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Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
65
GRADE
D
FIX
3
REVIEW
1
PASS
1
INFO
0
Checks
5
1 PASS 1 REVIEW 3 FIX
F
Open Graph
Action
No Open Graph tags found — social sharing previews will be generic.
FIX
No Open Graph tags found — social sharing previews will be generic.
Warning::
No Open Graph meta tags found
Without og:title, og:description, and og:image, social media platforms will generate a generic preview when your page is shared.

Without og:title, og:description, and og:image, social media platforms will generate a generic preview when your page is shared.

Why this matters

Without Open Graph tags, social shares show a broken or empty preview card.

Learn more ▾

When someone shares your URL on Facebook, LinkedIn, Slack, iMessage, or any modern chat app, the preview comes from <meta property="og:*"> tags. Without them you get either no card or whatever fragment the social platform guesses — usually unflattering. The four core og: tags (title, description, image, url) cover what every major platform actually reads.

Source: Open Graph Protocol

Preview

No image set

gofund.me

No title set

No description

Preview quality · Twitter/X F · 20/100
  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — falling back from <title>
  • twitter:description — falling back from <meta name=description>
  • twitter:image — Add twitter:image — preview card without an image looks broken

  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

  • No preview image for Twitter/X

    → Add og:image or twitter:image (≥300×157 for summary_large_image)

No image set

GOFUND.ME

No title set

No description

Preview quality · Facebook F · 10/100
  • og:title — falling back from <title>
  • og:description — falling back from <meta name=description>
  • og:image — Add og:image — preview card without an image looks broken
  • og:type — Add og:type — Recommended — tells Facebook the content category
  • og:url — Add og:url — Recommended — canonical URL for the share
  • og:site_name — Add og:site_name — Recommended — site-level brand line in the preview

  • No preview image for Facebook

    → Add og:image (recommended 1200×630)

No image set

No title set

gofund.me

Preview quality · LinkedIn D · 55/100
  • og:title — falling back from <title>
  • og:description — falling back from <meta name=description>
  • og:image — Add og:image — preview card without an image looks broken

  • No preview image for LinkedIn

    → Add og:image (recommended 1200×627)

gofund.me

No title set

No description

Preview quality · Slack C · 70/100
  • og:title — falling back from <title>
  • og:description — falling back from <meta name=description>
  • og:image — Add og:image — preview card without an image looks broken

  • No preview image — Slack unfurl will be text-only

    → Add og:image or twitter:image

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

F · 38/100
FieldTwitter/XFacebookLinkedInSlack
og:title⚠⚠⚠
og:description⚠⚠⚠
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description⚠———
twitter:image———
F
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

F

21/100

Site name appears as

Page titleThe #1 Crowdfunding and Fundraising Platform
og:site_name—
twitter:site—
Organization.name—

Consistent

Brand assets

Favicon

12/15

covers apple-touch-icon + SVG

Social share image

0/20

Meta completeness

4/20

Organization schema

0/15

Contact info discoverable

0/10

no contact info discoverable

Findings

  • Missing brand name in: og:site_name, twitter:site, Organization.name
  • No social share image — shared links render as bare URLs
  • Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
  • og:title missing
  • og:image missing
  • twitter:card missing
  • No Organization schema — Google can't render your logo in the knowledge panel
  • No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

B
Structured Data
1 JSON-LD block(s) found — some improvements recommended.
REVIEW
1 JSON-LD block(s) found — some improvements recommended.
Warning::
Missing or invalid @context in block #1
The @context should be "https://schema.org" for search engines to recognize the data.
Got: http://schema.org/ Expected: https://schema.org
Info::
Custom type "VideoObject" — unable to validate specific properties
URL: http://schema.org/

The @context should be "https://schema.org" for search engines to recognize the data.

Expected: https://schema.org
Why this matters

JSON-LD without @context is invalid structured data — Google ignores the entire block.

Learn more ▾

@context must be 'https://schema.org' (or the schema-specific URL). Without it, the block isn't parseable as schema.org JSON-LD and Google skips it. Most schema generators handle this; manual edits sometimes drop the field.

Source: JSON-LD spec / schema.org

JSON-LD Blocks

Block 1 : VideoObject
12 properties Valid
Missing or invalid @context
{
  "@context": "http://schema.org/",
  "@id": "https://fast.wistia.net/embed/iframe/9bwrjn71od",
  "@type": "VideoObject",
  "duration": "PT1M15S",
  "name": "GoFundMe_How-it-works_Video_Web_16x9_FINAL_03.10.26_v2",
  "thumbnailUrl": "https://embed-ssl.wistia.com/deliveries/cca56ef49eb4bd22e68738173ea37d3e.jpg?image_crop_resized=960x540",
  "embedUrl": "https://fast.wistia.net/embed/iframe/9bwrjn71od?wseektoaction=true",
  "uploadDate": "2026-03-10T20:03:13.000Z",
  "description": "a GFM Consumer Web Videos video",
  "contentUrl": "https://embed-ssl.wistia.com/deliveries/2c3098364d08db57f8cb4d69188d3ab5d0432745.m3u8",
  "transcript": "With GoFundMe, you can start a fundraiser for just about anything.\n\nIf you want any help, you can get started with smart coaching.\n\nIt's sort of like texting with a friend who knows pretty much everything about fundraising.\n\nIt's normal to feel overwhelmed, but it's easier than you think.\n\nYour smart coach can suggest titles, recommend photos to inspire donations, and even write a draft of your story.\n\nYou can always make changes.\n\nSimple as that. You're ready to launch.\n\nNext, you'll get a fundraising plan with step by step recommendations. It helps you know how to share, which is really, really important.\n\nIt can even auto adjust your goal to help you raise more and set up daily transfers to your bank account.\n\nEvery recommendation is based on things we've learned from helping millions and millions and millions of fundraisers succeed. Now it's your turn.",
  "potentialAction": {
    "@type": "SeekToAction",
    "target": "https://www.gofundme.com/?wtime={seek_to_second_number}",
    "startOffset-input": "required name=seek_to_second_number"
  }
}
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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