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https://feedbackcompany.com

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
86
GRADE
B
FIX
1
REVIEW
3
PASS
1
INFO
0
Checks
5
1 PASS 3 REVIEW 1 FIX
D
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

D

46/100

Site name appears as

Page titleReputation management experts
og:site_nameEnglish
twitter:site@feedbackcompany
Organization.nameFeedback Company

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

0/20

Meta completeness

8/20

Organization schema

8/15

has name + url

Contact info discoverable

10/10

contact page, mailto link + tel link

Findings

  • Brand name differs across channels — users see inconsistent identity
  • No social share image — shared links render as bare URLs
  • og:image missing
  • Organization schema missing logo — add a logo property pointing to a square PNG
  • Consider adding contactPoint — helps appear in "contact us" rich results

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

C
Open Graph
Action
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Warning::
Missing og:description
The og:description tag controls the description in social sharing previews.
Warning::
Missing og:image
The og:image tag provides a preview image for social sharing.

The og:description tag controls the description in social sharing previews.

Why this matters

No og:description means social cards either show no subtitle or scrape the first paragraph — usually unflattering.

Learn more ▾

Without og:description, social platforms either render no subtitle or pull whatever text appears first on the page. The first paragraph is rarely written for share-card context. A purpose-written 150-200 character og:description gives a polished card.

Source: Open Graph Protocol

The og:image tag provides a preview image for social sharing.

Why this matters

No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.

Learn more ▾

Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.

Source: Open Graph Protocol

Preview

No image set

feedbackcompany.com

Feedback Company ⭐ | Reputation management experts

No description

Preview quality · Twitter/X F · 45/100
  • twitter:card — summary_large_image
  • twitter:title — falling back from og:title
  • twitter:description — Add twitter:description to give the preview body text
  • twitter:image — Add twitter:image — preview card without an image looks broken

  • No preview image for Twitter/X

    → Add og:image or twitter:image (≥300×157 for summary_large_image)

No image set

FEEDBACKCOMPANY.COM

Feedback Company ⭐ | Reputation management experts

No description

Preview quality · Facebook D · 50/100
  • og:title — Feedback Company ⭐ | Reputation management experts
  • og:description — Add og:description to give the preview body text
  • og:image — Add og:image — preview card without an image looks broken
  • og:type — website
  • og:url — https://www.feedbackcompany.com/
  • og:site_name — English

  • No preview image for Facebook

    → Add og:image (recommended 1200×630)

No image set

Feedback Company ⭐ | Reputation management experts

feedbackcompany.com

Preview quality · LinkedIn D · 50/100
  • og:title — Feedback Company ⭐ | Reputation management experts
  • og:description — Add og:description to give the preview body text
  • og:image — Add og:image — preview card without an image looks broken

  • No preview image for LinkedIn

    → Add og:image (recommended 1200×627)

feedbackcompany.com

Feedback Company ⭐ | Reputation management experts

No description

Preview quality · Slack C · 65/100
  • og:title — Feedback Company ⭐ | Reputation management experts
  • og:description — Add og:description to give the preview body text
  • og:image — Add og:image — preview card without an image looks broken

  • No preview image — Slack unfurl will be text-only

    → Add og:image or twitter:image

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

D · 52/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description———
twitter:image———
B
Structured Data
2 JSON-LD block(s) found — some improvements recommended.
REVIEW
2 JSON-LD block(s) found — some improvements recommended.
Warning::
Missing or invalid @context in block #2
The @context should be "https://schema.org" for search engines to recognize the data.
Got: http://schema.org/ Expected: https://schema.org
Info::
Missing recommended property "openingHours" for LocalBusiness
Adding "openingHours" can improve how search engines display your content.
Info::
Custom type "WebPage" — unable to validate specific properties
Info::
2 JSON-LD blocks found
URL: http://schema.org/

The @context should be "https://schema.org" for search engines to recognize the data.

Expected: https://schema.org
Why this matters

JSON-LD without @context is invalid structured data — Google ignores the entire block.

