Content
· 9 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.FImage OptimizationAction5 issues found across 9 imagesFIX
BStructured Data1 JSON-LD block(s) found — some improvements recommended.REVIEW
The "name" property is required for the WebSite schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
The "url" property is required for the WebSite schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
Adding "description" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "potentialAction" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://improvingliteracy.org/#website",
"url": "https://improvingliteracy.org/",
"name": "National Center on Improving Literacy",
"inLanguage": "en-US",
"potentialAction": {
"@id": "https://improvingliteracy.org/#searchaction"
},
"publisher": {
"@id": "https://improvingliteracy.org/#organization"
}
},
{
"@type": "SearchAction",
"@id": "https://improvingliteracy.org/#searchaction",
"target": "https://improvingliteracy.org/?s={search_term_string}",
"query-input": "required name=search_term_string"
},
{
"@type": "BreadcrumbList",
"name": "Breadcrumbs",
"@id": "https://improvingliteracy.org/resource/understanding-the-new-ida-dyslexia-definition/#breadcrumblist",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://improvingliteracy.org/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Resources",
"item": "https://improvingliteracy.org/resource/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Dyslexia",
"item": "https://improvingliteracy.org/category/dyslexia/"
},
{
"@type": "ListItem",
"position": 4,
"name": "Understanding the New IDA Dyslexia Definition"
}
]
},
{
"@type": "WebPage",
"@id": "https://improvingliteracy.org/resource/understanding-the-new-ida-dyslexia-definition/#webpage",
"url": "https://improvingliteracy.org/resource/understanding-the-new-ida-dyslexia-definition/",
"inLanguage": "en-US",
"name": "Understanding the New IDA Dyslexia Definition - NCIL",
"description": "This infographic presents the updated definition with highlights that identify key terms and ideas retained from the previous definition, as well as highlights",
"datePublished": "2026-04-28T17:52:31+00:00",
"dateModified": "2026-04-28T17:58:20+00:00",
"isPartOf": {
"@id": "https://improvingliteracy.org/#website"
},
"breadcrumb": {
"@id": "https://improvingliteracy.org/resource/understanding-the-new-ida-dyslexia-definition/#breadcrumblist"
},
"primaryImageOfPage": {
"@id": "https://improvingliteracy.org/resource/understanding-the-new-ida-dyslexia-definition/#thumbnail"
},
"image": {
"@id": "https://improvingliteracy.org/resource/understanding-the-new-ida-dyslexia-definition/#thumbnail"
}
},
{
"@type": "Organization",
"@id": "https://improvingliteracy.org/#organization",
"url": "https://improvingliteracy.org/",
"name": "National Center on Improving Literacy"
},
{
"@type": "ImageObject",
"@id": "https://improvingliteracy.org/resource/understanding-the-new-ida-dyslexia-definition/#thumbnail",
"url": "https://improvingliteracy.org/wp-content/uploads/2026/04/Promo-Image-for-Infographics.png",
"contentUrl": "https://improvingliteracy.org/wp-content/uploads/2026/04/Promo-Image-for-Infographics.png",
"width": 1280,
"height": 720
}
]
}CBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsREVIEW
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
C
65/100
Site name appears as
| Page title | NCIL | |
| og:site_name | National Center on Improving Literacy | |
| twitter:site | — | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
15/15covers multiple sizes + apple-touch-icon
Social share image
20/20og:image + twitter:image set
Meta completeness
20/20Organization schema
0/15Contact info discoverable
5/10contact page
Findings
- Brand name differs across channels — users see inconsistent identity
- No Organization schema — Google can't render your logo in the knowledge panel
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
ALinks84 links checked, 82 healthy, 2 brokenPASS
Broken Links (2)
| Status | URL | Found in | Error |
|---|---|---|---|
| 404 | https://www.googletagmanager.com | <link> | Not Found |
| 403 | https://improvingliteracy.org/xmlrpc.php?rsd | <link> | Forbidden |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
A+Open GraphOpen Graph tags are well configured for social sharing.PASS
Preview

improvingliteracy.org
Understanding the New IDA Dyslexia Definition - NCIL
This infographic presents the updated definition with highlights that identify key terms and ideas retained from the previous definition, as well as highlights
- twitter:card — summary_large_image
- twitter:title — falling back from og:title
- twitter:description — falling back from og:description
- twitter:image — https://improvingliteracy.org/wp-content/uploads/2026/04/Promo-Image-for-Infographics.png

IMPROVINGLITERACY.ORG
Understanding the New IDA Dyslexia Definition - NCIL
This infographic presents the updated definition with highlights that identify key terms and ideas retained from the previous definition, as well as highlights
Description will be truncated (160 chars / 155 max)
- og:title — Understanding the New IDA Dyslexia Definition - NCIL
- og:description — This infographic presents the updated definition with highlights that identify key terms and ideas retained from the ...
- og:image — https://improvingliteracy.org/wp-content/uploads/2026/04/Promo-Image-for-Infographics.png
- og:type — article
- og:url — https://improvingliteracy.org/resource/understanding-the-new-ida-dyslexia-definition/
- og:site_name — National Center on Improving Literacy
Description will be truncated on Facebook (160 chars, max 155)
→ Tighten og:description to ≤155 characters

Understanding the New IDA Dyslexia Definition - NCIL
improvingliteracy.org
Description will be truncated (160 chars / 150 max)
- og:title — Understanding the New IDA Dyslexia Definition - NCIL
- og:description — This infographic presents the updated definition with highlights that identify key terms and ideas retained from the ...
- og:image — https://improvingliteracy.org/wp-content/uploads/2026/04/Promo-Image-for-Infographics.png
Description will be truncated on LinkedIn (160 chars, max 150)
→ Tighten og:description to ≤150 characters
improvingliteracy.org
Understanding the New IDA Dyslexia Definition - NCIL
This infographic presents the updated definition with highlights that identify key terms and ideas retained from the previous definition, as well as highlights

- og:title — Understanding the New IDA Dyslexia Definition - NCIL
- og:description — This infographic presents the updated definition with highlights that identify key terms and ideas retained from the ...
- og:image — https://improvingliteracy.org/wp-content/uploads/2026/04/Promo-Image-for-Infographics.png
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | — | — | — |