Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.FBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsFIX
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
F
39/100
Site name appears as
| Page title | Microsoft Learn: Build with answers in reach | |
| og:site_name | — | |
| twitter:site | @MicrosoftLearn | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
0/15Social share image
14/20og:image set; twitter:image missing
Meta completeness
20/20Organization schema
0/15Contact info discoverable
0/10no contact info discoverable
Findings
- Brand name differs across channels — users see inconsistent identity
- Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
- No favicon link tags detected — browsers fall back to the generic globe
- No Organization schema — Google can't render your logo in the knowledge panel
- No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
ALinks78 links checked, 75 healthy, 1 brokenPASS
Broken Links (1)
| Status | URL | Found in | Error |
|---|---|---|---|
| 403 | https://msdn.com/en-us/locale?target=https%3A%2F%2... | <a> | Forbidden |
Redirects (49)
| URL | Destination | Found in | Hops |
|---|---|---|---|
| https://msdn.com/static/assets/0.4.03393... | https://msdn.com/static/assets/0.4.03393... | <link> | 0 |
| https://msdn.com/_themes/docs.theme/mast... | https://msdn.com/_themes/docs.theme/mast... | <script> | 0 |
| https://msdn.com/static/assets/0.4.03393... | https://msdn.com/static/assets/0.4.03393... | <script> | 0 |
| https://aka.ms/3rdpartycookies | https://aka.ms/3rdpartycookies | <a> | 0 |
| https://aka.ms/MSBuild_FY26_BN_MSLearn_H... | https://aka.ms/MSBuild_FY26_BN_MSLearn_H... | <a> | 0 |
| https://msdn.com/en-us/ | https://msdn.com/en-us/ | <a> | 0 |
| https://learn.microsoft.com/en-us/users/... | https://learn.microsoft.com/en-us/users/... | <a> | 0 |
| https://msdn.com/en-us/docs/ | https://msdn.com/en-us/docs/ | <a> | 0 |
| https://msdn.com/en-us/dynamics365/ | https://msdn.com/en-us/dynamics365/ | <a> | 0 |
| https://msdn.com/en-us/copilot/ | https://msdn.com/en-us/copilot/ | <a> | 0 |
| https://msdn.com/en-us/microsoft-365/ | https://msdn.com/en-us/microsoft-365/ | <a> | 0 |
| https://msdn.com/en-us/power-platform/ | https://msdn.com/en-us/power-platform/ | <a> | 0 |
| https://msdn.com/en-us/samples/ | https://msdn.com/en-us/samples/ | <a> | 0 |
| https://msdn.com/en-us/troubleshoot/ | https://msdn.com/en-us/troubleshoot/ | <a> | 0 |
| https://msdn.com/en-us/training/ | https://msdn.com/en-us/training/ | <a> | 0 |
| https://msdn.com/en-us/training/browse/?... | https://msdn.com/en-us/training/browse/?... | <a> | 0 |
| https://msdn.com/en-us/training/browse/?... | https://msdn.com/en-us/training/browse/?... | <a> | 0 |
| https://msdn.com/en-us/training/browse/?... | https://msdn.com/en-us/training/browse/?... | <a> | 0 |
| https://msdn.com/en-us/training/browse/?... | https://msdn.com/en-us/training/browse/?... | <a> | 0 |
| https://msdn.com/en-us/training/browse/?... | https://msdn.com/en-us/training/browse/?... | <a> | 0 |
| https://msdn.com/en-us/labs/ | https://msdn.com/en-us/labs/ | <a> | 0 |
| https://msdn.com/en-us/credentials/ | https://msdn.com/en-us/credentials/ | <a> | 0 |
| https://msdn.com/en-us/training/career-p... | https://msdn.com/en-us/training/career-p... | <a> | 0 |
| https://msdn.com/en-us/answers/questions... | https://msdn.com/en-us/answers/questions... | <a> | 0 |
| https://msdn.com/en-us/answers/tags/133/... | https://msdn.com/en-us/answers/tags/133/... | <a> | 0 |
| https://msdn.com/en-us/answers/tags/60/w... | https://msdn.com/en-us/answers/tags/60/w... | <a> | 0 |
| https://msdn.com/en-us/answers/tags/9/m3... | https://msdn.com/en-us/answers/tags/9/m3... | <a> | 0 |
| https://msdn.com/en-us/answers/tags/131/... | https://msdn.com/en-us/answers/tags/131/... | <a> | 0 |
| https://msdn.com/en-us/answers/tags/108/... | https://msdn.com/en-us/answers/tags/108/... | <a> | 0 |
| https://msdn.com/en-us/answers/tags/ | https://msdn.com/en-us/answers/tags/ | <a> | 0 |
| https://msdn.com/en-us/answers/questions... | https://msdn.com/en-us/answers/questions... | <a> | 0 |
| https://msdn.com/en-us/ai/ | https://msdn.com/en-us/ai/ | <a> | 0 |
| https://msdn.com/en-us/compliance/ | https://msdn.com/en-us/compliance/ | <a> | 0 |
| https://msdn.com/en-us/devops/ | https://msdn.com/en-us/devops/ | <a> | 0 |
