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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
85
GRADE
B
FIX
1
REVIEW
2
PASS
2
INFO
0
Checks
5
2 PASS 2 REVIEW 1 FIX
D
Structured Data
Action
2 JSON-LD block(s) found — issues found that may affect search visibility.
FIX
2 JSON-LD block(s) found — issues found that may affect search visibility.
Critical::
Malformed JSON-LD block #2
JSON parse error: "Syntax error at index 784: invalid char\n\n\tJL7LQ\"\n ]},\n {\n \"@context\": \"\n\t................^...............\n"
Warning::
Missing required property "name" for Organization
The "name" property is required for the Organization schema type.
Info::
Missing recommended property "url" for Organization
Adding "url" can improve how search engines display your content.
Info::
Missing recommended property "logo" for Organization
Adding "logo" can improve how search engines display your content.
Info::
Missing recommended property "sameAs" for Organization
Adding "sameAs" can improve how search engines display your content.
Info::
2 JSON-LD blocks found

JSON parse error: "Syntax error at index 784: invalid char\n\n\tJL7LQ\"\n ]},\n {\n \"@context\": \"\n\t................^...............\n"

Why this matters

JSON-LD block fails to parse — Google ignores the entire block, so structured data effectively isn't there.

Learn more ▾

Common causes: trailing comma, single quotes instead of double, unescaped quote in a string value. Validate at https://validator.schema.org/ or Search Console's Rich Results Test.

Source: schema.org / Google Search Central

The "name" property is required for the Organization schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

Adding "url" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "logo" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "sameAs" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : Organization
2 properties Valid
Missing required property: name
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Organization",
      "@id": "https://www.gsu.edu/#organization",
      "name": "Georgia State University",
      "url": "https://www.gsu.edu/",
      "sameAs": [
        "https://www.facebook.com/GeorgiaStateUniversity",
        "https://instagram.com/georgiastateuniversity",
        "https://www.linkedin.com/edu/georgia-state-university-18163",
        "https://www.youtube.com/channel/UCpDtOZmGitIVXytVrjJL7LQ",
        "https://www.pinterest.com/georgiastateu/?autologin=true",
        "https://en.wikipedia.org/wiki/Georgia_State_University",
        "https://twitter.com/georgiastateu"
      ],
      "logo": {
        "@type": "ImageObject",
        "@id": "https://www.gsu.edu/#logo",
        "url": "https://www.gsu.edu/wp-content/uploads/2019/11/logo-3.png",
        "width": 337,
        "height": 285,
        "caption": "Georgia State University"
      },
      "image": {
        "@id": "https://www.gsu.edu/#logo"
      }
    },
    {
      "@type": "WebSite",
      "@id": "https://www.gsu.edu/#website",
      "url": "https://www.gsu.edu/",
      "name": "Georgia State University",
      "publisher": {
        "@id": "https://www.gsu.edu/#organization"
      },
      "potentialAction": {
        "@type": "SearchAction",
        "target": "https://www.gsu.edu/?s={search_term_string}",
        "query-input": "required name=search_term_string"
      }
    },
    {
      "@type": "WebPage",
      "@id": "https://www.gsu.edu/#webpage",
      "url": "https://www.gsu.edu/",
      "inLanguage": "en-US",
      "name": "Georgia State University",
      "isPartOf": {
        "@id": "https://www.gsu.edu/#website"
      },
      "about": {
        "@id": "https://www.gsu.edu/#organization"
      },
      "datePublished": "2026-01-14T22:44:20+00:00",
      "dateModified": "2026-01-19T13:35:09+00:00",
      "description": "With seven campuses throughout metro Atlanta, the university provides its world-class faculty and more than 51,000 students with unsurpassed connections to the opportunities available in one of the 21st century\u2019s great global cities."
    }
  ]
}
Block 2 : Organization
0 properties Invalid
Invalid JSON: "Syntax error at index 784: invalid char\n\n\tJL7LQ\"\n ]},\n {\n \"@context\": \"\n\t................^...............\n"
[{
  "@context": "http://schema.org",
  "@type": "Organization",
  "name": "Georgia State University",
  "url": "https://www.gsu.edu",
  "logo": "https://www.gsu.edu/wp-content/themes/gsu-flex-2/images/logo.png",
  "telephone": "404-413-2000",
  "taxID": "58-6002050",
  "parentOrganization": "University System of Georgia",
  "location": {
    "@type": "Place",
    "address": {
      "@type": "PostalAddress",
      "addressLocality": "Atlanta",
      "addressRegion": "GA"
    },
  "sameAs": [
    "https://www.facebook.com/GeorgiaStateUniversity",
    "https://instagram.com/georgiastateuniversity",
    "https://www.linkedin.com/edu/georgia-state-university-18163",
    "https://twitter.com/georgiastateu",
    "https://www.youtube.com/channel/UCpDtOZmGitIVXytVrjJL7LQ"
  ]},
  {
  "@context": "http://schema.org",
  "@type": "WebSite",
  "url": "https://www.gsu.edu/",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://www.gsu.edu/search-georgia-state/?q={search_term_string}",
    "query-input": "required name=search_term_string" }
   }]
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

