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https://citizensadvice.org.uk

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
88
GRADE
B
FIX
0
REVIEW
2
PASS
3
INFO
0
Checks
5
3 PASS 2 REVIEW
C
Structured Data
Action
No structured data (JSON-LD) found.
REVIEW
No structured data (JSON-LD) found.
Info::
No structured data (JSON-LD) found
Adding structured data helps search engines understand your content and can enable rich results.

Adding structured data helps search engines understand your content and can enable rich results.

Why this matters

Without schema.org markup, your pages can't appear as rich results (stars, FAQs, recipes) in search.

Learn more ▾

Structured data is what unlocks rich snippets — review stars, FAQ accordions, recipe cards, breadcrumbs, etc. — that take up more SERP space and dramatically improve click-through. The schema.org vocabulary is well-documented and JSON-LD is the easiest format.

Source: Google Search Central / schema.org

No structured data found

Structured data (JSON-LD) helps search engines understand your content better. Adding it can improve your search result appearance.

Common types include:

  • WebSite — your site identity and search box
  • Organization — your company information
  • Article — blog posts and news articles
  • Product — e-commerce product pages
  • BreadcrumbList — navigation paths
Learn more at schema.org
B
Brand Presence
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

B

72/100

Site name appears as

Page titleCitizens Advice
og:site_nameCitizens Advice
twitter:site@CitizensAdvice
Organization.name—

Consistent

Brand assets

Favicon

12/15

covers apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Missing brand name in: Organization.name
  • Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
og:title is short (15 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 15 chars Expected: 25–60 chars
URL: 15 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

Preview

citizensadvice.org.uk

Citizens Advice

Online free advice from Citizens Advice to help you find a way forward, whatever the problem. Our research enables us to campaign on issues affecting people's lives.

Preview quality · Twitter/X A · 90/100
  • twitter:card — summary_large_image
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — https://images.ctfassets.net/vms0u05139aw/1JMwx5Z1edB9UJRwptghVu/35e8b9c6938ebeb2671bf16a1f9fc254/social_main.png

CITIZENSADVICE.ORG.UK

Citizens Advice

Online free advice from Citizens Advice to help you find a way forward, whatever the problem. Our research enables us to campaign on issues affecting people's lives.

Preview quality · Facebook A+ · 95/100

Description will be truncated (165 chars / 155 max)

  • og:title — Citizens Advice
  • og:description — Online free advice from Citizens Advice to help you find a way forward, whatever the problem. Our research enables us...
  • og:image — https://images.ctfassets.net/vms0u05139aw/1JMwx5Z1edB9UJRwptghVu/35e8b9c6938ebeb2671bf16a1f9fc254/social_main.png
  • og:type — article
  • og:url — https://www.citizensadvice.org.uk/
  • og:site_name — Citizens Advice

  • Description will be truncated on Facebook (165 chars, max 155)

    → Tighten og:description to ≤155 characters

Citizens Advice

citizensadvice.org.uk

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (165 chars / 150 max)

  • og:title — Citizens Advice
  • og:description — Online free advice from Citizens Advice to help you find a way forward, whatever the problem. Our research enables us...
  • og:image — https://images.ctfassets.net/vms0u05139aw/1JMwx5Z1edB9UJRwptghVu/35e8b9c6938ebeb2671bf16a1f9fc254/social_main.png

  • Description will be truncated on LinkedIn (165 chars, max 150)

    → Tighten og:description to ≤150 characters

citizensadvice.org.uk

Citizens Advice

Online free advice from Citizens Advice to help you find a way forward, whatever the problem. Our research enables us to campaign on issues affecting people's lives.

Preview quality · Slack A+ · 100/100
  • og:title — Citizens Advice
  • og:description — Online free advice from Citizens Advice to help you find a way forward, whatever the problem. Our research enables us...
  • og:image — https://images.ctfassets.net/vms0u05139aw/1JMwx5Z1edB9UJRwptghVu/35e8b9c6938ebeb2671bf16a1f9fc254/social_main.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 95/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description⚠———
twitter:image———
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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