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Performance

· 15 checks — Lighthouse + waterfall + sustainability rolled into one auditable list.
SCORE
71
GRADE
C
FIX
5
REVIEW
3
PASS
5
INFO
2

Performance-focused optimization plan with CWV assessment, top offenders, and time estimates

Mobile Desktop
64
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
86
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
85
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

1.39 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

2.46 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

330 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.007

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

2.41 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

4.36 s

Page Load Progression

488 ms
976 ms
1.5 s
2.0 s
2.4 s
2.9 s
3.4 s
3.9 s
Checks
15
5 PASS 3 REVIEW 5 FIX
F
Page Weight Budget
Action
2.7 MB transferred, 87 requests
FIX
2.7 MB transferred, 87 requests
Warning::
Page weighs 6.4 MB (2.7 MB transferred)
Warning::
JavaScript is 1.3 MB — consider code splitting or lazy loading
Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.
Got: 1.3 MB
Warning::
Images are 1.1 MB — compress or use modern formats
Convert images to WebP/AVIF and resize to display dimensions to reduce transfer size.
Got: 1.1 MB
Info::
87 HTTP requests
Info::
Estimated 0.57 g CO2 per page load
2.7 MB / 2.4 MB budget
2.7 MB transferred
87 requests
0.57 g CO2 per page load
JavaScript 1.3 MiB 48%
Images 1.1 MiB 40%
Fonts 164.2 KiB 6%
CSS 62.2 KiB 2%
Other 48.9 KiB 2%
Other 47.2 KiB 2%
HTML 10.6 KiB 0%
Other 4.9 KiB 0%
0 2.4 MB 4.9 MB
Over budget

Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.

Why this matters

JavaScript bundle is large — code-split routes and lazy-load off-screen components to defer.

Source: web.dev

Convert images to WebP/AVIF and resize to display dimensions to reduce transfer size.

Why this matters

Image bandwidth is high — modern formats (WebP/AVIF) and resizing typically cut it 50%+.

Source: web.dev

D
Third-Party Impact
Action
100% third-party, 0 ms blocking
FIX
100% third-party, 0 ms blocking
Warning::
Third-party code accounts for 100% of page weight (2.7 MiB of 2.7 MiB)
Info::
Third-party blocking time is low (0 ms)
100%
First-party Third-party
F
JS Bundles
Action
31 scripts, 588 KB unused
FIX
31 scripts, 588 KB unused
Warning::
https://www.freewheel.com/wp-content/themes/freewh...: 164 KB unused (79%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtag/js?id=G-9TQJ...: 86 KB unused (63%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://cdn.cookielaw.org/scripttemplates/202603.1...: 68 KB unused (53%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtm.js?id=GTM-PBK...: 67 KB unused (41%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtag/destination?...: 67 KB unused (50%)
Consider code splitting or tree shaking to reduce unused code.
Info::
Total unused JavaScript: 588 KB
588 KB unused JavaScript

Downloaded but never executed on this page.

ScriptSizeUnusedMinifiedParty
https://www.freewheel.com/wp-content/themes/freewheel/dist/js/libs.min.js206 KB164 KB (79%)✓3rd
https://www.googletagmanager.com/gtag/js?id=G-9TQJH7E2L9&cx=c&gtm=4e64f0135 KB86 KB (63%)✓3rd
https://cdn.cookielaw.org/scripttemplates/202603.1.0/otBannerSdk.js130 KB68 KB (53%)✓3rd
https://www.googletagmanager.com/gtm.js?id=GTM-PBKWD2R166 KB67 KB (41%)✓3rd
https://www.googletagmanager.com/gtag/destination?id=AW-770806714&cx=c&gtm=4e64f0134 KB67 KB (50%)✓3rd
https://www.googletagmanager.com/gtag/js?id=G-W3MWE5LPS8&cx=c&gtm=4e64f0177 KB65 KB (37%)✓3rd
https://script.hotjar.com/modules.6a0f3932cb1341a35c18.js57 KB38 KB (67%)✓3rd
https://connect.facebook.net/en_US/fbevents.js96 KB33 KB (34%)✓3rd
https://js.hs-scripts.com/21756888.js?integration=WordPress&ver=11.3.450 KB—✓3rd
https://js.hubspot.com/web-interactives-embed.js28 KB—✓3rd

