Accessibility
· 13 checks — Landmarks, headings, alt text, forms, and link quality rolled into one auditable list.DDark Mode SupportActionNo dark mode signalsFIX
Detection limited to meta tags and inline styles.
DPrint StylesheetActionNo print stylesFIX
BLandmark Structure5 landmarksREVIEW
Multiple navigations need aria-label to distinguish them for screen readers.
Some <nav> elements lack aria-label — screen-reader users hear 'navigation' multiple times with no way to distinguish them.
Learn more ▾ ▴
When a page has multiple <nav> regions (primary, footer, breadcrumb), each needs aria-label or aria-labelledby. AT users navigate by landmark; identical 'navigation' announcements force them to enter each one to discover purpose.
Source: WAI-ARIA Authoring Practices
Add a skip link as the first focusable element so keyboard users can bypass repeated navigation.
Without a skip-nav link, keyboard users tab through every nav item before reaching content — every page, every visit.
Learn more ▾ ▴
WCAG 2.4.1 (Bypass Blocks) requires a mechanism to skip past repeated content. The standard implementation is a 'Skip to main content' link that's the first focusable element, visually hidden until focused. Three lines of HTML + four of CSS.
Source: WCAG 2.1 SC 2.4.1
BLink & Button Quality3 issue(s) across 29 links and 3 buttonsREVIEW
| Element | Text | Issue | Suggested Fix |
|---|---|---|---|
| https://player.vimeo.com/video/105590352… | . | new tab | Add '(opens in new tab)' to text |
| /insights/is-your-strategy-built-for-non… | Read more … | generic text | Replace with descriptive text |
Before: Read more
Suggested: Is Your Strategy Built For Non Existent Customers | |||
| /insights/ux-in-the-age-of-deepfakes | Read more … | generic text | Replace with descriptive text |
Before: Read more
Suggested: Ux In The Age Of Deepfakes | |||
| /insights/your-ai-adoption-needs-a-frame… | Read more … | generic text | Replace with descriptive text |
Before: Read more
Suggested: Your Ai Adoption Needs A Framework | |||
| https://www.thedrum.com/profile/ideasand… | The Drum Recommended Agency | new tab | Add '(opens in new tab)' to text |
| https://lbbonline.com/companies/ideasand… | Little Black Book | new tab | Add '(opens in new tab)' to text |
Generic link text like 'click here' doesn't describe the destination.
/insights/is-your-strategy-built-for-non-existent-customers ("Read more "); /insights/ux-in-the-age-of-deepfakes ("Read more "); /insights/your-ai-adoption-needs-a-framework ("Read more ")
Generic anchor text ('click here', 'read more', 'learn more') tells screen readers and search engines nothing about the destination.
Learn more ▾ ▴
Out-of-context lists of links read by AT (one navigation pattern) become useless when every link says 'click here'. Use the destination's title or topic as anchor text. Doubles as SEO win — Google passes anchor-text relevance to the destination.
Source: WCAG 2.4.4 / Google Search Central
Add '(opens in new tab)' to link text or aria-label.
https://player.vimeo.com/video/1055903528?h=489706c111&title=0&byline=0&portrait=0; https://www.thedrum.com/profile/ideasandoutcomes; https://lbbonline.com/companies/ideasandoutcomes/
Links with target="_blank" without rel="noopener" leak the originating page's window context — security and UX issue.
Learn more ▾ ▴
Without rel="noopener", the new tab can navigate the original tab via window.opener (tab-nabbing attack). Modern browsers default to noopener for target=_blank but only since recent versions. Always set rel="noopener noreferrer" explicitly.
Source: MDN target / OWASP
B404 Error PageHTTP 404, custom pageREVIEW
BWeb ManifestValid manifestREVIEW
AHeading Hierarchy10 headings, 1 skip(s)PASS
- H1 We transform the future and create lasting value for businesses worldwide. A creative company founded on one truth. When you know your customer, you change the game.
- H3 Recent Work skipped
- H3 Shopify migration to support DTC and trade growth
- H3 Shopify migration to support DTC and trade growth
- H3 Digital Switching Experience Driving Record Account Growth
- H2 Trusted by brands worldwide
- H2 Recent Insights
- H3 Is Your Strategy Built for a Customer That No Longer Exists?
