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https://nymag.com

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
90
GRADE
A
FIX
0
REVIEW
3
PASS
2
INFO
0
Checks
5
2 PASS 3 REVIEW
C
Structured Data
Action
1 JSON-LD block(s) found — some improvements recommended.
REVIEW
1 JSON-LD block(s) found — some improvements recommended.
Critical::
Malformed JSON-LD block #1
JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"https://schema.org\n\t^...............................\n"

JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"https://schema.org\n\t^...............................\n"

Why this matters

JSON-LD block fails to parse — Google ignores the entire block, so structured data effectively isn't there.

Learn more ▾

Common causes: trailing comma, single quotes instead of double, unescaped quote in a string value. Validate at https://validator.schema.org/ or Search Console's Rich Results Test.

Source: schema.org / Google Search Central

JSON-LD Blocks

Block 1 : WebSite
0 properties Invalid
Invalid JSON: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"https://schema.org\n\t^...............................\n"
[
  {
    "@context": "https://schema.org",
    "@type": "WebSite",
    "url": "https://www.nymag.com/",
    "name": "New York Magazine",
    "potentialAction": {
      "@type": "SearchAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.nymag.com/search.html?q={search_term_string}"
      },
      "query-input": "required name=search_term_string"
    }
  },
  {
    "@context": "https://schema.org/",
    "@type": "NewsMediaOrganization",
    "@id": "https://nymag.com/#publisher",
    "name": "New York Magazine",
    "url": "https://nymag.com",
    "description": "New York Magazine obsessively chronicles the ideas, people, and cultural events that are forever reshaping our world. Part of Vox Media since November 2019, the beloved and influential New York brands include the groundbreaking biweekly print magazine New York and six thriving verticals.",
    "alternateName": [
      "New York Magazine",
      "NYMag",
      "nym"
    ],
    "logo": {
      "@type": "ImageObject",
      "url": "https://assets.nymag.com/media/sites/nymag/icon.196x196.png",
      "height": 196,
      "width": 196
    },
    "ethicsPolicy": "https://corp.voxmedia.com/ethics/",
    "diversityPolicy": "https://diversity.voxmedia.com/",
    "masthead": "https://nymag.com/newyork/aboutus/",
    "foundingDate": "April 1968",
    "founder": [
      {
        "@type": "Person",
        "name": "Clay Felker"
      },
      {
        "@type": "Person",
        "name": "Milton Glaser"
      }
    ],
    "employee": [
      {
        "@type": "Person",
        "name": "Adam Moss"
      },
      {
        "@type": "Person",
        "name": "Tom Wolfe"
      },
      {
        "@type": "Person",
        "name": "Gloria Steinem"
      },
      {
        "@type": "Person",
        "name": "David Haskell"
      },
      {
        "@type": "Person",
        "name": "Frank Rich"
      },
      {
        "@type": "Person",
        "name": "Rebecca Traister"
      },
      {
        "@type": "Person",
        "name": "Olivia Nuzzi"
      },
      {
        "@type": "Person",
        "name": "Jessica Pressler"
      }
    ],
    "ownershipFundingInfo": "New York Magazine is owned by Vox Media, the leading modern media company dedicated to high-quality journalism.",
    "sameAs": [
      "https://en.wikipedia.org/wiki/New_York_(magazine)",
      "https://www.wikidata.org/wiki/Q1507987",
      "https://www.facebook.com/NewYorkMag/",
      "https://twitter.com/NYMag",
      "https://www.instagram.com/nymag",
      "https://www.youtube.com/user/NewYorkMagazine",
      "https://www.linkedin.com/company/new-york-magazine/"
    ],
    "knowsAbout": [
      {
        "@type": "Thing",
        "name": "news"
      },
      {
        "@type": "Thing",
        "name": "news stories"
      },
      {
        "@type": "Thing",
        "name": "nyc"
      },
      {
        "@type": "Thing",
        "name": "new york city"
      },
      {
        "@type": "Thing",
        "name": "politics"
      },
      {
        "@type": "Thing",
        "name": "business"
      },
      {
        "@type": "Thing",
        "name": "tech"
      },
      {
        "@type": "Thing",
        "name": "culture"
      },
      {
        "@type": "Thing",
        "name": "pop culture"
      },
      {
        "@type": "Thing",
        "name": "money"
      },
      {
        "@type": "Thing",
        "name": "finance"
      },
      {
        "@type": "Thing",
        "name": "food"
      },
      {
        "@type": "Thing",
        "name": "restaurants"
      },
      {
        "@type": "Thing",
        "name": "celebrity"
      },
      {
        "@type": "Thing",
        "name": "fashion"
      },
      {
        "@type": "Thing",
        "name": "shopping"
      },
      {
        "@type": "Thing",
        "name": "shopping guide"
      },
      {
        "@type": "Thing",
        "name": "criticism"
      },
      {
        "@type": "Thing",
        "name": "reviews"
      },
      {
        "@type": "Thing",
        "name": "music"
      },
      {
        "@type": "Thing",
        "name": "art"
      },
      {
        "@type": "Thing",
