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https://babycenter.com

Performance

· 17 checks — Lighthouse + waterfall + sustainability rolled into one auditable list.
SCORE
67
GRADE
D
FIX
6
REVIEW
2
PASS
7
INFO
2

Performance-focused optimization plan with CWV assessment, top offenders, and time estimates

Mobile Desktop
35
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
89
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
96
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

3.64 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

5.20 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

5.13 s

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.002

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

10.02 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

29.51 s

Page Load Progression

543 ms
1.1 s
1.6 s
2.2 s
2.7 s
3.3 s
3.8 s
4.3 s
Checks
17
7 PASS 2 REVIEW 6 FIX
F
Page Weight Budget
Action
3.6 MB transferred, 193 requests
FIX
3.6 MB transferred, 193 requests
Warning::
Page weighs 9.7 MB (3.6 MB transferred)
Warning::
JavaScript is 2.9 MB — consider code splitting or lazy loading
Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.
Got: 2.9 MB
Warning::
193 HTTP requests — consider bundling or reducing
Each request adds latency. Bundle small files, use sprites, or eliminate unnecessary requests.
Info::
Estimated 0.76 g CO2 per page load
3.6 MB / 2.4 MB budget
3.6 MB transferred
193 requests
0.76 g CO2 per page load
JavaScript 2.9 MiB 80%
Images 370.3 KiB 10%
HTML 136.2 KiB 4%
Fonts 100.8 KiB 3%
Other 83.7 KiB 2%
Other 29.1 KiB 1%
Other 11.6 KiB 0%
CSS 2.5 KiB 0%
Other 589 B 0%
Other 0 B 0%
0 2.4 MB 4.9 MB
Over budget

Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.

Why this matters

JavaScript bundle is large — code-split routes and lazy-load off-screen components to defer.

Source: web.dev

Each request adds latency. Bundle small files, use sprites, or eliminate unnecessary requests.

Why this matters

High HTTP request count — bundling, sprite-ing, and HTTP/2 server push can reduce per-request overhead.

Source: web.dev

D
Third-Party Impact
Action
100% third-party, 0 ms blocking
FIX
100% third-party, 0 ms blocking
Warning::
Third-party code accounts for 100% of page weight (3.6 MiB of 3.6 MiB)
Info::
Third-party blocking time is low (0 ms)
100%
First-party Third-party
F
JS Execution Cost
Action
11793ms total JS execution
FIX
11793ms total JS execution
Warning::
https://assets.babycenter.com/_next/static/chunks/...: 2943ms CPU time
Warning::
Unattributable: 1555ms CPU time
Warning::
https://www.babycenter.com/: 1027ms CPU time
Warning::
https://tagan.adlightning.com/babycenter/bl-682065...: 869ms CPU time
Warning::
https://assets.babycenter.com/_next/static/chunks/...: 747ms CPU time
Warning::
Third-party scripts: 11793ms (100% of total)

Main Thread Breakdown

Script Evaluation 62% Other 16% Script Parsing & Compilation 9% Style & Layout 6% Parse HTML & CSS 4%
ScriptTotalScriptingParse/CompileParty
https://assets.babycenter.com/_next/static/chunks/framework-44b45b302b038cd6.js2943ms2187ms25ms3rd
Unattributable1555ms65ms0ms3rd
https://www.babycenter.com/1027ms170ms10ms3rd
https://tagan.adlightning.com/babycenter/bl-682065e-dd34dc77.js869ms714ms37ms3rd
https://assets.babycenter.com/_next/static/chunks/pages/_app-96670ea9c301b279.js747ms549ms192ms3rd
https://www.googletagmanager.com/gtm.js?id=GTM-PKLTNHJ&gtm_auth=&gtm_preview=&gtm_cookies_win=x467ms364ms69ms3rd
https://www.googletagmanager.com/gtag/js?id=G-BP5N04S2Y3&cx=c&gtm=4e64h1427ms354ms64ms3rd
https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202604160201/pubads_impl.js379ms283ms80ms3rd
https://micro.rubiconproject.com/prebid/dynamic/13346.js374ms282ms88ms3rd
https://www.googletagmanager.com/gtag/destination?id=AW-1071964800&cx=c&gtm=4e64h1334ms267ms60ms3rd

