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DE · EUR (€) · Estimated Applicable regulations: DSGVO · ePrivacy Directive · EAA Dev cost: €90/hr How jurisdiction is detected
Scanned
2026-04-22 23:51 UTC
Worker
🇧🇷 Sao Paulo
Duration
1.4m
Vs prev

Audit overview

Accessibility needs attention; the rest of the categories are in good shape.

Fix Priority Matrix

5 findings

Quick Wins

2

High impact, low effort — start here.

Strategic

3

High impact, requires investment.

Easy Improvements

0

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

0

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →

Screenshots

DESKTOP + MOBILE
Desktop
Desktop screenshot
Mobile
Mobile screenshot

Top Priorities (5)

Sorted by impact
Critical: 1

'unsafe-eval' found in script source

Unsafe value (unsafe-inline, unsafe-eval) in script-src defeats CSP's main protection — XSS injections can execute again.

Security › Content Security Policy
Critical: 2

'unsafe-inline' found in script source

Unsafe value (unsafe-inline, unsafe-eval) in script-src defeats CSP's main protection — XSS injections can execute again.

Security › Content Security Policy
Critical: 3

3 image(s) missing alt attribute

Each image without alt text is a WCAG 1.1.1 failure — invisible to screen-reader users, lost from Google Image Search.

Accessibility › Alt Text Quality
Critical: 4

3 image-in-link without alt text

Image-only links with no alt create empty links — screen-reader users hear 'link' with no destination context.

Accessibility › Alt Text Quality
Critical: 5

5 link(s) with no accessible text

Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.

Accessibility › Link & Button Quality
What fixing these means. Your site performs reasonably well, but a few targeted fixes could meaningfully improve results. Addressing the critical issues below would have the most immediate impact on your user trust.
2 security gaps detected — browsers may warn visitors about your site.
3 accessibility issues exclude users who rely on assistive technology.

Business case

What fixing the audit's findings is worth -- and what ignoring them keeps costing.

Return on investment

€1,305 investment → €12,057/month returns + EUR 120,500,000 risk avoided

Investment
€1.305
14.5 h · 5 findings
Monthly returns
€12.057
€144.688/yr
Payback
0.1 mo
+10987% Y1
Regulatory risk avoided EUR 120.500.000
Or — fix only the top 3 findings
€1.2150.1 mo payback · +11808% Y1
Optimistic scenario assuming the top 3 capture most of the upside. Real-world recovery typically falls between this projection and the full-fix ROI above.
€90 — in quick wins — start here for the fastest payback

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Conversion barriers

9 barrier(s) likely increasing bounce by ~31%.

Barriers
9
2 crit 7 warn
Bounce delta
+31pp
added vs baseline
Score
59
C
Speed
2
Trust
2
Usability
1
Content
1
Nav
3
  • Page takes 8.4s to load
    Users abandon at ~3s — you're 5.9s over the 2.5s threshold
    → Optimize render-blocking resources, preload the hero image, and compress images
  • Severe layout shift during page load
    Users mis-click when content jumps — converting intent into frustration
    → Reserve space for images, ads, and embeds with explicit width/height
  • High main-thread blocking time
    Page is non-interactive for 280ms after first paint
    → Defer third-party scripts and split large bundles
  • No HSTS header
    Returning visitors are briefly exposed to downgrade attacks on first request
    → Set Strict-Transport-Security: max-age=31536000; includeSubDomains
  • No Content-Security-Policy header
    Higher XSS blast radius — one compromised script can exfiltrate the checkout form
    → Ship a reporting-only CSP first, then enforce once violations are clean

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Remediation cost

€1,305 14.5 developer hours at €90/hr
Quick wins
€90 2 fixes in ~60 minutes

Start here for the best return on investment

Cost by category

Cost by effort level

Adjust assumptions

Team composition

Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.

/hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

Warning:Cost of inaction

€6.863 / month at risk ~€82.352 / year if left unfixed
Default is 10,000. Use your own number for accurate $-figures.

