Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.DBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsFIX
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
D
42/100
Site name appears as
| Page title | Search | |
| og:site_name | Cisco | |
| twitter:site | — | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
0/15Social share image
14/20og:image set; twitter:image missing
Meta completeness
14/20Organization schema
4/15Organization schema present but missing all recommended fields
Contact info discoverable
5/10contact page
Findings
- Brand name differs across channels — users see inconsistent identity
- Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
- No favicon link tags detected — browsers fall back to the generic globe
- twitter:card missing
- Organization schema missing logo — add a logo property pointing to a square PNG
- Organization schema missing url — point it at the canonical homepage
- Consider adding contactPoint — helps appear in "contact us" rich results
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
BLinks200 links checked, 197 healthy, 3 brokenREVIEW
Broken Links (3)
| Status | URL | Found in | Error |
|---|---|---|---|
| ERR | ios-app://375704031/cisco.com/Home | <link> | Get "ios-app://375704031/cisco.com/Home"... |
| ERR | android-app://com.cisco.androidcisco/cisco.com/Hom... | <link> | Get "android-app://com.cisco.androidcisc... |
| ERR | https://content.ogilvy.edgesuite.net/showcase/face... | <link> | Get "https://content.ogilvy.edgesuite.ne... |
Redirects (6)
| URL | Destination | Found in | Hops |
|---|---|---|---|
| https://cisco.com/etc.clientlibs/clientl... | https://cisco.com/etc.clientlibs/clientl... | <script> | 0 |
| https://cisco.com/etc.clientlibs/clientl... | https://cisco.com/etc.clientlibs/clientl... | <script> | 0 |
| https://cisco.com/etc.clientlibs/clientl... | https://cisco.com/etc.clientlibs/clientl... | <script> | 0 |
| https://cisco.com/site/us/en/products/ne... | https://cisco.com/site/us/en/products/ne... | <a> | 0 |
| https://cisco.com/site/us/en/products/ne... | https://cisco.com/site/us/en/products/ne... | <a> | 0 |
| https://cisco.com/site/us/en/products/ne... | https://cisco.com/site/us/en/products/ne... | <a> | 0 |
BOpen GraphOpen Graph tags are partially configured — some improvements recommended.REVIEW
https://www.cisco.com/web/fw/i/logo-open-graph.gifThe og:image URL could not be fetched. Social platforms won't be able to display it.
An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.
Learn more ▾ ▴
Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.
Source: Open Graph Protocol / Facebook Sharing Debugger
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.
Learn more ▾ ▴
Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.
Source: Twitter Developer Platform
Preview

cisco.com
AI Infrastructure, Secure Networking, and Software Solutions
Cisco is a worldwide technology leader powering an inclusive future for all. Learn more about our products, services, solutions, and innovations.
- twitter:card — Add <meta name="twitter:card" content="summary_large_image">
- twitter:title — falling back from og:title
- twitter:description — falling back from og:description
- twitter:image — falling back from og:image
twitter:card is missing
→ Add <meta name="twitter:card" content="summary_large_image">

CISCO.COM
AI Infrastructure, Secure Networking, and Software Solutions
Cisco is a worldwide technology leader powering an inclusive future for all. Learn more about our products, services, solutions, and innovations.
- og:title — AI Infrastructure, Secure Networking, and Software Solutions
- og:description — Cisco is a worldwide technology leader powering an inclusive future for all. Learn more about our products, services,...
- og:image — https://www.cisco.com/web/fw/i/logo-open-graph.gif
- og:type — website
- og:url — https://www.cisco.com/
- og:site_name — Cisco

AI Infrastructure, Secure Networking, and Software Solutions
cisco.com
- og:title — AI Infrastructure, Secure Networking, and Software Solutions
- og:description — Cisco is a worldwide technology leader powering an inclusive future for all. Learn more about our products, services,...
- og:image — https://www.cisco.com/web/fw/i/logo-open-graph.gif
cisco.com
AI Infrastructure, Secure Networking, and Software Solutions
Cisco is a worldwide technology leader powering an inclusive future for all. Learn more about our products, services, solutions, and innovations.

- og:title — AI Infrastructure, Secure Networking, and Software Solutions
- og:description — Cisco is a worldwide technology leader powering an inclusive future for all. Learn more about our products, services,...
- og:image — https://www.cisco.com/web/fw/i/logo-open-graph.gif
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | ⚠ | — | — | — |
CStructured DataAction1 JSON-LD block(s) found — some improvements recommended.REVIEW
JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\n \"@context\": \"https://www.sc\n\t^...............................\n"
JSON-LD block fails to parse — Google ignores the entire block, so structured data effectively isn't there.
Learn more ▾ ▴
Common causes: trailing comma, single quotes instead of double, unescaped quote in a string value. Validate at https://validator.schema.org/ or Search Console's Rich Results Test.
Source: schema.org / Google Search Central
JSON-LD Blocks
[
{
"@context": "https://www.schema.org",
"@type": "Corporation",
"name": "Cisco - Global Home Page",
"url": "https://www.cisco.com",
"logo": "https://www.cisco.com/web/fw/i/logo-open-graph.gif",
"description": "Cisco is a worldwide technology leader powering an inclusive future for all. Learn more about our products, services, solutions, and innovations."
},
{
"@context": "https://www.schema.org",
"@type": "WebSite",
"name": "Cisco",
"alternateName": "Cisco - Global Home Page",
"url": "https://www.cisco.com",
"publisher": {
"@type": "Corporation",
"name": "Cisco"
},
"potentialAction": {
"@type": "SearchAction",
"target": "https://search.cisco.com/search?query={search_term}&locale=enUS&source=ggl_sitelinks_searchbox",
"query-input": "required name=search_term"
}
}
]