Lighthouse Desktop

· 0 checks — Desktop Lighthouse audit -- Performance, Accessibility, Best Practices, and SEO category breakdown.

SCORE

GRADE

FIX

REVIEW

PASS

INFO

Detailed Report

Audit breakdown by category with detailed findings.

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling

Why this matters

Performance issues directly impact user engagement and conversion rates.

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Request	Cache TTL	Transfer Size
connect.facebook.net/en_US/bundle/sdk.js/	1200.0 s	77.8 KiB
cdn.cookielaw.org/scripttemplates/202603.1.0/otBannerSdk.js	86400.0 s	129.9 KiB
pitchbook.com/20.2e080ae7645960da6900.js	300.0 s	37.3 KiB
js.clrt.ai/12114.js?uq=hELBULBt	43200.0 s	34.5 KiB
pitchbook.com/442.84572337970362e68dc8.js	300.0 s	11.1 KiB
/logos/1608ec81-f0b5-413b-88b8-63bc0d74d5b7/019d01ff-6152...	86400.0 s	15.6 KiB
api.s10h.io/pixel.js?id=SEM8kZXR06vZe4BO	14400.0 s	7.4 KiB
connect.facebook.net/en_US/sdk.js	1200.0 s	5.0 KiB
cdn.cookielaw.org/scripttemplates/otSDKStub.js	86400.0 s	9.1 KiB
munchkin.marketo.net/munchkin.js	0.0 ms	1.2 KiB
cdn.cookielaw.org/logos/static/powered_by_logo.svg	86400.0 s	2.5 KiB
cdn.cookielaw.org/logos/static/ot_close.svg	86400.0 s	603 B

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about forced reflows and possible mitigations.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:source label:Top function call valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]

items: [map[reflowTime:59.142 source:map[column:13886 line:1 type:source-location url:https://pitchbook.brightspotcdn.com/resource/00000199-7b7a-df13-abdd-7f7bb8de0000/styles/default/AllSyndication.min.e907d5027892afc270a06e747a22d89d.gz.js urlProvider:network]]]

headings: [map[key:source label:Source valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]

items: [map[reflowTime:9.802 source:map[type:text value:[unattributed]]] map[reflowTime:59.142 source:map[column:22634 line:0 type:source-location url:https://pitchbook.brightspotcdn.com/resource/00000199-7b7a-df13-abdd-7f7bb8de0000/styles/default/AllSyndication.min.e907d5027892afc270a06e747a22d89d.gz.js urlProvider:network]] map[reflowTime:2.55 source:map[column:40466 line:0 type:source-location url:https://pitchbook.com/20.2e080ae7645960da6900.js urlProvider:network]] map[reflowTime:0.329 source:map[column:7841 line:0 type:source-location url:https://pitchbook.com/20.2e080ae7645960da6900.js urlProvider:network]] map[reflowTime:0.43 source:map[column:16842 line:0 type:source-location url:https://pitchbook.com/20.2e080ae7645960da6900.js urlProvider:network]] map[reflowTime:1.776 source:map[column:36567 line:1 type:source-location url:https://pitchbook.com/442.84572337970362e68dc8.js urlProvider:network]] map[reflowTime:0.346 source:map[column:36729 line:1 type:source-location url:https://pitchbook.com/442.84572337970362e68dc8.js urlProvider:network]] map[reflowTime:0.628 source:map[column:94203 line:0 type:source-location url:https://fast.wistia.com/assets/external/E-v1.js urlProvider:network]]]

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

description: [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints help the browser establish a connection earlier in the page load, saving time when the first request for that origin is made. The following are the origins that the page preconnected to.

title: Preconnected origins

value: no origins were preconnected

description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.