Compliance Risk

€120.500.000

ePrivacy DirectiveDSGVOEAA
  • No privacy policy link detected
    DSGVO: EUR 10.000 – EUR 20.000.000
  • Trackers detected but no cookie policy found
    DSGVO: EUR 5.000 – EUR 10.000.000
  • Trackers detected but no cookie policy found
    DSGVO: EUR 10.000 – EUR 20.000.000

Bounce-Rate Cost

€6.862 /mo

+31.2pp bounce · ~3,119 lost visitors/mo

CPC: EUR 2.20

Bandwidth Waste

€0,23 /mo

3167.1 MB/mo × 0.074 EUR/GB

  • Optimize transfer: save ~317 KB per page load
    Saves €0,23/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Unique monthly visitors from your analytics

Purchases, signups, or key actions

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue
Current bounce (est.)
After fixes (est.)
Estimated bounce reduction

Fix 5 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

Lighthouse

Mobile

33
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
91
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
81
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

4.48 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

8.43 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

280 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

1.054

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

5.29 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

8.58 s

Desktop

90
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
87
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
81
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

1.15 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

1.56 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

0 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

1.60 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

1.57 s

Categories

8
Avg score 84.4

How you compare

Where this site stands against peers running the same stack.

WordPress · 803 peers
You 81
·
Avg 75
+6 above average
0 50 100
Sustainability P83Security P82Performance P80Content P76Infrastructure P74Compliance P65SEO P40Accessibility P50

Top 10% of WordPress sites score 97+ on SEO; you're at 92 — closing this gap is the highest-leverage improvement.

Better than 89% of WordPress sites See full WordPress benchmark →
core-js · 1600 peers
You 81
·
Avg 72
+9 above average
0 50 100
Sustainability P96Performance P93Security P88Infrastructure P87Content P86Compliance P71Accessibility P57SEO P49

Top 10% of core-js sites score 96+ on SEO; you're at 92 — closing this gap is the highest-leverage improvement.

Better than 97% of core-js sites See full core-js benchmark →

Technology stack

WordPress, on PHP, with Cloudflare CDN

20 technologies detected 5 stack layers 5 with CPE identifier Enterprise

Stack Architecture

Analytics
Embed PDF Viewer Facebook Pixel Google Tag Manager Yoast SEO
CMS
WordPress
Framework
Facebook Google Search Console HSTS HTTP/3 Microsoft Microsoft 365 MySQL Open Graph Tailwind CSS Underscore.js 1.13.7 core-js 3.10.2 jQuery 3.7.1 jQuery Migrate 3.4.1
Runtime
PHP
CDN
Cloudflare

All Detected Technologies (20)

Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.

Categories CDN Website https://www.cloudflare.com Detected by BeaverCheck Evidence Server header in redirect: cloudflare
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

PHP is a general-purpose scripting language used for web development.

Categories Programming languages Website https://php.net Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.

Categories CMS, Blogs Website https://wordpress.org Detected by BeaverCheck Evidence Script URL: https://www.businessinsider.de/wp-content/themes/business-insider/dist/index-de.js?ver=d64a8bde31bf871ad3339eee3e9cff9a1deac953, Script URL: https://www.businessinsider.de/wp-includes/js/jquery/jquery.min.js?ver=3.7.1, Link URL: https://www.businessinsider.de/wp-content/themes/business-insider/dist/css/index-de.css?ver=d64a8bde31bf871ad3339eee3e9cff9a1deac953
This technology has a CPE identifier — check for known vulnerabilities Search NVD →
Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: facebook-domain-verification=msagaj7i0yjh3tgte9cy3qrvf91ifb
Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: google-site-verification=A32x37H5AhUcX0pXeELtPzdC33p2wFp9rSmh9gIuwHg

HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.