Showing top 10 of 26 scripts

F
JS Bundles
Action
86 scripts, 1.1 MB unused
FIX
86 scripts, 1.1 MB unused
Warning::
https://securepubads.g.doubleclick.net/pagead/mana...: 401 KB unused (67%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://assets.babycenter.com/_next/static/chunks/...: 219 KB unused (50%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtag/js?id=AW-107...: 106 KB unused (73%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://cdn.ziffstatic.com/jst/otBannerSdk.202512....: 74 KB unused (59%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtag/js?id=G-BP5N...: 66 KB unused (40%)
Consider code splitting or tree shaking to reduce unused code.
Info::
Total unused JavaScript: 1.1 MB
1151 KB unused JavaScript

Downloaded but never executed on this page.

ScriptSizeUnusedMinifiedParty
https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202604160201/pubads_impl.js600 KB401 KB (67%)✓3rd
https://assets.babycenter.com/_next/static/chunks/pages/_app-96670ea9c301b279.js438 KB219 KB (50%)✓3rd
https://www.googletagmanager.com/gtag/js?id=AW-1071964800145 KB106 KB (73%)✓3rd
https://cdn.ziffstatic.com/jst/otBannerSdk.202512.1.0.js126 KB74 KB (59%)✓3rd
https://www.googletagmanager.com/gtag/js?id=G-BP5N04S2Y3&cx=c&gtm=4e64h1164 KB66 KB (40%)✓3rd
https://www.googletagmanager.com/gtag/destination?id=AW-1071964800&cx=c&gtm=4e64h1145 KB64 KB (44%)✓3rd
https://www.googletagmanager.com/gtm.js?id=GTM-PKLTNHJ&gtm_auth=&gtm_preview=&gtm_cookies_win=x160 KB63 KB (39%)✓3rd
https://micro.rubiconproject.com/prebid/dynamic/13346.js174 KB59 KB (50%)✓3rd
https://cdn.static.zdbb.net/js/z0WVjCBSEeGLoxIxOQVEwQ.min.js176 KB41 KB (23%)✓3rd
https://fundingchoicesmessages.google.com/i/4213?ers=370 KB37 KB (54%)✓3rd

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

F
Page Weight Inventory
Action
193 resources · 3.6 MB · 1.1 MB savings available
FIX
193 resources · 3.6 MB · 1.1 MB savings available
Warning::
Page weight 2.6 MB over 1MB target
Got: 3.6 MB Expected: ≤ 1 MB
Info::
~1.1 MB of savings available
Warning::
192 third-party resources (100% of weight)
Info::
2 resources over 200KB
193 resources · 3.6 MiB · 192 third-party 2.6 MiB over 1MB target
JavaScript 80% · 2.9 MiB
Image 10% · 373.8 KiB
Document 4% · 137.1 KiB
Other 3% · 110.9 KiB
Font 3% · 100.8 KiB
CSS 0% · 7.2 KiB

~1.1 MiB of savings available

Remove unused JavaScript: 1.1 MiB
F
HTTP Caching
Action
No cache headers
FIX
No cache headers
Warning::
No Cache-Control header found
Browsers will use heuristic caching, which can be unpredictable. Set explicit cache headers.

No Cache-Control header

Adding a Cache-Control header can significantly improve repeat-visit performance.