        "name": "tv"
      },
      {
        "@type": "Thing",
        "name": "television"
      },
      {
        "@type": "Thing",
        "name": "film"
      },
      {
        "@type": "Thing",
        "name": "media"
      },
      {
        "@type": "Thing",
        "name": "media news"
      }
    ],
    "award": [
      "New York Magazine has received 49 National Magazine Awards from the American Society of Magazine Editors (ASME), with Felker and Adam Moss (editor-in-chief from 2004 to 2019) both named to the Magazine Editors’ Hall of Fame. New York won a George Polk Award in 2016 for its cover story on the women accusing Bill Cosby of sexual assault, and in 2018, art critic Jerry Saltz won the magazine’s first Pulitzer Prize. New York was named Magazine of the Year in Adweek’s Hot List in 2016, 2019, and 2022, with editor-in-chief David Haskell named Editor of the Year in 2021."
    ],
    "subOrganization": [
      {
        "@type": "Organization",
        "@id": "https://vulture.com/#publisher",
        "name": "Vulture",
        "url": "https://www.vulture.com/",
        "sameAs": [
          "https://en.wikipedia.org/wiki/New_York_(magazine)#Vulture",
          "https://www.facebook.com/Vulture/",
          "https://twitter.com/vulture",
          "https://www.instagram.com/vulture",
          "https://www.youtube.com/channel/UCG-cY3xD3S-oEkdM_5xHMxw",
          "https://www.tiktok.com/@vulture"
        ],
        "logo": {
          "@type": "ImageObject",
          "url": "https://assets.nymag.com/media/sites/vulture/icon.196x196.png",
          "height": 196,
          "width": 196
        }
      },
      {
        "@type": "Organization",
        "@id": "https://nymag.com/strategist/#publisher",
        "name": "The Strategist",
        "url": "https://nymag.com/strategist",
        "sameAs": [
          "https://en.wikipedia.org/wiki/New_York_(magazine)#The_Strategist",
          "https://www.facebook.com/nymagstrategist/",
          "https://twitter.com/strategist",
          "https://www.instagram.com/thestrategist",
          "https://www.tiktok.com/@thestrategist"
        ],
        "logo": {
          "@type": "ImageObject",
          "url": "https://assets.nymag.com/media/sites/strategist/icon.196x196.png",
          "height": 196,
          "width": 196
        }
      },
      {
        "@type": "Organization",
        "@id": "https://nymag.com/intelligencer/#publisher",
        "name": "Intelligencer",
        "url": "https://nymag.com/intelligencer",
        "sameAs": [
          "https://twitter.com/intelligencer"
        ],
        "logo": {
          "@type": "ImageObject",
          "url": "https://assets.nymag.com/media/sites/intelligencer/icon.196x196.png",
          "height": 196,
          "width": 196
        }
      },
      {
        "@type": "Organization",
        "@id": "https://www.curbed.com/#publisher",
        "name": "Curbed",
        "url": "https://www.curbed.com/",
        "sameAs": [
          "https://en.wikipedia.org/wiki/Curbed",
          "https://www.wikidata.org/wiki/Q5194647",
          "https://www.facebook.com/Curbed/",
          "https://twitter.com/Curbed",
          "https://www.instagram.com/curbed",
          "https://www.youtube.com/user/curbed",
          "https://www.linkedin.com/company/curbed/"
        ],
        "logo": {
          "@type": "ImageObject",
          "url": "https://assets.nymag.com/media/sites/curbed/icon.196x196.png",
          "height": 196,
          "width": 196
        }
      },
      {
        "@type": "Organization",
        "@id": "https://www.grubstreet.com/#publisher",
        "name": "Grub Street",
        "url": "https://www.grubstreet.com",
        "description": "Grub Street is the digital destination for New York’s authoritative, award-winning food and restaurant coverage. Through investigative reports, up-to-the-minute trendspotting, meticulously researched guides, and the weekly “Grub Street Diet,” Grub Street squints at the food world through an ever-evolving lens.",
        "alternateName": [
          "Grubstreet",
          "Grub"
        ],
        "sameAs": [
          "https://en.wikipedia.org/wiki/New_York_(magazine)#Grub_Street",
          "https://www.wikidata.org/wiki/Q107070889",
          "https://www.facebook.com/grubstreet/",
          "https://twitter.com/grubstreet",
          "https://www.instagram.com/grubstreet"
        ],
        "logo": {
          "@type": "ImageObject",
          "url": "https://assets.nymag.com/media/sites/grubstreet/icon.196x196.png",
          "height": 196,
          "width": 196
        }
      },
      {
        "@type": "Organization",
        "@id": "https://www.thecut.com/#publisher",
        "name": "The Cut",
        "url": "https://www.thecut.com",
        "sameAs": [
          "https://en.wikipedia.org/wiki/New_York_(magazine)#The_Cut",
          "https://www.facebook.com/Cut/",
          "https://twitter.com/TheCut",
          "https://www.tiktok.com/@thecut"
        ],
        "logo": {
          "@type": "ImageObject",
          "url": "https://assets.nymag.com/media/sites/wwwthecut/icon.196x196.png",
          "height": 196,
          "width": 196
        }
      }
    ]
  }
]
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