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

F
Page Weight Inventory
Action
87 resources · 2.7 MB · 588 KB savings available
FIX
87 resources · 2.7 MB · 588 KB savings available
Warning::
Page weight 1.7 MB over 1MB target
Got: 2.7 MB Expected: ≤ 1 MB
Info::
~588 KB of savings available
Warning::
86 third-party resources (100% of weight)
Info::
5 resources over 200KB
87 resources · 2.7 MiB · 86 third-party 1.7 MiB over 1MB target
JavaScript 48% · 1.3 MiB
Image 42% · 1.1 MiB
Font 6% · 164.2 KiB
CSS 2% · 66.9 KiB
Other 2% · 48.6 KiB
Document 0% · 11.0 KiB

~588.4 KiB of savings available

Remove unused JavaScript: 588.4 KiB
F
HTTP Caching
Action
No cache headers
FIX
No cache headers
Warning::
No Cache-Control header found
Browsers will use heuristic caching, which can be unpredictable. Set explicit cache headers.

No Cache-Control header

Adding a Cache-Control header can significantly improve repeat-visit performance.

C
Image Optimization
Action
21 images, 0 KB saveable
REVIEW
21 images, 0 KB saveable
Warning::
https://www.freewheel.com/wp-content/uploads/2022/... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.freewheel.com/wp-content/uploads/2022/... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
21 images 1.1 MB
0 oversized -0 KB
16 legacy format
2 missing dimensions CLS risk

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

C
JS Execution Cost
Action
1884ms total JS execution
REVIEW
1884ms total JS execution
Warning::
https://www.freewheel.com/: 298ms CPU time
Warning::
Unattributable: 291ms CPU time
Warning::
https://www.googletagmanager.com/gtag/js?id=G-W3MW...: 265ms CPU time
Info::
https://www.googletagmanager.com/gtm.js?id=GTM-PBK...: 223ms CPU time
Info::
https://cdn.cookielaw.org/scripttemplates/202603.1...: 197ms CPU time
Warning::
Third-party scripts: 1884ms (100% of total)

Main Thread Breakdown

Script Evaluation 59% Other 18% Script Parsing & Compilation 10% Style & Layout 7%
ScriptTotalScriptingParse/CompileParty
https://www.freewheel.com/298ms22ms3ms3rd
Unattributable291ms35ms0ms3rd
https://www.googletagmanager.com/gtag/js?id=G-W3MWE5LPS8&cx=c&gtm=4e64f0265ms217ms23ms3rd
https://www.googletagmanager.com/gtm.js?id=GTM-PBKWD2R223ms190ms26ms3rd
https://cdn.cookielaw.org/scripttemplates/202603.1.0/otBannerSdk.js197ms150ms21ms3rd
https://www.freewheel.com/wp-content/themes/freewheel/dist/js/libs.min.js158ms107ms32ms3rd
https://www.freewheel.com/cdn-cgi/challenge-platform/scripts/jsd/main.js115ms110ms1ms3rd
https://connect.facebook.net/signals/config/1210166443123557?v=2.9.298&r=stable&domain=www.freewheel.com&hme=c048e760b3fdc0fbdc117d7607b2c36e13eff2660c515ac72e86dac5ba060bb9&ex_m=104%2C205%2C154%2C22%2C72%2C73%2C145%2C68%2C67%2C11%2C162%2C90%2C16%2C138%2C127%2C39%2C75%2C78%2C134%2C159%2C164%2C8%2C4%2C5%2C7%2C6%2C3%2C91%2C101%2C165%2C170%2C219%2C62%2C186%2C187%2C55%2C277%2C30%2C74%2C231%2C230%2C229%2C23%2C33%2C103%2C61%2C10%2C63%2C97%2C98%2C99%2C105%2C130%2C31%2C29%2C132%2C133%2C129%2C128%2C155%2C76%2C158%2C156%2C157%2C50%2C60%2C123%2C15%2C161%2C45%2C264%2C265%2C263%2C26%2C27%2C28%2C48%2C146%2C77%2C112%2C18%2C20%2C44%2C40%2C42%2C41%2C83%2C92%2C96%2C110%2C144%2C147%2C46%2C111%2C24%2C21%2C119%2C69%2C36%2C149%2C148%2C150%2C141%2C139%2C25%2C35%2C59%2C109%2C160%2C70%2C17%2C152%2C114%2C81%2C66%2C19%2C85%2C86%2C116%2C84%2C136%2C135%2C34%2C279%2C294%2C212%2C201%2C202%2C200%2C297%2C289%2C52%2C213%2C107%2C131%2C80%2C121%2C54%2C47%2C49%2C113%2C120%2C126%2C58%2C64%2C151%2C115%2C37%2C32%2C53%2C56%2C100%2C163%2C1%2C124%2C14%2C122%2C12%2C2%2C57%2C93%2C65%2C118%2C89%2C88%2C166%2C167%2C94%2C95%2C9%2C125%2C102%2C51%2C142%2C87%2C79%2C71%2C117%2C106%2C43%2C143%2C0%2C82%2C137%2C140%2C153%2C38%2C108%2C13%2C16885ms75ms10ms3rd
https://www.googletagmanager.com/gtag/destination?id=AW-770806714&cx=c&gtm=4e64f074ms59ms14ms3rd
https://connect.facebook.net/en_US/fbevents.js62ms43ms15ms3rd