title: Preconnect candidates

Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Transfer Size	Duration
/resource/00000199-7b7a-df13-abdd-7f7bb8de0000/styles/def...	113.2 KiB	337 ms
/resource/00000199-7b7a-df13-abdd-7f7bb8de0000/webcompone...	1.4 KiB
/resource/00000199-7b7a-df13-abdd-7f7bb8de0000/styles/def...	4.9 KiB
/resource/00000199-7b7a-df13-abdd-7f7bb8de0000/styles/def...	23.6 KiB

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL	Resource Size	Est Savings
Data centers `div.PagePromo-media > span.Link > picture > img.Image`	/dims4/default/987f792/2147483647/strip/true/crop/8693x48...	56.7 KiB	40.7 KiB
Nasdaq Stock Exchange billboard at Times square in New York City `div.PagePromo-media > span.Link > picture > img.Image`	/dims4/default/01833ea/2147483647/strip/true/crop/4928x27...	49.5 KiB	33.6 KiB
Data Centers Proliferate And Cause Controversy `div.PagePromo-media > span.Link > picture > img.Image`	/dims4/default/a7e6939/2147483647/strip/true/crop/8714x48...	44.3 KiB	28.4 KiB
Start of the cycling season `div.PagePromo-media > span.Link > picture > img.Image`	/dims4/default/08d880f/2147483647/strip/true/crop/4479x25...	39.1 KiB	23.1 KiB
Q126_SwedenMarketSnapshot_SocialCards_1700x2200-vertical-cover.png `div.PagePromo-media > span.Link > picture > img.Image`	/dims4/default/2bf8a81/2147483647/strip/true/crop/1700x95...	21.2 KiB	5.2 KiB

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

Diagnostics

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 80 ms 150.5 KiB

URL	Transfer Size	Est Savings
/resource/00000199-7b7a-df13-abdd-7f7bb8de0000/styles/def...	112.8 KiB	109.2 KiB
/resource/00000199-7b7a-df13-abdd-7f7bb8de0000/styles/def...	23.2 KiB	21.1 KiB
	22.7 KiB	20.1 KiB

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 790 ms 832.0 KiB

URL	Transfer Size	Est Savings
fast.wistia.com/assets/external/E-v1.js	161.5 KiB	130.8 KiB
/assets/external/engines/hls_video.js@51432a28fdfed55ac37...	158.7 KiB	82.0 KiB
fast.wistia.com/assets/external/E-v1.js	161.5 KiB	78.8 KiB
cdn.cookielaw.org/scripttemplates/202603.1.0/otBannerSdk.js	129.7 KiB	70.1 KiB
www.googletagmanager.com/gtag/js?id=G-DS3177N6CK&cx=c&gtm=4e64k0	179.6 KiB	67.8 KiB
/resource/00000199-7b7a-df13-abdd-7f7bb8de0000/styles/def...	84.3 KiB	64.8 KiB
www.googletagmanager.com/gtag/js?id=AW-986293078&cx=c&gtm=4e64k0	146.2 KiB	64.2 KiB
www.googletagmanager.com/gtag/js?id=DC-13883439&cx=c&gtm=4e64k0	129.9 KiB	62.7 KiB
www.googletagmanager.com/gtm.js?id=GTM-NKGGLQ	187.6 KiB	60.6 KiB
connect.facebook.net/en_US/bundle/sdk.js/	77.7 KiB	53.7 KiB
js.clrt.ai/12114.js?uq=hELBULBt	34.3 KiB	28.1 KiB
pitchbook.com/20.2e080ae7645960da6900.js	37.0 KiB	25.9 KiB
browser.sentry-cdn.com/9.6.1/bundle.min.js	24.6 KiB	21.2 KiB
browser.sentry-cdn.com/9.6.1/bundle.min.js	24.6 KiB	21.1 KiB

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work

Why this matters

Performance issues directly impact user engagement and conversion rates.

