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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
96
GRADE
A
FIX
0
REVIEW
2
PASS
3
INFO
0
Checks
5
3 PASS 2 REVIEW
B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://mailchimp.com/ctf/images/yzco4xsimv0y/1SB1jCYU95Dh5YDdrucTh0/add18363e44ff00d54254592c7c0860c/Intuit_Mailchimp_-_Wordmark_2023_-_Recirculation_.png
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
URL: https://mailchimp.com/ctf/images/yzco4xsimv0y/1SB1jCYU95Dh5YDdrucTh0/add18363e44ff00d54254592c7c0860c/Intuit_Mailchimp_-_Wordmark_2023_-_Recirculation_.png

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more ▾

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

mailchi.mp

Email & SMS Marketing Platform | Mailchimp

Utilize real-time user behavior data and artificial intelligence to convert more customers. Easy to use, get started for free!

Preview quality · Twitter/X D · 50/100
  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image

  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

MAILCHI.MP

Email & SMS Marketing Platform | Mailchimp

Utilize real-time user behavior data and artificial intelligence to convert more customers. Easy to use, get started for free!

Preview quality · Facebook A+ · 100/100
  • og:title — Email & SMS Marketing Platform | Mailchimp
  • og:description — Utilize real-time user behavior data and artificial intelligence to convert more customers. Easy to use, get started ...
  • og:image — https://mailchimp.com/ctf/images/yzco4xsimv0y/1SB1jCYU95Dh5YDdrucTh0/add18363e44ff00d54254592c7c0860c/Intuit_Mailchim...
  • og:type — website
  • og:url — https://mailchimp.com/
  • og:site_name — Mailchimp

Email & SMS Marketing Platform | Mailchimp

mailchi.mp

Preview quality · LinkedIn A+ · 100/100
  • og:title — Email & SMS Marketing Platform | Mailchimp
  • og:description — Utilize real-time user behavior data and artificial intelligence to convert more customers. Easy to use, get started ...
  • og:image — https://mailchimp.com/ctf/images/yzco4xsimv0y/1SB1jCYU95Dh5YDdrucTh0/add18363e44ff00d54254592c7c0860c/Intuit_Mailchim...

mailchi.mp

Email & SMS Marketing Platform | Mailchimp

Utilize real-time user behavior data and artificial intelligence to convert more customers. Easy to use, get started for free!

Preview quality · Slack A+ · 100/100
  • og:title — Email & SMS Marketing Platform | Mailchimp
  • og:description — Utilize real-time user behavior data and artificial intelligence to convert more customers. Easy to use, get started ...
  • og:image — https://mailchimp.com/ctf/images/yzco4xsimv0y/1SB1jCYU95Dh5YDdrucTh0/add18363e44ff00d54254592c7c0860c/Intuit_Mailchim...

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 87/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description⚠———
twitter:image⚠———
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

58/100

Site name appears as

Page titleFilter Icon
og:site_nameMailchimp
twitter:site—
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

14/20

Organization schema

0/15

Contact info discoverable

10/10

contact page + tel link

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • twitter:card missing
  • No Organization schema — Google can't render your logo in the knowledge panel

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.
Info::
Custom type "Service" — unable to validate specific properties

JSON-LD Blocks

Block 1 : Service
6 properties Valid
{
  "name": "Mailchimp Email and SMS Marketing Platform",
  "@type": "Service",
  "@context": "https:\/\/schema.org",
  "provider": {
    "url": "https:\/\/mailchimp.com\/",
    "name": "Mailchimp",
    "@type": "Organization"
  },
  "description": "Mailchimp is a marketing automation platform that provides email marketing, SMS marketing, audience segmentation, AI-driven tools, and automated workflows for businesses to grow engagement and sales.",
  "serviceType": "Email Marketing, SMS Marketing, and Marketing Automation Platform"
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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