https://indiatoday.in
SEO
· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.SCORE
91
GRADE
A
FIX
0
REVIEW
0
PASS
6
INFO
1
Cross-tab audit — SEO, performance, crawlability, mobile, structured data
Checks
76 PASS
A+Canonical URLProperly configuredPASS
Canonical URL
Properly configured
Properly configured
Info::
Canonical tag present
Got: https://www.indiatoday.in/
Info::
Canonical is self-referencing
Info::
Canonical matches final URL after redirects
Info::
Canonical target returns 200
Info::
Canonical points to a different domain
Canonical URL Configured
Page URL https://indiatoday.in Canonical https://www.indiatoday.in/ Match Self-referencing (correct) Target 200 ✓
AMeta TagsTitle: 91 charsPASS
Meta Tags
Title: 91 chars
Title: 91 chars
Info::
Page title is set
Got: Latest News, Breaking News Today - Entertainment, Cricket, Business, Politics - India Today
Warning::
Title is 91 characters — will be truncated in search results
Info::
Title and H1 have very different wording
Alignment helps users confirm they've reached the right page.
Title
"Latest News, Breaking News Today - Entertainment, Cricket, Business, Politics - India Today"
91 characters Will truncate
Title: Latest News, Breaking News Today - Entertainment, Cricket, Business, Politics - India Today
H1: News
Match: Very different
Robots: Indexable (no restrictions)
Alignment helps users confirm they've reached the right page.
Why this matters
Title and H1 disagree significantly — Google may treat one as the canonical topic and the other as off-topic, weakening ranking.
Learn more ▾ ▴
Title is the SERP headline; H1 is the on-page headline. They should describe the same page. Large divergence (different topics, different keywords) signals confusion and Google may rewrite the title in SERP. Align both to the same primary topic.
Source: Google Search Central / on-page SEO
AContent Depth2572 words, DifficultPASS
Content Depth
2572 words, Difficult
2572 words, Difficult
Info::
Page has 2572 words — good depth for search engines
Info::
Text-to-HTML ratio is 1%
Very low ratio suggests heavy framework overhead or boilerplate.
Info::
Reading level: Difficult (grade 17)
Good depth
Reading level
Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult
Grade 17
Text-to-HTML Ratio
1% text 99% HTML
16 KB / 1357 KB
Very low ratio suggests heavy framework overhead or boilerplate.
Why this matters
Informational: ratio of visible text bytes to total HTML bytes. Very low ratios suggest excessive markup overhead.
A+Internal Links115 internal, 266 externalPASS
Internal Links
115 internal, 266 external
115 internal, 266 external
Info::
115 internal links (30%)
Info::
100% of links use descriptive anchor text
Info::
Page has 381 links — consider reducing
Info::
115 internal / 266 external links
Link Distribution
30% internal (115) 70% external (266)
Anchor Text Quality
381 Descriptive
Most Linked Internal Pages
| # | URL | Links |
|---|---|---|
| 1 | /newspresso?utm_source=Newspresso&utm_medium=home_page&utm_campaign=tracking | 3 |
| 2 | /world/story/us-president-donald-trump-said-that-he-was-extending-the-iran-ceasefire-until-an-iranian-proposal-is-submitted-2899708-2026-04-22 | 3 |
| 3 | /world/story/us-iran-israel-war-live-upadates-ceasefire-talks-strait-of-hormuz-blockade-donald-trump-pakistan-jd-vance-middle-east-hezbollah-lebanon-2899707-2026-04-22 | 2 |
| 4 | /anchor/preeti-choudhry | 2 |
| 5 | /india-today-insight/story/will-mvas-lone-seat-chance-run-into-mahayuti-wall-in-mlc-polls-2899585-2026-04-21 | 2 |
| 6 | /programmes/newstrack | 2 |
| 7 | /business/story/india-energy-independence-fuel-price-hike-iran-war-ceasefire-talks-gita-gopinath-2899689-2026-04-21 | 2 |
| 8 | /india-today-insight/story/why-actor-jim-sarbh-thinks-unani-ki-kahaani-deserves-the-spotlight-2899589-2026-04-21 | 2 |
| 9 | /world/story/ukraine-proposes-donnyland-to-sway-trump-on-donbas-peace-2899657-2026-04-21 | 2 |
