Accessibility
· 13 checks — Landmarks, headings, alt text, forms, and link quality rolled into one auditable list.DLandmark StructureActionNo landmarksFIX
No landmarks detected
Screen reader users have no way to navigate by region.
Screen reader users cannot quickly navigate to the primary content. Wrap your main content in <main>.
Without a <main> landmark, screen-reader users can't skip past the navigation to the page content — every page starts with re-reading the menu.
Learn more ▾ ▴
The <main> element marks the page's primary content area. Assistive tech offers a 'jump to main' shortcut — but only if <main> exists. Without it, every page navigation forces re-reading the header. Wrap your primary content in a single <main>.
Source: WAI-ARIA / WCAG 2.4.1
Add a skip link as the first focusable element so keyboard users can bypass repeated navigation.
Without a skip-nav link, keyboard users tab through every nav item before reaching content — every page, every visit.
Learn more ▾ ▴
WCAG 2.4.1 (Bypass Blocks) requires a mechanism to skip past repeated content. The standard implementation is a 'Skip to main content' link that's the first focusable element, visually hidden until focused. Three lines of HTML + four of CSS.
Source: WCAG 2.1 SC 2.4.1
DHeading HierarchyAction32 headings, 3 skip(s)FIX
- H1 The Ad Platform Built for Performance Marketers
- H4 Trusted By skipped
- H2 Why do you need Quantcast DSP?
- H3 Meet Your Next Customer with Autonomous Advertising
- H2 (empty)
- H2 Leader in G2’s Demand-Side Platform Category
- H4 Our customers consistently highlight how Quantcast helps them: skipped
- H4 Funcom Levels Up with 57% More Video Views, 10% Lower CPV
- H4 SodaStream Bubbles Up 107% Conversion Lift with 19% Lower CPA
- H4 Travel Texas Gains an Edge with 84% Lift Among High-Awareness Audiences
- H4 17% Higher Ad Recall for Starbucks with Focused Creative Messaging
- H4 Yokohama Achieves 61% Lower CPA and 356% More Store Visits
- H4 United Airlines Campaign Soars to 77% More Efficient CPA and 27% Higher Awareness
- H4 88% Above Goal: MBNA Delivers More Approvals at Lower CPA
- H4 Real-Time Insights Drive 23% Awareness Lift for Copalli Rum
- H4 Funcom Levels Up with 57% More Video Views, 10% Lower CPV
- H4 SodaStream Bubbles Up 107% Conversion Lift with 19% Lower CPA
- H4 Travel Texas Gains an Edge with 84% Lift Among High-Awareness Audiences
- H4 17% Higher Ad Recall for Starbucks with Focused Creative Messaging
- H4 Yokohama Achieves 61% Lower CPA and 356% More Store Visits
- H4 United Airlines Campaign Soars to 77% More Efficient CPA and 27% Higher Awareness
- H4 88% Above Goal: MBNA Delivers More Approvals at Lower CPA
- H4 Real-Time Insights Drive 23% Awareness Lift for Copalli Rum
- H4 Funcom Levels Up with 57% More Video Views, 10% Lower CPV
- H4 SodaStream Bubbles Up 107% Conversion Lift with 19% Lower CPA
- H4 Travel Texas Gains an Edge with 84% Lift Among High-Awareness Audiences
- H4 17% Higher Ad Recall for Starbucks with Focused Creative Messaging
- H4 Yokohama Achieves 61% Lower CPA and 356% More Store Visits
- H1 Maximize ROI Across Every Channel duplicate H1
- H6 Company skipped
- H6 Resources
- H6 Subscribe to our newsletter for the latest news & information
A page should have only one H1. Multiple H1s dilute the document outline.
Multiple H1s blur the page's primary topic — screen-reader users and Google both prefer one H1.
Learn more ▾ ▴
HTML5's outline algorithm technically allows multiple H1s within sectioning content, but no browser implements it. In practice: one H1 per page. Use H2-H6 for subsections.
Source: WCAG 2.4.6 / Google Search Central
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.
Learn more ▾ ▴
Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.
Source: WCAG 2.1 SC 1.3.1 / W3C WAI
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.
Learn more ▾ ▴
Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.
