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https://iupui.edu

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
97
GRADE
A+
FIX
1
REVIEW
1
PASS
3
INFO
0
Checks
5
3 PASS 1 REVIEW 1 FIX
D
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

D

48/100

Site name appears as

Page titleBring On Tomorrow
og:site_nameIU Indianapolis
twitter:site—
Organization.nameIndiana University

Inconsistent — names differ across channels

Brand assets

Favicon

0/15

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

14/20

Organization schema

15/15

has name, logo + url

Contact info discoverable

0/10

no contact info discoverable

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • No favicon link tags detected — browsers fall back to the generic globe
  • twitter:card missing
  • Consider adding contactPoint — helps appear in "contact us" rich results
  • No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://indianapolis.iu.edu/images/iu-indianapolis-image.webp
Info::
og:title is long (74 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 74 chars Expected: 25–60 chars
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
URL: https://indianapolis.iu.edu/images/iu-indianapolis-image.webp

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 74 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars
Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more ▾

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

iupui.edu

IU Indianapolis - Your First Step to Your Ideal Future - Bring On Tomorrow

Indiana University Indianapolis is Indy's premier university and the Midwest's hub for a new era of research and innovation.

Preview quality · Twitter/X F · 45/100

Title will be truncated (74 chars / 70 max)

  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image

  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

  • Title will be truncated on Twitter/X (74 chars, max 70)

    → Shorten the title to ≤70 characters

IUPUI.EDU

IU Indianapolis - Your First Step to Your Ideal Future - Bring On Tomorrow

Indiana University Indianapolis is Indy's premier university and the Midwest's hub for a new era of research and innovation.

Preview quality · Facebook A+ · 95/100

Title will be truncated (74 chars / 60 max)

  • og:title — IU Indianapolis - Your First Step to Your Ideal Future - Bring On Tomorrow
  • og:description — Indiana University Indianapolis is Indy's premier university and the Midwest's hub for a new era of research and inno...
  • og:image — https://indianapolis.iu.edu/images/iu-indianapolis-image.webp
  • og:type — website
  • og:url — https://indianapolis.iu.edu/
  • og:site_name — IU Indianapolis

  • Title will be truncated on Facebook (74 chars, max 60)

    → Shorten og:title to ≤60 characters

IU Indianapolis - Your First Step to Your Ideal Future - Bring On Tomorrow

iupui.edu

Preview quality · LinkedIn A+ · 100/100
  • og:title — IU Indianapolis - Your First Step to Your Ideal Future - Bring On Tomorrow
  • og:description — Indiana University Indianapolis is Indy's premier university and the Midwest's hub for a new era of research and inno...
  • og:image — https://indianapolis.iu.edu/images/iu-indianapolis-image.webp

iupui.edu

IU Indianapolis - Your First Step to Your Ideal Future - Bring On Tomorrow

Indiana University Indianapolis is Indy's premier university and the Midwest's hub for a new era of research and innovation.

Preview quality · Slack A+ · 100/100
  • og:title — IU Indianapolis - Your First Step to Your Ideal Future - Bring On Tomorrow
  • og:description — Indiana University Indianapolis is Indy's premier university and the Midwest's hub for a new era of research and inno...
  • og:image — https://indianapolis.iu.edu/images/iu-indianapolis-image.webp

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 85/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description⚠———
twitter:image⚠———
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.
Info::
Custom type "EducationalOrganization" — unable to validate specific properties

JSON-LD Blocks

Block 1 : EducationalOrganization
15 properties Valid
{
  "@context": "http://schema.org",
  "@type": "EducationalOrganization",
  "name": "Indiana University",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Bryan Hall 200, 107 S. Indiana Avenue",
    "addressLocality": "Bloomington",
    "addressRegion": "IN",
    "postalCode": "47405",
    "addressCountry": "USA"
  },
  "containsPlace": [
    {
      "@type": "CollegeOrUniversity",
      "name": "Indiana University Indianapolis"
    }
  ],
  "telephone": "+1-812-855-4848",
  "email": "askiu@iu.edu",
  "sameAs": [
    "https://x.com/IndianaUniv",
    "https://www.linkedin.com/company/indiana-university/"
  ],
  "foundingDate": "January 20, 1820",
  "foundingLocation": "Bloomington, IN",
  "url": "https://www.iu.edu/",
  "logo": "https://www.iu.edu/images/brand/brand-expression/iu-trident-promo.jpg",
  "description": "Indiana University is a multi-campus university system serving the state, the nation, and the world. It comprises nine campuses through Indiana, along with the nation's largest medical school and several research centers throughout the state.",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 39.1662181928716,
    "longitude": -86.52651162163797
  },
  "subOrganization": [
    {
      "@context": "http://schema.org",
      "@type": "CollegeOrUniversity",
      "name": "Indiana University Indianapolis",
      "address": {
        "@type": "PostalAddress",
        "streetAddress": "420 University Blvd",
        "addressLocality": "Indianapolis",
        "addressRegion": "IN",
        "postalCode": "46202",
        "addressCountry": "USA"
      },
      "telephone": "+1-317-274-5555",
      "containedInPlace": {
        "@type": "EducationalOrganization",
        "name": "Indiana University"
      },
      "email": "askiu@iu.edu",
      "sameAs": [
        "https://x.com/IUPUI",
        "https://www.facebook.com/IUIndianapolis",
        "https://www.instagram.com/iuindianapolis/",
        "https://www.youtube.com/@IUIndianapolis",
        "https://www.linkedin.com/school/indiana-university-indianapolis/",
        "https://www.tiktok.com/@iuindianapolis"
      ],
      "url": "http://indianapolis.iu.edu",
      "logo": "https://www.iu.edu/images/brand/brand-expression/iu-trident-promo.jpg",
      "image": "https://indianapolis.iu.edu/images/about/campus-center-night-trident.webp",
      "description": "IU Indianapolis is an urban research university located in downtown Indianapolis. With a total enrollment of more than 25,000, IU Indianapolis offers nearly 400 degree and certificate programs on one centrally located campus.",
      "foundingDate": "1891",
      "geo": {
        "@type": "GeoCoordinates",
        "latitude": 39.774163389430335,
        "longitude": -86.17602251748993
      },
      "department": {
        "@type": "CollegeOrUniversity",
        "name": "Indiana University Indianapolis Admissions",
        "address": {
          "@type": "PostalAddress",
          "streetAddress": "420 University Blvd, CE 255",
          "addressLocality": "Indianapolis",
          "addressRegion": "IN",
          "postalCode": "46202",
          "addressCountry": "USA"
        },
        "telephone": "+1-317-274-4591",
        "email": "apply@iu.edu",
        "sameAs": [
          "https://www.facebook.com/IUIAdmissions",
          "https://www.instagram.com/iuiadmissions/"
        ],
        "url": "http://indianapolis.iu.edu/admissions/",
        "description": "At Indiana University Indianapolis, you’ll have hundreds of world-class IU classes and degrees to choose from, along with a multitude of real-world learning opportunities that can only be found in downtown Indianapolis.",
        "geo": {
          "@type": "GeoCoordinates",
          "latitude": 39.774163389430335,
          "longitude": -86.17602251748993
        }
      }
    }
  ]
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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