Showing top 10 of 12 scripts

C
Green Hosting
Action
Whether the site is served from green-energy infrastructure
REVIEW

Green Hosting

No green hosting detected

A+
Text Compression
All text resources are compressed
PASS
All text resources are compressed
Info::
All text resources are compressed
All text resources are properly compressed.
A+
Font Loading
4 fonts (164 KB)
PASS
4 fonts (164 KB)
Info::
4 font(s) use font-display: swap (FOUT risk but functional)

Web fonts

4

164 KB total

Render-blocking

0

of 4

Dominant font-display

swap

Most common across fonts

Font loading timeline
Transfer FOIT (block) FOUT (swap)
0 ms 500 ms 1.0 s 1.5 s 2.0 s 2.5 s FCP 1.4 s LCP 2.5 shttps://www.freewheel.com/wp-content/themes/freewheel/assets/fonts/Rubik-Medium.woff2Rubik-Medium.woff2 https://www.freewheel.com/wp-content/themes/freewheel/assets/fonts/Rubik-Medium.woff2 — 42.1 KiB — 30 ms — font-display: swaphttps://www.freewheel.com/wp-content/themes/freewheel/assets/fonts/Rubik-Light.woff2Rubik-Light.woff2 https://www.freewheel.com/wp-content/themes/freewheel/assets/fonts/Rubik-Light.woff2 — 38.5 KiB — 39 ms — font-display: swaphttps://www.freewheel.com/wp-content/themes/freewheel/assets/fonts/Rubik-SemiBold.woff2Rubik-SemiBold.woff2 https://www.freewheel.com/wp-content/themes/freewheel/assets/fonts/Rubik-SemiBold.woff2 — 42.0 KiB — 63 ms — font-display: swaphttps://www.freewheel.com/wp-content/themes/freewheel/assets/fonts/Rubik-Regular.woff2Rubik-Regular.woff2 https://www.freewheel.com/wp-content/themes/freewheel/assets/fonts/Rubik-Regular.woff2 — 41.7 KiB — 74 ms — font-display: swap
Rubik-Medium.woff2 woff2 swap
Size 42 KB
Load time 30 ms
Start 1.1 s
Risk FOUT — text flashes from fallback to web font
Rubik-Light.woff2 woff2 swap
Size 38 KB
Load time 39 ms
Start 1.1 s
Risk FOUT — text flashes from fallback to web font
Rubik-SemiBold.woff2 woff2 swap
Size 42 KB
Load time 63 ms
Start 1.1 s
Risk FOUT — text flashes from fallback to web font
Rubik-Regular.woff2 woff2 swap
Size 42 KB
Load time 74 ms
Start 1.1 s
Risk FOUT — text flashes from fallback to web font
Optimization checklist
  • Preload critical fonts (priority=high)
  • Use woff2 format for all fonts
  • Set font-display to swap, optional, or fallback
  • Subset large fonts (≤100 KB each)
A+
Resource Caching
All resources properly cached
PASS
All resources properly cached
Info::
No caching issues found
All static resources have appropriate caching headers.
A+
Critical Rendering Path
No render-blocking resources
PASS
No render-blocking resources
Info::
No render-blocking resources detected
A+
Resource Hints
No optimization needed
PASS
No optimization needed
Info::
No resource hint issues
Network Waterfall
87 requests over 2870ms
INFO
0 ms 1.0 s 2.0 s 3.0 s FCP 1.4 s LCP 2.5 shttps://fwmrm.net// https://fwmrm.net/ — 301 — 83 B — 257 ms — h2https://freewheel.com/freewheel.com/ https://freewheel.com/ — 301 — 390 B — 128 ms — h2https://www.freewheel.com/www.freewheel.com/ https://www.freewheel.com/ — 200 — 10.2 KiB — 417 ms — h3https://www.freewheel.com/wp-content/themes/freewheel/dist/css/libs.min.csswww.freewheel.com/wp-content/themes... https://www.freewheel.com/wp-content/themes/freewheel/dist/css/libs.min.css — 200 — 31.9 KiB — 28 ms — h3https://www.freewheel.com/wp-content/themes/freewheel/dist/css/main.min.csswww.freewheel.com/wp-content/themes... https://www.freewheel.com/wp-content/themes/freewheel/dist/css/main.min.css — 200 — 26.1 KiB — 26 ms — h3https://www.freewheel.com/wp-content/themes/freewheel/style.csswww.freewheel.com/wp-content/themes... https://www.freewheel.com/wp-content/themes/freewheel/style.css — 200 — 289 B — 29 ms — h3https://cdn.cookielaw.org/consent/018e8aaf-e04c-782b-a1c5-893b9db4427f/OtAutoBlock.jscdn.cookielaw.org/consent/018e8aaf-... https://cdn.cookielaw.org/consent/018e8aaf-e04c-782b-a1c5-893b9db4427f/OtAutoBlock.js — 200 — 6.2 KiB — 75 ms — h2https://cdn.cookielaw.org/scripttemplates/otSDKStub.jscdn.cookielaw.org/scripttemplates/o... https://cdn.cookielaw.org/scripttemplates/otSDKStub.js — 200 — 9.1 KiB — 60 ms — h2https://player.vimeo.com/api/player.jsplayer.vimeo.com/api/player.js https://player.vimeo.com/api/player.js — 200 — 9.0 KiB — 51 ms — http/1.1https://www.freewheel.com/wp-content/plugins/contact-form-7/includes/css/styles.csswww.freewheel.com/wp-content/plugin... https://www.freewheel.com/wp-content/plugins/contact-form-7/includes/css/styles.css — 200 — 1.1 KiB — 38 ms — h3https://www.freewheel.com/wp-content/plugins/honeypot/includes/css/wpa.csswww.freewheel.com/wp-content/plugin... https://www.freewheel.com/wp-content/plugins/honeypot/includes/css/wpa.css — 200 — 511 B — 29 ms — h3https://cdnjs.cloudflare.com/ajax/libs/fullPage.js/4.0.11/fullpage.csscdnjs.cloudflare.com/ajax/libs/full... https://cdnjs.cloudflare.com/ajax/libs/fullPage.js/4.0.11/fullpage.css — 200 — 2.2 KiB — 32 ms — h3https://www.freewheel.com/wp-content/uploads/2022/09/logo.svgwww.freewheel.com/wp-content/upload... https://www.freewheel.com/wp-content/uploads/2022/09/logo.svg — 200 — 1.2 KiB — 38 ms — h3https://www.freewheel.com/wp-content/uploads/2025/04/Group-254@2x.webpwww.freewheel.com/wp-content/upload... https://www.freewheel.com/wp-content/uploads/2025/04/Group-254@2x.webp — 200 — 249.2 KiB — 48 ms — h3https://www.freewheel.com/wp-content/themes/freewheel/assets/img/bg-images/rectangle-blue.svgwww.freewheel.com/wp-content/themes... https://www.freewheel.com/wp-content/themes/freewheel/assets/img/bg-images/rectangle-blue.svg — 200 — 386 B — 24 ms — h3https://www.freewheel.com/wp-content/themes/freewheel/assets/img/bg-images/rectangle-violet.svgwww.freewheel.com/wp-content/themes... https://www.freewheel.com/wp-content/themes/freewheel/assets/img/bg-images/rectangle-violet.svg — 200 — 392 B — 18 ms — h3https://www.freewheel.com/wp-content/uploads/2025/04/Mask-Group-2@2x.webpwww.freewheel.com/wp-content/upload... https://www.freewheel.com/wp-content/uploads/2025/04/Mask-Group-2@2x.webp — 200 — 202.6 KiB — 35 ms — h3https://www.freewheel.com/wp-content/plugins/contact-form-7/includes/swv/js/index.jswww.freewheel.com/wp-content/plugin... https://www.freewheel.com/wp-content/plugins/contact-form-7/includes/swv/js/index.js — 200 — 3.2 KiB — 18 ms — h3https://cdn.cookielaw.org/consent/018e8aaf-e04c-782b-a1c5-893b9db4427f/018e8aaf-e04c-782b-a1c5-893b9db4427f.jsoncdn.cookielaw.org/consent/018e8aaf-... https://cdn.cookielaw.org/consent/018e8aaf-e04c-782b-a1c5-893b9db4427f/018e8aaf-e04c-782b-a1c5-893b9db4427f.json — 200 — 2.5 KiB — 48 ms — h2https://www.freewheel.com/wp-content/plugins/contact-form-7/includes/js/index.jswww.freewheel.com/wp-content/plugin... https://www.freewheel.com/wp-content/plugins/contact-form-7/includes/js/index.js — 200 — 4.2 KiB — 26 ms — h3https://www.freewheel.com/wp-content/plugins/honeypot/includes/js/wpa_vanilla.jswww.freewheel.com/wp-content/plugin... https://www.freewheel.com/wp-content/plugins/honeypot/includes/js/wpa_vanilla.js — 200 — 2.0 KiB — 70 ms — h3https://js.hs-scripts.com/21756888.js?integration=WordPress&ver=11.3.45js.hs-scripts.com/21756888.js?integ... https://js.hs-scripts.com/21756888.js?integration=WordPress&ver=11.3.45 — 200 — 1.0 KiB — 32 ms — h2https://cdn.jsdelivr.net/npm/rellax@1.12.1/rellax.min.jscdn.jsdelivr.net/npm/rellax@1.12.1/... https://cdn.jsdelivr.net/npm/rellax@1.12.1/rellax.min.js — 200 — 2.8 KiB — 40 ms — h2https://www.freewheel.com/wp-content/themes/freewheel/dist/js/libs.min.jswww.freewheel.com/wp-content/themes... https://www.freewheel.com/wp-content/themes/freewheel/dist/js/libs.min.js — 200 — 206.2 KiB — 77 ms — h3https://www.freewheel.com/wp-content/themes/freewheel/dist/js/main.min.jswww.freewheel.com/wp-content/themes... https://www.freewheel.com/wp-content/themes/freewheel/dist/js/main.min.js — 200 — 4.5 KiB — 53 ms — h3https://www.freewheel.com/wp-content/themes/freewheel/assets/js/animation.jswww.freewheel.com/wp-content/themes... https://www.freewheel.com/wp-content/themes/freewheel/assets/js/animation.js — 200 — 1.0 KiB — 68 ms — h3https://www.freewheel.com/wp-content/uploads/2022/09/logo-footer.svgwww.freewheel.com/wp-content/upload... https://www.freewheel.com/wp-content/uploads/2022/09/logo-footer.svg — 200 — 2.3 KiB — 72 ms — h3https://www.freewheel.com/wp-content/themes/freewheel/dist/svg/sprite.svgwww.freewheel.com/wp-content/themes... https://www.freewheel.com/wp-content/themes/freewheel/dist/svg/sprite.svg — 200 — 14.8 KiB — 54 ms — h3https://geolocation.onetrust.com/cookieconsentpub/v1/geo/locationgeolocation.onetrust.com/cookiecons... https://geolocation.onetrust.com/cookieconsentpub/v1/geo/location — 200 — 309 B — 64 ms — h2https://www.freewheel.com/wp-content/uploads/2026/04/2026_FW_Case-Study_DPG-Media_1080x1350.webpwww.freewheel.com/wp-content/upload... https://www.freewheel.com/wp-content/uploads/2026/04/2026_FW_Case-Study_DPG-Media_1080x1350.webp — 200 — 270.2 KiB — 99 ms — h3
0 ms 1.0 s 2.0 s 3.0 s FCP 1.4 s LCP 2.5 shttps://fwmrm.net// https://fwmrm.net/ — 301 — 83 B — 257 ms — h2https://freewheel.com/freewheel.com/ https://freewheel.com/ — 301 — 390 B — 128 ms — h2https://www.freewheel.com/www.freewheel.com/ https://www.freewheel.com/ — 200 — 10.2 KiB — 417 ms — h3https://www.freewheel.com/wp-content/themes/freewheel/dist/css/libs.min.csswww.freewheel.com/wp-content/themes... https://www.freewheel.com/wp-content/themes/freewheel/dist/css/libs.min.css — 200 — 31.9 KiB — 28 ms — h3https://www.freewheel.com/wp-content/themes/freewheel/dist/css/main.min.csswww.freewheel.com/wp-content/themes... https://www.freewheel.com/wp-content/themes/freewheel/dist/css/main.min.css — 200 — 26.1 KiB — 26 ms — h3https://www.freewheel.com/wp-content/themes/freewheel/style.csswww.freewheel.com/wp-content/themes... https://www.freewheel.com/wp-content/themes/freewheel/style.css — 200 — 289 B — 29 ms — h3https://cdn.cookielaw.org/consent/018e8aaf-e04c-782b-a1c5-893b9db4427f/OtAutoBlock.jscdn.cookielaw.org/consent/018e8aaf-... https://cdn.cookielaw.org/consent/018e8aaf-e04c-782b-a1c5-893b9db4427f/OtAutoBlock.js — 200 — 6.2 KiB — 75 ms — h2https://cdn.cookielaw.org/scripttemplates/otSDKStub.jscdn.cookielaw.org/scripttemplates/o... https://cdn.cookielaw.org/scripttemplates/otSDKStub.js — 200 — 9.1 KiB — 60 ms — h2https://player.vimeo.com/api/player.jsplayer.vimeo.com/api/player.js https://player.vimeo.com/api/player.js — 200 — 9.0 KiB — 51 ms — http/1.1https://www.freewheel.com/wp-content/plugins/contact-form-7/includes/css/styles.csswww.freewheel.com/wp-content/plugin... https://www.freewheel.com/wp-content/plugins/contact-form-7/includes/css/styles.css — 200 — 1.1 KiB — 38 ms — h3https://www.freewheel.com/wp-content/plugins/honeypot/includes/css/wpa.csswww.freewheel.com/wp-content/plugin... https://www.freewheel.com/wp-content/plugins/honeypot/includes/css/wpa.css — 200 — 511 B — 29 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https://www.facebook.com/tr/?id=1210166443123557&ev=PageView&dl=https%3A%2F%2Fwww.freewheel.com%2F&rl=&if=false&ts=1776363142894&sw=800&sh=600&v=2.9.298&r=stable&ec=0&o=4126&fbp=fb.1.1776363142866.489873412686734&ler=empty&cdl=API_unavailable&pmd[title]=Direct%20Connections%20to%20Streaming%20Video%20Inventory%20%7C%20FreeWheel&pmd[locale]=en_US&pmd[description]=Directly%20access%20streaming%20video%20inventory%20from%20the%20world%E2%80%99s%20leading%20publishers%2C%20boosting%20your%20working%20media%20by%20reducing%20middlemen.&plt=1254.6999999284744&it=1776363142517&coo=false&expv2[0]=pl1&expv2[1]=el2&expv2[2]=bc1&expv2[3]=ra2&expv2[4]=rp2&expv2[5]=ct2&expv2[6]=hf0&rqm=GET — 200 — 19 B — 24 ms — h3https://www.facebook.com/privacy_sandbox/pixel/register/trigger/?id=1210166443123557&ev=PageView&dl=https%3A%2F%2Fwww.freewheel.com%2F&rl=&if=false&ts=1776363142894&sw=800&sh=600&v=2.9.298&r=stable&ec=0&o=4126&fbp=fb.1.1776363142866.489873412686734&ler=empty&cdl=API_unavailable&pmd[title]=Direct%20Connections%20to%20Streaming%20Video%20Inventory%20%7C%20FreeWheel&pmd[locale]=en_US&pmd[description]=Directly%20access%20streaming%20video%20inventory%20from%20the%20world%E2%80%99s%20leading%20publishers%2C%20boosting%20your%20working%20media%20by%20reducing%20middlemen.&plt=1254.6999999284744&it=1776363142517&coo=false&expv2[0]=pl1&expv2[1]=el2&expv2[2]=bc1&expv2[3]=ra2&expv2[4]=rp2&expv2[5]=ct2&expv2[6]=hf0&rqm=FGETwww.facebook.com/privacy_sandbox/pi... 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https://px4.ads.linkedin.com/collect?v=2&fmt=js&pid=15426%2C4393777%2C6867370&time=1776363143039&url=https%3A%2F%2Fwww.freewheel.com%2F&tm=gtmv2&e_ipv6=AQKKz-VE1W94gAAAAZ2Xfn_CYXYzwdm-OOCq_oQ9xAlJhCljsA99Svrk5W_SXbRWfj7hXQ — 200 — 716 B — 216 ms — h2https://perf-na1.hsforms.com/embed/v3/counters.gif?key=config-loaded-success&value=1perf-na1.hsforms.com/embed/v3/count... https://perf-na1.hsforms.com/embed/v3/counters.gif?key=config-loaded-success&value=1 — 200 — 557 B — 138 ms — h3https://www.facebook.com/tr/?id=1073571279349076&ev=PageView&dl=https%3A%2F%2Fwww.freewheel.com%2F&rl=&if=false&ts=1776363143424&sw=800&sh=600&v=2.9.298&r=stable&ec=0&o=4126&fbp=fb.1.1776363142866.489873412686734&ler=empty&cdl=API_unavailable&pmd[title]=Direct%20Connections%20to%20Streaming%20Video%20Inventory%20%7C%20FreeWheel&pmd[locale]=en_US&pmd[description]=Directly%20access%20streaming%20video%20inventory%20from%20the%20world%E2%80%99s%20leading%20publishers%2C%20boosting%20your%20working%20media%20by%20reducing%20middlemen.