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https://almanac.com

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
93
GRADE
A
FIX
1
REVIEW
2
PASS
2
INFO
0
Checks
5
2 PASS 2 REVIEW 1 FIX
D
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

D

53/100

Site name appears as

Page titleHawaii
og:site_nameAlmanac.com
twitter:site@almanac
Organization.name

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

14/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Warning::
Missing og:description
The og:description tag controls the description in social sharing previews.
Info::
og:title is short (20 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 20 chars Expected: 25–60 chars

The og:description tag controls the description in social sharing previews.

Why this matters

No og:description means social cards either show no subtitle or scrape the first paragraph — usually unflattering.

Learn more

Without og:description, social platforms either render no subtitle or pull whatever text appears first on the page. The first paragraph is rarely written for share-card context. A purpose-written 150-200 character og:description gives a polished card.

Source: Open Graph Protocol

URL: 20 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

Preview

almanac.com

Almanac.com Homepage

No description

Preview quality · Twitter/X A · 85/100

Description will be truncated (321 chars / 200 max)

  • twitter:card — summary_large_image
  • twitter:title — Almanac.com Homepage
  • twitter:description — falling back from <meta name=description>
  • twitter:image — falling back from og:image
  • Description will be truncated on Twitter/X (321 chars, max 200)

    → Tighten the description to ≤200 characters

ALMANAC.COM

Almanac.com Homepage

No description

Preview quality · Facebook A · 90/100

Description will be truncated (321 chars / 155 max)

  • og:title — Almanac.com Homepage
  • og:description — falling back from <meta name=description>
  • og:image — https://www.almanac.com/sites/default/files/siteui/evergreen-almanac-haybales.jpg
  • og:type — article
  • og:url — https://www.almanac.com
  • og:site_name — Almanac.com
  • Description will be truncated on Facebook (321 chars, max 155)

    → Tighten og:description to ≤155 characters

Almanac.com Homepage

almanac.com

Preview quality · LinkedIn A · 90/100

Description will be truncated (321 chars / 150 max)

  • og:title — Almanac.com Homepage
  • og:description — falling back from <meta name=description>
  • og:image — https://www.almanac.com/sites/default/files/siteui/evergreen-almanac-haybales.jpg
  • Description will be truncated on LinkedIn (321 chars, max 150)

    → Tighten og:description to ≤150 characters

almanac.com

Almanac.com Homepage

No description

Preview quality · Slack A+ · 95/100

Description will be truncated (321 chars / 300 max)

  • og:title — Almanac.com Homepage
  • og:description — falling back from <meta name=description>
  • og:image — https://www.almanac.com/sites/default/files/siteui/evergreen-almanac-haybales.jpg
  • Long description may be shortened by Slack (321 chars, guideline ~300)

    → Consider tightening to ~300 chars for the cleanest unfurl

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 90/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Structured Data
2 JSON-LD block(s) found — structured data is well configured.
PASS
2 JSON-LD block(s) found — structured data is well configured.
Info::
Custom type "NewsMediaOrganization" — unable to validate specific properties
Info::
Custom type "Event" — unable to validate specific properties
Info::
2 JSON-LD blocks found

