Spain · Madrid Completed: Apr 16, 2026 17:20 UTCMobile 375 × 812
Desktop 1440 × 900
Score: 70 / 100
Based on 8 categories, 0 sections
Room to improve — your 27.7s load time is above Google's 2.5s 'Good' threshold.
Several missing protections leave your users and data exposed.
Major barriers for users with disabilities — up to 15% of your audience.
Well-optimized for search — your content is discoverable.
Solid infrastructure — fast server responses across the board.
Strong compliance posture across regulations.
Rich content metadata — your pages look great everywhere.
Heavier than average — reducing page weight saves energy and bandwidth.
The overall score is a weighted average of individual category scores. Categories with more impact on user experience and security carry more weight.
Weights reflect general web best practices. Individual needs may differ.
Content-Security-Policy header is missing
Security gaps expose your site and users to attacks, eroding trust.
HSTS header is missing
Security gaps expose your site and users to attacks, eroding trust.
No Content-Security-Policy header found
Security gaps expose your site and users to attacks, eroding trust.
Page weighs 31.0 MB (23.5 MB transferred)
Performance issues directly impact user engagement and conversion rates.
5 image-only link(s) without alt text
Accessibility issues exclude users with disabilities — up to 15% of your potential audience.
High impact, low effort — start here.
High impact, requires investment.
Small gains, minimal effort.
Nothing in this quadrant — good news.
Low impact, high effort — do last.
Nothing in this quadrant — good news.
[](https://beavercheck.com/results/c2504e0d-9f37-4b6b-95cb-00468d9ba78f)<a href="https://beavercheck.com/results/c2504e0d-9f37-4b6b-95cb-00468d9ba78f"><img src="https://beavercheck.com/badge?url=https%3A%2F%2Fappsflyer.com" alt="BeaverCheck Score"></a>https://beavercheck.com/badge?url=https%3A%2F%2Fappsflyer.comThis badge auto-updates with your latest scan result.
Your site performs reasonably well, but a few targeted fixes could meaningfully improve results. Your LCP of 27.7s exceeds Google's 2.5s 'Good' threshold and the 1 performance issue below directly contributes to it. Accessibility issues exclude users who rely on assistive technology — an estimated 15% of your potential audience. Addressing the critical issues below would have the most immediate impact on your user trust.
9 barrier(s) likely increasing bounce by ~32%.
Page takes 27.7s to load
+12% bounceUsers abandon at ~3s — you're 25.2s over the 2.5s threshold
Fix: Optimize render-blocking resources, preload the hero image, and compress images
High main-thread blocking time
+2% bouncePage is non-interactive for 340ms after first paint
Fix: Defer third-party scripts and split large bundles
No HSTS header
+1% bounceReturning visitors are briefly exposed to downgrade attacks on first request
Fix: Set Strict-Transport-Security: max-age=31536000; includeSubDomains
No Content-Security-Policy header
+1% bounceHigher XSS blast radius — one compromised script can exfiltrate the checkout form
Fix: Ship a reporting-only CSP first, then enforce once violations are clean
6 form field(s) without a label
+6% bounceScreen readers skip unlabeled fields; autofill can't identify them; checkout abandonment spikes
Fix: Associate every input with a visible <label for="…">; add autocomplete attributes
Content is hard to read
+2% bounceGraduate-level reading difficulty — limits the addressable audience for product or blog pages
Fix: Shorten sentences; replace jargon with plain language; target Flesch ease ≥60
13 link(s) with generic text ("click here", "read more")
+1% bounceScreen-reader users navigating by link list see no context — and search engines can't infer relevance
Fix: Rewrite with descriptive phrases that identify the destination
No skip-to-content link
+1% bounceKeyboard and screen-reader users must tab through the entire header on every page
Fix: Add a visible-on-focus <a href="#main">Skip to content</a> as the first focusable element
3 broken link(s) on the page
+5% bounceClicks land on 404s — trust drops and the session often ends
Fix: Fix or remove the broken destinations surfaced on the Content tab
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
$500 investment → $5.90/month returns + USD 157,500 risk avoided
$500
5h · 5 findings
$5.90 /mo
~$71 / year
USD 157,500
if kept compliant
$150 — in quick wins — start here for the fastest payback
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
5.0 developer hours at $100/hr
Based on United States rates ($100/hr)
Start here for the best return on investment
$13,131 / month at risk
~$157,571 / year if left unfixed
$157,500
+10 more
$5.90 /mo
73774.2 MB/mo × 0.080 USD/GB
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 5 critical issues to capture this value
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Thanks for your feedback!
We'll use a cached audit if available, or offer to scan.
Industry-standard audits powered by Google Lighthouse.
Key metrics that affect user experience.
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
11.85 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
27.70 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
340 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.000
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
13.27 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
35.64 s
Audit breakdown by category with detailed findings.
Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.
Performance issues directly impact user engagement and conversion rates.
Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling
Shipping ES5 transpiled code to modern browsers wastes bytes — every user with an evergreen browser pays for compatibility you don't need.
Most users today run browsers that natively support ES6+, async/await, optional chaining, and the rest of modern JavaScript. Transpiling to ES5 'just in case' adds 20-40% to your bundle for no benefit. Configure your build to target a modern browserslist, or ship a differential bundle pair (modern + legacy) with the module/nomodule pattern.
