Audit overview
4 categories need attention: Performance, and 3 others.
Fix Priority Matrix
5 findingsQuick Wins
2High impact, low effort — start here.
Strategic
3High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
HSTS header is missing
Without HSTS, a network attacker can downgrade the very first connection to HTTP and steal the user's session.
No Content-Security-Policy header found
Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.
Page weighs 25.5 MB (6.5 MB transferred)
Informational: total page weight (uncompressed) and bytes actually transferred over the wire.
3 image(s) missing alt attribute
Each image without alt text is a WCAG 1.1.1 failure — invisible to screen-reader users, lost from Google Image Search.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
SGD 698 investment → SGD 17,580/month returns + SGD 1,000,000 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
8 barrier(s) likely increasing bounce by ~30%.
- Page takes 10.1s to loadUsers abandon at ~3s — you're 7.6s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- Page feels frozen for 11.7sClicks on the primary CTA are ignored while JavaScript runs→ Break up long tasks; defer non-critical JavaScript to post-hydration
- 11 broken link(s) on the pageClicks land on 404s — trust drops and the session often ends→ Fix or remove the broken destinations surfaced on the Content tab
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Compliance Risk
SGD 1,000,000
- No privacy policy link detectedPDPA: SGD 10,000 – SGD 1,000,000
- 1 advertising/retargeting trackers detectedPDPA: SGD 10,000 – SGD 1,000,000
- Trackers detected but no cookie policy foundPDPA: SGD 10,000 – SGD 1,000,000
Bounce-Rate Cost
SGD 10,618 /mo
+30.3pp bounce · ~3,034 lost visitors/mo
CPC: SGD 3.50
Bandwidth Waste
SGD 2.21 /mo
20441.6 MB/mo × 0.108 SGD/GB
- Optimize transfer: save ~2.0 MB per page loadSaves SGD 2.21/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 5 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
4.07 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
10.15 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
11.73 s
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.000
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
19.49 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
51.29 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.89 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
3.96 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
436 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.001
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
4.63 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
5.08 s
Categories
8Performance
Page weighs 25.5 MB (6.5 MB transferred)
Security
Content-Security-Policy header is missing
Accessibility
3 image(s) missing alt attribute
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Top 10% of Amazon Route 53 sites score 82+ on Sustainability; you're at 54 — closing this gap is the highest-leverage improvement.
Top 10% of Apple sites score 86+ on Sustainability; you're at 54 — closing this gap is the highest-leverage improvement.
Technology stack
Amazon Route 53, on OpenResty, with Cloudflare CDN
Stack Architecture
Criteo 
Emarsys 
Facebook Pixel 
Pinterest Conversion Tag 
Open Graph 
Priority Hints 
Swiper 
Vue.js 3.2.41
core-js 3.43.0
OpenResty 
Cloudflare 
Nginx All Detected Technologies (16)
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
OpenResty is a web platform based on nginx which can run Lua scripts using its LuaJIT engine.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.
Swiper is a JavaScript library that creates modern touch sliders with hardware-accelerated transitions.
Vue.js is an open-source model–view–viewmodel JavaScript framework for building user interfaces and single-page applications.
core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.
Criteo provides personalised retargeting that works with Internet retailers to serve personalised online display advertisements to consumers who have previously visited the advertiser's website.
Emarsys is a cloud-based B2C marketing platform.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Pinterest Conversion Tag allows you to track actions people take on your website after viewing your Promoted Pin.
Observations (2)
No build tool detected
A framework (Amazon Route 53) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Complex technology stack detected
16 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 8h total → projected C (79)
Sprint 1: Quick Wins
+5Highest ROI — low effort, high impact
- · Page weighs 25.5 MB (6.5 MB transferred)
- · HSTS header is missing
Sprint 2: Core Fixes
+5Medium effort, high structural impact
- · 3 image(s) missing alt attribute
- · Content-Security-Policy header is missing
- · No Content-Security-Policy header found