Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.
ReturnGO's AI-driven returns management platform significantly improves customer lifetime value and post-purchase experience.
Rise.ai is a strategic re-engagement solution that provides brands and retailers with a unique currency of their own.
Sentry is an open-source platform for workflow productivity, aggregating errors from across the stack in real time.
Svelte is a free and open-source front end compiler created by Rich Harris and maintained by the Svelte core team members.
Vue.js is an open-source model–view–viewmodel JavaScript framework for building user interfaces and single-page applications.
Webpack is an open-source JavaScript module bundler.
core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
Angler AI is a platform that helps direct-to-consumer brands improve prospecting strategies and increase customer lifetime value through data-driven insights.
Apple Pay is a mobile payment and digital wallet service by Apple that allows users to make payments in person, in iOS apps, and on the web.
Datadog is a SaaS-based monitoring and analytics platform for large-scale applications and infrastructure.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Formtoro is a platform that converts popup signups into marketing insights by collecting zero-party data through popups, quizzes, and post-purchase surveys.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
Klaviyo is an email marketing platform for online businesses.
Microsoft's Clarity is a analytics tool which provides website usage statistics, session recording, and heatmaps.
PayPal is an online payments system that supports online money transfers and serves as an electronic alternative to traditional paper methods like checks and money orders.
Shop Pay is an accelerated checkout that lets customers save their email address, credit card, and shipping and billing information so they can complete their transaction faster the next time they are directed to the Shopify checkout.
Tolstoy is a video communication platform designed to automate workflows.
Observations (4)
Shopify storefront detected
Shopify handles hosting, SSL, and CDN automatically. Performance optimizations focus on theme code, app scripts, and image optimization. Check the Performance tab for third-party script impact.
jQuery loaded alongside a modern framework
Both jQuery and Vue.js are loaded. Modern frameworks handle DOM manipulation natively. jQuery may be unnecessary and adds ~30KB to the page weight. Check the Performance tab for bundle analysis.
No build tool detected
A framework (Facebook SDK) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Complex technology stack detected
38 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
Show your score
Drop this badge on your README, marketing site, or status page. It auto-updates every time the audit re-runs and links back to this report.
This badge auto-updates with your latest scan result.
[](https://beavercheck.com/sites/woolly.clothing)<a href="https://beavercheck.com/sites/woolly.clothing"><img src="https://beavercheck.com/badge?url=https%3A%2F%2Fwww.woolly.clothing" alt="BeaverCheck Score"></a>https://beavercheck.com/badge?url=https%3A%2F%2Fwww.woolly.clothingFix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 5h total → projected B (89)
Sprint 1: Quick Wins
+7Highest ROI — low effort, high impact
- · Page weighs 26.4 MB (8.5 MB transferred)
- · HSTS header is missing
- · 13 link(s) with no accessible text
Sprint 2: Core Fixes
+4Medium effort, high structural impact
- · 1 image(s) missing alt attribute
- · Content-Security-Policy header is missing