C
Image Optimization
Action
52 images, 0 KB saveable
REVIEW
52 images, 0 KB saveable
Warning::
https://assets.babycenter.com/ims/2023/11/IsItSafe... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://assets.babycenter.com/ims/2023/11/BabyCent... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://assets.babycenter.com/ims/2023/11/week_3_c... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://assets.babycenter.com/ims/2021/03/fruit-we... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://assets.babycenter.com/ims/2023/11/BabyCent... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://assets.babycenter.com/ims/2023/11/Contract... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://assets.babycenter.com/ims/2023/11/Symptoms... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://assets.babycenter.com/ims/2023/11/Bumpie-n... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://assets.babycenter.com/ims/2023/11/week_2_c... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://assets.babycenter.com/ims/2023/11/KickTrac... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
52 images 370 KB
0 oversized -0 KB
48 legacy format
10 missing dimensions CLS risk

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

C
Green Hosting
Action
Whether the site is served from green-energy infrastructure
REVIEW

Green Hosting

No green hosting detected

A+
Text Compression
All text resources are compressed
PASS
All text resources are compressed
Info::
All text resources are compressed
All text resources are properly compressed.
A+
Font Loading
5 fonts (101 KB)
PASS
5 fonts (101 KB)
Info::
5 font(s) use font-display: swap (FOUT risk but functional)

Web fonts

5

101 KB total

Render-blocking

0

of 5

Dominant font-display

swap

Most common across fonts

Font loading timeline
Transfer FOIT (block) FOUT (swap)
0 ms 1.0 s 2.0 s 3.0 s 4.0 s 5.0 s FCP 3.6 s LCP 5.2 shttps://assets.babycenter.com/_next/static/media/eafabf029ad39a43-s.p.woff2eafabf029ad39a43-s.p.woff2 https://assets.babycenter.com/_next/static/media/eafabf029ad39a43-s.p.woff2 — 8.2 KiB — 162 ms — font-display: swaphttps://assets.babycenter.com/_next/static/media/8888a3826f4a3af4-s.p.woff28888a3826f4a3af4-s.p.woff2 https://assets.babycenter.com/_next/static/media/8888a3826f4a3af4-s.p.woff2 — 8.1 KiB — 162 ms — font-display: swaphttps://assets.babycenter.com/_next/static/media/0484562807a97172-s.p.woff20484562807a97172-s.p.woff2 https://assets.babycenter.com/_next/static/media/0484562807a97172-s.p.woff2 — 8.3 KiB — 164 ms — font-display: swaphttps://assets.babycenter.com/_next/static/media/5c0c2bcbaa4149ca-s.p.woff25c0c2bcbaa4149ca-s.p.woff2 https://assets.babycenter.com/_next/static/media/5c0c2bcbaa4149ca-s.p.woff2 — 37.4 KiB — 165 ms — font-display: swaphttps://assets.babycenter.com/_next/static/media/ee40bb094c99a29a-s.p.woff2ee40bb094c99a29a-s.p.woff2 https://assets.babycenter.com/_next/static/media/ee40bb094c99a29a-s.p.woff2 — 38.8 KiB — 167 ms — font-display: swap
eafabf029ad39a43-s.p.woff2 woff2 swap
Size 8 KB
Load time 162 ms
Start 727 ms
Risk FOUT — text flashes from fallback to web font
8888a3826f4a3af4-s.p.woff2 woff2 swap
Size 8 KB
Load time 162 ms
Start 729 ms
Risk FOUT — text flashes from fallback to web font
0484562807a97172-s.p.woff2 woff2 swap
Size 8 KB
Load time 164 ms
Start 730 ms
Risk FOUT — text flashes from fallback to web font
5c0c2bcbaa4149ca-s.p.woff2 woff2 swap
Size 37 KB
Load time 165 ms
Start 730 ms
Risk FOUT — text flashes from fallback to web font
ee40bb094c99a29a-s.p.woff2 woff2 swap
Size 39 KB
Load time 167 ms
Start 734 ms
Risk FOUT — text flashes from fallback to web font
Optimization checklist
  • Preload critical fonts (priority=high)
  • Use woff2 format for all fonts
  • Set font-display to swap, optional, or fallback
  • Subset large fonts (≤100 KB each)
A+
Resource Caching
All resources properly cached
PASS
All resources properly cached
Info::
No caching issues found
All static resources have appropriate caching headers.
A+
Critical Rendering Path
No render-blocking resources
PASS
No render-blocking resources
Info::
No render-blocking resources detected
A+
Resource Hints
32 hints, 0 missing preconnects
PASS
32 hints, 0 missing preconnects
Info::
Page uses 32 resource hint(s)

