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Accessibility

· 13 checks — Landmarks, headings, alt text, forms, and link quality rolled into one auditable list.
SCORE
42
GRADE
F
FIX
7
REVIEW
4
PASS
2
INFO
0
Checks
13
2 PASS 4 REVIEW 7 FIX
D
Landmark Structure
Action
6 landmarks
FIX
6 landmarks
Critical::
No <main> landmark found
Screen reader users cannot quickly navigate to the primary content. Wrap your main content in <main>.
Info::
4 <nav> landmark(s) found
Warning::
4 of 4 <nav> elements are unlabeled
Multiple navigations need aria-label to distinguish them for screen readers.
Info::
No contentinfo (footer) landmark
Warning::
Skip navigation link is missing (WCAG 2.4.1)
Add a skip link as the first focusable element so keyboard users can bypass repeated navigation.
Page Structure — as a screen reader sees it
BANNER header NAV MAIN (missing!) CONTENTINFO (missing!)

Screen reader users cannot quickly navigate to the primary content. Wrap your main content in <main>.

Why this matters

Without a <main> landmark, screen-reader users can't skip past the navigation to the page content — every page starts with re-reading the menu.

Learn more

The <main> element marks the page's primary content area. Assistive tech offers a 'jump to main' shortcut — but only if <main> exists. Without it, every page navigation forces re-reading the header. Wrap your primary content in a single <main>.

Source: WAI-ARIA / WCAG 2.4.1

Multiple navigations need aria-label to distinguish them for screen readers.

Why this matters

Some <nav> elements lack aria-label — screen-reader users hear 'navigation' multiple times with no way to distinguish them.

Learn more

When a page has multiple <nav> regions (primary, footer, breadcrumb), each needs aria-label or aria-labelledby. AT users navigate by landmark; identical 'navigation' announcements force them to enter each one to discover purpose.

Source: WAI-ARIA Authoring Practices

Add a skip link as the first focusable element so keyboard users can bypass repeated navigation.

Why this matters

Without a skip-nav link, keyboard users tab through every nav item before reaching content — every page, every visit.

Learn more

WCAG 2.4.1 (Bypass Blocks) requires a mechanism to skip past repeated content. The standard implementation is a 'Skip to main content' link that's the first focusable element, visually hidden until focused. Three lines of HTML + four of CSS.

Source: WCAG 2.1 SC 2.4.1

F
Heading Hierarchy
Action
25 headings, 8 skip(s)
FIX
25 headings, 8 skip(s)
Info::
Single H1 present
Warning::
Heading level skipped: H2 → H5 (missing H3)
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
Warning::
Heading level skipped: H2 → H4 (missing H3)
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
Warning::
Heading level skipped: H2 → H4 (missing H3)
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
Warning::
Heading level skipped: H3 → H5 (missing H4)
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
Warning::
Heading level skipped: H3 → H5 (missing H4)
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
Warning::
Heading level skipped: H3 → H5 (missing H4)
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
Warning::
Heading level skipped: H2 → H4 (missing H3)
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
Warning::
Heading level skipped: H2 → H4 (missing H3)
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
  • H1 Get clear on what matters by turning customer intelligence into action
  • H2 See the bigger picture when it comes to customers
  • H5 Ian Jackson skipped
  • H2 A simple way to access complex customer insights
  • H4 One source of truth for customer and product insights skipped
  • H4 Total transparency with your teams and your customers
  • H4 Customer intelligence that drives your decisions
  • H2 Unlock more insights with enriched customer data
  • H4 Discover real product opportunities skipped
  • H4 Empower decisions with data-driven insights
  • H4 Accelerate discovery with real customer intelligence
  • H3 Uservoice helps us turn customer feedback into shared intelligence across the business. As more teams engage, we get stronger insights, better analytics, and real momentum toward embedding the custome
  • H5 Ariana Newton skipped
  • H3 We can quickly surface a complete, data-backed view of every client interaction—questions, feedback, and responses—and turn that into clear insights for renewals. It shows customers we’re listen
  • H5 Kathryn Doebler skipped
  • H3 There are a lot of problems to solve out there, and spending time on something that isn’t the most impactful for our users is heartbreaking. Uservoice challenges me to look at the overall picture of
  • H5 Megan Fangmeyer skipped
  • H2 Information is safe with us (and always accessible)
  • H4 SOC 2 Type 2 skipped
  • H4 GDPR Compliant
  • H4 WCAG Compliant
  • H2 Insights for all
  • H2 Uservoice works out-of-the-box with what you already use
  • H2 Get clear on what matters
  • H4 Get best practices on how the world’s leading product teams are building their customer intelligence programs. skipped

Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.