Source: Google web.dev / Lighthouse
3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.
Performance issues directly impact user engagement and conversion rates.
A long cache lifetime can speed up repeat visits to your page. Learn more about caching.
Performance issues directly impact user engagement and conversion rates.
| Request | Cache TTL | Transfer Size |
|---|---|---|
| go.appsflyer.com/js/forms2/js/forms2.min.js?ver=6.9.4 | 0.0 ms | 67.6 KiB |
| cdn.cookielaw.org/scripttemplates/202402.1.0/otBannerSdk.js | 86400.0 s | 104.9 KiB |
| www.appsflyer.com/wp-content/uploads/2025/10/background-video-png.avif | 0.0 ms | 30.8 KiB |
| cdn.mxpnl.com/libs/mixpanel-2-latest.min.js | 600.0 s | 31.7 KiB |
| www.appsflyer.com/wp-content/uploads/2025/10/01-1.mp4 | 0.0 ms | 28.5 KiB |
| cdn.cookielaw.org/logos/static/ot_company_logo.png | 86400.0 s | 19.1 KiB |
| cdn.cookielaw.org/scripttemplates/otSDKStub.js | 86400.0 s | 9.1 KiB |
| cdn.cookielaw.org/logos/static/powered_by_logo.svg | 86400.0 s | 2.6 KiB |
| www.appsflyer.com/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js | 2870.0 s | 801 B |
| www.appsflyer.com/wp-content/uploads/2025/10/01-1.mp4 | 0.0 ms | 0 B |
| www.appsflyer.com/wp-content/uploads/2025/10/01-1.mp4 | 0.0 ms | 0 B |
| www.appsflyer.com/wp-content/uploads/2025/09/CirclePattern_01-D-min.mp4 | 0.0 ms | 0 B |
| www.appsflyer.com/wp-content/uploads/2025/10/01-1.mp4 | 0.0 ms | 0 B |
Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.
Performance issues directly impact user engagement and conversion rates.
A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about forced reflows and possible mitigations.
Performance issues directly impact user engagement and conversion rates.
Each subpart has specific improvement strategies. Ideally, most of the LCP time should be spent on loading the resources, not within delays.
Performance issues directly impact user engagement and conversion rates.
Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
Performance issues directly impact user engagement and conversion rates.
Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.
Performance issues directly impact user engagement and conversion rates.
Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size
Performance issues directly impact user engagement and conversion rates.
| URL | Resource Size | Est Savings | |
|---|---|---|---|
Deliver experiences your customers can’t resist div.showcase-block__items > div.showcase-block__item > div.image-with-link > img | www.appsflyer.com/wp-content/uploads/2025/11/img2.png | 1.1 MiB | 1.0 MiB |
Turn data chaos into confident action div.showcase-block__items > div.showcase-block__item > div.image-with-link > img | www.appsflyer.com/wp-content/uploads/2025/11/img-2-1.png | 822.8 KiB | 800.3 KiB |
div.solutions-slider-block__tabs > button#solutions-slider-69e1199e8247c-tab-1 > div.solutions-slider-block__tab-icons > img.solutions-slider-block__tab-icon div.solutions-slider-block__tabs > button#solutions-slider-69e1199e8247c-tab-1 > div.solutions-slider-block__tab-icons > img.solutions-slider-block__tab-icon | www.appsflyer.com/wp-content/uploads/2025/10/AF-logo.png | 4.2 KiB | 4.1 KiB |
These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.
Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.
Performance issues directly impact user engagement and conversion rates.
Redirects introduce additional delays before the page can be loaded. Learn how to avoid page redirects.
Performance issues directly impact user engagement and conversion rates.
| URL | Time Spent |
|---|---|
| appsflyer.com/ | 1.0 s |
| www.appsflyer.com/ | 0.0 ms |
The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric.
Performance issues directly impact user engagement and conversion rates.
Minifying JavaScript files can reduce payload sizes and script parse time. Learn how to minify JavaScript.
Performance issues directly impact user engagement and conversion rates.
| URL | Transfer Size | Est Savings |
|---|---|---|
| /wp-content/plugins/af-marketo-forms-core/forms/request-d... | 70.2 KiB | 34.4 KiB |
| www.appsflyer.com/wp-content/themes/AF2020/assets/js/app.js?ver=1771502661 | 58.1 KiB | 19.7 KiB |
| /wp-content/themes/AF2020/assets/js/vendors/intlTelInput.... | 12.8 KiB | 6.1 KiB |
| www.appsflyer.com/wp-content/themes/AF2020/assets/js/gtm-tracking.js?ver=2.200 | 9.6 KiB | 4.2 KiB |
| /wp-content/plugins/af-marketo-forms-core/forms/request-d... | 5.4 KiB | 3.0 KiB |
| /wp-content/plugins/appsflyer-blocks/lib/js/InfiniteSlide... | 5.5 KiB | 2.0 KiB |
Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.
