https://www.flipkart.com
SEO
· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.SCORE
88
GRADE
B
FIX
1
REVIEW
1
PASS
4
INFO
1
Cross-tab audit — SEO, performance, crawlability, mobile, structured data
Checks
74 PASS 1 REVIEW 1 FIX
FSchema Markup AuditAction1 schema types detectedFIX
Schema Markup Audit
Action1 schema types detected
Rich result eligibility
Organization Not eligible
Organization knowledge panel
Missing: name, url
Detected schema types
Organization json-ld → Organization knowledge panel0/2 required · 4/4 recommended
Required fields (Google)
- name — Add the organization name Required for the knowledge panel
- url — Add the canonical organization URL Required for entity matching
Recommended fields
- logo — Strongly recommended — appears in the knowledge panel header
- sameAs — Connects the entity across the web
- contactPoint — Enables direct contact from the knowledge panel
- description — Used as the panel summary
Your Organization structured data is missing required fields for Google's Organization knowledge panel. Without these, the page won't qualify for rich results.
Why this matters
Schema entity missing required properties — Google's rich-result eligibility check fails; the schema is in source but never renders enhanced.
Source: Google Search Central
BCanonical URLMinor issuesREVIEW
Canonical URL
Minor issues
Minor issues
Info::
Canonical tag present
Got: https://www.flipkart.com
Info::
Canonical is self-referencing
Info::
Canonical matches final URL after redirects
Critical::
Canonical target returns 403
Search engines cannot follow this canonical, effectively orphaning this page.
Canonical URL Problem
Page URL https://www.flipkart.com Canonical https://www.flipkart.com Match Self-referencing (correct) Target 403
Search engines cannot follow this canonical, effectively orphaning this page.
Why this matters
Canonical URL returns a non-200 status — Google can't follow the canonical to confirm the relationship.
Source: Google Search Central
AMeta TagsTitle: 11 charsPASS
Meta Tags
Title: 11 chars
Title: 11 chars
Info::
Page title is set
Got: Search Icon
Warning::
Title is only 11 characters — consider expanding
Info::
Title and H1 have very different wording
Alignment helps users confirm they've reached the right page.
Title
"Search Icon"
11 characters Too short
Title: Search Icon
H1: Flipkart: India's Ultimate One-Stop Online Shopping Destination
Match: Very different
Robots: Indexable (no restrictions)
Alignment helps users confirm they've reached the right page.
Why this matters
Title and H1 disagree significantly — Google may treat one as the canonical topic and the other as off-topic, weakening ranking.
Learn more ▾ ▴
Title is the SERP headline; H1 is the on-page headline. They should describe the same page. Large divergence (different topics, different keywords) signals confusion and Google may rewrite the title in SERP. Align both to the same primary topic.
Source: Google Search Central / on-page SEO
AContent Depth3245 words, DifficultPASS
Content Depth
3245 words, Difficult
3245 words, Difficult
Info::
Page has 3245 words — good depth for search engines
Info::
Text-to-HTML ratio is 3%
Very low ratio suggests heavy framework overhead or boilerplate.
Info::
Reading level: Difficult (grade 13)
Good depth
Reading level
Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult
Grade 13
Text-to-HTML Ratio
3% text 97% HTML
21 KB / 730 KB
Very low ratio suggests heavy framework overhead or boilerplate.
Why this matters
Informational: ratio of visible text bytes to total HTML bytes. Very low ratios suggest excessive markup overhead.