Source: WCAG 2.1 SC 1.3.1 / W3C WAI
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.
Learn more ▾ ▴
Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.
Source: WCAG 2.1 SC 1.3.1 / W3C WAI
Empty headings appear in the document outline but provide no information.
Empty <hN> tags break the document outline — screen-reader users navigating by heading hit dead silence.
Source: WCAG 2.4.6
FFavicon & BrandingAction2 icon(s) detectedFIX
DWeb ManifestActionNot foundFIX
No web manifest found.
DDark Mode SupportActionNo dark mode signalsFIX
Detection limited to meta tags and inline styles.
DPrint StylesheetActionNo print stylesFIX
CAlt Text QualityAction6 of 259 images have issuesREVIEW
| Issue | Count |
|---|---|
| missing | 6 image(s) |
Images without alt text are invisible to screen readers.
Each image without alt text is a WCAG 1.1.1 failure — invisible to screen-reader users, lost from Google Image Search.
Learn more ▾ ▴
WCAG 2.1 Level A requires text alternatives for non-decorative images. Empty alt='' is fine for decorative; meaningful images need descriptive text. Common fixes: CMS audit + bulk add, build-time linter (alt-text-required ESLint rule), CI gate on Lighthouse a11y score.
Source: WCAG 2.1 SC 1.1.1 / WebAIM Million Report
BLink & Button Quality14 issue(s) across 0 links and 85 buttonsREVIEW
| Element | Text | Issue | Suggested Fix |
|---|---|---|---|
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
| <button> | (empty) | empty | Add button text or aria-label |
Icon-only buttons need an aria-label so screen readers can announce them.
button.ant-btn (#59 on page); button[data-testid="nav-user-menu"]; button.ant-btn (#482 on page); button.ant-btn (#485 on page); button.ant-btn (#710 on page); button.ant-btn (#713 on page); button.ant-btn (#727 on page); button.ant-btn (#730 on page); button.ant-btn (#998 on page); button.ant-btn (#1001 on page) (+4 more)
Buttons with no accessible text (icon-only, no aria-label) can't be activated by voice control or understood by screen readers.
Source: WCAG 2.1 SC 4.1.2
C404 Error PageActionHTTP 404, custom pageREVIEW
CColor Contrast (Screenshot)Action20 text elements analyzed, 20 fail WCAG AAREVIEW
Analyzes text contrast against the actual rendered page, including background images, gradients, and overlays that CSS-based tools cannot detect.
Show all checked elements (20)
| Element | Ratio | Required | FG | BG | Result |
|---|---|---|---|---|---|
| h1 The Ad Platform Buil… | 1.10:1 | 3.0:1 | #000000 | #001216 | Fail |
| h1 Maximize ROI Across … | 1.10:1 | 3.0:1 | #000000 | #001216 | Fail |
| h2 Why do you need Quan… | 1.10:1 | 3.0:1 | #000000 | #001216 | Fail |
| h2 Leader in G2’s Dem… | 1.10:1 | 3.0:1 | #000000 | #001216 | Fail |
| h3 Meet Your Next Custo… | 1.10:1 | 3.0:1 | #000000 | #001216 | Fail |
| title Quantcast | DSP Plat… | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span Book a Demo | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span Platform | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span How it Works | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span Overview | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span AI Suite | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span Audience Graph | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span Channels | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span CTV | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span Audio | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span Video | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span Display | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span Mobile | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span Native | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
| span Capabilities | 1.10:1 | 4.5:1 | #000000 | #001216 | Fail |
Methodology: The top 20 text elements by font size were checked. Background color was sampled from the desktop screenshot using a 5-point pattern. WCAG 2.1 AA requires 4.5:1 for normal text and 3:1 for large text.
BLighthouse Accessibility AuditsScore 86/100 — 4 failing, 20 passedREVIEW
Accessibility
These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.
ARIA
Focusable descendents within an `[aria-hidden="true"]` element prevent those interactive elements from being available to users of assistive technologies like screen readers. Learn how `aria-hidden` affects focusable elements.
Informational: a Permissions-Policy directive showing feature -> allowed origins.
