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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
75
GRADE
C
FIX
2
REVIEW
2
PASS
1
INFO
0
Checks
5
1 PASS 2 REVIEW 2 FIX
F
Open Graph
Action
Open Graph tags need attention — social sharing previews may be incomplete.
FIX
Open Graph tags need attention — social sharing previews may be incomplete.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://www.novell.com/assets/images/OT_ShareImage_Facebook.png
Warning::
Missing og:title
The og:title tag controls the title shown in social sharing previews.
Warning::
Missing og:description
The og:description tag controls the description in social sharing previews.
Info::
Missing og:url
The og:url tag specifies the canonical URL for the shared content.
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
URL: https://www.novell.com/assets/images/OT_ShareImage_Facebook.png

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

The og:title tag controls the title shown in social sharing previews.

Why this matters

Without og:title, social shares fall back to the <title> tag — usually awkwardly truncated or branded for SEO not social.

Learn more ▾

og:title controls what appears as the headline in social-share cards (Twitter, Facebook, LinkedIn, Slack, iMessage). When omitted, platforms fall back to <title>, which is usually optimized for SEO (longer, brand-suffixed) and reads badly in social context. A 50-60-character og:title gives a clean preview.

Source: Open Graph Protocol

The og:description tag controls the description in social sharing previews.

Why this matters

No og:description means social cards either show no subtitle or scrape the first paragraph — usually unflattering.

Learn more ▾

Without og:description, social platforms either render no subtitle or pull whatever text appears first on the page. The first paragraph is rarely written for share-card context. A purpose-written 150-200 character og:description gives a polished card.

Source: Open Graph Protocol

The og:url tag specifies the canonical URL for the shared content.

Why this matters

Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.

Learn more ▾

og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more ▾

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

www.novell.com

Micro Focus | OpenText

No description

Preview quality · Twitter/X D · 55/100
  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — Micro Focus | OpenText
  • twitter:description — falling back from <meta name=description>
  • twitter:image — falling back from og:image

  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

WWW.NOVELL.COM

Micro Focus | OpenText

No description

Preview quality · Facebook B · 75/100
  • og:title — falling back from <title>
  • og:description — falling back from <meta name=description>
  • og:image — https://www.novell.com/assets/images/OT_ShareImage_Facebook.png
  • og:type — article
  • og:url — Add og:url — Recommended — canonical URL for the share
  • og:site_name — OpenText

Micro Focus | OpenText

www.novell.com

Preview quality · LinkedIn A · 90/100
  • og:title — falling back from <title>
  • og:description — falling back from <meta name=description>
  • og:image — https://www.novell.com/assets/images/OT_ShareImage_Facebook.png

www.novell.com

Micro Focus | OpenText

No description

Preview quality · Slack A · 90/100
  • og:title — falling back from og:title
  • og:description — falling back from <meta name=description>
  • og:image — https://www.novell.com/assets/images/OT_ShareImage_Facebook.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

B · 77/100
FieldTwitter/XFacebookLinkedInSlack
og:title⚠⚠⚠
og:description⚠⚠⚠
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description⚠———
twitter:image⚠———
B
Structured Data
1 JSON-LD block(s) found — some improvements recommended.
REVIEW
1 JSON-LD block(s) found — some improvements recommended.
Warning::
Missing or invalid @context in block #1
The @context should be "https://schema.org" for search engines to recognize the data.
Got: https://schema.org/ Expected: https://schema.org
Info::
Custom type "Corporation" — unable to validate specific properties
URL: https://schema.org/

The @context should be "https://schema.org" for search engines to recognize the data.

Expected: https://schema.org
Why this matters

JSON-LD without @context is invalid structured data — Google ignores the entire block.

Learn more ▾

@context must be 'https://schema.org' (or the schema-specific URL). Without it, the block isn't parseable as schema.org JSON-LD and Google skips it. Most schema generators handle this; manual edits sometimes drop the field.

Source: JSON-LD spec / schema.org

JSON-LD Blocks

Block 1 : Corporation
7 properties Valid
Missing or invalid @context
{
  "@context": "https://schema.org/",
  "@type": "Corporation",
  "name": "OpenText",
  "url": "https://www.opentext.com/",
  "logo": "https://www.opentext.com/assets/images/opentext-logo-datatype.png",
  "contactPoint": {
    "@type": "ContactPoint",
    "telephone": "1-800-540-7292",
    "contactType": "customer service",
    "contactOption": "TollFree"
  },
  "sameAs": [
    "https://twitter.com/OpenText",
    "https://www.youtube.com/user/opentextcorp",
    "https://www.linkedin.com/company/opentext"
  ]
}
B
Brand Presence
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

B

70/100

Site name appears as

Page titleOpenText
og:site_nameOpenText
twitter:site—
Organization.nameOpenText

Consistent

Brand assets

Favicon

8/15

single size only

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

8/20

Organization schema

15/15

has name, logo + url

Contact info discoverable

10/10

contact page + tel link

Findings

  • Missing brand name in: twitter:site
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
  • og:title missing
  • twitter:card missing

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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