JSON-LD Blocks

Block 1 : NewsMediaOrganization
2 properties Valid
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "NewsMediaOrganization",
      "additionalType": "Corporation",
      "@id": "https://www.almanac.com/",
      "description": "The Old Farmer\u0027s Almanac is your trusted source for long range weather forecasts, moon phases, full moon dates and times, gardening tips, sunrise and sunset times, Best Days, tide charts, home remedies, folklore, and more.",
      "sameAs": "https://en.wikipedia.org/wiki/Old_Farmer%27s_Almanac",
      "name": "The Old Farmer\u0027s Almanac",
      "url": "https://www.almanac.com/",
      "telephone": "1-800-ALMANAC",
      "contactPoint": {
        "@type": "ContactPoint",
        "telephone": "+1-800-256-2622",
        "email": "support@almanac.com",
        "contactType": "customer service",
        "contactOption": "TollFree",
        "productSupported": "The Old Farmer\u0027s Almanac"
      },
      "logo": {
        "@type": "ImageObject",
        "representativeOfPage": "True",
        "url": "https://www.almanac.com/themes/almanaco/logo.svg"
      }
    }
  ]
}
Block 2 : Event
2 properties Valid
{
  "@context": "https://schema.org",
  "@graph": [
    [
      {
        "@type": "Event",
        "@id": "https://www.almanac.com/seasons#spring-3",
        "name": "First Day of Spring 3",
        "description": "The Spring Equinox marks the beginning of spring in the Northern Hemisphere. Day and night are approximately equal in length.",
        "startDate": "3-03-20T00:00:00",
        "endDate": "3-03-20T23:59:59",
        "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode",
        "eventStatus": "https://schema.org/EventScheduled",
        "location": {
          "@type": "Place",
          "name": "Northern Hemisphere",
          "description": "Astronomical event visible from the Northern Hemisphere"
        },
        "organizer": {
          "@type": "Organization",
          "name": "The Old Farmer's Almanac",
          "url": "https://www.almanac.com"
        },
        "keywords": [
          "Spring Equinox",
          "Vernal Equinox",
          "First Day of Spring",
          "Season Change"
        ]
      },
      {
        "@type": "Event",
        "@id": "https://www.almanac.com/seasons#summer-2026",
        "name": "First Day of Summer 2026",
        "description": "The Summer Solstice marks the beginning of summer and the longest day of the year in the Northern Hemisphere.",
        "startDate": "2026-06-21T00:00:00",
        "endDate": "2026-06-21T23:59:59",
        "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode",
        "eventStatus": "https://schema.org/EventScheduled",
        "location": {
          "@type": "Place",
          "name": "Northern Hemisphere",
          "description": "Astronomical event visible from the Northern Hemisphere"
        },
        "organizer": {
          "@type": "Organization",
          "name": "The Old Farmer's Almanac",
          "url": "https://www.almanac.com"
        },
        "keywords": [
          "Summer Solstice",
          "First Day of Summer",
          "Longest Day",
          "Season Change"
        ]
      },
      {
        "@type": "Event",
        "@id": "https://www.almanac.com/seasons#fall-2026",
        "name": "First Day of Fall 2026",
        "description": "The Fall Equinox (Autumn Equinox) marks the beginning of fall in the Northern Hemisphere. Day and night are approximately equal in length.",
        "startDate": "2026-09-22T00:00:00",
        "endDate": "2026-09-22T23:59:59",
        "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode",
        "eventStatus": "https://schema.org/EventScheduled",
        "location": {
          "@type": "Place",
          "name": "Northern Hemisphere",
          "description": "Astronomical event visible from the Northern Hemisphere"
        },
        "organizer": {
          "@type": "Organization",
          "name": "The Old Farmer's Almanac",
          "url": "https://www.almanac.com"
        },
        "keywords": [
          "Fall Equinox",
          "Autumn Equinox",
          "First Day of Fall",
          "Season Change"
        ]
      },
      {
        "@type": "Event",
        "@id": "https://www.almanac.com/seasons#winter-2026",
        "name": "First Day of Winter 2026",
        "description": "The Winter Solstice marks the beginning of winter and the shortest day of the year in the Northern Hemisphere.",
        "startDate": "2026-12-21T00:00:00",
        "endDate": "2026-12-21T23:59:59",
        "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode",
        "eventStatus": "https://schema.org/EventScheduled",
        "location": {
          "@type": "Place",
          "name": "Northern Hemisphere",
          "description": "Astronomical event visible from the Northern Hemisphere"
        },
        "organizer": {
          "@type": "Organization",
          "name": "The Old Farmer's Almanac",
          "url": "https://www.almanac.com"
        },
        "keywords": [
          "Winter Solstice",
          "First Day of Winter",
          "Shortest Day",
          "Season Change"
        ]
      }
    ],
    {
      "@type": "FAQPage",
      "@id": "https://www.almanac.com/seasons#faq",
      "mainEntity": [
        {
          "@type": "Question",
          "name": "When does summer start?",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "summer begins in 60 days. The exact date varies slightly each year based on astronomical calculations."
          }
        },
        {
          "@type": "Question",
          "name": "What are the four seasons and when do they start?",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "The four seasons are Spring (around March 20), Summer (around June 21), Fall/Autumn (around September 22), and Winter (around December 21). These dates mark the solstices and equinoxes based on Earth's position relative to the Sun."
          }
        }
      ]
    }
  ]
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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