Category	Time Spent
Script Evaluation	960 ms
Other	480 ms
Style & Layout	381 ms
Rendering	185 ms
Script Parsing & Compilation	126 ms
Parse HTML & CSS	44 ms
Garbage Collection	13 ms

Large network payloads cost users real money and are highly correlated with long load times. Learn how to reduce payload sizes.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Transfer Size
www.googletagmanager.com/gtm.js?id=GTM-NKGGLQ	188.0 KiB
www.googletagmanager.com/gtag/js?id=G-DS3177N6CK&cx=c&gtm=4e64k0	179.6 KiB
fast.wistia.com/assets/external/E-v1.js	161.9 KiB
/assets/external/engines/hls_video.js@51432a28fdfed55ac37...	159.1 KiB
www.googletagmanager.com/gtag/js?id=AW-986293078&cx=c&gtm=4e64k0	146.3 KiB
www.googletagmanager.com/gtag/js?id=DC-13883439&cx=c&gtm=4e64k0	129.9 KiB
cdn.cookielaw.org/scripttemplates/202603.1.0/otBannerSdk.js	129.9 KiB
/resource/00000199-7b7a-df13-abdd-7f7bb8de0000/styles/def...	113.2 KiB
/deliveries/1c6aa34267e27a4dcc5d4e12512125a4045f3983.m3u8...	100.9 KiB
/resource/00000199-7b7a-df13-abdd-7f7bb8de0000/styles/def...	84.7 KiB

Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn how to set image dimensions

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL
2025-market-intelligence-outlined-white-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/67/17/63ac661948999357fd65c283dd74/2025-market-intellige...
2025-deal sourcing-outlined-white-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/81/7b/948487f24872936c0f0f7129cc30/2025-deal-sourcing-ou...
2025-deal execution-outlined-white-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/39/50/359751234827811dfe90bb6eae9d/2025-deal-execution-o...
2025-networking-outlined-white-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/98/94/09ef64f5466696720b7e59ed16e4/2025-networking-outli...
2025-due diligence-outlined-white-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/47/8e/5518a78d4f388eca9d0ae9fa14e8/2025-due-diligence-ou...
2025-fundraising-outlined-white-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/36/3f/b9a6c3d843fa855d60ce87028033/2025-fundraising-outl...
2025_global_icon_solutions_report_benchmarks.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/40/d9/cccb3a0d4b7f97fc52247fb41773/2025-global-icon-solu...
2025-company-outlined-white-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/7b/5b/ed6ae5544fffbb1531f9a956715a/2025-company-outlined...
2025-infographic-asset-outlined-white-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/ed/19/d38348d14913bb7388c521c01fd3/2025-infographic-asse...
icon_folder_white_outlined.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/ab/c9/f66f4a68416e84ea94703c06b4d0/folder-eggshell-outli...
2024_q3_product_PIRG_outlined_icon_navy.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/af/9a/9bf083fd4a1cb526eb6cf96f8279/product-pirg-outlined...
2025-data-gather-research-outlined-navy-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/81/a6/04228dae4e67a0d36565c70ca1b4/2025-data-gather-rese...
2025-platform-data-outlined-navy-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/98/81/b5f70728434f8d711cf5fd08ee5c/2025-platform-data-ou...
2025-data-article-outlined-navy-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/d4/14/cd2c551145348f27c2b7a1c202e8/2025-data-article-out...
2025-analyst-note-outlined-navy-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/9b/41/83fb377d44719e2c77f7d08fc191/2025-analyst-note-out...
2025-APAC-globe-outlined-navy-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/1f/bf/fe727d354393bd96adfd90ef04cc/2025-apac-globe-outli...
2024_q3_report_benchmarks_outlined_navy_icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/d2/a9/ae74291f4ced864d79ddc038db92/report-benchmarks-out...
2025-market-graph-outlined-navy-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/3b/ff/36ea6de14b698e1d9171c47c9685/2025-market-graph-out...
2025-email-outlined-navy-icon.svg `a.header-list-item__link > div.header-list-item__icon > picture > img.Image`	/d5/3a/8f42e4754fedb5d784b5252c1aca/2025-email-outlined-n...

