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https://discourse.org

SEO

· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.
SCORE
93
GRADE
A
FIX
0
REVIEW
0
PASS
6
INFO
1

Cross-tab audit — SEO, performance, crawlability, mobile, structured data

Checks
7
6 PASS
A
Canonical URL
Minor issues
PASS
Minor issues
Info::
Canonical tag present
Got: https://www.discourse.org/
Warning::
Canonical does not match final URL (https://discourse.org)
Info::
Canonical target returns 200
Info::
Canonical points to a different domain
Canonical URL Configured
Page URL https://discourse.org Canonical https://www.discourse.org/ Match Points to a different page Target 200 ✓
A
Meta Tags
Title: 20 chars
PASS
Title: 20 chars
Info::
Page title is set
Got: Discourse on YouTube
Warning::
Title is only 20 characters — consider expanding
Info::
Title and H1 have very different wording
Alignment helps users confirm they've reached the right page.
Title

"Discourse on YouTube"

20 characters Too short
Title: Discourse on YouTube
H1: Where tech companies build communities
Match: Very different
Robots: Indexable (no restrictions)

Alignment helps users confirm they've reached the right page.

Why this matters

Title and H1 disagree significantly — Google may treat one as the canonical topic and the other as off-topic, weakening ranking.

Learn more

Title is the SERP headline; H1 is the on-page headline. They should describe the same page. Large divergence (different topics, different keywords) signals confusion and Google may rewrite the title in SERP. Align both to the same primary topic.

Source: Google Search Central / on-page SEO

A+
Content Depth
1177 words, Difficult
PASS
1177 words, Difficult
Info::
Page has 1177 words — good depth for search engines
Info::
Reading level: Difficult (grade 12)
1177 words

Good depth

Reading level

Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult

Grade 12

Text-to-HTML Ratio

6% text 94% HTML

8 KB / 125 KB

A+
Image SEO
88 images, 88 descriptive filenames
PASS
88 images, 88 descriptive filenames
Info::
All images have descriptive filenames
Info::
5 image(s) missing alt text — see Accessibility tab
88 descriptive
0 hash-based
0 generic
88 total
FilenameQualityAltIssues
block-build.pngdescriptive1
block-connect.pngdescriptive1
block-manage.pngdescriptive1
block-grow.pngdescriptive1
block-themes-plugins.pngdescriptive1

See Accessibility tab for detailed alt text quality analysis.

A+
Schema Markup Audit
2 schema types detected
PASS

Rich result eligibility

Organization Eligible

Organization knowledge panel

WebSite Eligible

Sitelinks search box

Detected schema types

Organization json-ld → Organization knowledge panel
2/2 required · 3/4 recommended
Required fields (Google)
  • name — Required for the knowledge panel
  • url — Required for entity matching
Recommended fields
  • logo — Strongly recommended — appears in the knowledge panel header
  • sameAs — Connects the entity across the web
  • contactPoint — Enables direct contact from the knowledge panel
  • description — Add an organization description Used as the panel summary
Google's spec for this type
WebSite json-ld → Sitelinks search box
2/2 required · 0/1 recommended
Required fields (Google)
  • name — Required for the sitelinks search box
  • url — Required to anchor the search box to your domain
Recommended fields
  • potentialAction — Add a SearchAction with target and query-input Enables the in-SERP search box
Google's spec for this type

Missing schema opportunities

  • moderate

    Review

    Page has review markup or testimonials that could be marked up

    Enables star-rating snippets in search

Adding these recommended fields improves chances of getting Organization knowledge panel in search results.

Why this matters

Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).

Source: Google Search Central

Adding these recommended fields improves chances of getting Sitelinks search box in search results.

Why this matters

Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).

Source: Google Search Central

Hreflang
0 hreflang tags
INFO
0 hreflang tags

No hreflang tags detected.

Hreflang tags are only needed for multilingual or multi-regional sites.

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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