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· 9 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
80
GRADE
B
FIX
3
REVIEW
1
PASS
5
INFO
0
Checks
9
5 PASS 1 REVIEW 3 FIX
F
Image Optimization
Action
6 issues found across 36 images
FIX
6 issues found across 36 images
Warning::
2 images significantly larger than display size
Resizing to display dimensions could save approximately 3 KB.
Got: ~3 KB wasted
Warning::
16 images missing explicit width/height
Images without dimensions cause layout shifts (CLS). Set explicit width and height attributes.
Info::
5 below-fold images missing loading="lazy"
Lazy loading defers below-fold images, reducing initial page weight.
Warning::
All 36 images use legacy formats (JPEG/PNG/GIF)
WebP offers 25-35% smaller files than JPEG. Use <picture> with <source type="image/webp"> for modern format support.
Warning::
1 above-fold image(s) marked loading="lazy" (LCP anti-pattern)
Above-fold images marked lazy delay LCP -- the browser waits for the IntersectionObserver to fire before fetching, even though the image is in the initial viewport. Remove `loading="lazy"` on above-the-fold images (especially the LCP candidate). Sample: https://cdn.shopify.com/s/files/1/2233/8277/files/DESKTOP_SCARF.jpg?width=800&crop=center.
Info::
1 image(s) rendered at a different aspect ratio than the source
The displayed dimensions distort the source -- CSS is forcing the image into a container at the wrong ratio, producing visible stretching or squashing. Either crop the source to match or use object-fit: cover (and accept the crop). Sample: https://cdn.shopify.com/s/files/1/2233/8277/files/denim-1.jpg?width=600&crop=center.
F
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

F

29/100

Site name appears as

Page titleSearch
og:site_name—
twitter:site@shopify
Organization.nameLa Ligne

Inconsistent — names differ across channels

Brand assets

Favicon

8/15

covers SVG

Social share image

0/20

Meta completeness

8/20

Organization schema

8/15

has name + url

Contact info discoverable

0/10

no contact info discoverable

Findings

  • Brand name differs across channels — users see inconsistent identity
  • No social share image — shared links render as bare URLs
  • Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
  • og:image missing
  • twitter:card missing
  • Organization schema missing logo — add a logo property pointing to a square PNG
  • Consider adding contactPoint — helps appear in "contact us" rich results
  • No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

C
Open Graph
Action
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Warning::
Missing og:image
The og:image tag provides a preview image for social sharing.
Info::
Missing og:type
The og:type tag helps social platforms categorize the content.
Info::
Missing og:site_name
The og:site_name tag displays the website name in social previews.
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

The og:image tag provides a preview image for social sharing.

Why this matters

No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.

Learn more ▾

Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.

Source: Open Graph Protocol

The og:type tag helps social platforms categorize the content.

Why this matters

Default og:type is 'website' but the right value (article, product, profile) unlocks richer metadata fields and higher engagement.

Learn more ▾

og:type controls which other og: fields a platform respects. og:type=article enables og:article:published_time, author, and section — surfaced in news cards. og:type=product enables price/availability fields surfaced by Pinterest and shopping integrations. Default 'website' silently disables those.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more ▾

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more ▾

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

No image set

lalignenyc.com

The Official Home of La Ligne

Your go to destination for striped essentials. Clothes you can eat, drink, dance and sleep in. We wanna be on you.

Preview quality · Twitter/X F · 30/100
  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — The Official Home of La Ligne
  • twitter:description — Your go to destination for striped essentials. Clothes you can eat, drink, dance and sleep in. We wanna be on you.
  • twitter:image — Add twitter:image — preview card without an image looks broken
  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

  • No preview image for Twitter/X

    → Add og:image or twitter:image (≥300×157 for summary_large_image)

No image set

LALIGNENYC.COM

The Official Home of La Ligne

Your go to destination for striped essentials. Clothes you can eat, drink, dance and sleep in. We wanna be on you.

Preview quality · Facebook F · 35/100
  • og:title — The Official Home of La Ligne
  • og:description — Your go to destination for striped essentials. Clothes you can eat, drink, dance and sleep in. We wanna be on you.
  • og:image — Add og:image — preview card without an image looks broken
  • og:type — Add og:type — Recommended — tells Facebook the content category
  • og:url — https://lalignenyc.com
  • og:site_name — Add og:site_name — Recommended — site-level brand line in the preview
  • No preview image for Facebook

    → Add og:image (recommended 1200×630)

No image set

The Official Home of La Ligne

lalignenyc.com

Preview quality · LinkedIn C · 65/100
  • og:title — The Official Home of La Ligne
  • og:description — Your go to destination for striped essentials. Clothes you can eat, drink, dance and sleep in. We wanna be on you.
  • og:image — Add og:image — preview card without an image looks broken
  • No preview image for LinkedIn

    → Add og:image (recommended 1200×627)

lalignenyc.com

The Official Home of La Ligne

Your go to destination for striped essentials. Clothes you can eat, drink, dance and sleep in. We wanna be on you.

Preview quality · Slack B · 80/100
  • og:title — The Official Home of La Ligne
  • og:description — Your go to destination for striped essentials. Clothes you can eat, drink, dance and sleep in. We wanna be on you.
  • og:image — Add og:image — preview card without an image looks broken
  • No preview image — Slack unfurl will be text-only

    → Add og:image or twitter:image

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

D · 52/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Open Graph / Twitter Card Depth
No OG image or Twitter card set -- depth check is N/A (presence covered by Open Graph section)
PASS
No OG image or Twitter card set -- depth check is N/A (presence covered by Open Graph section)
Info::
No OG image / Twitter card to evaluate
A+
Structured Data
2 JSON-LD block(s) found — structured data is well configured.
PASS
2 JSON-LD block(s) found — structured data is well configured.
Info::
Missing recommended property "logo" for Organization
Adding "logo" can improve how search engines display your content.
Info::
Custom type "WebPage" — unable to validate specific properties
Info::
2 JSON-LD blocks found

Adding "logo" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : Organization
6 properties Valid
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "La Ligne",
  "sameAs": [
    "https://twitter.com/shopify",
    "https://facebook.com/shopify",
    "https://instagram.com/shopify",
    "https://youtube.com/shopify",
    "https://tiktok.com/@shopify"
  ],
  "url": "https://lalignenyc.com/",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://lalignenyc.com/search?q={search_term}",
    "query": "required name='search_term'"
  }
}
Block 2 : WebPage
3 properties Valid
{
  "@context": "https://schema.org",
  "@type": "WebPage",
  "name": "Home page"
}
A+
Rich Results Eligibility
2 JSON-LD block(s) declaring 2 schema type(s)
PASS
2 JSON-LD block(s) declaring 2 schema type(s)
Info::
2 rich-result schema type(s) declared
Inventory of structured-data types on the page (each may unlock a different SERP feature): Organization, WebPage Search engines decide whether to render rich results based on content quality + page-level signals; declaring the schema is necessary but not sufficient.
A+
Autoplay Media
No autoplay media on the page
PASS
No autoplay media on the page
Info::
No autoplay media on the page
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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