More information about the performance of your application. These numbers don't directly affect the Performance score.

●Max Potential First Input Delay 80 ms

●Layout shift culprits

●Document request latency

●Optimize DOM size

●Font display

●LCP breakdown

●Modern HTTP

●Optimize viewport for mobile

●Minify CSS

●Minify JavaScript

●User Timing marks and measures 12 user timings

●JavaScript execution time 0.9 s

●Avoid long main-thread tasks 4 long tasks found

●Avoid non-composited animations 9 animated elements found

●Page didn't prevent back/forward cache restoration

●Network Requests

●Network Round Trip Times 160 ms

●Server Backend Latencies 120 ms

●Tasks

●Diagnostics

●Metrics

●Screenshot Thumbnails

●Final Screenshot

●Script Treemap Data

●Resources Summary

●Avoid multiple page redirects

●Initial server response time was short Root document took 40 ms

●Avoid large layout shifts 4 layout shifts found

○INP breakdown

○LCP request discovery

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

Names and labels

When a button doesn't have an accessible name, screen readers announce it as "button", making it unusable for users who rely on screen readers. Learn how to make buttons more accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
nav.header__nav > ul.header__menu > li.header__menu-item > button.header__menu-link-button `nav.header__nav > ul.header__menu > li.header__menu-item > button.header__menu-link-button`
nav.header__nav > ul.header__menu > li.header__menu-item > button.header__menu-link-button `nav.header__nav > ul.header__menu > li.header__menu-item > button.header__menu-link-button`
nav.header__nav > ul.header-dropdown-list > li.header-dropdown-item > button.header-dropdown__close `nav.header__nav > ul.header-dropdown-list > li.header-dropdown-item > button.header-dropdown__close`
nav.header__nav > ul.header-dropdown-list > li.header-dropdown-item > button.header-dropdown__close `nav.header__nav > ul.header-dropdown-list > li.header-dropdown-item > button.header-dropdown__close`
section.customer-proof > div.container-V2 > div.customer-proof__content > button.customer-proof__button `section.customer-proof > div.container-V2 > div.customer-proof__content > button.customer-proof__button`
section.customer-proof > div.container-V2 > div.customer-proof__content > button.customer-proof__button `section.customer-proof > div.container-V2 > div.customer-proof__content > button.customer-proof__button`

Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. Learn how to make links accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
`ul.page-footer__nav-list > li.page-footer__nav-item > div.page-footer__nav-head > a.page-footer__nav-link`
`ul.page-footer__nav-list > li.page-footer__nav-item > div.page-footer__nav-head > a.page-footer__nav-link`
div.page-footer__body > ul.page-footer__section-list > li.page-footer__section-item > a.page-footer__section-title `div.page-footer__body > ul.page-footer__section-list > li.page-footer__section-item > a.page-footer__section-title`

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Navigation

Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Unrivaled data, research, and technology for: `bsp-use-cases-list > section.use-cases > div.container-V2 > h3.use-cases__title`

These are opportunities to improve keyboard navigation in your application.

○Interactive controls are keyboard focusable

○Interactive elements indicate their purpose and state

○The page has a logical tab order

○Visual order on the page follows DOM order

○User focus is not accidentally trapped in a region

○The user's focus is directed to new content added to the page

○HTML5 landmark elements are used to improve navigation

○Offscreen content is hidden from assistive technology

○Custom controls have associated labels

○Custom controls have ARIA roles

●`[aria-*]` attributes match their roles

●`[aria-hidden="true"]` is not present on the document `<body>`

●`[role]`s have all required `[aria-*]` attributes

●`[role]` values are valid

●`[aria-*]` attributes have valid values

●`[aria-*]` attributes are valid and not misspelled

●Image elements have `[alt]` attributes

●Form elements have associated labels

●`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.

