Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.CBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsREVIEW
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
C
59/100
Site name appears as
| Page title | Redaktøransvar | |
| og:site_name | VG | |
| twitter:site | — | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
15/15covers multiple sizes + apple-touch-icon
Social share image
14/20og:image set; twitter:image missing
Meta completeness
20/20Organization schema
0/15Contact info discoverable
5/10mailto link
Findings
- Brand name differs across channels — users see inconsistent identity
- Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
- No Organization schema — Google can't render your logo in the knowledge panel
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
A+Links176 links checked, 176 healthy, 0 brokenPASS
Redirects (8)
| URL | Destination | Found in | Hops |
|---|---|---|---|
| https://www.vg.no/minside/abonnement | https://www.vg.no/minside/abonnement | <a> | 0 |
| https://www.vg.no/nyhetsbrev | https://www.vg.no/nyhetsbrev | <a> | 0 |
| https://www.vg.no/tag/invasjonen-av-ukra... | https://www.vg.no/tag/invasjonen-av-ukra... | <a> | 0 |
| https://www.vg.no/spesial/skattelister | https://www.vg.no/spesial/skattelister | <a> | 0 |
| https://tv.vg.no/live-sport | https://tv.vg.no/live-sport | <a> | 0 |
| https://www.vg.no/podkast | https://www.vg.no/podkast | <a> | 0 |
| https://www.vg.no/minside | https://www.vg.no/minside | <a> | 0 |
| https://www.nored.no/Redaktoerplakaten/R... | https://www.nored.no/Redaktoerplakaten/R... | <a> | 0 |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
A+Open GraphOpen Graph tags are well configured for social sharing.PASS
Preview

vg.no
Nyheter fra Norges mest leste nettavis – VG
Siste nytt hvert minutt på Norges største nettsted. Nyheter fra Norge og verden, sport og underholdning.
- twitter:card — summary_large_image
- twitter:title — Nyheter fra Norges mest leste nettavis – VG
- twitter:description — falling back from og:description
- twitter:image — falling back from og:image

VG.NO
Nyheter fra Norges mest leste nettavis – VG
Siste nytt hvert minutt på Norges største nettsted. Nyheter fra Norge og verden, sport og underholdning.
- og:title — Nyheter fra Norges mest leste nettavis – VG
- og:description — Siste nytt hvert minutt på Norges største nettsted. Nyheter fra Norge og verden, sport og underholdning.
- og:image — https://www.vg.no/vgc/img/vgLogoSquare.png
- og:type — website
- og:url — https://www.vg.no/
- og:site_name — VG

Nyheter fra Norges mest leste nettavis – VG
vg.no
- og:title — Nyheter fra Norges mest leste nettavis – VG
- og:description — Siste nytt hvert minutt på Norges største nettsted. Nyheter fra Norge og verden, sport og underholdning.
- og:image — https://www.vg.no/vgc/img/vgLogoSquare.png
vg.no
Nyheter fra Norges mest leste nettavis – VG
Siste nytt hvert minutt på Norges største nettsted. Nyheter fra Norge og verden, sport og underholdning.

- og:title — Nyheter fra Norges mest leste nettavis – VG
- og:description — Siste nytt hvert minutt på Norges største nettsted. Nyheter fra Norge og verden, sport og underholdning.
- og:image — https://www.vg.no/vgc/img/vgLogoSquare.png
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | — | — | — | |
| twitter:description | ⚠ | — | — | — |
| twitter:image | ⚠ | — | — | — |
AStructured Data2 JSON-LD block(s) found — structured data is well configured.PASS
The "name" property is required for the WebSite schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
Adding "description" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "https://schema.org",
"@type": "WebSite",
"url": "https://www.vg.no/",
"potentialAction": {
"@context": "https://schema.org",
"@type": "SearchAction",
"target": "https://www.vg.no/sok?q={query}",
"query-input": "required name=query"
},
"publisher": {
"@id": "https://www.vg.no/#publisher",
"name": "VG"
}
}{
"@context": "https://schema.org",
"@type": "NewsMediaOrganization",
"@id": "https://www.vg.no/#publisher",
"url": "https://www.vg.no",
"logo": "https://www.vg.no/vgc/img/logo-schema-org.png",
"legalName": "Verdens Gang AS",
"foundingDate": "1945-06-23",
"publishingPrinciples": "https://www.vg.no/informasjon",
"masthead": "https://www.vg.no/informasjon/ledelse",
"ethicsPolicy": "https://www.vg.no/informasjon/trafikkregler",
"correctionsPolicy": "https://www.vg.no/informasjon/rettelser",
"ownershipFundingInfo": "https://schibstedmedia.com/",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "+47 22 00 00 00",
"contactType": "customer service",
"email": "tips@vg.no"
}
],
"sameAs": [
"https://www.facebook.com/vgnett/",
"https://www.tiktok.com/@vgnett",
"https://no.wikipedia.org/wiki/VG",
"https://twitter.com/vgnett",
"https://www.instagram.com/vgnett/",
"https://www.linkedin.com/company/vg---verdens-gang-as/",
"https://bsky.app/profile/vg.no"
]
}