Performance issues directly impact user engagement and conversion rates.
| URL | Transfer Size | Est Savings |
|---|---|---|
| www.appsflyer.com/wp-content/themes/AF2020/assets/css/main.min.css?ver=2.200 | 121.7 KiB | 110.7 KiB |
| www.appsflyer.com/wp-includes/css/dashicons.min.css?ver=6.9.4 | 35.0 KiB | 35.0 KiB |
| #onetrust-banner-sdk{-ms-text-size-adjust:100%;-webkit-text-size-adjust:100%} … | 19.1 KiB | 16.4 KiB |
| www.appsflyer.com/wp-includes/css/dist/block-library/style.min.css?ver=6.9.4 | 16.0 KiB | 15.9 KiB |
| /wp-content/plugins/af-marketo-forms-core/assets/css/form... | 14.2 KiB | 13.3 KiB |
Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.
Multi-megabyte JavaScript bundles delay every interactive feature on the page.
This is the Lighthouse audit fired when too much JS is shipped relative to what executes. The fix isn't a config flag — it requires bundle analysis (webpack-bundle-analyzer, rollup-plugin-visualizer), splitting routes into chunks, lazy-loading off-screen components, and removing unused dependencies. Fundamentally different from minification: minifying reduces byte count, this reduces what's downloaded at all.
Source: Google web.dev / Lighthouse
| URL | Transfer Size | Est Savings |
|---|---|---|
| fast.wistia.com/assets/external/E-v1.js?ver=2.200 | 161.6 KiB | 121.6 KiB |
| www.googletagmanager.com/gtag/js?id=G-3LP95LMJKF&cx=c>m=4e64f0 | 166.2 KiB | 65.4 KiB |
| /wp-content/plugins/af-marketo-forms-core/forms/request-d... | 70.2 KiB | 63.4 KiB |
| www.googletagmanager.com/gtag/js?id=AW-682450868&cx=c>m=4e64f0 | 144.5 KiB | 61.3 KiB |
| www.googletagmanager.com/gtm.js?id=GTM-NQF37ZD | 180.7 KiB | 59.9 KiB |
| cdn.cookielaw.org/scripttemplates/202402.1.0/otBannerSdk.js | 104.6 KiB | 55.3 KiB |
| go.appsflyer.com/js/forms2/js/forms2.min.js?ver=6.9.4 | 67.0 KiB | 50.9 KiB |
| www.appsflyer.com/wp-content/themes/AF2020/assets/js/app.js?ver=1771502661 | 57.9 KiB | 47.3 KiB |
| browser.sentry-cdn.com/9.6.1/bundle.min.js | 24.6 KiB | 21.1 KiB |
| /wp-content/themes/AF2020/assets/js/vendors/jquery.min.js... | 30.5 KiB | 21.0 KiB |
Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to reduce Javascript execution time.
Performance issues directly impact user engagement and conversion rates.
Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work
Performance issues directly impact user engagement and conversion rates.
| Category | Time Spent |
|---|---|
| Other | 2.2 s |
| Script Evaluation | 1.7 s |
| Style & Layout | 625 ms |
| Script Parsing & Compilation | 343 ms |
| Parse HTML & CSS | 227 ms |
| Garbage Collection | 86 ms |
| Rendering | 84 ms |
Minifying CSS files can reduce network payload sizes. Learn how to minify CSS.
Performance issues directly impact user engagement and conversion rates.
| URL | Transfer Size | Est Savings |
|---|---|---|
| @charset "UTF-8"; /** * Request a Demo - Multi-step Form Styles * * @package AFMarketoFormsCore … | 15.1 KiB | 3.3 KiB |
| /wp-content/plugins/af-marketo-forms-core/assets/css/form... | 14.3 KiB | 3.2 KiB |
Large network payloads cost users real money and are highly correlated with long load times. Learn how to reduce payload sizes.
Performance issues directly impact user engagement and conversion rates.
Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn how to set image dimensions
Performance issues directly impact user engagement and conversion rates.
| URL | |
|---|---|
Milestone users loves us div.three-cards-block__items > div.three-cards-block__item > div.three-cards-block__image > img | www.appsflyer.com/wp-content/uploads/2025/10/img-10.svg |
Measure every step across mobile, web, CTV and PC & console div.solutions-slider-block__content > div.solutions-slider-block__image > picture > img | www.appsflyer.com/wp-content/uploads/2025/11/Measurement-suite-home-page.svg |
Connect users to the right in-app experience across every touchpoint div.solutions-slider-block__content > div.solutions-slider-block__image > picture > img | www.appsflyer.com/wp-content/uploads/2025/11/typedeep-linking-devicedesktop.svg |
Unlock first-party data value through privacy-preserving partnerships div.solutions-slider-block__content > div.solutions-slider-block__image > picture > img | /wp-content/uploads/2025/11/typedata-collaboration-device... |
Move beyond insights to autonomous execution with AI agents div.solutions-slider-block__content > div.solutions-slider-block__image > picture > img | www.appsflyer.com/wp-content/uploads/2025/11/typeagentic-AI-devicedesktop.svg |
FORRESTER div.three-cards-block__items > div.three-cards-block__item > div.three-cards-block__logo > img | www.appsflyer.com/wp-content/uploads/2025/10/logo-1.png |
IDC Analyze the Future div.three-cards-block__items > div.three-cards-block__item > div.three-cards-block__logo > img | www.appsflyer.com/wp-content/uploads/2025/10/logo-1-1.png |
BPI Logo div.my-0 > div.testimonial-item__content > div.testimonial-item__logo > img | www.appsflyer.com/wp-content/uploads/2020/12/%F0%9F%9A%A8logo-box-1.svg |
Ace Games Logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2020/12/%F0%9F%9A%A8logo-box.svg |
BPI Logo div.my-0 > div.testimonial-item__content > div.testimonial-item__logo > img | www.appsflyer.com/wp-content/uploads/2020/12/%F0%9F%9A%A8logo-box-1.svg |
Ace Games Logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2020/12/%F0%9F%9A%A8logo-box.svg |
BPI Logo div.my-0 > div.testimonial-item__content > div.testimonial-item__logo > img | www.appsflyer.com/wp-content/uploads/2020/12/%F0%9F%9A%A8logo-box-1.svg |
Ace Games Logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2020/12/%F0%9F%9A%A8logo-box.svg |
Albertsons logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/HORIZONTAL-color.png |
Albertsons logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/HORIZONTAL-color.png |
Albertsons logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/HORIZONTAL-color.png |
div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/path4.png |
div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/path4.png |
div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/path4.png |
Wolt Logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/Customer-logo.png |
Wolt Logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/Customer-logo.png |
Wolt Logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/Customer-logo.png |
More information about the performance of your application. These numbers don't directly affect the Performance score.