Current Resource Hints

preconnect
5
preload
+16
26
dns-prefetch
1
prefetch
—

32 resource hints configured

A+
Render-Blocking Resources
No render-blocking resources detected
PASS
No render-blocking resources detected
Info::
No render-blocking resources detected in <head>
A+
Third-Party Resources
No third-party resources detected
PASS
No third-party resources detected
Network Waterfall
193 requests over 5187ms
INFO
0 ms 1.0 s 2.0 s 3.0 s 4.0 s 5.0 s FCP 3.6 s LCP 5.2 shttps://babycenter.com// https://babycenter.com/ — 301 — 154 B — 676 ms — h2https://www.babycenter.com/www.babycenter.com/ https://www.babycenter.com/ — 200 — 135.9 KiB — 28 ms — h2https://assets.babycenter.com/ims/2026/02/d_hm_carousel-2026_1stSlide.webp?height=500assets.babycenter.com/ims/2026/02/d... https://assets.babycenter.com/ims/2026/02/d_hm_carousel-2026_1stSlide.webp?height=500 — 200 — 21.6 KiB — 67 ms — h2https://securepubads.g.doubleclick.net/tag/js/gpt.js?network-code=4213securepubads.g.doubleclick.net/tag/... https://securepubads.g.doubleclick.net/tag/js/gpt.js?network-code=4213 — 200 — 34.0 KiB — 175 ms — h3https://c.aps.amazon-adsystem.com/apstag.jsc.aps.amazon-adsystem.com/apstag.js https://c.aps.amazon-adsystem.com/apstag.js — 200 — 78.5 KiB — 215 ms — h2https://micro.rubiconproject.com/prebid/dynamic/13346.jsmicro.rubiconproject.com/prebid/dyn... https://micro.rubiconproject.com/prebid/dynamic/13346.js — 200 — 174.1 KiB — 231 ms — h2https://pub.doubleverify.com/dvtag/21184944/DV1058794/pub.jspub.doubleverify.com/dvtag/21184944... https://pub.doubleverify.com/dvtag/21184944/DV1058794/pub.js — 200 — 19.2 KiB — 71 ms — h3https://cdn.static.zdbb.net/js/z0WVjCBSEeGLoxIxOQVEwQ.min.jscdn.static.zdbb.net/js/z0WVjCBSEeGL... https://cdn.static.zdbb.net/js/z0WVjCBSEeGLoxIxOQVEwQ.min.js — 200 — 175.7 KiB — 203 ms — h2https://cdn.ziffstatic.com/jst/zdconsenth.jscdn.ziffstatic.com/jst/zdconsenth.j... https://cdn.ziffstatic.com/jst/zdconsenth.js — 200 — 27.8 KiB — 193 ms — h2https://assets.babycenter.com/_next/static/media/eafabf029ad39a43-s.p.woff2assets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/media/eafabf029ad39a43-s.p.woff2 — 200 — 8.2 KiB — 162 ms — h2https://assets.babycenter.com/_next/static/media/8888a3826f4a3af4-s.p.woff2assets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/media/8888a3826f4a3af4-s.p.woff2 — 200 — 8.1 KiB — 162 ms — h2https://assets.babycenter.com/_next/static/media/0484562807a97172-s.p.woff2assets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/media/0484562807a97172-s.p.woff2 — 200 — 8.3 KiB — 164 ms — h2https://assets.babycenter.com/_next/static/media/5c0c2bcbaa4149ca-s.p.woff2assets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/media/5c0c2bcbaa4149ca-s.p.woff2 — 200 — 37.4 KiB — 165 ms — h2https://assets.babycenter.com/_next/static/media/ee40bb094c99a29a-s.p.woff2assets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/media/ee40bb094c99a29a-s.p.woff2 — 200 — 38.8 KiB — 167 ms — h2https://assets.babycenter.com/_next/static/css/7742b47f41b194cb.cssassets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/css/7742b47f41b194cb.css — 200 — 2.5 KiB — 24 ms — h2https://assets.babycenter.com/ims/2026/02/hm_carousel-2026_1stSlide.webp?height=495assets.babycenter.com/ims/2026/02/h... https://assets.babycenter.com/ims/2026/02/hm_carousel-2026_1stSlide.webp?height=495 — 200 — 10.8 KiB — 42 ms — h2https://assets.babycenter.com/_next/static/chunks/5938.81ba5ed5f242127d.jsassets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/chunks/5938.81ba5ed5f242127d.js — 200 — 4.5 KiB — 89 ms — h2https://assets.babycenter.com/_next/static/chunks/398.9717f99f6579c0f9.jsassets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/chunks/398.9717f99f6579c0f9.js — 200 — 4.1 KiB — 117 ms — h2https://assets.babycenter.com/_next/static/chunks/78226-c7e087513ef689f3.jsassets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/chunks/78226-c7e087513ef689f3.js — 200 — 7.7 KiB — 91 ms — h2https://assets.babycenter.com/_next/static/chunks/41953.6cc5e548443cad0e.jsassets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/chunks/41953.6cc5e548443cad0e.js — 200 — 2.1 KiB — 91 ms — h2https://assets.babycenter.com/_next/static/chunks/2557.d35f748043209386.jsassets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/chunks/2557.d35f748043209386.js — 200 — 5.7 KiB — 91 ms — h2https://assets.babycenter.com/_next/static/chunks/3964.cd14179bc4bb34d1.jsassets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/chunks/3964.cd14179bc4bb34d1.js — 200 — 5.6 KiB — 91 ms — h2https://assets.babycenter.com/_next/static/chunks/46711.753490717c2e603f.jsassets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/chunks/46711.753490717c2e603f.js — 200 — 2.7 KiB — 90 ms — h2https://assets.babycenter.com/_next/static/chunks/92680.dcbf2e9cac2775ba.jsassets.babycenter.com/_next/static/... https://assets.babycenter.com/_next/static/chunks/92680.dcbf2e9cac2775ba.js — 200 — 2.8 KiB — 90 ms — h2https://assets.babycenter.com/_next/static/chunks/19583-f07445b04e575b1e.jsassets.babycenter.com/_next/static/... 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https://fundingchoicesmessages.google.com/f/AGSKWxW6z766Oc6IB0uxLB4VSkhPYpUodw2kWz_KRB8qVqX3Cf8fdGsWqOUrDVTiVxhvqoAqpqgllw-y5kxd6f1q1h0H9ibfh3kH0QXMTs9M8O2lwkpfoRJY7SVXSb4GBG3M_ZGxWRlNow==?fccs=W251bGwsbnVsbCxudWxsLG51bGwsbnVsbCxudWxsLFsxNzc2ODE4MzI2LDc4MjAwMDAwMF0sbnVsbCxudWxsLG51bGwsW251bGwsWzcsNl0sbnVsbCxudWxsLG51bGwsbnVsbCxudWxsLG51bGwsbnVsbCxudWxsLG51bGwsMV0sImh0dHBzOi8vd3d3LmJhYnljZW50ZXIuY29tLyIsbnVsbCxbWzgsIkRzS0dOLXFxZnJRIl0sWzksImVuLVVTIl0sWzE4LCJbW1tudWxsLDI1MzVdXV0iXSxbMTYsIlsxLDEsMV0iXSxbMzUsIjE3NzY4MTgzMjUiXSxbMTksIjIiXSxbMTcsIlsxXSJdLFsyNCwiIl0sWzI5LCJmYWxzZSJdXV0 — 200 — 1.5 KiB — 15 ms — h3https://fundingchoicesmessages.google.com/el/AGSKWxVJOTjA8z2ZBVtXmmCBSZQyyXmGpOWNNT6rcCdpLPAsMH_niM9lIcJiMnHsUqGrVJb2XjrpdsxDvTalA-K8yxpL_ROLGdDrGH-pQPEhmYkVd6gn-XKEDjLRRwzUlFT1t1nkpvw9LA==fundingchoicesmessages.google.com/e... https://fundingchoicesmessages.google.com/el/AGSKWxVJOTjA8z2ZBVtXmmCBSZQyyXmGpOWNNT6rcCdpLPAsMH_niM9lIcJiMnHsUqGrVJb2XjrpdsxDvTalA-K8yxpL_ROLGdDrGH-pQPEhmYkVd6gn-XKEDjLRRwzUlFT1t1nkpvw9LA== — 