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https://xerox.com

SEO

· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.
SCORE
92
GRADE
A
FIX
1
REVIEW
0
PASS
5
INFO
1

Cross-tab audit — SEO, performance, crawlability, mobile, structured data

Checks
7
5 PASS 1 FIX
D
Schema Markup Audit
Action
1 schema types detected
FIX

Rich result eligibility

WebSite Not eligible

Sitelinks search box

Missing: name

Detected schema types

WebSite json-ld → Sitelinks search box
1/2 required · 1/1 recommended
Required fields (Google)
  • name — Add the site name Required for the sitelinks search box
  • url — Required to anchor the search box to your domain
Recommended fields
  • potentialAction — Enables the in-SERP search box
Google's spec for this type

Your WebSite structured data is missing required fields for Google's Sitelinks search box. Without these, the page won't qualify for rich results.

Why this matters

Schema entity missing required properties — Google's rich-result eligibility check fails; the schema is in source but never renders enhanced.

Source: Google Search Central

A+
Canonical URL
Properly configured
PASS
Properly configured
Info::
Canonical tag present
Got: https://www.xerox.com/en-us
Info::
Canonical is self-referencing
Info::
Canonical matches final URL after redirects
Info::
Canonical target returns 200
Info::
Canonical points to a different domain
Canonical URL Configured
Page URL https://xerox.com Canonical https://www.xerox.com/en-us Match Self-referencing (correct) Target 200 ✓
A
Meta Tags
Title: 18 chars
PASS
Title: 18 chars
Info::
Page title is set
Got: Digital press icon
Warning::
Title is only 18 characters — consider expanding
Info::
Title and H1 have very different wording
Alignment helps users confirm they've reached the right page.
Title

"Digital press icon"

18 characters Too short
Title: Digital press icon
H1: Is work getting in the way of work?
Match: Very different
Robots: Indexable (no restrictions)

Alignment helps users confirm they've reached the right page.

Why this matters

Title and H1 disagree significantly — Google may treat one as the canonical topic and the other as off-topic, weakening ranking.

Learn more ▾

Title is the SERP headline; H1 is the on-page headline. They should describe the same page. Large divergence (different topics, different keywords) signals confusion and Google may rewrite the title in SERP. Align both to the same primary topic.

Source: Google Search Central / on-page SEO

A
Content Depth
1137 words, Very Difficult
PASS
1137 words, Very Difficult
Info::
Page has 1137 words — good depth for search engines
Info::
Text-to-HTML ratio is 2%
Very low ratio suggests heavy framework overhead or boilerplate.
Info::
Reading level: Very Difficult (grade 23)
1137 words

Good depth

Reading level

Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult

Grade 23

Text-to-HTML Ratio

2% text 98% HTML

8 KB / 452 KB

Very low ratio suggests heavy framework overhead or boilerplate.

Why this matters

Informational: ratio of visible text bytes to total HTML bytes. Very low ratios suggest excessive markup overhead.

A+
Image SEO
11 images, 11 descriptive filenames
PASS
11 images, 11 descriptive filenames
Info::
All images have descriptive filenames
11 descriptive
0 hash-based
0 generic
11 total
All images have descriptive filenames and proper SEO attributes.

See Accessibility tab for detailed alt text quality analysis.

Hreflang
0 hreflang tags
INFO
0 hreflang tags

No hreflang tags detected.

Hreflang tags are only needed for multilingual or multi-regional sites.

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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