| 10 | /world/story/us-iran-war-ceasefire-ends-tomorrow-donald-trump-extend-deadline-unleash-bombs-2899568-2026-04-21 | 2 |
Top External Domains
| Domain | Links |
|---|---|
| www.indiatoday.in | 159 |
| podcasts.indiatoday.in | 18 |
| auth.indiatoday.in | 13 |
| www.aajtak.in | 7 |
| www.gnttv.com | 4 |
| subscriptions.intoday.in | 4 |
| www.indiatodayne.in | 3 |
| www.businesstoday.in | 3 |
| www.indiatodaygroup.com | 3 |
| goo.gl | 3 |
A+Image SEO123 images, 64 descriptive filenamesPASS
Image SEO
123 images, 64 descriptive filenames
123 images, 64 descriptive filenames
Info::
59 image(s) have hash/generic filenames
Info::
1 image(s) missing alt text — see Accessibility tab
64 descriptive
0 hash-based
59 generic
123 total
| Filename | Quality | Alt | Issues |
|---|---|---|---|
| %3e | generic | ✓ | 1 |
Current: %3e Suggested: svg2720version27112720width276902720height2741327.jpg | |||
| %3e | generic | ✓ | 1 |
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| %3e | generic | ✓ | 1 |
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| %3e | generic | ✓ | 1 |
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| %3e | generic | ✓ | 1 |
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| %3e | generic | ✓ | 1 |
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| %3e | generic | ✓ | 1 |
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| %3e | generic | ✓ | 1 |
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| %3e | generic | ✓ | 1 |
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| %3e | generic | ✓ | 1 |
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| %3e | generic | ✓ | 1 |
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| instagram.png | descriptive | ✗ | 1 |
See Accessibility tab for detailed alt text quality analysis.
A+Schema Markup Audit27 schema types detectedPASS
Schema Markup Audit
27 schema types detected
Rich result eligibility
WebSite Eligible
Sitelinks search box
Organization Eligible
Organization knowledge panel
BreadcrumbList Eligible
Breadcrumb trail
Detected schema types
WebPage json-ld 0/0 required
WebSite json-ld → Sitelinks search box2/2 required · 1/1 recommended
Required fields (Google)
- name — Required for the sitelinks search box
- url — Required to anchor the search box to your domain
Recommended fields
- potentialAction — Enables the in-SERP search box
Organization json-ld → Organization knowledge panel2/2 required · 3/4 recommended
Required fields (Google)
- name — Required for the knowledge panel
- url — Required for entity matching
Recommended fields
- logo — Strongly recommended — appears in the knowledge panel header
- sameAs — Connects the entity across the web
- contactPoint — Add ContactPoint with telephone and contactType Enables direct contact from the knowledge panel
- description — Used as the panel summary
BreadcrumbList json-ld → Breadcrumb trail1/1 required
Required fields (Google)
- itemListElement — Required — the breadcrumb chain renders nothing without this
itgd_cdp json-ld 0/0 required
ItemList json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
SiteNavigationElement json-ld 0/0 required
Missing schema opportunities
- easy
FAQPage
Page has Q&A-style content (questions in headings) that could be marked up as FAQPage
FAQ rich results take 2-3× more SERP real estate
- moderate
VideoObject
Page embeds video content that could be marked up as VideoObject
Videos appear in the video carousel and have a thumbnail badge
Adding these recommended fields improves chances of getting Organization knowledge panel in search results.
Why this matters
Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).
Source: Google Search Central
Hreflang0 hreflang tagsINFO
Hreflang
0 hreflang tags
0 hreflang tags
No hreflang tags detected.
Hreflang tags are only needed for multilingual or multi-regional sites.
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.