These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.
When a `progressbar` element doesn't have an accessible name, screen readers announce it with a generic name, making it unusable for users who rely on screen readers. Learn how to label `progressbar` elements.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
body.home > nav#main-nav > div.progress-bar-container > div.progress-bar body.home > nav#main-nav > div.progress-bar-container > div.progress-bar |
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
When a button doesn't have an accessible name, screen readers announce it as "button", making it unusable for users who rely on screen readers. Learn how to make buttons more accessible.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
div.global-container-block__content > div.wp-block-appsflyer-blocks-carousel-block > div.wp-block-appsflyer-blocks-carousel-block__navigation > button.wp-block-appsflyer-blocks-carousel-block__navigation-button div.global-container-block__content > div.wp-block-appsflyer-blocks-carousel-block > div.wp-block-appsflyer-blocks-carousel-block__navigation > button.wp-block-appsflyer-blocks-carousel-block__navigation-button |
div.global-container-block__content > div.wp-block-appsflyer-blocks-carousel-block > div.wp-block-appsflyer-blocks-carousel-block__navigation > button.wp-block-appsflyer-blocks-carousel-block__navigation-button div.global-container-block__content > div.wp-block-appsflyer-blocks-carousel-block > div.wp-block-appsflyer-blocks-carousel-block__navigation > button.wp-block-appsflyer-blocks-carousel-block__navigation-button |
Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. Learn how to make links accessible.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
div.container-fluid > div.main-nav__inner-container > div.holder-mobile-brand-back > a.navbar-brand div.container-fluid > div.main-nav__inner-container > div.holder-mobile-brand-back > a.navbar-brand |
nav.footer__social > ul.d-flex > li.pl-0 > a nav.footer__social > ul.d-flex > li.pl-0 > a |
nav.footer__social > ul.d-flex > li.pl-0 > a nav.footer__social > ul.d-flex > li.pl-0 > a |
nav.footer__social > ul.d-flex > li.pl-0 > a nav.footer__social > ul.d-flex > li.pl-0 > a |
nav.footer__social > ul.d-flex > li.pl-0 > a nav.footer__social > ul.d-flex > li.pl-0 > a |
nav.footer__social > ul.d-flex > li.pl-0 > a nav.footer__social > ul.d-flex > li.pl-0 > a |
nav.footer__social > ul.d-flex > li.pl-0 > a nav.footer__social > ul.d-flex > li.pl-0 > a |
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
Featured div.mega-menu__container > div.mega-menu__content > div.mega-menu__col--featured > h4.mega-menu__col--featured-title |
Featured div.mega-menu__container > div.mega-menu__content > div.mega-menu__col--featured > h4.mega-menu__col--featured-title |
Trusted by 15,000 brands and counting div.w-100 > div.w-100 > div.global-container-block__content > h3#h-trusted-by-15-000-brands-and-counting |
These are opportunities to improve keyboard navigation in your application.
Deprecated APIs will eventually be removed from the browser. Learn more about deprecated APIs.
Performance issues directly impact user engagement and conversion rates.
| Deprecation / Warning | Source |
|---|---|
| Synchronous XMLHttpRequest on the main thread is deprecated because of its detrimental effects to the end user's experience. For more help, check https://xhr.spec.whatwg.org/. |
These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.
Descriptive link text helps search engines understand your content. Learn how to make links more accessible.
Performance issues directly impact user engagement and conversion rates.
| Link destination | Link Text |
|---|---|
| www.appsflyer.com/products/measurement/ | Learn more |
| www.appsflyer.com/products/deep-linking/ | Learn more |
| www.appsflyer.com/products/data-collaboration/ | Learn more |
| www.appsflyer.com/products/agentic-ai/ | Learn more |
| www.appsflyer.com/resources/reports/total-economic-impact-forrester/ | Learn more |
| www.appsflyer.com/resources/reports/idc-marketscape/ | Learn more |
| www.appsflyer.com/legal/cookie-policy/ | More information |
Format your HTML in a way that enables crawlers to better understand your app’s content.