&plt=1254.6999999284744&cs_est=true&it=1776363142517&coo=false&expv2[0]=pl1&expv2[1]=el3&expv2[2]=bc1&expv2[3]=ra2&expv2[4]=rp2&expv2[5]=ct2&expv2[6]=hf0&rqm=GETwww.facebook.com/tr/?id=10735712793... https://www.facebook.com/tr/?id=1073571279349076&ev=PageView&dl=https%3A%2F%2Fwww.freewheel.com%2F&rl=&if=false&ts=1776363143424&sw=800&sh=600&v=2.9.298&r=stable&ec=0&o=4126&fbp=fb.1.1776363142866.489873412686734&ler=empty&cdl=API_unavailable&pmd[title]=Direct%20Connections%20to%20Streaming%20Video%20Inventory%20%7C%20FreeWheel&pmd[locale]=en_US&pmd[description]=Directly%20access%20streaming%20video%20inventory%20from%20the%20world%E2%80%99s%20leading%20publishers%2C%20boosting%20your%20working%20media%20by%20reducing%20middlemen.&plt=1254.6999999284744&cs_est=true&it=1776363142517&coo=false&expv2[0]=pl1&expv2[1]=el3&expv2[2]=bc1&expv2[3]=ra2&expv2[4]=rp2&expv2[5]=ct2&expv2[6]=hf0&rqm=GET — 200 — 16 B — 7 ms — h3https://www.facebook.com/privacy_sandbox/pixel/register/trigger/?id=1073571279349076&ev=PageView&dl=https%3A%2F%2Fwww.freewheel.com%2F&rl=&if=false&ts=1776363143424&sw=800&sh=600&v=2.9.298&r=stable&ec=0&o=4126&fbp=fb.1.1776363142866.489873412686734&ler=empty&cdl=API_unavailable&pmd[title]=Direct%20Connections%20to%20Streaming%20Video%20Inventory%20%7C%20FreeWheel&pmd[locale]=en_US&pmd[description]=Directly%20access%20streaming%20video%20inventory%20from%20the%20world%E2%80%99s%20leading%20publishers%2C%20boosting%20your%20working%20media%20by%20reducing%20middlemen.&plt=1254.6999999284744&cs_est=true&it=1776363142517&coo=false&expv2[0]=pl1&expv2[1]=el3&expv2[2]=bc1&expv2[3]=ra2&expv2[4]=rp2&expv2[5]=ct2&expv2[6]=hf0&rqm=FGETwww.facebook.com/privacy_sandbox/pi... https://www.facebook.com/privacy_sandbox/pixel/register/trigger/?id=1073571279349076&ev=PageView&dl=https%3A%2F%2Fwww.freewheel.com%2F&rl=&if=false&ts=1776363143424&sw=800&sh=600&v=2.9.298&r=stable&ec=0&o=4126&fbp=fb.1.1776363142866.489873412686734&ler=empty&cdl=API_unavailable&pmd[title]=Direct%20Connections%20to%20Streaming%20Video%20Inventory%20%7C%20FreeWheel&pmd[locale]=en_US&pmd[description]=Directly%20access%20streaming%20video%20inventory%20from%20the%20world%E2%80%99s%20leading%20publishers%2C%20boosting%20your%20working%20media%20by%20reducing%20middlemen.&plt=1254.6999999284744&cs_est=true&it=1776363142517&coo=false&expv2[0]=pl1&expv2[1]=el3&expv2[2]=bc1&expv2[3]=ra2&expv2[4]=rp2&expv2[5]=ct2&expv2[6]=hf0&rqm=FGET — 200 — 193 B — 123 ms — h3https://www.google.com/ccm/collect?rcb=2&frm=0&ae=g&dl=https%3A%2F%2Fwww.freewheel.com%2F&scrsrc=www.googletagmanager.com&rnd=1918273223.1776363143&dt=Direct%20Connections%20to%20Streaming%20Video%20Inventory%20%7C%20FreeWheel&auid=1429596006.1776363143&navt=n&npa=1&_tu=CA&gtm=45be64f0z8812264768za20gzb812264768zd812264768xea&gcd=13l3l3l2l1l1&dma_cps=a&dma=1&tag_exp=0~115938465~115938468~117266401~118131808&apve=1&apvf=f&apvc=0&tids=AW-770806714&tid=AW-770806714&tft=1776363143567&tfd=2850www.google.com/ccm/collect?rcb=2&fr... https://www.google.com/ccm/collect?rcb=2&frm=0&ae=g&dl=https%3A%2F%2Fwww.freewheel.com%2F&scrsrc=www.googletagmanager.com&rnd=1918273223.1776363143&dt=Direct%20Connections%20to%20Streaming%20Video%20Inventory%20%7C%20FreeWheel&auid=1429596006.1776363143&navt=n&npa=1&_tu=CA&gtm=45be64f0z8812264768za20gzb812264768zd812264768xea&gcd=13l3l3l2l1l1&dma_cps=a&dma=1&tag_exp=0~115938465~115938468~117266401~118131808&apve=1&apvf=f&apvc=0&tids=AW-770806714&tid=AW-770806714&tft=1776363143567&tfd=2850 — 200 — 21 B — 15 ms — h3
