Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.FLinksAction178 links checked, 67 healthy, 111 brokenFIX
Broken Links (50)
| Status | URL | Found in | Error |
|---|---|---|---|
| 404 | https://battle.net/static/scripts/browser/producti... | <script> | Not Found |
| 404 | https://battle.net/static/scripts/gamepad.cjs.js | <script> | Not Found |
| 404 | https://battle.net/static/favicon-16x16.png | <link> | Not Found |
| 404 | https://battle.net/static/favicon-32x32.png | <link> | Not Found |
| 404 | https://battle.net/static/favicon-64x64.png | <link> | Not Found |
| 404 | https://battle.net/static/favicon-192x192.png | <link> | Not Found |
| 404 | https://www.googletagmanager.com/ | <link> | Not Found |
| 404 | https://blz-contentstack-images.akamaized.net | <link> | Not Found |
| 404 | https://blz-contentstack-assets.akamaized.net | <link> | Not Found |
| 404 | https://battle.net/static/styles.de2dd701aaa8a4bd.... | <link> | Not Found |
| 401 | https://eu.shop.battle.net/en-us | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net/de-de | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net/es-es | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net/fr-fr | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net/it-it | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net/pt-br | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net/pl-pl | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net/ru-ru | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net/ko-kr | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net/th-th | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net/tr-tr | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net/ja-jp | <link> | Unauthorized |
| 401 | https://eu.shop.battle.net/zh-tw | <link> | Unauthorized |
| 404 | https://battle.net/en-us/family/world-of-warcraft | <a> | Not Found |
| 404 | https://battle.net/en-us/family/world-of-warcraft-... | <a> | Not Found |
| 404 | https://battle.net/en-us/family/warcraft-rumble | <a> | Not Found |
| 404 | https://battle.net/en-us/family/warcraft-rts | <a> | Not Found |
| 404 | https://battle.net/en-us/family/diablo-iv | <a> | Not Found |
| 404 | https://battle.net/en-us/family/diablo-immortal | <a> | Not Found |
| 404 | https://battle.net/en-us/family/diablo-iii | <a> | Not Found |
| 404 | https://battle.net/en-us/family/diablo-ii | <a> | Not Found |
| 404 | https://battle.net/en-us/family/diablo | <a> | Not Found |
| 404 | https://battle.net/en-us/family/overwatch | <a> | Not Found |
| 404 | https://battle.net/en-us/family/hearthstone | <a> | Not Found |
| 404 | https://battle.net/en-us/family/starcraft-ii | <a> | Not Found |
| 404 | https://battle.net/en-us/family/starcraft-remaster... | <a> | Not Found |
| 404 | https://battle.net/en-us/product/avowed | <a> | Not Found |
| 404 | https://battle.net/en-us/family/call-of-duty-black... | <a> | Not Found |
| 404 | https://battle.net/en-us/family/call-of-duty | <a> | Not Found |
| 404 | https://battle.net/en-us/family/call-of-duty-black... | <a> | Not Found |
| 404 | https://battle.net/en-us/product/blizzard-arcade-c... | <a> | Not Found |
| 404 | https://battle.net/en-us/product/crash-bandicoot-4 | <a> | Not Found |
| 404 | https://battle.net/en-us/product/doom-the-dark-age... | <a> | Not Found |
| 404 | https://battle.net/en-us/family/heroes-of-the-stor... | <a> | Not Found |
| 404 | https://battle.net/en-us/family/call-of-duty-mw | <a> | Not Found |
| 404 | https://battle.net/en-us/family/call-of-duty-mw2cr | <a> | Not Found |
| 404 | https://battle.net/en-us/family/sea-of-thieves | <a> | Not Found |
| 404 | https://battle.net/en-us/product/the-outer-worlds-... | <a> | Not Found |
| 404 | https://battle.net/en-us/product/tony-hawks-pro-sk... | <a> | Not Found |
CBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsREVIEW
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
C
57/100
Site name appears as
| Page title | Filter Button | |
| og:site_name | Battle.net | |
| twitter:site | https://eu.shop.battle.net | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
12/15covers multiple sizes
Social share image
20/20og:image + twitter:image set
Meta completeness
20/20Organization schema
0/15Contact info discoverable
0/10no contact info discoverable
Findings
- Brand name differs across channels — users see inconsistent identity
- Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
- No Organization schema — Google can't render your logo in the knowledge panel
- No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AOpen GraphOpen Graph tags are well configured for social sharing.PASS
https://eu.shop.battle.net/static/opengraph.pngThe og:image URL could not be fetched. Social platforms won't be able to display it.
An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.
Learn more ▾ ▴
Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.
Source: Open Graph Protocol / Facebook Sharing Debugger
17 charsIdeal length is 25–60 characters for social sharing previews.
25–60 charsog:title very short — may render with awkward whitespace in social cards.
Source: Open Graph Protocol
Preview

battle.net
Home | Battle.net
Battle.net is your one stop shop into the world of Blizzard and Activision. Buy digital games, in-game items, balance and more for all of your favorite ...
- twitter:card — summary_large_image
- twitter:title — Home | Battle.net
- twitter:description — Battle.net is your one stop shop into the world of Blizzard and Activision. Buy digital games, in-game items, balance...
- twitter:image — https://eu.shop.battle.net/static/opengraph.png

BATTLE.NET
Home | Battle.net
Battle.net is your one stop shop into the world of Blizzard and Activision. Buy digital games, in-game items, balance and more for all of your favorite ...
- og:title — Home | Battle.net
- og:description — Battle.net is your one stop shop into the world of Blizzard and Activision. Buy digital games, in-game items, balance...
- og:image — https://eu.shop.battle.net/static/opengraph.png
- og:type — website
- og:url — https://eu.shop.battle.net/en-us
- og:site_name — Battle.net

Home | Battle.net
battle.net
Description will be truncated (155 chars / 150 max)
- og:title — Home | Battle.net
- og:description — Battle.net is your one stop shop into the world of Blizzard and Activision. Buy digital games, in-game items, balance...
- og:image — https://eu.shop.battle.net/static/opengraph.png
Description will be truncated on LinkedIn (155 chars, max 150)
→ Tighten og:description to ≤150 characters
battle.net
Home | Battle.net
Battle.net is your one stop shop into the world of Blizzard and Activision. Buy digital games, in-game items, balance and more for all of your favorite ...

- og:title — Home | Battle.net
- og:description — Battle.net is your one stop shop into the world of Blizzard and Activision. Buy digital games, in-game items, balance...
- og:image — https://eu.shop.battle.net/static/opengraph.png
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | — | — | — | |
| twitter:description | — | — | — | |
| twitter:image | — | — | — |
A+Structured Data1 JSON-LD block(s) found — structured data is well configured.PASS
Adding "description" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "potentialAction" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "https://schema.org",
"@type": "WebSite",
"url": "https://eu.shop.battle.net/en-us",
"name": "Battle.net",
"inLanguage": "en",
"translationOfWork": {
"@id": "https://eu.shop.battle.net"
},
"sameAs": [
"https://www.facebook.com/battlenet",
"https://www.instagram.com/battlenet",
"https://twitter.com/battlenet"
]
}