Source: MDN Permissions-Policy
| Failing Elements |
|---|
Funcom Levels Up with 57% More Video Views, 10% Lower CPV
Technology div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
SodaStream Bubbles Up 107% Conversion Lift with 19% Lower CPA
Food & Beverage div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
Travel Texas Gains an Edge with 84% Lift Among High-Awareness Audiences
Travel
… div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
17% Higher Ad Recall for Starbucks with Focused Creative Messaging
Food & Bever… div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
Yokohama Achieves 61% Lower CPA and 356% More Store Visits
Automotive div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
Travel Texas Gains an Edge with 84% Lift Among High-Awareness Audiences
Travel
… div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
17% Higher Ad Recall for Starbucks with Focused Creative Messaging
Food & Bever… div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
Yokohama Achieves 61% Lower CPA and 356% More Store Visits
Automotive div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
United Airlines Campaign Soars to 77% More Efficient CPA and 27% Higher Awarene… div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
88% Above Goal: MBNA Delivers More Approvals at Lower CPA
Finance div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
Real-Time Insights Drive 23% Awareness Lift for Copalli Rum
Food & Beverage div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
Funcom Levels Up with 57% More Video Views, 10% Lower CPV
Technology div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
SodaStream Bubbles Up 107% Conversion Lift with 19% Lower CPA
Food & Beverage div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
Travel Texas Gains an Edge with 84% Lift Among High-Awareness Audiences
Travel
… div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
17% Higher Ad Recall for Starbucks with Focused Creative Messaging
Food & Bever… div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
Yokohama Achieves 61% Lower CPA and 356% More Store Visits
Automotive div.slick-slider > div.slick-list > div.slick-track > div.slick-slide |
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
Navigation
Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
Trusted By div.builder-block > div._container_4qrmh_12 > div._textContainer_4qrmh_23 > h4._text_4qrmh_23 |
Our customers consistently highlight how Quantcast helps them: div._container_wtcj5_12 > div._panelContainer_wtcj5_29 > div._container_1c0u0_12 > h4._schemeDarkBlueText_fwe0h_222 |
Company div._container_b5xxs_12 > div._panelContainer_fwe0h_181 > div > h6._linksHeader_3taj9_20 |
These are opportunities to improve keyboard navigation in your application.
Names and labels
Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more about the `alt` attribute.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
div.builder-blocks > div.builder-block > div._panelContainer_fwe0h_181 > img._bgImage_1dm9h_39 div.builder-blocks > div.builder-block > div._panelContainer_fwe0h_181 > img._bgImage_1dm9h_39 |
div.builder-blocks > div.builder-block > div._panelContainer_fwe0h_181 > img._bgImage_1dm9h_39 div.builder-blocks > div.builder-block > div._panelContainer_fwe0h_181 > img._bgImage_1dm9h_39 |
div._container_1c0u0_12 > div._schemeDarkestBlueText_fwe0h_288 > p > img div._container_1c0u0_12 > div._schemeDarkestBlueText_fwe0h_288 > p > img |
div._container_1c0u0_12 > div._schemeDarkestBlueText_fwe0h_288 > p > img div._container_1c0u0_12 > div._schemeDarkestBlueText_fwe0h_288 > p > img |
div._container_1c0u0_12 > div._schemeDarkestBlueText_fwe0h_288 > p > img div._container_1c0u0_12 > div._schemeDarkestBlueText_fwe0h_288 > p > img |
div._container_1c0u0_12 > div._schemeDarkestBlueText_fwe0h_288 > p > img div._container_1c0u0_12 > div._schemeDarkestBlueText_fwe0h_288 > p > img |
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Best practices
One main landmark helps screen reader users navigate a web page. Learn more about landmarks.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
html html |
These items highlight common accessibility best practices.
AForm Accessibility1 of 3 controls have issuesPASS
| Control | Type | Label | Method |
|---|---|---|---|
| * | for/id | ||
| #Country | select | * | for/id |
| #expressConsent | checkbox | (none) | none |
Form controls need a <label>, aria-label, or aria-labelledby for screen readers.
<input type="checkbox" name="expressConsent" id="expressConsent">
Form controls without labels — assistive tech announces 'edit text' with no context; users can't complete forms.
Source: WCAG 2.1 SC 3.3.2