61/100

Site name appears as

Page titleGeorgia State University
og:site_nameGeorgia State University
twitter:sitegeorgiastateu
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

8/15

single size only

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

20/20

Organization schema

4/15

Organization schema present but missing all recommended fields

Contact info discoverable

10/10

contact page, mailto link + tel link

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
  • Organization schema missing logo — add a logo property pointing to a square PNG
  • Organization schema missing url — point it at the canonical homepage
  • Consider adding contactPoint — helps appear in "contact us" rich results

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://www.gsu.edu/wp-content/uploads/2023/03/exploregsumobile.jpg
Info::
og:title is short (24 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 24 chars Expected: 25–60 chars
Info::
og:description is long (233 characters)
Descriptions over 200 characters may be truncated in social sharing previews.
Got: 233 chars Expected: 55–200 chars
URL: https://www.gsu.edu/wp-content/uploads/2023/03/exploregsumobile.jpg

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 24 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

URL: 233 chars

Descriptions over 200 characters may be truncated in social sharing previews.

Expected: 55–200 chars
Why this matters

og:description borderline-too-long — social platforms truncate around ~200 chars.

Source: Open Graph Protocol

Preview

gsu.edu

Georgia State University

With seven campuses throughout metro Atlanta, the university provides its world-class faculty and more than 51,000 students with unsurpassed connections to the opportunities available in one of the 21st century’s great global cities.

Preview quality · Twitter/X A · 85/100

Description will be truncated (235 chars / 200 max)

  • twitter:card — summary_large_image
  • twitter:title — Georgia State University
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image

  • Description will be truncated on Twitter/X (235 chars, max 200)

    → Tighten the description to ≤200 characters

GSU.EDU

Georgia State University

With seven campuses throughout metro Atlanta, the university provides its world-class faculty and more than 51,000 students with unsurpassed connections to the opportunities available in one of the 21st century’s great global cities.

Preview quality · Facebook A+ · 95/100

Description will be truncated (235 chars / 155 max)

  • og:title — Georgia State University
  • og:description — With seven campuses throughout metro Atlanta, the university provides its world-class faculty and more than 51,000 st...
  • og:image — https://www.gsu.edu/wp-content/uploads/2023/03/exploregsumobile.jpg
  • og:type — website
  • og:url — https://www.gsu.edu/
  • og:site_name — Georgia State University

  • Description will be truncated on Facebook (235 chars, max 155)

    → Tighten og:description to ≤155 characters

  • og:image is below recommended size (800×450)

    → Upload an image ≥1200×630 for the large preview card

Georgia State University

gsu.edu

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (235 chars / 150 max)

  • og:title — Georgia State University
  • og:description — With seven campuses throughout metro Atlanta, the university provides its world-class faculty and more than 51,000 st...
  • og:image — https://www.gsu.edu/wp-content/uploads/2023/03/exploregsumobile.jpg

  • Description will be truncated on LinkedIn (235 chars, max 150)

    → Tighten og:description to ≤150 characters

gsu.edu

Georgia State University

With seven campuses throughout metro Atlanta, the university provides its world-class faculty and more than 51,000 students with unsurpassed connections to the opportunities available in one of the 21st century’s great global cities.

Preview quality · Slack A+ · 100/100
  • og:title — Georgia State University
  • og:description — With seven campuses throughout metro Atlanta, the university provides its world-class faculty and more than 51,000 st...
  • og:image — https://www.gsu.edu/wp-content/uploads/2023/03/exploregsumobile.jpg

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 93/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description⚠———
twitter:image⚠———
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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