65/100

Site name appears as

Page titleThe Cut
og:site_nameNew York Magazine
twitter:site@nymag
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes, apple-touch-icon + SVG

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://assets.nymag.com/media/sites/nymag/icon.1500x1500.png
Info::
og:title is short (17 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 17 chars Expected: 25–60 chars
URL: https://assets.nymag.com/media/sites/nymag/icon.1500x1500.png

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 17 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

Preview

nymag.com

New York Magazine

New York Magazine obsessively chronicles the ideas, people, and cultural events that are forever reshaping our world.

Preview quality · Twitter/X A+ · 100/100
  • twitter:card — summary
  • twitter:title — NYMag - Politics, Entertainment, Fashion, Restaurants & NY
  • twitter:description — New York Magazine obsessively chronicles the ideas, people, and cultural events that are forever reshaping our world.
  • twitter:image — https://assets.nymag.com/media/sites/nymag/icon.1500x1500.png

NYMAG.COM

New York Magazine

New York Magazine obsessively chronicles the ideas, people, and cultural events that are forever reshaping our world.

Preview quality · Facebook A+ · 100/100
  • og:title — New York Magazine
  • og:description — New York Magazine obsessively chronicles the ideas, people, and cultural events that are forever reshaping our world.
  • og:image — https://assets.nymag.com/media/sites/nymag/icon.1500x1500.png
  • og:type — website
  • og:url — https://nymag.com/
  • og:site_name — New York Magazine

New York Magazine

nymag.com

Preview quality · LinkedIn A+ · 100/100
  • og:title — New York Magazine
  • og:description — New York Magazine obsessively chronicles the ideas, people, and cultural events that are forever reshaping our world.
  • og:image — https://assets.nymag.com/media/sites/nymag/icon.1500x1500.png

nymag.com

New York Magazine

New York Magazine obsessively chronicles the ideas, people, and cultural events that are forever reshaping our world.

Preview quality · Slack A+ · 100/100
  • og:title — New York Magazine
  • og:description — New York Magazine obsessively chronicles the ideas, people, and cultural events that are forever reshaping our world.
  • og:image — https://assets.nymag.com/media/sites/nymag/icon.1500x1500.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 100/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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