Why this matters

Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.

Learn more

Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.

Source: WCAG 2.1 SC 1.3.1 / W3C WAI

Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.

Why this matters

Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.

Learn more

Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.

Source: WCAG 2.1 SC 1.3.1 / W3C WAI

Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.

Why this matters

Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.

Learn more

Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.

Source: WCAG 2.1 SC 1.3.1 / W3C WAI

Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.

Why this matters

Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.

Learn more

Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.

Source: WCAG 2.1 SC 1.3.1 / W3C WAI

Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.

Why this matters

Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.

Learn more

Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.

Source: WCAG 2.1 SC 1.3.1 / W3C WAI

Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.

Why this matters

Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.

Learn more

Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.

Source: WCAG 2.1 SC 1.3.1 / W3C WAI

Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.

Why this matters

Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.

Learn more

Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.

Source: WCAG 2.1 SC 1.3.1 / W3C WAI

Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.

Why this matters

Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.

Learn more

Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.

Source: WCAG 2.1 SC 1.3.1 / W3C WAI

F
Favicon & Branding
Action
2 icon(s) detected
FIX
2 icon(s) detected
Warning::
No favicon.ico at site root
Some older browsers, bookmark tools, and RSS readers look for /favicon.ico. Add one as a fallback.
Info::
HTML icon links detected
Info::
Apple touch icon present
favicon.ico Missing
PNG Icons Present
Apple Touch Present
SVG Favicon Missing
Manifest Icons Missing
Multiple Sizes Missing
F
Web Manifest
Action
Valid manifest
FIX
Valid manifest
Warning::
No name or short_name
Add a name field to identify the app.
Warning::
No 192x192 icon
A 192px icon is required for PWA installation.
PWA Install Criteria Not Installable
Name 192×192 icon 512×512 icon Start URL Display Mode
D
Dark Mode Support
Action
No dark mode signals
FIX
No dark mode signals
Info::
No dark mode signals detected
Consider adding CSS with @media (prefers-color-scheme: dark) and <meta name='color-scheme' content='light dark'>.
Info::
Detection limited to meta tags and inline styles
External CSS files may contain prefers-color-scheme rules not visible to this scan.
Dark ModeNo Dark Mode Detected
color-scheme meta Not set Dark theme-color Not set CSS indicators Not detected

Detection limited to meta tags and inline styles.

D
Print Stylesheet
Action
No print styles
FIX
No print styles
Info::
No print-specific styles detected
When users print this page, they get the screen layout including navigation and non-essential elements. Add @media print rules to hide navigation and optimize layout for paper.
Print Stylesheet No Print Styles
Print stylesheet Not found Inline @media print Not detected
F
Navigation UX
Action
No navigation patterns
FIX
No navigation patterns
Info::
4 navigation landmark(s) detected
Info::
No breadcrumbs, search, or skip link detected
These navigation aids help users orient themselves and find content efficiently, especially on large sites.
Breadcrumbs
Search
Skip Link
Labeled Navigation 4 <nav> element(s)
Back to Top
Hamburger Menu
Sticky Navigation Cannot reliably detect (CSS-based)
1 of 6 testable patterns navigation patterns detected. Limited navigation support. Consider adding breadcrumbs, search, and skip link.
B
Form Accessibility
2 of 2 controls have issues
REVIEW
2 of 2 controls have issues
Critical::
1 control(s) without accessible label
Form controls need a <label>, aria-label, or aria-labelledby for screen readers.
Got: <input type="submit">
Warning::
1 control(s) rely on placeholder only
Placeholder text disappears on focus and is not a reliable label.
Got: <input type="email" name="email" id="email-3">
2 controls
0 labeled
1 placeholder only
1 unlabeled
ControlTypeLabelMethod
#email-3email(Email*)placeholder only
inputsubmit(none)none

Form controls need a <label>, aria-label, or aria-labelledby for screen readers.

<input type="submit">

Why this matters

Form controls without labels — assistive tech announces 'edit text' with no context; users can't complete forms.

Source: WCAG 2.1 SC 3.3.2

Placeholder text disappears on focus and is not a reliable label.

<input type="email" name="email" id="email-3">

Why this matters

Placeholder-only labels disappear when the user starts typing — they must remember what the field was for.

Learn more

Placeholders are NOT labels. They vanish on input, fail color contrast checks (most are gray), and don't satisfy WCAG SC 3.3.2. Always use a real <label> alongside (or aria-labelledby).