204 — 28 B — 9 ms — h3https://jogger.zdbb.net/check?href=https%3A%2F%2Fwww.babycenter.com%2Fjogger.zdbb.net/check?href=https%3A... https://jogger.zdbb.net/check?href=https%3A%2F%2Fwww.babycenter.com%2F — 200 — 232 B — 802 ms — h2https://www.googletagmanager.com/gtag/js?id=AW-1071964800www.googletagmanager.com/gtag/js?id... https://www.googletagmanager.com/gtag/js?id=AW-1071964800 — 200 — 144.8 KiB — 21 ms — h3https://assets.babycenter.com/ims/2025/05/favIcon_48x48.pngassets.babycenter.com/ims/2025/05/f... https://assets.babycenter.com/ims/2025/05/favIcon_48x48.png — 200 — 1.1 KiB — 6 ms — h2https://www.babycenter.com/favicon.icowww.babycenter.com/favicon.ico https://www.babycenter.com/favicon.ico — 200 — 2.4 KiB — 5 ms — h2https://pagead2.googlesyndication.com/ccm/collect?rcb=12&frm=0&ae=g&dl=https%3A%2F%2Fwww.babycenter.com%2F&scrsrc=www.googletagmanager.com&rnd=1913551380.1776818326&navt=n&npa=1&us_privacy=1YYY&gpp=DBABLA~BVQVAAAAAAGA.QA&gpp_sid=7&_tu=CAg&gtm=45be64h1v896837577z8813501703za20gzb813501703zd813501703xea&gcs=G100&gcd=13p3p3p3p7l1&dma_cps=-&dma=0&tag_exp=0~115616986~115938465~115938469~117266400~118463262&apve=1&apvf=f&apvc=0&tids=AW-1071964800&tid=AW-1071964800&tft=1776818326969&tfd=4119pagead2.googlesyndication.com/ccm/c... https://pagead2.googlesyndication.com/ccm/collect?rcb=12&frm=0&ae=g&dl=https%3A%2F%2Fwww.babycenter.com%2F&scrsrc=www.googletagmanager.com&rnd=1913551380.1776818326&navt=n&npa=1&us_privacy=1YYY&gpp=DBABLA~BVQVAAAAAAGA.QA&gpp_sid=7&_tu=CAg&gtm=45be64h1v896837577z8813501703za20gzb813501703zd813501703xea&gcs=G100&gcd=13p3p3p3p7l1&dma_cps=-&dma=0&tag_exp=0~115616986~115938465~115938469~117266400~118463262&apve=1&apvf=f&apvc=0&tids=AW-1071964800&tid=AW-1071964800&tft=1776818326969&tfd=4119 — 200 — 21 B — 6 ms — h3https://pagead2.googlesyndication.com/ccm/collect?rcb=12&frm=0&en=page_view&dl=https%3A%2F%2Fwww.babycenter.com%2F&scrsrc=www.googletagmanager.com&rnd=1913551380.1776818326&navt=n&npa=1&us_privacy=1YYY&gpp=DBABLA~BVQVAAAAAAGA.QA&gpp_sid=7&_tu=CAg&gtm=45be64h1v896837577za20gzb813501703zd813501703xec&gcs=G100&gcd=13p3p3p3p7l1&dma_cps=-&dma=0&tag_exp=0~115616986~115938465~115938469~117266400~118463262&apve=1&apvf=f&apvc=0&tids=AW-1071964800&tid=AW-1071964800&tft=1776818326970&tfd=4120pagead2.googlesyndication.com/ccm/c... https://pagead2.googlesyndication.com/ccm/collect?rcb=12&frm=0&en=page_view&dl=https%3A%2F%2Fwww.babycenter.com%2F&scrsrc=www.googletagmanager.com&rnd=1913551380.1776818326&navt=n&npa=1&us_privacy=1YYY&gpp=DBABLA~BVQVAAAAAAGA.QA&gpp_sid=7&_tu=CAg&gtm=45be64h1v896837577za20gzb813501703zd813501703xec&gcs=G100&gcd=13p3p3p3p7l1&dma_cps=-&dma=0&tag_exp=0~115616986~115938465~115938469~117266400~118463262&apve=1&apvf=f&apvc=0&tids=AW-1071964800&tid=AW-1071964800&tft=1776818326970&tfd=4120 — 200 — 21 B — 7 ms — h3https://bat.bing.com/p/conversions/c/qbat.bing.com/p/conversions/c/q https://bat.bing.com/p/conversions/c/q — 204 — 213 B — 236 ms — h2https://bcsp.babycenter.com/com.snowplowanalytics.snowplow/tp2bcsp.babycenter.com/com.snowplowana... https://bcsp.babycenter.com/com.snowplowanalytics.snowplow/tp2 — 200 — 336 B — 769 ms — h2
