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https://sbnation.com

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
95
GRADE
A
FIX
0
REVIEW
2
PASS
3
INFO
0
Checks
5
3 PASS 2 REVIEW
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

59/100

Site name appears as

Page titleTikTok
og:site_nameSB Nation
twitter:site@SBNation
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://platform.sbnation.com/wp-content/uploads/sites/2/2025/07/sbn_og.png?quality=90&strip=all&crop=0.021666666666668,0,99.956666666667,100
Info::
og:title is short (9 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 9 chars Expected: 25–60 chars
URL: https://platform.sbnation.com/wp-content/uploads/sites/2/2025/07/sbn_og.png?quality=90&strip=all&crop=0.021666666666668,0,99.956666666667,100

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 9 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

Preview

sbnation.com

SB Nation

Come fan with us. SB Nation is the largest independent sports media brand, consisting of SBNation.com, MMAFighting.com and over 300 fan-centric team communities.

Preview quality · Twitter/X A · 85/100
  • twitter:card — summary_large_image
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image

SBNATION.COM

SB Nation

Come fan with us. SB Nation is the largest independent sports media brand, consisting of SBNation.com, MMAFighting.com and over 300 fan-centric team communities.

Preview quality · Facebook A+ · 95/100

Description will be truncated (161 chars / 155 max)

  • og:title — SB Nation
  • og:description — Come fan with us. SB Nation is the largest independent sports media brand, consisting of SBNation.com, MMAFighting.co...
  • og:image — https://platform.sbnation.com/wp-content/uploads/sites/2/2025/07/sbn_og.png?quality=90&strip=all&crop=0.0216666666666...
  • og:type — website
  • og:url — https://www.sbnation.com
  • og:site_name — SB Nation

  • Description will be truncated on Facebook (161 chars, max 155)

    → Tighten og:description to ≤155 characters

SB Nation

sbnation.com

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (161 chars / 150 max)

  • og:title — SB Nation
  • og:description — Come fan with us. SB Nation is the largest independent sports media brand, consisting of SBNation.com, MMAFighting.co...
  • og:image — https://platform.sbnation.com/wp-content/uploads/sites/2/2025/07/sbn_og.png?quality=90&strip=all&crop=0.0216666666666...

  • Description will be truncated on LinkedIn (161 chars, max 150)

    → Tighten og:description to ≤150 characters

sbnation.com

SB Nation

Come fan with us. SB Nation is the largest independent sports media brand, consisting of SBNation.com, MMAFighting.com and over 300 fan-centric team communities.

Preview quality · Slack A+ · 100/100
  • og:title — SB Nation
  • og:description — Come fan with us. SB Nation is the largest independent sports media brand, consisting of SBNation.com, MMAFighting.co...
  • og:image — https://platform.sbnation.com/wp-content/uploads/sites/2/2025/07/sbn_og.png?quality=90&strip=all&crop=0.0216666666666...

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 93/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description⚠———
twitter:image⚠———
A+
Structured Data
2 JSON-LD block(s) found — structured data is well configured.
PASS
2 JSON-LD block(s) found — structured data is well configured.
Info::
Missing recommended property "description" for WebSite
Adding "description" can improve how search engines display your content.
Info::
Custom type "NewsMediaOrganization" — unable to validate specific properties
Info::
2 JSON-LD blocks found

Adding "description" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : NewsMediaOrganization
16 properties Valid
{
  "@context": "https://schema.org",
  "@type": "NewsMediaOrganization",
  "@id": "https://www.sbnation.com/#publisher",
  "name": "SB Nation",
  "alternateName": "Sbnation.com",
  "url": "https://www.sbnation.com",
  "description": "Come fan with us. SB Nation is the largest independent sports media brand, consisting of SBNation.com, MMAFighting.com and over 300 fan-centric team communities. ",
  "logo": {
    "@type": "ImageObject",
    "url": "https://platform.sbnation.com/wp-content/uploads/sites/2/2025/07/sbn_og.png?quality=90&strip=all&crop=0.021666666666668,0,99.956666666667,100",
    "height": "628",
    "width": "1199"
  },
  "diversityPolicy": "https://diversity.voxmedia.com/",
  "ethicsPolicy": "https://www.sbnation.com/pages/guiding-principles",
  "masthead": "https://www.sbnation.com/masthead",
  "foundingDate": "2003-11-01",
  "founder": [
    {
      "@type": "Person",
      "name": "Tyler Blezinski"
    },
    {
      "@type": "Person",
      "name": "Markos Moulitsas"
    },
    {
      "@type": "Person",
      "name": "Jerome Armstrong"
    }
  ],
  "ownershipFundingInfo": "SB Nation is owned by Vox Media, the leading modern media company dedicated to high-quality journalism.",
  "sameAs": [
    "https://www.facebook.com/sbnation/",
    "https://x.com/SBNation",
    "https://www.instagram.com/sbnation/",
    "https://www.youtube.com/channel/UCDRmGMSgrtZkOsh_NQl4_xw",
    "https://www.tiktok.com/@sbnation",
    "https://www.threads.com/@sbnation",
    "https://en.wikipedia.org/wiki/SB_Nation",
    "https://www.linkedin.com/company/sb-nation/"
  ],
  "knowsAbout": [
    {
      "@type": "Thing",
      "name": "sports"
    },
    {
      "@type": "Thing",
      "name": "nfl"
    },
    {
      "@type": "Thing",
      "name": "nba"
    },
    {
      "@type": "Thing",
      "name": "basketball"
    },
    {
      "@type": "Thing",
      "name": "wnba"
    },
    {
      "@type": "Thing",
      "name": "football"
    },
    {
      "@type": "Thing",
      "name": "soccer"
    },
    {
      "@type": "Thing",
      "name": "mls"
    },
    {
      "@type": "Thing",
      "name": "epl"
    },
    {
      "@type": "Thing",
      "name": "permier league"
    },
    {
      "@type": "Thing",
      "name": "la liga"
    },
    {
      "@type": "Thing",
      "name": "liga 1"
    },
    {
      "@type": "Thing",
      "name": "uswnt"
    },
    {
      "@type": "Thing",
      "name": "usmnt"
    },
    {
      "@type": "Thing",
      "name": "cfb"
    },
    {
      "@type": "Thing",
      "name": "ncaa"
    },
    {
      "@type": "Thing",
      "name": "college football"
    },
    {
      "@type": "Thing",
      "name": "college basketball"
    },
    {
      "@type": "Thing",
      "name": "march madness"
    },
    {
      "@type": "Thing",
      "name": "fantasy sports"
    },
    {
      "@type": "Thing",
      "name": "fantasy"
    },
    {
      "@type": "Thing",
      "name": "mma"
    },
    {
      "@type": "Thing",
      "name": "wrestling"
    },
    {
      "@type": "Thing",
      "name": "combat sports"
    },
    {
      "@type": "Thing",
      "name": "mlb"
    },
    {
      "@type": "Thing",
      "name": "baseball"
    },
    {
      "@type": "Thing",
      "name": "boxing"
    },
    {
      "@type": "Thing",
      "name": "golf"
    }
  ]
}
Block 2 : WebSite
5 properties Valid
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "url": "https://www.sbnation.com/",
  "name": "SB Nation",
  "potentialAction": {
    "@type": "SearchAction",
    "target": {
      "@type": "EntryPoint",
      "urlTemplate": "https://www.sbnation.com/search?q={search_term_string}"
    },
    "query-input": "required name=search_term_string"
  }
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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