Source: WCAG 2.1 SC 3.3.2 / Nielsen Norman

C
404 Error Page
Action
HTTP 404, custom page
REVIEW
HTTP 404, custom page
Info::
Correct 404 status code returned
Got: HTTP 404
Info::
Custom styled 404 page
404 Page Quality Custom 404 Page
Status Code HTTP 404 Page Title Not Found Custom Styling Navigation Homepage Link Search Form
C
Color Contrast (Screenshot)
Action
20 text elements analyzed, 2 fail WCAG AA
REVIEW

Analyzes text contrast against the actual rendered page, including background images, gradients, and overlays that CSS-based tools cannot detect.

18 pass 2 fail WCAG AA
button Decline
1.00:1
#FFFFFF
on
#FFFFFF
needs 4.5:1 (normal text)
16px · above the fold
button Accept
1.00:1
#FFFFFF
on
#FFFFFF
needs 4.5:1 (normal text)
16px · above the fold
Show all checked elements (20)
ElementRatioRequiredFGBGResult
h1 Get clear on what ma…21.00:13.0:1
#000000
#FFFFFF
Pass
h2 See the bigger pictu…21.00:13.0:1
#000000
#FFFFFF
Pass
h2 A simple way to acce…21.00:13.0:1
#000000
#FFFFFF
Pass
h2 Unlock more insights…21.00:13.0:1
#000000
#FFFFFF
Pass
h2 Information is safe …21.00:13.0:1
#000000
#FFFFFF
Pass
h2 Insights for all21.00:13.0:1
#000000
#FFFFFF
Pass
h2 Uservoice works out-…21.00:13.0:1
#000000
#FFFFFF
Pass
h2 Get clear on what ma…21.00:13.0:1
#000000
#FFFFFF
Pass
h3 Uservoice helps us t…21.00:13.0:1
#000000
#FFFFFF
Pass
h3 We can quickly surfa…21.00:13.0:1
#000000
#FFFFFF
Pass
h3 There are a lot of p…21.00:13.0:1
#000000
#FFFFFF
Pass
title Customer Intelligenc…21.00:14.5:1
#000000
#FFFFFF
Pass
div We use essential coo…21.00:14.5:1
#000000
#FFFFFF
Pass
span Cookie Policy21.00:14.5:1
#000000
#FFFFFF
Pass
div . You can change you…21.00:14.5:1
#000000
#FFFFFF
Pass
span Preferences21.00:14.5:1
#000000
#FFFFFF
Pass
div .”21.00:14.5:1
#000000
#FFFFFF
Pass
button Preferences21.00:14.5:1
#000000
#FFFFFF
Pass
button Decline1.00:14.5:1
#FFFFFF
#FFFFFF
Fail
button Accept1.00:14.5:1
#FFFFFF
#FFFFFF
Fail

Methodology: The top 20 text elements by font size were checked. Background color was sampled from the desktop screenshot using a 5-point pattern. WCAG 2.1 AA requires 4.5:1 for normal text and 3:1 for large text.

A+
Alt Text Quality
All 65 images OK
PASS
All 65 images OK
Info::
65 decorative image(s) correctly marked
65 images 65 decorative
All images have appropriate alt text.
A
Lighthouse Accessibility Audits
Score 90/100 — 4 failing, 23 passed
PASS
90

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

Contrast

Low-contrast text is difficult or impossible for many users to read. Learn how to provide sufficient color contrast.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Empower decisions with data-driven insights div.row > div.col > a.tab-link > h4
Turn raw feedback into clear, actionable insights that help you validate ideas,… div.col > a.tab-link > div.tab_text-wrapper > p
Accelerate discovery with real customer intelligence div.row > div.col > a.tab-link > h4
Continuously surface patterns, trends, and unmet needs from real customer conve… div.col > a.tab-link > div.tab_text-wrapper > p
Talk to an Expert div.w-layout-blockcontainer > div#w-node-_7263312e-0cb1-ef10-eaed-864461f2f4a8-29507555 > div.w-layout-cell > a.button
div.form-block-2 > form#newsletter > div.div-block-124 > input.submit-button-2 div.form-block-2 > form#newsletter > div.div-block-124 > input.submit-button-2
Curious div.w-layout-cell > div.text-block-33 > a > span.text-span

These are opportunities to improve the legibility of your content.

Navigation

Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Ian Jackson div.black-background > div.w-layout-hflex > div.w-layout-vflex > h5.bigger-picture-name
One source of truth for customer and product insights div.w-layout-cell > div.value-card > div.w-layout-vflex > h4.heading-5
Discover real product opportunities div.row > div.col > a.tab-link > h4
Ariana Newton div > div.w-layout-hflex > div.w-layout-vflex > h5
Kathryn Doebler div > div.w-layout-hflex > div.w-layout-vflex > h5
Megan Fangmeyer div > div.w-layout-hflex > div.w-layout-vflex > h5
SOC 2 Type 2 div.w-layout-cell > div.value-card > div.w-layout-vflex > h4
Get best practices on how the world’s leading product teams are building their … div.div-block-15 > div#w-node-_08217d3c-4ec2-6024-f593-139bdd6df1cb-dd6df1ca > div.w-layout-cell > h4

These are opportunities to improve keyboard navigation in your application.