●ARIA attributes are used as specified for the element's role

●Elements with `role="dialog"` or `role="alertdialog"` have accessible names.

●`[aria-hidden="true"]` elements do not contain focusable descendents

●Elements use only permitted ARIA attributes

●Background and foreground colors have a sufficient contrast ratio

●Document has a `<title>` element

●`<html>` element has a `[lang]` attribute

●`<html>` element has a valid value for its `[lang]` attribute

●Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).

●List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements

●No element has a `[tabindex]` value greater than 0

●Touch targets have sufficient size and spacing.

●Document has a main landmark.

●Deprecated ARIA roles were not used

●`<video>` elements contain a `<track>` element with `[kind="captions"]`

●Identical links have the same purpose.

●Elements with visible text labels have matching accessible names.

○`[accesskey]` values are unique

○`button`, `link`, and `menuitem` elements have accessible names

○ARIA input fields have accessible names

○ARIA `meter` elements have accessible names

○ARIA `progressbar` elements have accessible names

○Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.

○`[role]`s are contained by their required parent element

○Elements with the `role=text` attribute do not have focusable descendents.

○ARIA toggle fields have accessible names

○ARIA `tooltip` elements have accessible names

○ARIA `treeitem` elements have accessible names

○The page contains a heading, skip link, or landmark region

○`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.

○Definition list items are wrapped in `<dl>` elements

○ARIA IDs are unique

○No form fields have multiple labels

○`<frame>` or `<iframe>` elements have a title

○`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.

○Input buttons have discernible text.

○`<input type="image">` elements have `[alt]` text

○Links are distinguishable without relying on color.

○The document does not use `<meta http-equiv="refresh">`

○`<object>` elements have alternate text

○Select elements have associated label elements.

○Skip links are focusable.

○Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.

○`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.

○`[lang]` attributes have a valid value

○Tables have different content in the summary attribute and `<caption>`.

○All heading elements contain content.

○Uses ARIA roles only on compatible elements

○Image elements do not have `[alt]` attributes that are redundant text.

○Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.

○`<td>` elements in a large `<table>` have one or more table headers.

Best Practices

General

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. Learn more about this errors in console diagnostic audit

Why this matters

Performance issues directly impact user engagement and conversion rates.

Source	Description
/assets/external/allIntegrations.js@51432a28fdfed55ac3775...	`[object Response]`
pipedream.wistia.com/mput?topic=metrics	`Failed to load resource: the server responded with a status of 500 ()`

●Uses HTTPS

●Avoids deprecated APIs

●Avoids third-party cookies

●Allows users to paste into input fields

●Avoids requesting the geolocation permission on page load

●Avoids requesting the notification permission on page load

●Displays images with correct aspect ratio

●Serves images with appropriate resolution

●Page has the HTML doctype

●Properly defines charset

●No issues in the `Issues` panel in Chrome Devtools

●Ensure CSP is effective against XSS attacks

●Use a strong HSTS policy

●Ensure proper origin isolation with COOP

●Mitigate clickjacking with XFO or CSP

●Mitigate DOM-based XSS with Trusted Types

●Detected JavaScript libraries

●Page has valid source maps

○Redirects HTTP traffic to HTTPS

SEO

These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.

Crawling and Indexing

Search engines may use `href` attributes on links to crawl websites. Ensure that the `href` attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. Learn how to make links crawlable

Why this matters

Performance issues directly impact user engagement and conversion rates.

Uncrawlable Link
Search `div.header__wrapper > div.header__nav-container > div.header__button-block > a.header__button-search`

To appear in search results, crawlers need access to your app.

○Structured data is valid

●Page isn’t blocked from indexing

●Document has a `<title>` element

●Document has a meta description

●Page has successful HTTP status code

●Links have descriptive text

●robots.txt is valid

●Image elements have `[alt]` attributes

●Document has a valid `hreflang`

●Document has a valid `rel=canonical`