Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.FOpen GraphActionNo Open Graph tags found — social sharing previews will be generic.FIX
Without og:title, og:description, and og:image, social media platforms will generate a generic preview when your page is shared.
Without Open Graph tags, social shares show a broken or empty preview card.
Learn more ▾ ▴
When someone shares your URL on Facebook, LinkedIn, Slack, iMessage, or any modern chat app, the preview comes from <meta property="og:*"> tags. Without them you get either no card or whatever fragment the social platform guesses — usually unflattering. The four core og: tags (title, description, image, url) cover what every major platform actually reads.
Source: Open Graph Protocol
Preview
presseportal.de
No title set
No description
- twitter:card — Add <meta name="twitter:card" content="summary_large_image">
- twitter:title — falling back from <title>
- twitter:description — falling back from <meta name=description>
- twitter:image — Add twitter:image — preview card without an image looks broken
twitter:card is missing
→ Add <meta name="twitter:card" content="summary_large_image">
No preview image for Twitter/X
→ Add og:image or twitter:image (≥300×157 for summary_large_image)
PRESSEPORTAL.DE
No title set
No description
- og:title — falling back from <title>
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
- og:type — Add og:type — Recommended — tells Facebook the content category
- og:url — Add og:url — Recommended — canonical URL for the share
- og:site_name — Add og:site_name — Recommended — site-level brand line in the preview
No preview image for Facebook
→ Add og:image (recommended 1200×630)
No title set
presseportal.de
- og:title — falling back from <title>
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
No preview image for LinkedIn
→ Add og:image (recommended 1200×627)
presseportal.de
No title set
No description
- og:title — falling back from <title>
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
No preview image — Slack unfurl will be text-only
→ Add og:image or twitter:image
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ⚠ | ⚠ | ⚠ | |
| og:description | ⚠ | ⚠ | ⚠ | |
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | — | — | — |
FBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsFIX
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
F
36/100
Site name appears as
| Page title | PRESSEPORTAL | |
| og:site_name | — | |
| twitter:site | — | |
| Organization.name | Presseportal.de |
Inconsistent — names differ across channels
Brand assets
Favicon
12/15covers apple-touch-icon
Social share image
0/20Meta completeness
4/20Organization schema
15/15has name, logo + url
Contact info discoverable
0/10no contact info discoverable
Findings
- Brand name differs across channels — users see inconsistent identity
- No social share image — shared links render as bare URLs
- Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
- og:title missing
- og:image missing
- twitter:card missing
- Consider adding contactPoint — helps appear in "contact us" rich results
- No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
ALinks200 links checked, 198 healthy, 0 brokenPASS
Redirects (1)
| URL | Destination | Found in | Hops |
|---|---|---|---|
| https://www.newsaktuell.de/anmelden | https://www.newsaktuell.de/anmelden | <a> | 0 |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AStructured Data3 JSON-LD block(s) found — structured data is well configured.PASS
The "name" property is required for the WebSite schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
Adding "description" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Presseportal.de",
"url": "https://www.presseportal.de",
"logo": {
"@type": "ImageObject",
"url": "https://www.presseportal.de/assets/img/pp-header-logo-de.png",
"width": 197,
"height": 27
},
"sameAs": [
"https://www.facebook.com/presseportal",
"https://x.com/na_presseportal",
"https://www.pinterest.de/presseportalna/",
"https://www.instagram.com/presseportal.de/"
]
}{
"@context": "https://schema.org",
"@type": "WebSite",
"url": "https://www.presseportal.de",
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.presseportal.de/suche/{search_term_string}"
},
"query-input": "required name=search_term_string"
}
}{
"@context": "https://schema.org",
"@type": "ItemList",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.presseportal.de"
},
"name": "Die Plattform für Pressemitteilungen und Pressemeldungen | Presseportal <test>",
"description": "Die Plattform für Pressemitteilungen und Pressemeldungen <test>",
"itemListElement": [
{
"@type": "ListItem",
"position": 0,
"url": "https://www.presseportal.de/pm/54257/6260669"
},
{
"@type": "ListItem",
"position": 1,
"url": "https://www.presseportal.de/pm/54257/6260664"
},
{
"@type": "ListItem",
"position": 2,
"url": "https://www.presseportal.de/pm/162947/6260469"
},
{
"@type": "ListItem",
"position": 3,
"url": "https://www.presseportal.de/pm/23931/6260298"
},
{
"@type": "ListItem",
"position": 4,
"url": "https://www.presseportal.de/pm/153584/6260272"
},
{
"@type": "ListItem",
"position": 5,
"url": "https://www.presseportal.de/pm/181417/6260075"
},
{
"@type": "ListItem",
"position": 6,
"url": "https://www.presseportal.de/pm/57284/6259975"
},
{
"@type": "ListItem",
"position": 7,
"url": "https://www.presseportal.de/pm/67428/6259077"
},
{
"@type": "ListItem",
"position": 8,
"url": "https://www.presseportal.de/pm/146655/6259014"
},
{
"@type": "ListItem",
"position": 9,
"url": "https://www.presseportal.de/pm/176941/6257678"
},
{
"@type": "ListItem",
"position": 10,
"url": "https://www.presseportal.de/pm/25171/6257269"
},
{
"@type": "ListItem",
"position": 11,
"url": "https://www.presseportal.de/pm/6586/6256479"
},
{
"@type": "ListItem",
"position": 12,
"url": "https://www.presseportal.de/pm/7560/6260765"
},
{
"@type": "ListItem",
"position": 13,
"url": "https://www.presseportal.de/pm/136327/6260754"
},
{
"@type": "ListItem",
"position": 14,
"url": "https://www.presseportal.de/pm/7840/6260736"
},
{
"@type": "ListItem",
"position": 15,
"url": "https://www.presseportal.de/pm/23980/6260726"
},
{
"@type": "ListItem",
"position": 16,
"url": "https://www.presseportal.de/pm/70906/6260661"
},
{
"@type": "ListItem",
"position": 17,
"url": "https://www.presseportal.de/pm/8697/6260621"
},
{
"@type": "ListItem",
"position": 18,
"url": "https://www.presseportal.de/pm/7849/6260628"
},
{
"@type": "ListItem",
"position": 19,
"url": "https://www.presseportal.de/pm/134494/6260224"
},
{
"@type": "ListItem",
"position": 20,
"url": "https://www.presseportal.de/pm/67955/6260184"
},
{
"@type": "ListItem",
"position": 21,
"url": "https://www.presseportal.de/pm/52007/6260719"
},
{
"@type": "ListItem",
"position": 22,
"url": "https://www.presseportal.de/pm/181614/6260571"
},
{
"@type": "ListItem",
"position": 23,
"url": "https://www.presseportal.de/pm/133494/6260217"
},
{
"@type": "ListItem",
"position": 24,
"url": "https://www.presseportal.de/pm/15936/6260545"
},
{
"@type": "ListItem",
"position": 25,
"url": "https://www.presseportal.de/pm/112734/6260405"
},
{
"@type": "ListItem",
"position": 26,
"url": "https://www.presseportal.de/pm/156917/6260402"
}
]
}