Industry-standard audits powered by Google Lighthouse. — Desktop
Key metrics that affect user experience. — Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.83 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
3.44 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
529 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.346
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
3.51 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
7.04 s
Audit breakdown by category with detailed findings.
Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.
Performance issues directly impact user engagement and conversion rates.
Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling
Shipping ES5 transpiled code to modern browsers wastes bytes — every user with an evergreen browser pays for compatibility you don't need.
Most users today run browsers that natively support ES6+, async/await, optional chaining, and the rest of modern JavaScript. Transpiling to ES5 'just in case' adds 20-40% to your bundle for no benefit. Configure your build to target a modern browserslist, or ship a differential bundle pair (modern + legacy) with the module/nomodule pattern.
Source: Google web.dev / Lighthouse
3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.
Performance issues directly impact user engagement and conversion rates.
A long cache lifetime can speed up repeat visits to your page. Learn more about caching.
Performance issues directly impact user engagement and conversion rates.
| Request | Cache TTL | Transfer Size |
|---|---|---|
| go.appsflyer.com/js/forms2/js/forms2.min.js?ver=6.9.4 | 0.0 ms | 67.6 KiB |
| cdn.cookielaw.org/scripttemplates/202402.1.0/otBannerSdk.js | 86400.0 s | 104.9 KiB |
| www.appsflyer.com/wp-content/uploads/2025/10/background-video-png.avif | 0.0 ms | 30.9 KiB |
| cdn.mxpnl.com/libs/mixpanel-2-latest.min.js | 600.0 s | 31.7 KiB |
| www.appsflyer.com/wp-content/uploads/2025/10/01-1.mp4 | 0.0 ms | 28.5 KiB |
| cdn.cookielaw.org/logos/static/ot_company_logo.png | 86400.0 s | 19.1 KiB |
| cdn.cookielaw.org/scripttemplates/otSDKStub.js | 86400.0 s | 9.1 KiB |
| cdn.cookielaw.org/logos/static/powered_by_logo.svg | 86400.0 s | 2.7 KiB |
| www.appsflyer.com/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js | 2868.0 s | 799 B |
| www.appsflyer.com/wp-content/uploads/2025/10/01-1.mp4 | 0.0 ms | 0 B |
| www.appsflyer.com/wp-content/uploads/2025/10/01-1.mp4 | 0.0 ms | 0 B |
| www.appsflyer.com/wp-content/uploads/2025/09/CirclePattern_01-D-min.mp4 | 0.0 ms | 0 B |
| www.appsflyer.com/wp-content/uploads/2025/10/01-1.mp4 | 0.0 ms | 0 B |
Layout shifts occur when elements move absent any user interaction. Investigate the causes of layout shifts, such as elements being added, removed, or their fonts changing as the page loads.
Performance issues directly impact user engagement and conversion rates.
Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.
Performance issues directly impact user engagement and conversion rates.
A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about forced reflows and possible mitigations.
Performance issues directly impact user engagement and conversion rates.
Optimize LCP by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading
Performance issues directly impact user engagement and conversion rates.
Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
Performance issues directly impact user engagement and conversion rates.
Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.
Performance issues directly impact user engagement and conversion rates.
Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size
Performance issues directly impact user engagement and conversion rates.
| URL | Resource Size | Est Savings | |
|---|---|---|---|
Transform creative intuition into growth data div.showcase-block__items > div.showcase-block__item > div.image-with-link > img | www.appsflyer.com/wp-content/uploads/2025/11/img3.png | 1.5 MiB | 1.4 MiB |
Deliver experiences your customers can’t resist div.showcase-block__items > div.showcase-block__item > div.image-with-link > img | www.appsflyer.com/wp-content/uploads/2025/11/img2.png | 1.1 MiB | 1.0 MiB |
Turn data chaos into confident action div.showcase-block__items > div.showcase-block__item > div.image-with-link > img | www.appsflyer.com/wp-content/uploads/2025/11/img-2-1.png | 822.8 KiB | 769.7 KiB |
These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.
Redirects introduce additional delays before the page can be loaded. Learn how to avoid page redirects.
Performance issues directly impact user engagement and conversion rates.
| URL | Time Spent |
|---|---|
| appsflyer.com/ | 518 ms |
| www.appsflyer.com/ | 0.0 ms |
These are the largest layout shifts observed on the page. Each table item represents a single layout shift, and shows the element that shifted the most. Below each item are possible root causes that led to the layout shift. Some of these layout shifts may not be included in the CLS metric value due to windowing. Learn how to improve CLS
Performance issues directly impact user engagement and conversion rates.
| Element | Layout shift score |
|---|---|
div.w-100 > div.global-container-block__background-wrapper > div.global-container-block__background-video > video.global-container-block__video div.w-100 > div.global-container-block__background-wrapper > div.global-container-block__background-video > video.global-container-block__video | 0.341 |
div.w-100 > div.global-container-block__background-wrapper > div.global-container-block__background-video > video.global-container-block__video div.w-100 > div.global-container-block__background-wrapper > div.global-container-block__background-video > video.global-container-block__video | 0.082 |
div.w-100 > div.global-container-block__background-wrapper > div.global-container-block__background-video > video.global-container-block__video div.w-100 > div.global-container-block__background-wrapper > div.global-container-block__background-video > video.global-container-block__video | 0.005 |
The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric.
