Content - https://rug.nl BeaverCheck Audit

C

Structured Data

Action

No structured data (JSON-LD) found.

REVIEW

No structured data (JSON-LD) found.

No structured data (JSON-LD) found

Adding structured data helps search engines understand your content and can enable rich results.

Why this matters

Without schema.org markup, your pages can't appear as rich results (stars, FAQs, recipes) in search.

Learn more ▾

Structured data is what unlocks rich snippets — review stars, FAQ accordions, recipe cards, breadcrumbs, etc. — that take up more SERP space and dramatically improve click-through. The schema.org vocabulary is well-documented and JSON-LD is the easiest format.

Source: Google Search Central / schema.org

No structured data found

Structured data (JSON-LD) helps search engines understand your content better. Adding it can improve your search result appearance.

Common types include:

WebSite — your site identity and search box
Organization — your company information
Article — blog posts and news articles
Product — e-commerce product pages
BreadcrumbList — navigation paths

Learn more at schema.org

C

Brand Presence

Action

Site-name consistency, favicon, social image, meta tags, schema, and contact signals

REVIEW

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

C

64/100

Site name appears as

Page title	University of Groningen
og:site_name	University of Groningen
twitter:site	—
Organization.name	—

Consistent

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

Missing brand name in: twitter:site, Organization.name
Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
No Organization schema — Google can't render your logo in the knowledge panel
Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A

Links

144 links checked, 143 healthy, 1 broken

PASS

144 links checked, 143 healthy, 1 broken

143 of 144 links are healthy

Broken link: https://www.linkedin.com/school/rijksuniversiteit-groningen/

Found in <a href>. Returns HTTP 999.

Got: HTTP 999

144 total 134 healthy 1 broken 9 redirects

Broken Links (1)

Status	URL	Found in	Error
999	https://www.linkedin.com/school/rijksuniversiteit-...	`<a>`	HTTP 999

Redirects (9)

URL	Destination	Found in
https://myuniversity.rug.nl/infonet/mede...	https://myuniversity.rug.nl/infonet/mede...	`<a>`
https://brightspace.rug.nl/	https://brightspace.rug.nl/	`<a>`
https://rug.nl/about-ug/latest-news/	https://rug.nl/about-ug/latest-news/	`<a>`
https://myuniversity.rug.nl/infonet/!nav...	https://myuniversity.rug.nl/infonet/!nav...	`<a>`
https://rug.nl/fse/news/	https://rug.nl/fse/news/	`<a>`
https://rug.nl/rcs/	https://rug.nl/rcs/	`<a>`
https://rug.nl/frw/	https://rug.nl/frw/	`<a>`
https://rug.nl/fse/	https://rug.nl/fse/	`<a>`
https://rug.nl/!sso	https://rug.nl/!sso	`<a>`

