Audit overview
3 categories need attention: Performance, and 2 others.
Fix Priority Matrix
5 findingsQuick Wins
2High impact, low effort — start here.
Strategic
3High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
HSTS header is missing
Without HSTS, a network attacker can downgrade the very first connection to HTTP and steal the user's session.
No Content-Security-Policy header found
Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.
Page weighs 12.4 MB (5.4 MB transferred)
Informational: total page weight (uncompressed) and bytes actually transferred over the wire.
56 image(s) missing alt attribute
Each image without alt text is a WCAG 1.1.1 failure — invisible to screen-reader users, lost from Google Image Search.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
CHF 1,008 investment → CHF 9,496/month returns + CHF 250,000 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
7 barrier(s) likely increasing bounce by ~30%.
- Page takes 21.0s to loadUsers abandon at ~3s — you're 18.5s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- Page feels frozen for 2.4sClicks on the primary CTA are ignored while JavaScript runs→ Break up long tasks; defer non-critical JavaScript to post-hydration
- 3 broken link(s) on the pageClicks land on 404s — trust drops and the session often ends→ Fix or remove the broken destinations surfaced on the Content tab
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Compliance Risk
CHF 250’000
- No privacy policy link detectednDSG/FADP: CHF 1’000 – CHF 250’000
- Trackers detected but no cookie policy foundnDSG/FADP: CHF 1’000 – CHF 250’000
- Trackers detected but no privacy policy foundnDSG/FADP: CHF 1’000 – CHF 250’000
Bounce-Rate Cost
CHF 9’495 /mo
+29.7pp bounce · ~2,967 lost visitors/mo
CPC: CHF 3.20
Bandwidth Waste
CHF 1.20 /mo
16974.9 MB/mo × 0.071 CHF/GB
- Optimize transfer: save ~1.7 MB per page loadSaves CHF 1.20/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 5 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
7.63 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
20.97 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
2.42 s
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.000
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
11.11 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
22.74 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.36 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
3.24 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
238 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.024
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
2.64 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
4.76 s
Categories
8Performance
Page weighs 12.4 MB (5.4 MB transferred)
Security
Content-Security-Policy header is missing
Accessibility
56 image(s) missing alt attribute
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Top 10% of Google Search Console sites score 77+ on Security; you're at 61 — closing this gap is the highest-leverage improvement.
Technology stack
Funding Choices, on styled-components, hosted on Next.js, with Cloudflare CDN
Stack Architecture
Datadog 
Google Tag Manager 
Kilkaya 
VWO 
Funding Choices Google Search Console Google Workspace 
OneTrust 
Priority Hints 
React 
Swiper 
Webpack 
styled-components 5.3.5
Cloudflare 
Next.js 13.5.6All Detected Technologies (15)
Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.
Next.js is a React framework for developing single page Javascript applications.
Styled components is a CSS-in-JS styling framework that uses tagged template literals in JavaScript.
Funding Choices is a messaging tool that can help you comply with the EU General Data Protection Regulation (GDPR), and recover lost revenue from ad blocking users.
OneTrust is a cloud-based data privacy management compliance platform.
Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.
React is an open-source JavaScript library for building user interfaces or UI components.
Swiper is a JavaScript library that creates modern touch sliders with hardware-accelerated transitions.
Webpack is an open-source JavaScript module bundler.
Datadog is a SaaS-based monitoring and analytics platform for large-scale applications and infrastructure.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
Kilkaya is a platform that simplifies analytics for publishers by consolidating data and automating reporting.
VWO is a website testing and conversion optimisation platform.
Observations (4)
Runtime exposed via X-Powered-By header
The X-Powered-By header reveals 'styled-components 5.3.5'. Remove this header in production to reduce information leakage.
No build tool detected
A framework (Funding Choices) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Next.js version may be outdated
Detected Next.js 13.5.6. The current major version is 14. Consider updating for security patches and new features.
Complex technology stack detected
15 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 8h total → projected B (80)
Sprint 1: Quick Wins
+5Highest ROI — low effort, high impact
- · Page weighs 12.4 MB (5.4 MB transferred)
- · HSTS header is missing
Sprint 2: Core Fixes
+5Medium effort, high structural impact
- · 56 image(s) missing alt attribute
- · Content-Security-Policy header is missing
- · No Content-Security-Policy header found