A+Internal Links396 internal, 18 externalPASS
Internal Links
396 internal, 18 external
396 internal, 18 external
Info::
396 internal links (96%)
Info::
99% of links use descriptive anchor text
Info::
Page has 414 links — consider reducing
Info::
396 internal / 18 external links
Link Distribution
96% internal (396) 4% external (18)
Anchor Text Quality
410 Descriptive 1 Generic 3 Empty
Most Linked Internal Pages
| # | URL | Links |
|---|---|---|
| 1 | /helpcentre?otracker=footer_navlinks | 2 |
| 2 | /communication-preferences/push?t=all | 2 |
| 3 | /grocery-supermart-store?marketplace=GROCERY | 2 |
| 4 | /helpcentre | 2 |
| 5 | /minimalist-2-salicylic-acid-oily-skin-sulphate-free-anti-face-cleanser-lha-zinc-acne-pimples-wash/p/itmf97a9b84f640b?otracker=undefined_footer | 1 |
| 6 | /boat-airdopes-alpha-35h-battery-13mm-drivers-enx-stream-ad-free-music-via-app-bluetooth/p/itm1181f915b81ec?otracker=undefined_footer | 1 |
| 7 | /furniture/tables/office-study-table/pr?sid=wwe,ki7,l1t&otracker=undefined_footer | 1 |
| 8 | /automotive-accessories/pr?sid=1mt&otracker=undefined_footer | 1 |
| 9 | /televisions/sony~brand/pr?sid=ckf,czl&otracker=undefined_footer | 1 |
| 10 | /ajy/buh/~cs-i28vzslitc/pr?sid=ajy%2Cbuh&collection-tab-name=fire-boutt&ctx=eyJjYXJkQ29udGV4dCI6eyJhdHRyaWJ1dGVzIjp7InNvdXJjZUNvbnRlbnRUeXBlIjp7InNpbmdsZVZhbHVlQXR0cmlidXRlIjp7ImtleSI6InNvdXJjZUNvbnRlbnRUeXBlIiwiaW5mZXJlbmNlVHlwZSI6IlNDVCIsInZhbHVlIjoiQUQiLCJ2YWx1ZVR5cGUiOiJTSU5HTEVfVkFMVUVEIn19fX19&nnc=SDXQCC7LIMSU_AD | 1 |
Top External Domains
| Domain | Links |
|---|---|
| seller.flipkart.com | 3 |
| advertising.flipkart.com | 2 |
| stories.flipkart.com | 2 |
| www.shopsy.in | 1 |
| fssai.gov.in | 1 |
| www.instagram.com | 1 |
| brands.flipkart.com | 1 |
| www.youtube.com | 1 |
| corporate.flipkart.net | 1 |
| www.flipkartcareers.com | 1 |
A+Image SEO95 images, 58 descriptive filenamesPASS
Image SEO
95 images, 58 descriptive filenames
95 images, 58 descriptive filenames
Info::
37 image(s) have hash/generic filenames
Info::
14 image(s) missing alt text — see Accessibility tab
58 descriptive
37 hash-based
0 generic
95 total
| Filename | Quality | Alt | Issues |
|---|---|---|---|
| d2ecfddf891a3922.png | hash | ✓ | 1 |
Current: d2ecfddf891a3922.png Suggested: image.png | |||
| 31f7e3af490c225f.png | hash | ✓ | 1 |
Current: 31f7e3af490c225f.png Suggested: image.png | |||
| 7ab4040af860941d.png | hash | ✓ | 1 |
Current: 7ab4040af860941d.png Suggested: image.png | |||
| 5a9ff48eef96b876.png | hash | ✓ | 1 |
Current: 5a9ff48eef96b876.png Suggested: image.png | |||
| all.svg | descriptive | ✗ | 1 |
| fashion.svg | descriptive | ✗ | 1 |
| mobiles.svg | descriptive | ✗ | 1 |
| beauty.svg | descriptive | ✗ | 1 |
| electronics.svg | descriptive | ✗ | 1 |
| home-final.svg | descriptive | ✗ | 1 |
| tv.svg | descriptive | ✗ | 1 |
| toy.svg | descriptive | ✗ | 1 |
| food.svg | descriptive | ✗ | 1 |
| auto-acc.svg | descriptive | ✗ | 1 |
| auto-new.svg | descriptive | ✗ | 1 |
| sport.svg | descriptive | ✗ | 1 |
| books.svg | descriptive | ✗ | 1 |
| furniture.svg | descriptive | ✗ | 1 |
| 622a7341b215132e.jpg | hash | ✓ | 1 |
Current: 622a7341b215132e.jpg Suggested: image.jpg | |||
| af57a526ace6ca05.png | hash | ✓ | 1 |
Current: af57a526ace6ca05.png Suggested: image.png | |||
| 843730c8248c0c71.png | hash | ✓ | 1 |
Current: 843730c8248c0c71.png Suggested: image.png | |||
| 3a317de9c04b51d2.png | hash | ✓ | 1 |
Current: 3a317de9c04b51d2.png Suggested: image.png | |||