Categories Security Website https://www.rfc-editor.org/rfc/rfc6797#section-6.1 Detected by BeaverCheck

HTTP/3 is the third major version of the Hypertext Transfer Protocol used to exchange information on the World Wide Web.

Categories Miscellaneous Website https://httpwg.org/ Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck · Low Evidence TXT record: MS=ms61902796
Categories Email Detected by BeaverCheck Evidence MX record: businessinsider-de.mail.protection.outlook.com

MySQL is an open-source relational database management system.

Categories Databases Website https://mysql.com Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Open Graph is a protocol that is used to integrate any web page into the social graph.

Categories Miscellaneous Website https://ogp.me Detected by BeaverCheck
Categories Framework Website https://tailwindcss.com Detected by BeaverCheck Evidence Found 45 unique Tailwind utility classes in HTML

Underscore.js is a JavaScript library which provides utility functions for common programming tasks. It is comparable to features provided by Prototype.js and the Ruby language, but opts for a functional programming design instead of extending object prototypes.

Categories JavaScript libraries Website https://underscorejs.org Detected by BeaverCheck

core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.

Categories JavaScript libraries Website https://github.com/zloirock/core-js Detected by BeaverCheck

jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.

Categories JavaScript libraries Website https://jquery.com Detected by BeaverCheck Evidence Script URL: https://www.businessinsider.de/wp-includes/js/jquery/jquery.min.js?ver=3.7.1, Script URL: https://www.businessinsider.de/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.4.1
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Query Migrate is a javascript library that allows you to preserve the compatibility of your jQuery code developed for versions of jQuery older than 1.9.

Categories JavaScript libraries Website https://github.com/jquery/jquery-migrate Detected by BeaverCheck

Embed a PDF from the Media Library or elsewhere via oEmbed.

Categories Widgets, WordPress plugins Website https://wordpress.org/plugins/embed-pdf-viewer Detected by BeaverCheck

Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.

Categories Analytics Website https://facebook.com Detected by BeaverCheck

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.

Categories Tag managers Website https://www.google.com/tagmanager Detected by BeaverCheck

Yoast SEO is a search engine optimisation plugin for WordPress and other platforms.

Categories SEO, WordPress plugins Website https://yoast.com/wordpress/plugins/seo/ Detected by BeaverCheck

Observations (3)

WordPress detected — review security configuration

WordPress sites benefit from: protecting wp-login.php, disabling XML-RPC if unused, restricting REST API access, and keeping all plugins and themes up to date. Check the Security tab for specific findings.

→ Security

No build tool detected

A framework (Facebook) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.

Complex technology stack detected

20 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.

Show your score

Drop this badge on your README, marketing site, or status page. It auto-updates every time the audit re-runs and links back to this report.

BeaverCheck badge

This badge auto-updates with your latest scan result.

[![BeaverCheck](https://beavercheck.com/badge?url=https%3A%2F%2Fbusinessinsider.de)](https://beavercheck.com/results/6a95603d-03f5-4373-bce4-c7f286494723)
<a href="https://beavercheck.com/results/6a95603d-03f5-4373-bce4-c7f286494723"><img src="https://beavercheck.com/badge?url=https%3A%2F%2Fbusinessinsider.de" alt="BeaverCheck Score"></a>
https://beavercheck.com/badge?url=https%3A%2F%2Fbusinessinsider.de

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Fix Plan

Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.

Three-week fix plan

3 sprints · 14h total → projected B (89)

Sprint 1: Quick Wins

+3

Highest ROI — low effort, high impact

2 findings 1h → B (84)
  • · 3 image-in-link without alt text
  • · 5 link(s) with no accessible text

Sprint 2: Core Fixes

Medium effort, high structural impact

1 findings 2h → B (84)
  • · 3 image(s) missing alt attribute

Sprint 3: Strategic Improvements

+5

Higher effort, long-term payoff

2 findings 12h → B (89)
  • · 'unsafe-eval' found in script source
  • · 'unsafe-inline' found in script source

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