- H3 UX in the Age of Deepfakes
- H3 Your AI adoption needs a framework
Skipping heading levels breaks the document outline. Screen readers may interpret missing levels as structural errors.
Skipping heading levels breaks the document outline — screen-reader users lose track of section nesting.
Learn more ▾ ▴
Screen reader users navigate by jumping between headings (H1 → H2 → H3). Skipping (H1 → H3) breaks the sense of hierarchy. Use sequential levels even if you don't like the default styling — restyle with CSS instead. WCAG 1.3.1 (Info and Relationships) treats this as an A failure.
Source: WCAG 2.1 SC 1.3.1 / W3C WAI
AAlt Text Quality2 of 25 images have issuesPASS
| Issue | Count |
|---|---|
| generic | 2 image(s) |
A+Form AccessibilityAll 5 controls labeledPASS
| Control | Type | Label | Method |
|---|---|---|---|
| #name | text | First Name * | none |
| #last_name | text | Last Name * | none |
| Email * | none | ||
| newsletter_registration_terms[] | checkbox | none | |
| #hidden-honeypot | text | Leave this field blank | for/id |
AFavicon & Branding7 icon(s) detectedPASS
A+Color Contrast (Screenshot)20 text elements analyzed, 0 fail WCAG AAPASS
Analyzes text contrast against the actual rendered page, including background images, gradients, and overlays that CSS-based tools cannot detect.
Show all checked elements (20)
| Element | Ratio | Required | FG | BG | Result |
|---|---|---|---|---|---|
| h1 We transform the fut… | 21.00:1 | 3.0:1 | #000000 | #FFFFFF | Pass |
| h2 Trusted by brands wo… | 21.00:1 | 3.0:1 | #000000 | #FFFFFF | Pass |
| h2 Recent Insights | 21.00:1 | 3.0:1 | #000000 | #FFFFFF | Pass |
| h3 Recent Work | 21.00:1 | 3.0:1 | #000000 | #FFFFFF | Pass |
| h3 Shopify migration to… | 21.00:1 | 3.0:1 | #000000 | #FFFFFF | Pass |
| h3 Shopify migration to… | 21.00:1 | 3.0:1 | #000000 | #FFFFFF | Pass |
| h3 Digital Switching Ex… | 21.00:1 | 3.0:1 | #000000 | #FFFFFF | Pass |
| h3 Is Your Strategy Bui… | 21.00:1 | 3.0:1 | #000000 | #FFFFFF | Pass |
| h3 UX in the Age of Dee… | 21.00:1 | 3.0:1 | #000000 | #FFFFFF | Pass |
| h3 Your AI adoption nee… | 21.00:1 | 3.0:1 | #000000 | #FFFFFF | Pass |
| title Ideas + Outcomes | I… | 21.00:1 | 4.5:1 | #000000 | #FFFFFF | Pass |
| a Home | 21.00:1 | 4.5:1 | #000000 | #FFFFFF | Pass |
| a Work | 21.00:1 | 4.5:1 | #000000 | #FFFFFF | Pass |
| a About | 21.00:1 | 4.5:1 | #000000 | #FFFFFF | Pass |
| a What we do | 21.00:1 | 4.5:1 | #000000 | #FFFFFF | Pass |
| a Updates | 21.00:1 | 4.5:1 | #000000 | #FFFFFF | Pass |
| a Careers | 21.00:1 | 4.5:1 | #000000 | #FFFFFF | Pass |
| a Contact | 21.00:1 | 4.5:1 | #000000 | #FFFFFF | Pass |
| a Let's talk | 21.00:1 | 4.5:1 | #000000 | #FFFFFF | Pass |
| p How we do what we do | 21.00:1 | 4.5:1 | #000000 | #FFFFFF | Pass |
Methodology: The top 20 text elements by font size were checked. Background color was sampled from the desktop screenshot using a 5-point pattern. WCAG 2.1 AA requires 4.5:1 for normal text and 3:1 for large text.
A+Lighthouse Accessibility AuditsScore 98/100 — 1 failing, 23 passedPASS
Accessibility
These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.
Navigation
Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.
Performance issues directly impact user engagement and conversion rates.
| Failing Elements |
|---|
Recent Work section.content > div.py-8 > div.container > h3.text-5xl |
These are opportunities to improve keyboard navigation in your application.