| 0180d1656664e410.png | hash | ✓ | 1 |
Current: 0180d1656664e410.png Suggested: image.png | |||
| 660e7816971e8b27.png | hash | ✓ | 1 |
Current: 660e7816971e8b27.png Suggested: image.png | |||
| b088eb8144d46aee.png | hash | ✓ | 1 |
Current: b088eb8144d46aee.png Suggested: image.png | |||
| 7928dacc24aeb43d.png | hash | ✓ | 1 |
Current: 7928dacc24aeb43d.png Suggested: image.png | |||
| 30b00b5f601aef80.png | hash | ✓ | 1 |
Current: 30b00b5f601aef80.png Suggested: image.png | |||
| 564eb99982c11460.png | hash | ✓ | 1 |
Current: 564eb99982c11460.png Suggested: image.png | |||
| df509d6daf8d9bf4.png | hash | ✓ | 1 |
Current: df509d6daf8d9bf4.png Suggested: image.png | |||
| 8cb5542b-9448-467c-b04d-f216285d458e.jpg | hash | ✓ | 1 |
Current: 8cb5542b-9448-467c-b04d-f216285d458e.jpg Suggested: 2026.jpg | |||
| c155d3a78537747c07dfd6f59c3a6a13.JPEG | hash | ✓ | 1 |
Current: c155d3a78537747c07dfd6f59c3a6a13.JPEG Suggested: cf-ce-calvin-prod7.JPEG | |||
| 46122f8c-28c2-4575-ab8c-4cdce972ecee.jpg | hash | ✓ | 1 |
Current: 46122f8c-28c2-4575-ab8c-4cdce972ecee.jpg Suggested: 2026.jpg | |||
| 9ea747499a8ab07b.png | hash | ✓ | 1 |
Current: 9ea747499a8ab07b.png Suggested: image.png | |||
| 6125c7de93d558f3.png | hash | ✓ | 1 |
Current: 6125c7de93d558f3.png Suggested: image.png | |||
| 5498b97bddc132ea.png | hash | ✓ | 1 |
Current: 5498b97bddc132ea.png Suggested: image.png | |||
| 19196beefffba5bd.png | hash | ✓ | 1 |
Current: 19196beefffba5bd.png Suggested: image.png | |||
| d9e766e40fd0d655.png | hash | ✓ | 1 |
Current: d9e766e40fd0d655.png Suggested: image.png | |||
| 2b59ed89f5dd5454.png | hash | ✓ | 1 |
Current: 2b59ed89f5dd5454.png Suggested: image.png | |||
| 9ddc9a85-07e9-4ea1-8c30-7cd98fce8c2b.jpg | hash | ✓ | 1 |
Current: 9ddc9a85-07e9-4ea1-8c30-7cd98fce8c2b.jpg Suggested: 2026.jpg | |||
| 729b39f622dd148189982fb949d1ab59.JPEG | hash | ✓ | 1 |
Current: 729b39f622dd148189982fb949d1ab59.JPEG Suggested: cf-ce-calvin-prod1.JPEG | |||
| 896d3ac28fb6c6d2e31b4dbd8e8e7b0b.JPEG | hash | ✓ | 1 |
Current: 896d3ac28fb6c6d2e31b4dbd8e8e7b0b.JPEG Suggested: cf-ce-calvin-prod4.JPEG | |||
| fc71ccb50eccaee665d5783ff538c223.JPEG | hash | ✓ | 1 |
Current: fc71ccb50eccaee665d5783ff538c223.JPEG Suggested: cf-ce-calvin-prod5.JPEG | |||
| 46122f8c-28c2-4575-ab8c-4cdce972ecee.jpg | hash | ✓ | 1 |
Current: 46122f8c-28c2-4575-ab8c-4cdce972ecee.jpg Suggested: 2026.jpg | |||
| 46122f8c-28c2-4575-ab8c-4cdce972ecee.jpg | hash | ✓ | 1 |
Current: 46122f8c-28c2-4575-ab8c-4cdce972ecee.jpg Suggested: 2026.jpg | |||
| fa2a3de2c04ceae4.jpg | hash | ✓ | 1 |
Current: fa2a3de2c04ceae4.jpg Suggested: image.jpg | |||
| 18b53b87c4f53646.png | hash | ✓ | 1 |
Current: 18b53b87c4f53646.png Suggested: image.png | |||
| f17ba158f2573b9c.png | hash | ✓ | 1 |
Current: f17ba158f2573b9c.png Suggested: image.png | |||
| 5ec9725ee1bc6137.png | hash | ✓ | 1 |
Current: 5ec9725ee1bc6137.png Suggested: image.png | |||
| be139300ea4da8c9.png | hash | ✓ | 1 |
Current: be139300ea4da8c9.png Suggested: image.png | |||
| 2146fd64b40ea493.jpg | hash | ✓ | 1 |
Current: 2146fd64b40ea493.jpg Suggested: image.jpg | |||
| 7ee61384db3e3beb.jpg | hash | ✓ | 1 |
Current: 7ee61384db3e3beb.jpg Suggested: image.jpg | |||
See Accessibility tab for detailed alt text quality analysis.
Hreflang0 hreflang tagsINFO
Hreflang
0 hreflang tags
0 hreflang tags
No hreflang tags detected.
Hreflang tags are only needed for multilingual or multi-regional sites.
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.