HTML JavaScript CSS Images Fonts XHR/Fetch Other
Third-Party Script Cost
Per-script blocking time, transfer cost, and cache headers
INFO
100% of JavaScript execution is third-party
First-party Third-party 11793ms · 2823KB · €128/mo
assets.babycenter.com
Other
Costly
Execution 2943ms
Transfer 57 KB
Monthly Cost €32/mo
Unattributable
Other
Costly
Execution 1555ms
Transfer 0 KB
Monthly Cost €17/mo
www.babycenter.com
Other
Costly
Execution 1027ms
Transfer 136 KB
Monthly Cost €11/mo
tagan.adlightning.com
Other
Costly
Execution 869ms
Transfer 102 KB
Monthly Cost €9/mo
assets.babycenter.com
Other
Costly
Execution 747ms
Transfer 438 KB
Unused 50%
Monthly Cost €8/mo
Google Tag Manager
Tag Manager
Costly
Execution 467ms
Transfer 160 KB
Unused 39%
Monthly Cost €5/mo
Google Tag Manager
Tag Manager
Costly
Execution 427ms
Transfer 164 KB
Unused 40%
Monthly Cost €5/mo
securepubads.g.doubleclick.net
Other
Costly
Execution 379ms
Transfer 600 KB
Unused 67%
Monthly Cost €4/mo
micro.rubiconproject.com
Other
Costly
Execution 374ms
Transfer 174 KB
Unused 50%
Monthly Cost €4/mo
Google Tag Manager
Tag Manager
Costly
Execution 334ms
Transfer 145 KB
Unused 44%
Monthly Cost €4/mo
tagan.adlightning.com
Other
Costly
Execution 286ms
Transfer 10 KB
Monthly Cost €3/mo
cdn.ziffstatic.com
Other
Costly
Execution 282ms
Transfer 22 KB
Monthly Cost €3/mo
c.aps.amazon-adsystem.com
Other
Costly
Execution 257ms
Transfer 78 KB
Monthly Cost €3/mo
fundingchoicesmessages.google.com
Other
Costly
Execution 255ms
Transfer 70 KB
Unused 54%
Monthly Cost €3/mo
cdn.ziffstatic.com
Other
Costly
Execution 244ms
Transfer 126 KB
Unused 59%
Monthly Cost €3/mo
tagan.adlightning.com
Other
Optional
Execution 165ms
Transfer 34 KB
Unused 65%
Monthly Cost €2/mo
securepubads.g.doubleclick.net
Other
Optional
Execution 153ms
Transfer 34 KB
Monthly Cost €2/mo
assets.babycenter.com
Other
Optional
Execution 150ms
Transfer 1 KB
Monthly Cost €2/mo
assets.babycenter.com
Other
Optional
Execution 150ms
Transfer 42 KB
Monthly Cost €2/mo
cdn.static.zdbb.net
Other
Optional
Execution 137ms
Transfer 176 KB
Unused 23%
Monthly Cost €1/mo
cdn.ziffstatic.com
Other
Optional
Execution 129ms
Transfer 28 KB
Monthly Cost €1/mo
pub.doubleverify.com
Other
Optional
Execution 128ms
Transfer 19 KB
Monthly Cost €1/mo
assets.babycenter.com
Other
Optional
Execution 97ms
Transfer 21 KB
Monthly Cost €1/mo
www.babycenter.com
Other
Optional
Execution 93ms
Transfer 25 KB
Monthly Cost €1/mo
Google Tag Manager
Tag Manager
Optional
Execution 89ms
Transfer 145 KB
Unused 73%
Monthly Cost €1/mo
Bing UET
Advertising
Optional
Execution 55ms
Transfer 16 KB
Monthly Cost €1/mo