Learn more ▾

@context must be 'https://schema.org' (or the schema-specific URL). Without it, the block isn't parseable as schema.org JSON-LD and Google skips it. Most schema generators handle this; manual edits sometimes drop the field.

Source: JSON-LD spec / schema.org

Adding "openingHours" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : WebPage
2 properties Valid
{
  "@context": "https:\/\/schema.org",
  "@graph": [
    {
      "@type": "WebPage",
      "@id": "https:\/\/www.feedbackcompany.com\/",
      "url": "https:\/\/www.feedbackcompany.com\/",
      "name": "Feedback Company ⭐ | Reputation management experts",
      "isPartOf": {
        "@id": "https:\/\/www.feedbackcompany.com\/#website"
      },
      "about": {
        "@id": "https:\/\/www.feedbackcompany.com\/#organization"
      },
      "datePublished": "2022-01-05T14:42:38+00:00",
      "dateModified": "2026-01-28T09:51:36+00:00",
      "breadcrumb": {
        "@id": "https:\/\/www.feedbackcompany.com\/#breadcrumb"
      },
      "inLanguage": "en-GB",
      "potentialAction": [
        {
          "@type": "ReadAction",
          "target": [
            "https:\/\/www.feedbackcompany.com\/"
          ]
        }
      ]
    },
    {
      "@type": "BreadcrumbList",
      "@id": "https:\/\/www.feedbackcompany.com\/#breadcrumb",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home"
        }
      ]
    },
    {
      "@type": "WebSite",
      "@id": "https:\/\/www.feedbackcompany.com\/#website",
      "url": "https:\/\/www.feedbackcompany.com\/",
      "name": "Feedback Company",
      "description": "Online reviews & customer ratings",
      "publisher": {
        "@id": "https:\/\/www.feedbackcompany.com\/#organization"
      },
      "potentialAction": [
        {
          "@type": "SearchAction",
          "target": {
            "@type": "EntryPoint",
            "urlTemplate": "https:\/\/www.feedbackcompany.com\/?s={search_term_string}"
          },
          "query-input": {
            "@type": "PropertyValueSpecification",
            "valueRequired": true,
            "valueName": "search_term_string"
          }
        }
      ],
      "inLanguage": "en-GB"
    },
    {
      "@type": "Organization",
      "@id": "https:\/\/www.feedbackcompany.com\/#organization",
      "name": "Feedback Company",
      "url": "https:\/\/www.feedbackcompany.com\/",
      "logo": {
        "@type": "ImageObject",
        "inLanguage": "en-GB",
        "@id": "https:\/\/www.feedbackcompany.com\/#\/schema\/logo\/image\/",
        "url": "https:\/\/www.feedbackcompany.com\/wp-content\/uploads\/2018\/11\/favicon.png",
        "contentUrl": "https:\/\/www.feedbackcompany.com\/wp-content\/uploads\/2018\/11\/favicon.png",
        "width": 180,
        "height": 180,
        "caption": "Feedback Company"
      },
      "image": {
        "@id": "https:\/\/www.feedbackcompany.com\/#\/schema\/logo\/image\/"
      },
      "sameAs": [
        "https:\/\/www.facebook.com\/feedbackcompanyNL\/",
        "https:\/\/x.com\/feedbackcompany",
        "https:\/\/www.linkedin.com\/company\/feedbackcompany\/",
        "https:\/\/www.youtube.com\/channel\/UCsd9D7OiJ7aomjAzQ6DAcOQ"
      ]
    }
  ]
}
Block 2 : LocalBusiness
8 properties Valid
Missing or invalid @context
{
  "@context": "http://schema.org/",
  "@type": "LocalBusiness",
  "name": "Feedback Company",
  "url": "https://www.feedbackcompany.com",
  "image": "https://www.feedbackcompany.com/samenvoordeel/img/logo/Feedback-Company-logo-circle.png",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Utrecht",
    "postalCode": "3521 AL",
    "streetAddress": "Jaarbeursplein 6"
  },
  "telephone": "085 - 27 363 20",
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "8.4",
    "bestRating": "10",
    "worstRating": "1",
    "reviewCount": "489",
    "ratingCount": "489"
  }
}
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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