| https://msdn.com/en-us/training/organiza... | https://msdn.com/en-us/training/organiza... | <a> | 0 |
| https://msdn.com/en-us/platform-engineer... | https://msdn.com/en-us/platform-engineer... | <a> | 0 |
| https://msdn.com/en-us/security/ | https://msdn.com/en-us/security/ | <a> | 0 |
| https://msdn.com/en-us/assessments/ | https://msdn.com/en-us/assessments/ | <a> | 0 |
| https://msdn.com/en-us/training/student-... | https://msdn.com/en-us/training/student-... | <a> | 0 |
| https://msdn.com/en-us/training/educator... | https://msdn.com/en-us/training/educator... | <a> | 0 |
| https://msdn.com/media/common/ai-microch... | https://msdn.com/media/common/ai-microch... | <img> | 0 |
| https://msdn.com/ai | https://msdn.com/ai | <a> | 0 |
| https://msdn.com/media/logos/logo_azure.... | https://msdn.com/media/logos/logo_azure.... | <img> | 0 |
| https://msdn.com/azure | https://msdn.com/azure | <a> | 0 |
| https://msdn.com/media/logos/logo_copilo... | https://msdn.com/media/logos/logo_copilo... | <img> | 0 |
| https://msdn.com/copilot | https://msdn.com/copilot | <a> | 0 |
| https://msdn.com/docs | https://msdn.com/docs | <a> | 0 |
| https://msdn.com/media/learn/instructor-... | https://msdn.com/media/learn/instructor-... | <img> | 0 |
| https://msdn.com/training/courses/ai-900... | https://msdn.com/training/courses/ai-900... | <a> | 0 |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AOpen GraphOpen Graph tags are well configured for social sharing.PASS
The og:url tag specifies the canonical URL for the shared content.
Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.
Learn more ▾ ▴
og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.
Source: Open Graph Protocol
The og:site_name tag displays the website name in social previews.
Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.
Learn more ▾ ▴
og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.
Source: Open Graph Protocol
Preview
msdn.com
Microsoft Learn: Build with answers in reach
Find official documentation, practical know-how, and expert guidance for builders working and troubleshooting in Microsoft products.
- twitter:card — summary_large_image
- twitter:title — falling back from og:title
- twitter:description — falling back from og:description
- twitter:image — falling back from og:image
MSDN.COM
Microsoft Learn: Build with answers in reach
Find official documentation, practical know-how, and expert guidance for builders working and troubleshooting in Microsoft products.
- og:title — Microsoft Learn: Build with answers in reach
- og:description — Find official documentation, practical know-how, and expert guidance for builders working and troubleshooting in Micr...
- og:image — https://learn.microsoft.com/en-us/media/open-graph-image.png
- og:type — website
- og:url — Add og:url — Recommended — canonical URL for the share
- og:site_name — Add og:site_name — Recommended — site-level brand line in the preview
Microsoft Learn: Build with answers in reach
msdn.com
- og:title — Microsoft Learn: Build with answers in reach
- og:description — Find official documentation, practical know-how, and expert guidance for builders working and troubleshooting in Micr...
- og:image — https://learn.microsoft.com/en-us/media/open-graph-image.png
msdn.com
Microsoft Learn: Build with answers in reach
Find official documentation, practical know-how, and expert guidance for builders working and troubleshooting in Microsoft products.
- og:title — Microsoft Learn: Build with answers in reach
- og:description — Find official documentation, practical know-how, and expert guidance for builders working and troubleshooting in Micr...
- og:image — https://learn.microsoft.com/en-us/media/open-graph-image.png
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | ⚠ | — | — | — |
AStructured Data1 JSON-LD block(s) found — structured data is well configured.PASS
The "name" property is required for the WebSite schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
Adding "description" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "https://schema.org",
"@type": "WebSite",
"url": "https://learn.microsoft.com/en-us/",
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://learn.microsoft.com/en-us/search/?terms={search_term_string}&source=sitelinks_searchbox"
},
"query-input": "required name=search_term_string"
}
}