Audit overview
4 categories need attention: Performance, and 3 others.
Fix Priority Matrix
5 findingsQuick Wins
2High impact, low effort — start here.
Strategic
3High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
No Content-Security-Policy header found
Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.
Page weighs 14.8 MB (5.0 MB transferred)
Informational: total page weight (uncompressed) and bytes actually transferred over the wire.
10 image(s) missing alt attribute
Each image without alt text is a WCAG 1.1.1 failure — invisible to screen-reader users, lost from Google Image Search.
3 image-in-link without alt text
Image-only links with no alt create empty links — screen-reader users hear 'link' with no destination context.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
$800 investment → $18,598/month returns + USD 157,500 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
7 barrier(s) likely increasing bounce by ~35%.
- Page takes 9.2s to loadUsers abandon at ~3s — you're 6.7s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- Page feels frozen for 6.1sClicks on the primary CTA are ignored while JavaScript runs→ Break up long tasks; defer non-critical JavaScript to post-hydration
- Severe layout shift during page loadUsers mis-click when content jumps — converting intent into frustration→ Reserve space for images, ads, and embeds with explicit width/height
- 4 form field(s) without a labelScreen readers skip unlabeled fields; autofill can't identify them; checkout abandonment spikes→ Associate every input with a visible <label for="…">; add autocomplete attributes
- 6 broken link(s) on the pageClicks land on 404s — trust drops and the session often ends→ Fix or remove the broken destinations surfaced on the Content tab
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Compliance Risk
$157,500
- No privacy policy link detectedCCPA/CPRA: USD 2,500 – USD 7,500
- 8 advertising/retargeting trackers detectedCCPA/CPRA: USD 2,500 – USD 7,500
- Trackers detected but no cookie policy foundCCPA/CPRA: USD 2,500 – USD 7,500
Bounce-Rate Cost
$12,229 /mo
+34.9pp bounce · ~3,494 lost visitors/mo
CPC: USD 3.50
Bandwidth Waste
$1.25 /mo
15609.8 MB/mo × 0.080 USD/GB
- Optimize transfer: save ~1.6 MB per page loadSaves $1.25/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 5 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
8.08 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
9.25 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
6.07 s
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.288
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
12.04 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
43.15 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
2.08 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
2.25 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
1.30 s
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.006
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
4.33 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
9.41 s
Categories
8Performance
Page weighs 14.8 MB (5.0 MB transferred)
Security
Content-Security-Policy header is missing
Accessibility
10 image(s) missing alt attribute
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Technology stack
Kentico CMS, on IIS/ASP.NET, hosted on Microsoft IIS, with Cloudflare CDN
Stack Architecture
All Detected Technologies (49)
Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.
cdnjs is a free distributed JS library delivery service.
Internet Information Services (IIS) is an extensible web server software created by Microsoft for use with the Windows NT family.
Snowplow is an open-source behavioral data management platform for businesses.
Kentico CMS is a web content management system for building websites, online stores, intranets, and Web 2.0 community sites.
Adobe Fonts is a web-based service providing access to a vast library of high-quality fonts for web and print design.
Bitmovin is a platform that enables live and on-demand video workflows, supporting video processing, delivery, and playback across different streaming environments.
boomerang is a JavaScript library that measures the page load time experienced by real users, commonly called RUM (Real User Measurement).
Font Awesome is a font and icon toolkit based on CSS and Less.
Funding Choices is a messaging tool that can help you comply with the EU General Data Protection Regulation (GDPR), and recover lost revenue from ad blocking users.
Google Font API is a web service that supports open-source font files that can be used on your web designs.
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
Lozad.js is a lightweight lazy-loading library that's just 535 bytes minified & gzipped.
ASP.NET is an open-source, server-side web-application framework designed for web development to produce dynamic web pages.
Moment.js is a free and open-source JavaScript library that removes the need to use the native JavaScript Date object directly.
OneTrust is a cloud-based data privacy management compliance platform.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Queryly is a cloud-based API providing site search and content recommendation functionalities, utilizing advanced algorithms to deliver quick, relevant search results and personalized content suggestions.
ShareThis provides free engagement and growth tools (e.g., share buttons, follow buttons, and reaction buttons) for site owners.
Windows Server is a brand name for a group of server operating systems.
core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
Query Migrate is a javascript library that allows you to preserve the compatibility of your jQuery code developed for versions of jQuery older than 1.9.
jQuery UI is a collection of GUI widgets, animated visual effects, and themes implemented with jQuery, Cascading Style Sheets, and HTML.
reCAPTCHA is a free service from Google that helps protect websites from spam and abuse.
Akamai mPulse is a real user monitoring (RUM) solution that enables companies to monitor, find, and fix website and application performance issues.
Criteo provides personalised retargeting that works with Internet retailers to serve personalised online display advertisements to consumers who have previously visited the advertiser's website.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Google Publisher Tag (GPT) is an ad tagging library for Google Ad Manager which is used to dynamically build ad requests.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
LinkedIn Insight Tag is a lightweight JavaScript tag that powers conversion tracking, website audiences, and website demographics.
OneSignal is a customer engagement messaging solution.
OpenX is a programmatic advertising technology company.
Outbrain is a web advertising platform that displays boxes of links, known as chumboxes, to pages within websites.
Prebid is an open-source header bidding wrapper. It forms the core of our Nucleus ad platform, helping maximize revenue and performance for publishers.
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
Utiq empowers brands and publishers to address audiences through Telco-powered first-party identifier.
Observations (3)
Server version exposed in headers
The Server header reveals 'IIS 10.0'. Exposing exact server versions helps attackers target known vulnerabilities. Consider configuring your server to hide version information.
No build tool detected
A framework (Adobe Fonts) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Complex technology stack detected
49 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
Show your score
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[](https://beavercheck.com/results/66d91280-64ee-4950-85ea-5606d158e36a)<a href="https://beavercheck.com/results/66d91280-64ee-4950-85ea-5606d158e36a"><img src="https://beavercheck.com/badge?url=https%3A%2F%2Fnewsmax.com" alt="BeaverCheck Score"></a>https://beavercheck.com/badge?url=https%3A%2F%2Fnewsmax.comFix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 8h total → projected C (78)
Sprint 1: Quick Wins
+4Highest ROI — low effort, high impact
- · Page weighs 14.8 MB (5.0 MB transferred)
- · 3 image-in-link without alt text
Sprint 2: Core Fixes
+6Medium effort, high structural impact
- · 10 image(s) missing alt attribute
- · Content-Security-Policy header is missing
- · No Content-Security-Policy header found


