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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
86
GRADE
B
FIX
0
REVIEW
2
PASS
3
INFO
0
Checks
5
3 PASS 2 REVIEW
C
Structured Data
Action
No structured data (JSON-LD) found.
REVIEW
No structured data (JSON-LD) found.
Info::
No structured data (JSON-LD) found
Adding structured data helps search engines understand your content and can enable rich results.

Adding structured data helps search engines understand your content and can enable rich results.

Why this matters

Without schema.org markup, your pages can't appear as rich results (stars, FAQs, recipes) in search.

Learn more ▾

Structured data is what unlocks rich snippets — review stars, FAQ accordions, recipe cards, breadcrumbs, etc. — that take up more SERP space and dramatically improve click-through. The schema.org vocabulary is well-documented and JSON-LD is the easiest format.

Source: Google Search Central / schema.org

No structured data found

Structured data (JSON-LD) helps search engines understand your content better. Adding it can improve your search result appearance.

Common types include:

  • WebSite — your site identity and search box
  • Organization — your company information
  • Article — blog posts and news articles
  • Product — e-commerce product pages
  • BreadcrumbList — navigation paths
Learn more at schema.org
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

C

62/100

Site name appears as

Page titleGitBook
og:site_name—
twitter:site—
Organization.name—

Consistent

Brand assets

Favicon

12/15

covers apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Missing brand name in: og:site_name, twitter:site, Organization.name
  • Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
og:title is long (65 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 65 chars Expected: 25–60 chars
Info::
og:description is long (229 characters)
Descriptions over 200 characters may be truncated in social sharing previews.
Got: 229 chars Expected: 55–200 chars
Info::
Missing og:site_name
The og:site_name tag displays the website name in social previews.
URL: 65 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars
Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

URL: 229 chars

Descriptions over 200 characters may be truncated in social sharing previews.

Expected: 55–200 chars
Why this matters

og:description borderline-too-long — social platforms truncate around ~200 chars.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more ▾

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Preview

gitbook.com

Turn documentation into your product’s knowledge system | GitBook

GitBook is a technical documentation platform that connects your docs, product and users into a self-improving knowledge loop that answers user questions and identifies knowledge gaps. Docs-as-code support & AI insights included.

Preview quality · Twitter/X A+ · 95/100

Description will be truncated (229 chars / 200 max)

  • twitter:card — summary_large_image
  • twitter:title — Turn documentation into your product’s knowledge system | GitBook
  • twitter:description — GitBook is a technical documentation platform that connects your docs, product and users into a self-improving knowle...
  • twitter:image — https://framerusercontent.com/assets/1IBeoRkP2RzVeGtGFLDk6w0lmEQ.png

  • Description will be truncated on Twitter/X (229 chars, max 200)

    → Tighten the description to ≤200 characters

GITBOOK.COM

Turn documentation into your product’s knowledge system | GitBook

GitBook is a technical documentation platform that connects your docs, product and users into a self-improving knowledge loop that answers user questions and identifies knowledge gaps. Docs-as-code support & AI insights included.

Preview quality · Facebook B · 75/100

Title will be truncated (67 chars / 60 max)

Description will be truncated (229 chars / 155 max)

  • og:title — Turn documentation into your product’s knowledge system | GitBook
  • og:description — GitBook is a technical documentation platform that connects your docs, product and users into a self-improving knowle...
  • og:image — https://framerusercontent.com/assets/1IBeoRkP2RzVeGtGFLDk6w0lmEQ.png
  • og:type — website
  • og:url — https://www.gitbook.com/
  • og:site_name — Add og:site_name — Recommended — site-level brand line in the preview

  • Title will be truncated on Facebook (67 chars, max 60)

    → Shorten og:title to ≤60 characters

  • Description will be truncated on Facebook (229 chars, max 155)

    → Tighten og:description to ≤155 characters

Turn documentation into your product’s knowledge system | GitBook

gitbook.com

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (229 chars / 150 max)

  • og:title — Turn documentation into your product’s knowledge system | GitBook
  • og:description — GitBook is a technical documentation platform that connects your docs, product and users into a self-improving knowle...
  • og:image — https://framerusercontent.com/assets/1IBeoRkP2RzVeGtGFLDk6w0lmEQ.png

  • Description will be truncated on LinkedIn (229 chars, max 150)

    → Tighten og:description to ≤150 characters

gitbook.com

Turn documentation into your product’s knowledge system | GitBook

GitBook is a technical documentation platform that connects your docs, product and users into a self-improving knowledge loop that answers user questions and identifies knowledge gaps. Docs-as-code support & AI insights included.

Preview quality · Slack A+ · 100/100
  • og:title — Turn documentation into your product’s knowledge system | GitBook
  • og:description — GitBook is a technical documentation platform that connects your docs, product and users into a self-improving knowle...
  • og:image — https://framerusercontent.com/assets/1IBeoRkP2RzVeGtGFLDk6w0lmEQ.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 91/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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