Performance issues directly impact user engagement and conversion rates.
Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.
Performance issues directly impact user engagement and conversion rates.
Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.
Performance issues directly impact user engagement and conversion rates.
| URL | Transfer Size | Est Savings |
|---|---|---|
| www.appsflyer.com/wp-content/themes/AF2020/assets/css/main.min.css?ver=2.200 | 121.6 KiB | 111.5 KiB |
| www.appsflyer.com/wp-includes/css/dashicons.min.css?ver=6.9.4 | 34.9 KiB | 34.9 KiB |
| #onetrust-banner-sdk{-ms-text-size-adjust:100%;-webkit-text-size-adjust:100%} … | 19.1 KiB | 16.5 KiB |
| www.appsflyer.com/wp-includes/css/dist/block-library/style.min.css?ver=6.9.4 | 16.0 KiB | 15.9 KiB |
| /wp-content/plugins/af-marketo-forms-core/assets/css/form... | 14.2 KiB | 13.6 KiB |
Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.
Multi-megabyte JavaScript bundles delay every interactive feature on the page.
This is the Lighthouse audit fired when too much JS is shipped relative to what executes. The fix isn't a config flag — it requires bundle analysis (webpack-bundle-analyzer, rollup-plugin-visualizer), splitting routes into chunks, lazy-loading off-screen components, and removing unused dependencies. Fundamentally different from minification: minifying reduces byte count, this reduces what's downloaded at all.
Source: Google web.dev / Lighthouse
| URL | Transfer Size | Est Savings |
|---|---|---|
| fast.wistia.com/assets/external/E-v1.js?ver=2.200 | 161.6 KiB | 121.6 KiB |
| www.googletagmanager.com/gtag/js?id=G-3LP95LMJKF&cx=c>m=4e64f0 | 166.2 KiB | 65.4 KiB |
| /wp-content/plugins/af-marketo-forms-core/forms/request-d... | 70.2 KiB | 63.4 KiB |
| www.googletagmanager.com/gtag/js?id=AW-682450868&cx=c>m=4e64f0 | 144.5 KiB | 61.3 KiB |
| www.googletagmanager.com/gtm.js?id=GTM-NQF37ZD | 180.7 KiB | 59.3 KiB |
| cdn.cookielaw.org/scripttemplates/202402.1.0/otBannerSdk.js | 104.6 KiB | 55.3 KiB |
| go.appsflyer.com/js/forms2/js/forms2.min.js?ver=6.9.4 | 67.0 KiB | 50.9 KiB |
| www.appsflyer.com/wp-content/themes/AF2020/assets/js/app.js?ver=1771502661 | 57.9 KiB | 47.0 KiB |
| browser.sentry-cdn.com/9.6.1/bundle.min.js | 24.6 KiB | 21.1 KiB |
| /wp-content/themes/AF2020/assets/js/vendors/jquery.min.js... | 30.5 KiB | 21.0 KiB |
Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work
Performance issues directly impact user engagement and conversion rates.
| Category | Time Spent |
|---|---|
| Style & Layout | 1.4 s |
| Other | 699 ms |
| Script Evaluation | 531 ms |
| Script Parsing & Compilation | 100 ms |
| Rendering | 55 ms |
| Parse HTML & CSS | 43 ms |
| Garbage Collection | 18 ms |
Minifying CSS files can reduce network payload sizes. Learn how to minify CSS.
Performance issues directly impact user engagement and conversion rates.
| URL | Transfer Size | Est Savings |
|---|---|---|
| @charset "UTF-8"; /** * Request a Demo - Multi-step Form Styles * * @package AFMarketoFormsCore … | 15.1 KiB | 3.3 KiB |
| /wp-content/plugins/af-marketo-forms-core/assets/css/form... | 14.5 KiB | 3.2 KiB |
Minifying JavaScript files can reduce payload sizes and script parse time. Learn how to minify JavaScript.
Performance issues directly impact user engagement and conversion rates.
| URL | Transfer Size | Est Savings |
|---|---|---|
| /wp-content/plugins/af-marketo-forms-core/forms/request-d... | 70.2 KiB | 34.4 KiB |
| www.appsflyer.com/wp-content/themes/AF2020/assets/js/app.js?ver=1771502661 | 58.1 KiB | 19.7 KiB |
| /wp-content/themes/AF2020/assets/js/vendors/intlTelInput.... | 12.8 KiB | 6.1 KiB |
| www.appsflyer.com/wp-content/themes/AF2020/assets/js/gtm-tracking.js?ver=2.200 | 9.6 KiB | 4.2 KiB |
| /wp-content/plugins/af-marketo-forms-core/forms/request-d... | 5.4 KiB | 3.0 KiB |
| /wp-content/plugins/appsflyer-blocks/lib/js/InfiniteSlide... | 5.5 KiB | 2.0 KiB |
Large network payloads cost users real money and are highly correlated with long load times. Learn how to reduce payload sizes.
Performance issues directly impact user engagement and conversion rates.
Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn how to set image dimensions
Performance issues directly impact user engagement and conversion rates.
| URL | |
|---|---|
Connect users to the right in-app experience across every touchpoint div.solutions-slider-block__content > div.solutions-slider-block__image > picture > img | www.appsflyer.com/wp-content/uploads/2025/11/typedeep-linking-devicedesktop.svg |
Unlock first-party data value through privacy-preserving partnerships div.solutions-slider-block__content > div.solutions-slider-block__image > picture > img | /wp-content/uploads/2025/11/typedata-collaboration-device... |
Measure every step across mobile, web, CTV and PC & console div.solutions-slider-block__content > div.solutions-slider-block__image > picture > img | www.appsflyer.com/wp-content/uploads/2025/11/Measurement-suite-home-page.svg |
Move beyond insights to autonomous execution with AI agents div.solutions-slider-block__content > div.solutions-slider-block__image > picture > img | www.appsflyer.com/wp-content/uploads/2025/11/typeagentic-AI-devicedesktop.svg |
Milestone users loves us div.three-cards-block__items > div.three-cards-block__item > div.three-cards-block__image > img | www.appsflyer.com/wp-content/uploads/2025/10/img-10.svg |
FORRESTER div.three-cards-block__items > div.three-cards-block__item > div.three-cards-block__logo > img | www.appsflyer.com/wp-content/uploads/2025/10/logo-1.png |
IDC Analyze the Future div.three-cards-block__items > div.three-cards-block__item > div.three-cards-block__logo > img | www.appsflyer.com/wp-content/uploads/2025/10/logo-1-1.png |
BPI Logo div.my-0 > div.testimonial-item__content > div.testimonial-item__logo > img | www.appsflyer.com/wp-content/uploads/2020/12/%F0%9F%9A%A8logo-box-1.svg |
Ace Games Logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2020/12/%F0%9F%9A%A8logo-box.svg |
BPI Logo div.my-0 > div.testimonial-item__content > div.testimonial-item__logo > img | www.appsflyer.com/wp-content/uploads/2020/12/%F0%9F%9A%A8logo-box-1.svg |
Ace Games Logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2020/12/%F0%9F%9A%A8logo-box.svg |
BPI Logo div.my-0 > div.testimonial-item__content > div.testimonial-item__logo > img | www.appsflyer.com/wp-content/uploads/2020/12/%F0%9F%9A%A8logo-box-1.svg |
Ace Games Logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2020/12/%F0%9F%9A%A8logo-box.svg |
Albertsons logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/HORIZONTAL-color.png |
Albertsons logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/HORIZONTAL-color.png |
Albertsons logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/HORIZONTAL-color.png |
div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/path4.png |
div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/path4.png |
div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/path4.png |
Wolt Logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/Customer-logo.png |
Wolt Logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/Customer-logo.png |
Wolt Logo div.wp-block-appsflyer-blocks-carousel-item-case-study-block > div.case-study-item__content > div.case-study-item__logo > img | www.appsflyer.com/wp-content/uploads/2025/11/Customer-logo.png |
More information about the performance of your application. These numbers don't directly affect the Performance score.
These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.
Some ARIA child roles must be contained by specific parent roles to properly perform their intended accessibility functions. Learn more about ARIA roles and required parent element.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
Measurement Suite div.row > div.footer__col > ul#footer > li#menu-item-465846 |
Deep Linking Suite div.row > div.footer__col > ul#footer > li#menu-item-465847 |
Data Collaboration Suite div.row > div.footer__col > ul#footer > li#menu-item-465848 |
Agentic AI Suite div.row > div.footer__col > ul#footer > li#menu-item-465849 |
Product News div.row > div.footer__col > ul#footer > li#menu-item-487626 |
By Industry div.row > div.footer__col > ul#footer > li#menu-item-465852 |
By Goal div.row > div.footer__col > ul#footer > li#menu-item-465853 |
For Enterprise div.row > div.footer__col > ul#footer > li#menu-item-465854 |
For Partners div.row > div.footer__col > ul#footer > li#menu-item-467280 |
For agencies div.row > div.footer__col > ul#footer > li#menu-item-467281 |
Enterprise grade security div.row > div.footer__col > ul#footer > li#menu-item-465856 |
Blog div.row > div.footer__col > ul#footer > li#menu-item-465857 |
Research & Reports div.row > div.footer__col > ul#footer > li#menu-item-465861 |
Events and webinars div.row > div.footer__col > ul#footer > li#menu-item-465860 |
Customer Stories div.row > div.footer__col > ul#footer > li#menu-item-465859 |
Glossary div.row > div.footer__col > ul#footer > li#menu-item-465858 |
Customer Learning Portal div.row > div.footer__col > ul#footer > li#menu-item-465862 |
Metrics comparison div.row > div.footer__col > ul#footer > li#menu-item-465864 |
Product Tours div.row > div.footer__col > ul#footer > li#menu-item-465865 |
Pricing div.row > div.footer__col > ul#footer > li#menu-item-467277 |
Sign up free div.row > div.footer__col > ul#footer > li#menu-item-467278 |
Book a demo div.row > div.footer__col > ul#footer > li#menu-item-467279 |
Contact us div.row > div.footer__col > ul#footer > li#menu-item-467267 |
About us div.row > div.footer__col > ul#footer > li#menu-item-467268 |
CEO blog spot div.row > div.footer__col > ul#footer > li#menu-item-467270 |
Social impact div.row > div.footer__col > ul#footer > li#menu-item-467271 |