Names and labels

Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. Learn how to make links accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.navbar-logo-left-container-2 > div.container-2 > div.navbar-wrapper-2 > a.navbar-brand-2 div.navbar-logo-left-container-2 > div.container-2 > div.navbar-wrapper-2 > a.navbar-brand-2
div.footer-wrapper > div.div-block-7 > div > a.footer-brand div.footer-wrapper > div.div-block-7 > div > a.footer-brand
div.div-block-8 > div#w-node-_1d4edfc7-7c83-5bc0-350b-2d99ced6136f-23f21247 > div.w-layout-cell > a.w-inline-block div.div-block-8 > div#w-node-_1d4edfc7-7c83-5bc0-350b-2d99ced6136f-23f21247 > div.w-layout-cell > a.w-inline-block
div.div-block-8 > div#w-node-_1d4edfc7-7c83-5bc0-350b-2d99ced6136f-23f21247 > div.w-layout-cell > a.w-inline-block div.div-block-8 > div#w-node-_1d4edfc7-7c83-5bc0-350b-2d99ced6136f-23f21247 > div.w-layout-cell > a.w-inline-block
div.div-block-8 > div#w-node-_1d4edfc7-7c83-5bc0-350b-2d99ced6136f-23f21247 > div.w-layout-cell > a.w-inline-block div.div-block-8 > div#w-node-_1d4edfc7-7c83-5bc0-350b-2d99ced6136f-23f21247 > div.w-layout-cell > a.w-inline-block

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Best practices

One main landmark helps screen reader users navigate a web page. Learn more about landmarks.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
html.w-mod-js html.w-mod-js

These items highlight common accessibility best practices.

Interactive controls are keyboard focusable
Interactive elements indicate their purpose and state
The page has a logical tab order
Visual order on the page follows DOM order
User focus is not accidentally trapped in a region
The user's focus is directed to new content added to the page
HTML5 landmark elements are used to improve navigation
Offscreen content is hidden from assistive technology
Custom controls have associated labels
Custom controls have ARIA roles
`[aria-*]` attributes match their roles
`[aria-hidden="true"]` is not present on the document `<body>`
`[role]`s have all required `[aria-*]` attributes
`[role]` values are valid
`[aria-*]` attributes have valid values
`[aria-*]` attributes are valid and not misspelled
Buttons have an accessible name
Image elements have `[alt]` attributes
Input buttons have discernible text.
Form elements have associated labels
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
`button`, `link`, and `menuitem` elements have accessible names
ARIA attributes are used as specified for the element's role
Elements with `role="dialog"` or `role="alertdialog"` have accessible names.
`[aria-hidden="true"]` elements do not contain focusable descendents
Elements use only permitted ARIA attributes
Document has a `<title>` element
`<html>` element has a `[lang]` attribute
`<html>` element has a valid value for its `[lang]` attribute
Links are distinguishable without relying on color.
No element has a `[tabindex]` value greater than 0
Touch targets have sufficient size and spacing.
Deprecated ARIA roles were not used
`[accesskey]` values are unique
ARIA input fields have accessible names
ARIA `meter` elements have accessible names
ARIA `progressbar` elements have accessible names
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
`[role]`s are contained by their required parent element
Elements with the `role=text` attribute do not have focusable descendents.
ARIA toggle fields have accessible names
ARIA `tooltip` elements have accessible names
ARIA `treeitem` elements have accessible names
The page contains a heading, skip link, or landmark region
`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Definition list items are wrapped in `<dl>` elements
ARIA IDs are unique
No form fields have multiple labels
`<frame>` or `<iframe>` elements have a title
`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.
`<input type="image">` elements have `[alt]` text
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements
The document does not use `<meta http-equiv="refresh">`
`<object>` elements have alternate text
Select elements have associated label elements.
Skip links are focusable.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
`[lang]` attributes have a valid value
`<video>` elements contain a `<track>` element with `[kind="captions"]`
Tables have different content in the summary attribute and `<caption>`.
All heading elements contain content.
Uses ARIA roles only on compatible elements
Image elements do not have `[alt]` attributes that are redundant text.
Identical links have the same purpose.
Elements with visible text labels have matching accessible names.
Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.
`<td>` elements in a large `<table>` have one or more table headers.
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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