These scripts may cost more than they're worth

  • assets.babycenter.com adds 2943ms and costs ~€32/month
  • Unattributable adds 1555ms and costs ~€17/month
  • www.babycenter.com adds 1027ms and costs ~€11/month
  • tagan.adlightning.com adds 869ms and costs ~€9/month
  • assets.babycenter.com adds 747ms and costs ~€8/month
  • Google Tag Manager adds 467ms and costs ~€5/month
  • Google Tag Manager adds 427ms and costs ~€5/month
  • securepubads.g.doubleclick.net adds 379ms and costs ~€4/month
  • micro.rubiconproject.com adds 374ms and costs ~€4/month
  • Google Tag Manager adds 334ms and costs ~€4/month
  • tagan.adlightning.com adds 286ms and costs ~€3/month
  • cdn.ziffstatic.com adds 282ms and costs ~€3/month
  • c.aps.amazon-adsystem.com adds 257ms and costs ~€3/month
  • fundingchoicesmessages.google.com adds 255ms and costs ~€3/month
  • cdn.ziffstatic.com adds 244ms and costs ~€3/month

100% of JavaScript execution time is spent on third-party scripts. Consider auditing which scripts are essential.

Why this matters

When third-party JS execution time exceeds your own, performance gains from frontend work are capped by code you don't own.

Learn more ▾

Every millisecond of third-party JS competes with your own for main-thread time. If their share is bigger than yours, optimization on your code base barely moves the needle. Audit, defer, or remove third-parties before further frontend optimization. Use Lighthouse's third-party audit to identify the worst offenders.

Source: web.dev

assets.babycenter.com takes 2943ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

Unattributable takes 1555ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

www.babycenter.com takes 1027ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

tagan.adlightning.com takes 869ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

assets.babycenter.com takes 747ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

50% of assets.babycenter.com's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

Google Tag Manager takes 467ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

Google Tag Manager takes 427ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

securepubads.g.doubleclick.net takes 379ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

67% of securepubads.g.doubleclick.net's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

micro.rubiconproject.com takes 374ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

50% of micro.rubiconproject.com's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

Google Tag Manager takes 334ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

tagan.adlightning.com takes 286ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

cdn.ziffstatic.com takes 282ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

c.aps.amazon-adsystem.com takes 257ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

fundingchoicesmessages.google.com takes 255ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

54% of fundingchoicesmessages.google.com's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

cdn.ziffstatic.com takes 244ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

59% of cdn.ziffstatic.com's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

65% of tagan.adlightning.com's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

73% of Google Tag Manager's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

How third-party costs are calculated

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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