Careers div.row > div.footer__col > ul#footer > li#menu-item-467272 |
Newsroom div.row > div.footer__col > ul#footer > li#menu-item-483260 |
Trust & security div.row > div.footer__col > ul#footer > li#menu-item-490878 |
When an element doesn't have an accessible name, screen readers announce it with a generic name, making it unusable for users who rely on screen readers. Learn how to make command elements more accessible.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
div#nav-holder > div.secondary-nav > ul.navbar-nav > li.secondary-nav__cta div#nav-holder > div.secondary-nav > ul.navbar-nav > li.secondary-nav__cta |
When a `progressbar` element doesn't have an accessible name, screen readers announce it with a generic name, making it unusable for users who rely on screen readers. Learn how to label `progressbar` elements.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
body.home > nav#main-nav > div.progress-bar-container > div.progress-bar body.home > nav#main-nav > div.progress-bar-container > div.progress-bar |
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
When a button doesn't have an accessible name, screen readers announce it as "button", making it unusable for users who rely on screen readers. Learn how to make buttons more accessible.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
div.global-container-block__content > div.wp-block-appsflyer-blocks-carousel-block > div.wp-block-appsflyer-blocks-carousel-block__navigation > button.wp-block-appsflyer-blocks-carousel-block__navigation-button div.global-container-block__content > div.wp-block-appsflyer-blocks-carousel-block > div.wp-block-appsflyer-blocks-carousel-block__navigation > button.wp-block-appsflyer-blocks-carousel-block__navigation-button |
div.global-container-block__content > div.wp-block-appsflyer-blocks-carousel-block > div.wp-block-appsflyer-blocks-carousel-block__navigation > button.wp-block-appsflyer-blocks-carousel-block__navigation-button div.global-container-block__content > div.wp-block-appsflyer-blocks-carousel-block > div.wp-block-appsflyer-blocks-carousel-block__navigation > button.wp-block-appsflyer-blocks-carousel-block__navigation-button |
Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. Learn how to make links accessible.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
div.container-fluid > div.main-nav__inner-container > div.holder-mobile-brand-back > a.navbar-brand div.container-fluid > div.main-nav__inner-container > div.holder-mobile-brand-back > a.navbar-brand |
div.secondary-nav > ul.navbar-nav > li.secondary-nav__cta > a.nav-link div.secondary-nav > ul.navbar-nav > li.secondary-nav__cta > a.nav-link |
nav.footer__social > ul.d-flex > li.pl-0 > a nav.footer__social > ul.d-flex > li.pl-0 > a |
nav.footer__social > ul.d-flex > li.pl-0 > a nav.footer__social > ul.d-flex > li.pl-0 > a |
nav.footer__social > ul.d-flex > li.pl-0 > a nav.footer__social > ul.d-flex > li.pl-0 > a |
nav.footer__social > ul.d-flex > li.pl-0 > a nav.footer__social > ul.d-flex > li.pl-0 > a |
nav.footer__social > ul.d-flex > li.pl-0 > a nav.footer__social > ul.d-flex > li.pl-0 > a |
nav.footer__social > ul.d-flex > li.pl-0 > a nav.footer__social > ul.d-flex > li.pl-0 > a |
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
Trusted by 15,000 brands and counting div.w-100 > div.w-100 > div.global-container-block__content > h3#h-trusted-by-15-000-brands-and-counting |
These are opportunities to improve keyboard navigation in your application.
Screen readers have a specific way of announcing lists. Ensuring proper list structure aids screen reader output. Learn more about proper list structure.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
Measurement Suite
Deep Linking Suite
Data Collaboration Suite
Agentic AI Suite
… footer.footer > div.row > div.footer__col > ul#footer |
By Industry
By Goal
For Enterprise
For Partners
For agencies
Enterprise grade s… footer.footer > div.row > div.footer__col > ul#footer |
Blog
Research & Reports
Events and webinars
Customer Stories
Glossary
Customer … footer.footer > div.row > div.footer__col > ul#footer |
Metrics comparison
Product Tours
Pricing
Sign up free
Book a demo footer.footer > div.row > div.footer__col > ul#footer |
Contact us
About us
CEO blog spot
Social impact
Careers
Newsroom
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These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.
Deprecated APIs will eventually be removed from the browser. Learn more about deprecated APIs.
Performance issues directly impact user engagement and conversion rates.
| Deprecation / Warning | Source |
|---|---|
| Synchronous XMLHttpRequest on the main thread is deprecated because of its detrimental effects to the end user's experience. For more help, check https://xhr.spec.whatwg.org/. |
These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.
Descriptive link text helps search engines understand your content. Learn how to make links more accessible.
Performance issues directly impact user engagement and conversion rates.
| Link destination | Link Text |
|---|---|
| www.appsflyer.com/products/measurement/ | Learn more |
| www.appsflyer.com/products/deep-linking/ | Learn more |
| www.appsflyer.com/products/data-collaboration/ | Learn more |
| www.appsflyer.com/products/agentic-ai/ | Learn more |
| www.appsflyer.com/resources/reports/total-economic-impact-forrester/ | Learn more |
| www.appsflyer.com/resources/reports/idc-marketscape/ | Learn more |
| www.appsflyer.com/legal/cookie-policy/ | More information |
Format your HTML in a way that enables crawlers to better understand your app’s content.
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