200 https://www.rug.nl/?lang=nl <link>

200 https://www.rug.nl/?lang=en <link>

200 https://www.rug.nl/ <link>

200 https://rug.nl/_definition/shared/css/jquery-smoothness/jque... <link>

200 https://rug.nl/_definition/shared/css/styles_v2.css?version=... <link>

200 https://rug.nl/_definition/shared/css/fotorama.css?version=2... <link>

200 https://rug.nl/_definition/shared/images/favicons/apple-touc... <link>

200 https://rug.nl/_definition/shared/images/favicons/icon.ico <link>

200 https://rug.containers.piwik.pro/ppms.js <script>

200 https://rug.containers.piwik.pro/d759d682-1760-4f61-8228-ee5... <script>

200 https://www.google-analytics.com/analytics.js <script>

200 https://www.googletagmanager.com/gtag/js?id=G-0JTJS4VF7S&cx=... <script>

200 https://www.googletagmanager.com/gtm.js?id=GTM-WLHD85V <script>

200 https://rug.nl/_definition/shared/js/jquery.js?version=2026-... <script>

200 https://rug.nl/_definition/shared/js/ucms.js?version=2026-03... <script>

200 https://rug.nl/_definition/shared/js/jquery-ui.js?version=20... <script>

200 https://rug.nl/_definition/shared/js/js-cookie.js?version=20... <script>

200 https://rug.nl/_definition/shared/js/md5.js?version=2026-03-... <script>

200 https://rug.nl/_definition/shared/js/rug-shared.js?version=2... <script>

200 https://rug.nl/_definition/shared/js/jquery.dialogoptions.js... <script>

200 https://rug.nl/_definition/shared/js/jquery.dialogoptions-ru... <script>

200 https://rug.nl/_definition/shared/js/imagesloaded.js?version... <script>

200 https://rug.nl/_definition/shared/js/jquery.mobile.custom.mi... <script>

200 https://rug.nl/_definition/shared/js/fotorama.js?version=202... <script>

200 https://rug.nl/_definition/shared/js/interface.bundle.js?ver... <script>

200 https://rug.nl/_definition/shared/js/cross-frame.js?version=... <script>

200 https://rug.nl/_definition/shared/js/contrastmode.js <script>

200 https://rug.nl/_definition/shared/images/logo--en.svg <img>

200 https://rug.nl/about-ug/contact/ <a>

200 https://rug.nl/search/ <a>

200 https://rug.nl/_definition/shared/js/init-cookies.js?version... <script>

200 https://rug.nl/ <a>

200 https://rug.nl/education/ <a>

A+

Mixed Content

No mixed content detected — all resources use HTTPS.

PASS

No mixed content detected — all resources use HTTPS.

No mixed content detected — all resources use HTTPS

A+

Open Graph

Open Graph tags are well configured for social sharing.

PASS

Open Graph tags are well configured for social sharing.

og:description is long (208 characters)

Descriptions over 200 characters may be truncated in social sharing previews.

Got: 208 chars Expected: 55–200 chars

URL: 208 chars

Descriptions over 200 characters may be truncated in social sharing previews.

Expected: 55–200 chars

Why this matters

og:description borderline-too-long — social platforms truncate around ~200 chars.

Source: Open Graph Protocol

Preview

rug.nl

University of Groningen - Top 100 University

The University of Groningen has a high reputation for academic teaching and research and a large international network and offers degree programmes at Bachelor, Master and PhD levels in virtually every field.

Preview quality · Twitter/X B · 80/100

Description will be truncated (208 chars / 200 max)

twitter:card — summary
twitter:title — falling back from og:title
twitter:description — falling back from og:description
twitter:image — falling back from og:image

Description will be truncated on Twitter/X (208 chars, max 200)
→ Tighten the description to ≤200 characters

RUG.NL

University of Groningen - Top 100 University

The University of Groningen has a high reputation for academic teaching and research and a large international network and offers degree programmes at Bachelor, Master and PhD levels in virtually every field.

Preview quality · Facebook A+ · 95/100

Description will be truncated (208 chars / 155 max)

og:title — University of Groningen - Top 100 University
og:description — The University of Groningen has a high reputation for academic teaching and research and a large international networ...
og:image — https://www.rug.nl/about-ug/policy-and-strategy/recognition-rewards/banner-techniek6.jpg
og:type — article
og:url — https://www.rug.nl/
og:site_name — University of Groningen

Description will be truncated on Facebook (208 chars, max 155)
→ Tighten og:description to ≤155 characters

University of Groningen - Top 100 University

rug.nl

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (208 chars / 150 max)

og:title — University of Groningen - Top 100 University
og:description — The University of Groningen has a high reputation for academic teaching and research and a large international networ...
og:image — https://www.rug.nl/about-ug/policy-and-strategy/recognition-rewards/banner-techniek6.jpg

Description will be truncated on LinkedIn (208 chars, max 150)
→ Tighten og:description to ≤150 characters

rug.nl

University of Groningen - Top 100 University

The University of Groningen has a high reputation for academic teaching and research and a large international network and offers degree programmes at Bachelor, Master and PhD levels in virtually every field.

Preview quality · Slack A+ · 100/100

og:title — University of Groningen - Top 100 University
og:description — The University of Groningen has a high reputation for academic teaching and research and a large international networ...
og:image — https://www.rug.nl/about-ug/policy-and-strategy/recognition-rewards/banner-techniek6.jpg

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 92/100

Field	Twitter/X	Facebook	LinkedIn	Slack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card		—	—	—
twitter:title	⚠	—	—	—
twitter:description	⚠	—	—	—
twitter:image	⚠	—	—	—