Audit overview
4 categories need attention: Performance, and 3 others.
Fix Priority Matrix
5 findingsQuick Wins
3High impact, low effort — start here.
Strategic
2High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
HSTS header is missing
Without HSTS, a network attacker can downgrade the very first connection to HTTP and steal the user's session.
No Content-Security-Policy header found
Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.
Page weighs 19.6 MB (6.2 MB transferred)
Informational: total page weight (uncompressed) and bytes actually transferred over the wire.
156 third-party resources (100% of weight)
Informational: third-party resource count and their share of page weight. High share caps perf gains from frontend optimization.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
$625 investment → $8,714/month returns
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
5 barrier(s) likely increasing bounce by ~25%.
- Page takes 20.3s to loadUsers abandon at ~3s — you're 17.8s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- Page feels frozen for 8.7sClicks on the primary CTA are ignored while JavaScript runs→ Break up long tasks; defer non-critical JavaScript to post-hydration
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
- 1 broken link(s) on the pageClicks land on 404s — trust drops and the session often ends→ Fix or remove the broken destinations surfaced on the Content tab
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Bounce-Rate Cost
$8,713 /mo
+24.9pp bounce · ~2,489 lost visitors/mo
CPC: USD 3.50
Bandwidth Waste
$1.56 /mo
19457.7 MB/mo × 0.080 USD/GB
- Optimize transfer: save ~1.9 MB per page loadSaves $1.56/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 4 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
3.94 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
20.32 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
8.66 s
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.082
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
15.54 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
41.78 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.61 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
4.89 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
1.86 s
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.001
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
6.02 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
9.01 s
Categories
8Performance
Page weighs 19.6 MB (6.2 MB transferred)
Security
Content-Security-Policy header is missing
Accessibility
All checks pass
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Technology stack
Adobe Experience Manager, on Java
Stack Architecture
Adobe Analytics 
Adobe Experience Platform Launch 
Adobe Target 2.10.0
Branch 
Datadog 
LivePerson Adobe Experience Manager Adobe Client Data Layer 2.0.2
Bootstrap Google Search Console 
LazySizes Microsoft 
Open Graph Proofpoint 
Qualtrics 
Radix UI 
React 
React Router 6
ServiceNow 
Tailwind CSS 
Underscore.js 4.17.23
ZURB Foundation 
core-js 3.49.0
Java All Detected Technologies (24)
Java is a class-based, object-oriented programming language that is designed to have as few implementation dependencies as possible.
Adobe Experience Manager (AEM) is a content management solution for building websites, mobile apps and forms.
Adobe Client Data Layer is a framework of JavaScript objects on your site that contains all variable values used in your implementation.
Bootstrap is a free and open-source CSS framework directed at responsive, mobile-first front-end web development. It contains CSS and JavaScript-based design templates for typography, forms, buttons, navigation, and other interface components.
LazySizes is a JavaScript library used to delay the loading of images (iframes, scripts, etc) until they come into view.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Qualtrics is an cloud-based platform for creating and distributing web-based surveys.
Radix UI is a React-based user interface component library that offers accessible, responsive, and customisable components for building web applications.
React is an open-source JavaScript library for building user interfaces or UI components.
React Router provides declarative routing for React.
ServiceNow is a cloud computing platform to help companies manage digital workflows for enterprise operations.
Underscore.js is a JavaScript library which provides utility functions for common programming tasks. It is comparable to features provided by Prototype.js and the Ruby language, but opts for a functional programming design instead of extending object prototypes.
Zurb Foundation is used to prototype in the browser. Allows rapid creation of websites or applications while leveraging mobile and responsive technology. The front end framework is the collection of HTML, CSS, and Javascript containing design patterns.
core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.
Adobe Analytics is a web analytics, marketing and cross-channel analytics application.
Adobe Experience Cloud Launch is an extendable tag management solution for Adobe Experience Cloud, Adobe Experience Platform, and other applications.
Adobe Target is an A/B testing, multi-variate testing, personalisation, and optimisation application
Branch is a mobile deep linking system to increase engagement and retention.
Datadog is a SaaS-based monitoring and analytics platform for large-scale applications and infrastructure.
LivePerson is a tool for conversational chatbots and messaging.
Observations (2)
No build tool detected
A framework (Adobe Client Data Layer) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Complex technology stack detected
24 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 6h total → projected B (83)
Sprint 1: Quick Wins
+6Highest ROI — low effort, high impact
- · Page weighs 19.6 MB (6.2 MB transferred)
- · HSTS header is missing
- · 156 third-party resources (100% of weight)
Sprint 2: Core Fixes
+3Medium effort, high structural impact
- · Content-Security-Policy header is missing
- · No Content-Security-Policy header found