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https://belkin.com

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
87
GRADE
B
FIX
2
REVIEW
1
PASS
2
INFO
0
Checks
5
2 PASS 1 REVIEW 2 FIX
D
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

D

48/100

Site name appears as

Page titleBelkin US
og:site_nameBelkin US
twitter:site—
Organization.nameBelkin

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

0/20

Meta completeness

8/20

Organization schema

15/15

has name, logo + url

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • No social share image — shared links render as bare URLs
  • og:image missing
  • twitter:card missing
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Warning::
Missing og:image
The og:image tag provides a preview image for social sharing.
Info::
og:title is long (61 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 61 chars Expected: 25–60 chars
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

The og:image tag provides a preview image for social sharing.

Why this matters

No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.

Learn more ▾

Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.

Source: Open Graph Protocol

URL: 61 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars
Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more ▾

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

No image set

belkin.com

Shop iPhone 17 Chargers, Screen Protectors & More | Belkin US

Discover the latest iPhone 17 accessories. Shop wireless chargers, screen protectors, and charging cables designed to power and protect your new iPhone 17

Preview quality · Twitter/X F · 20/100
  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — Add twitter:image — preview card without an image looks broken

  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

  • No preview image for Twitter/X

    → Add og:image or twitter:image (≥300×157 for summary_large_image)

No image set

BELKIN.COM

Shop iPhone 17 Chargers, Screen Protectors & More | Belkin US

Discover the latest iPhone 17 accessories. Shop wireless chargers, screen protectors, and charging cables designed to power and protect your new iPhone 17

Preview quality · Facebook D · 60/100

Title will be truncated (61 chars / 60 max)

  • og:title — Shop iPhone 17 Chargers, Screen Protectors & More | Belkin US
  • og:description — Discover the latest iPhone 17 accessories. Shop wireless chargers, screen protectors, and charging cables designed to...
  • og:image — Add og:image — preview card without an image looks broken
  • og:type — website
  • og:url — https://www.belkin.com/
  • og:site_name — Belkin US

  • Title will be truncated on Facebook (61 chars, max 60)

    → Shorten og:title to ≤60 characters

  • No preview image for Facebook

    → Add og:image (recommended 1200×630)

No image set

Shop iPhone 17 Chargers, Screen Protectors & More | Belkin US

belkin.com

Preview quality · LinkedIn D · 60/100

Description will be truncated (154 chars / 150 max)

  • og:title — Shop iPhone 17 Chargers, Screen Protectors & More | Belkin US
  • og:description — Discover the latest iPhone 17 accessories. Shop wireless chargers, screen protectors, and charging cables designed to...
  • og:image — Add og:image — preview card without an image looks broken

  • Description will be truncated on LinkedIn (154 chars, max 150)

    → Tighten og:description to ≤150 characters

  • No preview image for LinkedIn

    → Add og:image (recommended 1200×627)

belkin.com

Shop iPhone 17 Chargers, Screen Protectors & More | Belkin US

Discover the latest iPhone 17 accessories. Shop wireless chargers, screen protectors, and charging cables designed to power and protect your new iPhone 17

Preview quality · Slack B · 80/100
  • og:title — Shop iPhone 17 Chargers, Screen Protectors & More | Belkin US
  • og:description — Discover the latest iPhone 17 accessories. Shop wireless chargers, screen protectors, and charging cables designed to...
  • og:image — Add og:image — preview card without an image looks broken

  • No preview image — Slack unfurl will be text-only

    → Add og:image or twitter:image

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

D · 55/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description⚠———
twitter:image———
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Structured Data
2 JSON-LD block(s) found — structured data is well configured.
PASS
2 JSON-LD block(s) found — structured data is well configured.
Warning::
Missing required property "name" for WebSite
The "name" property is required for the WebSite schema type.
Info::
Missing recommended property "description" for WebSite
Adding "description" can improve how search engines display your content.
Info::
2 JSON-LD blocks found

The "name" property is required for the WebSite schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

Adding "description" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : Organization
7 properties Valid
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Belkin",
  "url": "https://www.belkin.com/",
  "logo": "/on/demandware.static/Sites-BELKUS-Site/-/default/dw1ac3ca65/images/brand/belkin_logo.svg",
  "contactPoint": [
    {
      "@type": "ContactPoint",
      "telephone": "+1-800-223-5546",
      "contactType": "Customer Service"
    }
  ],
  "sameAs": [
    "https://twitter.com/Belkin",
    "https://www.facebook.com/belkin",
    "https://www.youtube.com/belkin",
    "https://www.linkedin.com/company/belkin/",
    "https://www.instagram.com/belkin/"
  ]
}
Block 2 : WebSite
4 properties Valid
Missing required property: name
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "url": "https://www.belkin.com/",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://www.belkin.com/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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