HTML JavaScript CSS Images Fonts XHR/Fetch Other
Third-Party Script Cost
Per-script blocking time, transfer cost, and cache headers
INFO
100% of JavaScript execution is third-party
First-party Third-party 1884ms · 1156KB · $25/mo
www.freewheel.com
Other
Costly
Execution 298ms
Transfer 10 KB
Monthly Cost $4/mo
Unattributable
Other
Costly
Execution 291ms
Transfer 0 KB
Monthly Cost $4/mo
Google Tag Manager
Tag Manager
Costly
Execution 265ms
Transfer 177 KB
Unused 37%
Monthly Cost $4/mo
Google Tag Manager
Tag Manager
Costly
Execution 223ms
Transfer 166 KB
Unused 41%
Monthly Cost $3/mo
OneTrust
Consent
Essential
Execution 197ms
Transfer 130 KB
Unused 53%
Monthly Cost $3/mo
www.freewheel.com
Other
Optional
Execution 158ms
Transfer 206 KB
Unused 79%
Monthly Cost $2/mo
www.freewheel.com
Other
Optional
Execution 115ms
Transfer 0 KB
Monthly Cost $2/mo
Facebook Pixel
Advertising
Optional
Execution 85ms
Transfer 44 KB
Monthly Cost $1/mo
Google Tag Manager
Tag Manager
Optional
Execution 74ms
Transfer 134 KB
Unused 50%
Monthly Cost $1/mo
Facebook Pixel
Advertising
Optional
Execution 62ms
Transfer 96 KB
Unused 34%
Monthly Cost $1/mo
Hotjar
Session Replay
Optional
Execution 60ms
Transfer 57 KB
Unused 67%
Monthly Cost $1/mo
Google Tag Manager
Tag Manager
Optional
Execution 57ms
Transfer 135 KB
Unused 63%
Monthly Cost $1/mo

These scripts may cost more than they're worth

  • www.freewheel.com adds 298ms and costs ~$4/month
  • Unattributable adds 291ms and costs ~$4/month
  • Google Tag Manager adds 265ms and costs ~$4/month
  • Google Tag Manager adds 223ms and costs ~$3/month

100% of JavaScript execution time is spent on third-party scripts. Consider auditing which scripts are essential.

Why this matters

When third-party JS execution time exceeds your own, performance gains from frontend work are capped by code you don't own.

Learn more ▾

Every millisecond of third-party JS competes with your own for main-thread time. If their share is bigger than yours, optimization on your code base barely moves the needle. Audit, defer, or remove third-parties before further frontend optimization. Use Lighthouse's third-party audit to identify the worst offenders.

Source: web.dev

www.freewheel.com takes 298ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

Unattributable takes 291ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

Google Tag Manager takes 265ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

Google Tag Manager takes 223ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

53% of OneTrust's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

79% of www.freewheel.com's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

50% of Google Tag Manager's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

67% of Hotjar's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

63% of Google Tag Manager's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

How third-party costs are calculated

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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